Are you looking for the best digital marketing courses in Nigeria? This blog contains a list of the top 5 digital marketing courses in Nigeria including important details needed to make your choice easier like the course details, duration, fees, curriculum, and more.
The rapid digital transformation across companies in Nigeria has led to an ever-increasing demand for digital marketing professionals in Nigeria. Don’t believe us? Here’s a snapshot of what the job market looks like right now:
Source: Indeed.com
That’s a whopping number of jobs currently open in Nigeria! This surely makes it the best time to learn digital marketing and enter this industry. Find out the different career opportunities in the field of digital marketing if you wish to know more.
Bonus Read: 7 🔥 Tips to Choose the Best Digital Marketing Course for You
Quick Read
Don’t have the time to read the entire blog? Here’s the synopsis!
Keeping in mind various factors such as duration, fees, placement assistance, top recruiters and course highlights, the top 3 digital marketing courses in Nigeria are:
- IIDE– Flexible digital marketing courses with industry relevance and 100% placement assistance.
- Simplilearn – Globally recognized course
- Bootcamp Digital – Industry-accredited course
Now, let’s continue with the blog and understand the top 5 digital marketing courses in Nigeria with placements in detail.
List of Top 5 Digital Marketing Courses in Nigeria
Here’s an overview of the top 5 digital marketing courses in Nigeria, their duration, and the fees of the course.
| INSTITUTES | DURATION | FEES |
|---|---|---|
| IIDE – The Digital School | 4 – 6 Months | USD 1,500 – 2,000 |
| Simplilearn | 1 Year | N/A |
| Bootcamp Digital | N/A | USD 997 |
| International Institute of Digital Marketing | 3 Months | USD 1150 |
| Haptics | 3 Weeks | N/A |
1. IIDE – The Digital School
IIDE is India’s leading digital marketing institute that offers various Online Digital Marketing Courses. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high paying digital marketing career in this competitive industry.
Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.
So, why do we rank IIDE #1 on the list?
Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.
Apart from their excellent placement track record and a student-centric culture, an important reason to include the first is their practical approach to learning. They use a blended training method to ensure all students learn the right skills with the right application methods.
A unique teaching method is adopted by IIDE to personalize the learning process. Here’s what it entails.
Learning Methodology
Step 1: Start with Video Lectures
Step 2: Attend Live Online Sessions
Step 3: Book A Mentor
Step 4: In-Class Presentations
Their unique method or their hybrid learning model (as they call it) starts with a series of high-quality online video courses, followed by weekly live training sessions, custom-tailored 1-on-1 mentoring sessions, and in-class presentations.
Courses Offered
IIDE offers the following online certifications in digital marketing:
- Advanced Certification in Digital Marketing (ACDM)
Preferred by: College Students, Freshers, Small Business Owners, Influencers - Professional Certification in Digital Marketing & Strategy (PCDMS)
Preferred by: Working Professionals, Agency Owners, Freelancers
Here’s a brief comparison of both the online courses:
| Criteria | ACDM | PCDMS |
|---|---|---|
| Duration | 4 Months | 6 Months |
| Live Projects & Assignments | 4 | 7 |
| Certifications Offered | Yes | Yes |
| Placement Assistance | Yes | Yes |
| Interpersonal & Corporate Skills | Yes | Yes |
| Agency & Leadership Skills | No | Yes |
| Project Management | No | Yes |
| Case Studies from Harvard Business Review | No | Yes |
| Simulation from Harvard Business Review | No | Yes |
Syllabus
| Courses | Modules Covered |
|---|---|
| Advance & Professional Course |
Foundation ● Brand Truth: Marketing Fundamentals ● Customer Journey: AIDA Funnel ● Presentation Skills ● Introduction to Agencies & Departments |
| Advance & Professional Course |
Search Marketing ● Website Basics ● Search Engine Optimisation ● Google Ads ● E-Commerce ● Corporate Soft Skills ● Reporting & Excel Training |
| Advance & Professional Course |
Social Marketing ● Social Media Organic ● Brand Reputation Management ● Social Media Paid ● Influencer Marketing ● Resume & LinkedIn Profile Building |
| Advance & Professional Course |
Growth & Analytics ● Lead Generation & Nurturing ● Google Analytics ● Capstone Project ● Interview Preparation ● Mock Interviews |
| Exclusively in Professional Course |
Planning & Strategy ● Media Planning ● Conversion Rate Optimization ● Customer Relationship Management ● Blogging, AdSense & Affiliate Marketing ● Freelancing Economics & Overview ● Portfolio & Personal Brand Building |
| Exclusively in Professional Course |
Agency Skills ● Art of Pitching ● Client Servicing ● Campaign Planning ● Project Management ● Harvard Multimedia Case Study ● Leadership & Conflict Resolution Skills ● Masterclass: Economics of Digital Marketing |
Course Faculty
Marketing Tools You’ll Master
A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.
Some of the marketing tools IIDE learners will master are:
AI Tools You’ll Master
With AI revolutionizing industries, it’s crucial to be proficient in AI tools. IIDE empowers its students with the expertise and knowledge to effectively leverage AI-powered tools for impactful marketing campaigns and maximized ROI.
Placement Assistance
IIDE offers 100% placement assistance to everyone who opts for it. Apart from connecting learners with big agencies & global brands, they also provide placement workshops such as AI based mock interviews, soft skills & agency skills training, etc to make you corporate ready.
Some of the brands where IIDE alumni have worked at are:
Here’s what students have to say about IIDE:
Course Duration and Fees
Here’s a table showing the duration and fees of the online digital marketing courses:
| IIDE’s Online Courses | Duration | Fees (USD) |
|---|---|---|
| Advanced Certification in Digital Marketing (ACDM) | 4 months | 1,500 |
| Professional Certification in Digital Marketing & Strategy (PCDMS) | 6 months | 2,000 |
Contact Details
Phone Number: +91 96199 58615
Email ID: admissions@iide.co
Website: https://iide.co/online-digital-marketing-course/
2. Simplilearn
Simplilearn is one of the world’s leading institutes that have helped over one million professionals, and companies across 150+ countries get trained, acquire certifications, and upskill their employees. They have award-winning online boot camps designed and updated by 2000+ renowned industry and academic experts every year.
Course Syllabus
- Mastering SEO, Content Marketing, PPC, and Digital Analytics
- Mastering Social Media, Mobile Marketing and Digital Strategies
- Advanced Web Analytics
- Advances SEO
- Advance Pay Per Click (PPC)
- Advanced Social Media (with OSCP Voucher)
Course Duration & Fees
Simplilearn is #2 in our top digital marketing courses in Nigeria list. They offer a Digital Marketing Training Program for a duration of 365 days (1 year). To learn about their fees, kindly contact the institute using the contact information given below.
Course Highlights
- Access to E-learning Content for all the Courses Included in the Learning Path
- Access to 100+ Live Instructor-Led Online Classes for the Key Course
- Access to Exclusive Forums Moderated by Faculty and Industry Experts
- Monthly Mentoring Sessions by Faculty and Industry Experts
- The Digital Marketing Specialist Masters Certificate Upon Completing the Program Requirements of the Learning Path
- Earn Your Certificate After Completing the Course
Contact Details
Phone Number: 1800-212-7688
3. Boot Camp Digital
Boot Camp Digital provides digital marketing training to businesses and also helps them upskill their marketing campaigns through social media. They have many companies including fortune 500, start-ups, small businesses, etc. Their online training consists of many topics ranging from content marketing to Analytic reporting.
Course Syllabus
- Digital Marketing Strategy
- Digital Measurement
- Email marketing
- Websites
- SEO Training
- Google Analytics
- Digital Advertising
- Social Media Strategy
- BONUS:
- High-Impact Training
- Digital Tool Reviews
Course Duration and Fees
Boot Camp Digital is #3 in our top digital marketing courses in Nigeria list. The course can be completed within a week or a year at most at your own pace. The fee for the course is USD 997.
Course Highlights
- Industry accredited
- 41+ hours and over 250 videos
- Access for 1 year (with updates)
- Downloads: templates, checklists, and tip sheets
- 1:1 Office hours with an instructor
- Monthly Q&A call and updates
- Private Facebook group
Contact Details
Phone: +1 513 223 3878
Email: info@bootcampdigital.com
4. International Institute Of Digital Marketing
Founded in 1990 by several long-time marketers in the United States, the International Institute of Digital Marketing certifies digital marketers. Having years of experience in business, marketing, and more, they have combined their knowledge to create IIDM. The International Institute of Digital Marketing puts forth a great deal of energy, dedication, and strength to ensure that Digital Skills and the principles of Digital Marketing are accessible to every individual who needs to develop their marketing skills in the digital age.
Course Syllabus
- Introduction to Digital Marketing
- Content Marketing
- Social Media Marketing
- Search Engine Optimization (SEO)
- Paid Search (PPC) Using Google Ads
- Display and Video Advertising
- Email Marketing
- Website Optimization
- Analytics Using Google Analytics
- Digital Marketing Strategy
Course Duration and Fees
The duration of the digital marketing course is 3 months and the fee for the course is USD 1150
Course Highlights
- ZOOM Instructor-Led Presentation
- Self-Paced work with ZOOM Support
- Globally recognized Certification
- Create a cohesive digital marketing strategy for your business
- Create compelling digital display campaigns
Contact Details
Email: support@iidm.world
5. Haptics
Haptics is a Training and Technology Solutions Organization with a vision to accelerate the growth of Africa. Haptics Academy is an extension of Haptics that offers high-quality training in Digital Marketing, Design & Programming. They offer an extensive training program that includes soft as well as hard skills training, entrepreneurship, and mentorship under the tutelage of industry experts.
Course Syllabus
- Introduction to Marketing
- Digital Marketing Strategy
- Content Marketing & Social Media
- Social Media Management
- Web UX for Marketing Acquisition & Conversion
- Search Engine Optimisation
- Media Buying
- Email Marketing
- Data Analytics & Reporting
- Roll-Out and Take to Market Strategy
Course Duration & Fees
Haptics is #5 in our top digital marketing courses in Nigeria list. They offer a digital marketing foundation course for a duration of 3 weeks. To learn about their fees, kindly contact the institute using the contact information given below.
Course Highlights
- Learn from Seasoned Digital Marketing Experts
- 3 Months Paid Internship
- Practical Training
- Haptics Certification and Google Adwords Specialization Certification Prep
- Interactive and Practical Training
Contact Details
Phone Number: +234 703 618 2724
Address: Second Floor, No 364, Borno Way, Alagomeji, Yaba, Lagos.
FAQs – Frequently Asked Questions
Q. Which is the best digital marketing course in Nigeria?
Ans: As we have mentioned in the listicle above, IIDE’s Online Digital Marketing course is the best if you want to pursue a career in digital marketing. IIDE provides live online lectures with 1-1 mentoring sessions to help students get a thorough understanding of digital marketing topics.
Q. Is Digital Marketing in demand in Nigeria?
Ans: Professionals in digital marketing have slightly better job prospects than most professions. The Bureau of Labor Statistics predicts a 10% increase in job demand for marketing professionals by 2026. Such an increase is higher than the national average for all occupations.
Q. Can I study digital marketing in Nigeria?
Ans: Yes, you can. With the demand for digital marketers increasing rapidly, students are aiming to make a career in this field. With increasing job opportunities the need for courses that teach the intricacies of digital marketing is also increasing. Many institutes offer digital marketing courses to fulfill the need.
Q. Is Digital Marketing a good career?
Ans: Yes, Digital Marketing is a good career. In today’s world, digital marketing is one of the fastest-growing industries. As demand for digital marketing rises, there is also an increase in job opportunities. You can get a high-paying job in the industry by specializing in certain digital skills.
Q. What will be the salary of a Digital Marketer?
Ans: The average salary of a digital marketer is around $61,145 per year in the USA. But the salary mainly depends upon factors such as the company you are working for, the expertise in the field, and experience in the industry.
Conclusion
Digital Marketing is one of the fastest-growing industries today. Having these skills on your resume would give you positive advantages to move forward in your career.
There is also a tremendous opportunity for beginners in Nigeria to develop a digital marketing career. If you wish to learn specific digital marketing skills and create a niche in it, do check out IIDE’s short-term certification courses in digital marketing!.
Also, check out this list of digital marketing courses in Port Harcourt, Lagos, and Abuja for some more options.
Well, that’s it, folks! We hope this list of digital marketing courses in Nigeria helps you kick-start your digital career.
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