5 Best Digital Marketing Courses in Hastings To Upskill Digitally

Updated on: Feb 9, 2024

Are you from Hastings, and finding it difficult to choose the best digital marketing courses in Hastings?

Don’t worry, we are here to help you. We have come up with the list of Best Digital Marketing Courses in Hastings, with all the necessary course details such as syllabus, duration, fees, placement, etc.

The Bureau of Labor Statistics predicts a 10% increase in job demand for marketing professionals by 2026. Such an increase is higher than the national average for all occupations.

As a fresher, you must have a look at the different career opt

The rapidly evolving marketing industry has significantly changed online consumer behavior. In recent years, the scope of digital marketing has increased exponentially as consumers and businesses use online channels. Digital marketing has therefore grown to be one of the most potent tools brands have in order to reach their target audiences.

Amidst the COVID-19 pandemic, businesses are more reliant than ever on digital marketing. Due to the fact that every consumer is active on various digital platforms, only traditional marketing methods are not enough to reach out to them. In order for businesses to thrive in the market, they now need to up their marketing campaigns and develop a digital strategy to communicate with their audiences. Day-by-day organizations are becoming more aware of the importance of digital marketing.

Now, let us take a look at the digital marketing jobs available in East Sussex and the neighboring areas.

Digital-Marketing-Courses-In-Hastings-Job Statistics

Impressive, right? These numbers are just going to increase in the coming future. So, if you are considering starting your career in digital marketing, then there is no better time than now.

A quick tip: If you are new to digital marketing, and don’t know what skills you should specialize in, then do read our blog on digital marketing skills to gain insight into the same.

 

Types of Digital Marketing Courses in Hastings

🎓Offline Courses:

If you want to master digital marketing in depth and gain some expertise, then an offline program is the way to go. These programs, typically in the form of a Master’s or PG, offer an extensive curriculum with a focus on advanced strategies, managerial skills, and practical training.

If you are young and have the time and energy to invest in your career, then you should opt for an exhaustive PG in digital marketing. The advantage of a post-graduate program is the potential for higher-paying roles and leadership positions in the industry. This also helps set a strong foundation in your career.

Recommended for: Freshers and Graduates

💼 Online Courses:

Online Courses offer an advanced level exploration of digital marketing from the comfort of your home. They cover a broader spectrum of topics, allowing learners a better understanding of the field. 

If you have time commitments due to your job, business, or college then an online course is highly recommended. These online courses often span a few months, providing flexibility and an immersive learning experience.

Some of the online digital marketing courses are also available in a hybrid mode where some part of the training and assessment is conducted offline to further enrich the learning experience.

Recommended for: Working Professionals, Under Graduates, and Business Owners

 

Key Factors to Consider When Choosing a Digital Marketing Course 

To choose the right digital marketing courses in Hastings for you, it’s essential to have answers to the following questions:

  • Does the course have module-specific professors with experience? And if so, which brands have they worked for?
  • Are there any networking opportunities with them? 
  • What modules are covered in the course? Is the syllabus AI integrated?
  • Are case studies included in the curriculum to equip you with analytical skills?
  • Does the institute provide 1-on-1 mentoring?
  • Do they offer offline classes?
  • Are there any mandatory internships for practical learning?
  • Does the institute offer placement assistance?

You must have noticed that the course fee is not a part of the list of important questions. This is because education should be thought of as an investment, not an expense. Eventually, the benefits of a good education far outweigh the costs, making it a valuable investment in your future.

Now, let’s continue with the blog and understand the top 5 digital marketing courses in Hastings with placements in detail.

List of Top 5 Digital Marketing Courses in Hastings

Here’s an overview of the top 5 digital marketing courses in Hastings, their duration, and their Reviews.

Institute Course Duration Reviews
IIDE – The Digital School 4 – 6 Months 4.8
(1099 reviews)
Pitman Training 6 Months 2.5 (2 Reviews)
One Education  3 Weeks 4.7 (101 reviews)
University of Southampton 1 Year 4.4 (512 reviews)
Imperial College Business School 21 Weeks 4.3 (30 reviews)

 

1. IIDE – The Digital School

IIDE-Site-Logo

IIDE is a leading digital marketing institute that offers various Online Digital Marketing Courses. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high paying digital marketing career in this competitive industry.

Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.

So, why do we rank IIDE #1 on the list?

Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.

They also provide an Offline campus immersion option in Mumbai for their online learners via which the learners can visit the IIDE Campus and have some amount of training and assessment done offline and experience the IIDE culture first-hand.

Digital Marketing Courses - Indian & World Education Congress Awards

Digital Marketing Courses - Indian & World Education Congress Awards

Courses Offered

IIDE offers the following online courses in digital marketing:

Here’s a brief comparison of both the online courses:

Course Benefits Matrix ACDM PCDMS
Duration 4 months 6 months
Certifications Offered
Ai Integrated Syllabus
Placement Assistance
1-on-1 Mentoring
Module Specific Professors
Case Studies & Projects
Leadership & Agency Skills
Project Management & Conflict Resolution

 

Other Courses Offered by IIDE

This course is designed by experts in the field who bring years of experience to the table. It might not be recognized as a traditional MBA but offers training & placements equivalent to a master’s program in digital marketing in just 11 months. Furthermore, IIDE offers specialization in two distinct niches – Performance Marketing and Creative Strategy – as an integral part of their program.

Digital Marketing Courses - IIDE Course Brochure
Digital Marketing Courses - IIDE Course Brochure

 Syllabus

Courses Modules Covered
Advance &
Professional Course
Foundation
● Brand Truth: Marketing Fundamentals
● Customer Journey: AIDA Funnel
● Presentation Skills
● Introduction to Agencies & Departments
Advance &
Professional Course
Search Marketing
● Website Basics
● Search Engine Optimisation
● Google Ads
● E-Commerce
● Corporate Soft Skills
● Reporting & Excel Training
Advance &
Professional Course
Social Marketing
● Social Media Organic
● Brand Reputation Management
● Social Media Paid
● Influencer Marketing
● Resume & LinkedIn Profile Building
Advance &
Professional Course
Growth & Analytics
● Lead Generation & Nurturing
● Google Analytics
● Capstone Project
● Interview Preparation
● Mock Interviews
Exclusively in
Professional Course
Planning & Strategy
● Media Planning
● Conversion Rate Optimization
● Customer Relationship Management
● Blogging, AdSense & Affiliate Marketing
● Freelancing Economics & Overview
● Portfolio & Personal Brand Building
Exclusively in
Professional Course
Agency Skills
● Art of Pitching
● Client Servicing
● Campaign Planning
● Project Management
● Harvard Multimedia Case Study
● Leadership & Conflict Resolution Skills
● Masterclass: Economics of Digital Marketing

 

Digital Marketing Courses - IIDE Course Curriculum
Digital Marketing Courses - IIDE Course Curriculum

Marketing Tools You’ll Master

A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.

Some of the marketing tools IIDE learners will master are:

ai tools taught at IIDE

Here’s what students have to say about IIDE:

Course Reviews

IIDE boasts a remarkable rating of 4.8 on Google, backed by an impressive collection of over 1000+ reviews. The high rating is largely attributed to numerous reviews by the students that praise the mentors, placement assistance, and the course curriculum.

Additionally, I also came across numerous Quora answers from IIDE alumni who spoke highly of their experiences and the quality of courses. As of now, I couldn’t find anything negative about them. However, you can dig a little more and check for yourself.


Digital Marketing Courses - IIDE Scholarships

Contact Details

Phone Number: +91 96199 58615
Email ID: [email protected]
Website: https://iide.co/online-digital-marketing-course/

 

2. Pitman Training

digital marketing courses in Hastings itman training logo

Pitman Training Company has its headquarters in Wetherby, West Yorkshire, United Kingdom. The company offers both online and offline training services as an independent training provider. Students can earn diplomas and certificates in accounting, visual design, information technology, marketing, and business.

Online lectures and the guidance of industry experts will be used to teach students about digital marketing during this course.

Course Syllabus

  • Introduction to Digital Marketing
  • Content Marketing
  • Social Media Marketing
  • Search Engine Optimisation
  • Paid Search(PPC) with Google Ads
  • Display and Video Advertising
  • Email Marketing 
  • Website Optimisation
  • Analytics with Google Analytics
  • Digital Marketing Strategy

Course Duration and Fees

The duration of the certification course is 200 hours. You have 6 months to complete the course and take the exam. The information regarding the fees is not available, kindly contact the provider for more details.

Course Highlights

  • Flexible online learning
  • Awarded 200 CPD points upon successful completion
  • Opportunity to undertake the DMI certification exam
  • Globally recognized
Course Benefits Matrix Pitman Training
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

 

Course Placements

We couldn’t find any placement partners on their page, kindly check with the institute to know more.

Course Reviews

Pitman Training has a Google rating of 2.5 and 2 reviews,it’s advisable to conduct your own research as it has only 2 reviews about the institute to make an informed decision.

Culture

We couldn’t find any Student culture on their page, kindly check with the institute to know more.

Contact Details

Phone: 01937865714
Address: Pitman Training Group LTD, Deem House, Walkers Court, Audby Lane, Wetherby, LS22 7FD

Learn From Asia’s #1
Digital Marketing Institute

AI-Based Curriculum

Dive in to the future with the latest AI tools

Placement at top brands and agencies

& more...

Talk to counsellor

Watch Free Masterclass
IIDE Student

3. One Education

digital marketing courses in Hastings - one education

One Education’s mission is to provide help people gain quality education everywhere in the world. They provide online certifications on various subjects which are recognized in the UK as well as globally. Industry professionals will help you gain expertise in digital marketing techniques. Their digital marketing course is taught through a combination of video lessons, mock exams, study materials, etc. 

Course Syllabus

  • Introduction
  • Define your business and target audience
  • Brand Identity
  • Websites
  • Email Marketing
  • Copywriting, Blogging, & SEO
  • Facebook Pages
  • Facebook Ads
  • Facebook Retargeting
  • Facebook for local business
  • Google Adwords
  • Twitter
  • Linkedin
  • Periscope
  • Assignment

Course Duration and Fees

The duration of the course is 3 weeks and 5 days for quizzes. To know about the fee structure, please contact the course provider.

Course Highlights

  • Get accredited certificates
  • Globally Recognised
  • Self-paced learning
  • Exams to test your skills
  • Dedicated Support for any questions
  • Monthly subscription
Course Benefits Matrix One Education
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

 

Course Placements

We couldn’t find any placement partners on their page, kindly check with the institute to know more.

Course Reviews

One Education in Hastings has earned its stripes with glowing reviews on the quality and support of its Digital Marketing and SEO courses. Students praised the top-notch content and exceptional weekend support. Another positive note was struck with the well-structured Social Media Marketing course, offering valuable insights in digestible segments. However, a shadow is cast by a customer’s unfortunate experience, describing a suspicious course enrollment process and unmet refund promises.

Culture

We couldn’t find any Student culture on their page, kindly check with the institute to know more.

Contact Details

Phone: 020 3890 6420
Email: [email protected]
Address: 100 St Paul’s Churchyard, London, EC4M 8B

 

4. University of Southampton

Digital Marketing Courses in Hastings -university-of-southampton

The University of Southampton comes under the list of the top 100 universities in the world. Their digital marketing course helps the students develop digital marketing strategies and plan how to incorporate digital marketing tools into their marketing campaigns. The course also includes hands-on learning in an interactive environment by industry experts and academic professionals.

Course Syllabus

  • Customer Insight
  • Digital Analytics
  • Digital Marketing Strategy
  • Integrated Marketing Communication Design
  • Introduction to Marketing
  • Research methods for Marketing
  • Digital Marketing Applications
  • Dissertation for Marketing
  • Managing Digital Design and Web Development
  • Marketing Practice-Based Dissertation
  • Services Marketing

Course Duration and Fees

The course is offered for 1 year and costs USD 16309.11for UK students and EU and international students pay USD 31363.67 

Course Highlights

  • Created and taught by industry experts
  • Learning and Assessment 
  • Hands-on course
  • Real business marketing projects
  • Simulated consultancy exercises
  • Opportunities to grow your networks
  • Qualification is awarded by the University of Southampton.
Course Benefits Matrix University of Southampton
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

 

Course Placements

We couldn’t find any placement partners on their page, kindly check with the institute to know more.

Course Reviews

The University of Southampton has a Google rating of 4.4 and 512 reviews.

Culture

Here’s a glimpse of their student culture-

University of Southampton culture

Contact Details 

Phone:+44 238 059 5000
Email: [email protected]
Address: University of Southampton, University Road, Southampton, S017 1BJ, UK.

 

5. Imperial College Business School 

Digital marketing courses in Hastings -imperial-college-business-school

Imperial College Business School was established in 2004. Their 21 weeks of digital marketing course is designed to equip learners with the most in-demand digital marketing skills with the help of hands-on learning with the latest tools and technologies. This course can be taken by job seekers, career changers, marketing professionals, and business owners.

Course Syllabus

  • Introduction
  • Customer Behaviour, Segmentation, and Journey Mapping
  • Online Product Positioning
  • Paid Search
  • Search Engine Optimisation (SEO)
  • Content Marketing
  • Email Marketing
  • Winning the War of Attention and Online Advertising
  • Artificial Intelligence in Digital Marketing
  • Driving Sales With Digital Performance Metrics
  • Framework for Implementing Digital Marketing
  • Capstone Project

Course Duration and Fees

The duration of the course is 21 weeks, online which comes down to 10-15 hours per week. The program fee is £3,995

Course Highlights

  • Gain an in-depth perspective on the digital marketing tactics needed to succeed in this field
  • Discover how emerging analytics, tools, and technologies can be leveraged to gauge consumer behavior
  • Build comprehensive roadmaps for your clients to support their digital marketing efforts
  • Understand customer-segmentation strategies and devise ways to improve customer experience
  • Gain insights on the latest artificial intelligence (AI) developments and how these relate to digital marketing
  • Stay up to date with the latest developments in the continually evolving field of digital marketing
  • Introduce and lead digital marketing initiatives within your own organization
Course Benefits Matrix Imperial College
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

 

Course Placements

We couldn’t find any placement partners on their page, kindly check with the institute to know more.

Course Reviews

Imperial College has a Google rating of 4.3 and 30 reviews with students praising the comprehensive and up-to-date digital marketing course. However, it’s advisable to conduct your own research as it has only few reviews about the institute to make an informed decision.

Culture

We couldn’t find any Student culture on their page, kindly check with the institute to know more.

Contact Details

Phone: +44 (0)20 7589 5111
Email:  [email protected]
Address: Imperial College London, South Kensington Campus, London, SW7 2AZ, United Kingdom

Now that we’ve covered the best digital marketing courses in Hastings, let’s take a look at some frequently asked questions

Additional points to consider

It’s crucial to choose the right digital marketing course that aligns with your career goals and learning preferences. To help you make an informed decision, we’ve compiled a list of points you should consider when selecting a digital marketing course.

Finding the Right Learning Mode

Consider whether you prefer on-campus learning or are open to online courses. Local institutes may provide the advantage of networking opportunities, while online courses offer flexibility.

Balancing Time Commitments

Understanding the course duration and flexibility is vital, especially if you have other commitments like work or studies. Explore whether the course offers options for part-time or self-paced learning.

Ensuring Credibility

Certification plays a pivotal role in validating the quality and credibility of a digital marketing course. Look for courses that are recognized by industry associations and top brands.

Learning from Industry Experts

The expertise of the faculty members can make or break your learning experience. Make sure the trainers have hands-on experience in digital marketing. You can also register for a demo class to get a hint about the teaching methodology.

Get in touch with the Alumni

Before choosing any course, see where the institute’s alumni are, and what are they up to. For this, you can use either Instagram or Linkedin.

For e.g: Search for “IIDE” or any institute on LinkedIn > Companies category > Alumni Page

Here’s an example 👇

Digital Marketing Courses in Delhi - Linkedin Screenshot

You can use LinkedIn to get a good sense of the institute’s placement record. This information can be very helpful for you when choosing a course.

By carefully considering these factors and using tools like LinkedIn to connect with the alumni, you can get a better idea of which course aligns with your career goals

As we conclude this blog, I hope it has offered you a clearer understanding of your choices and helped you determine the course that best fits your needs. But, if you need any help, you can schedule an appointment with us to learn more about digital marketing courses.

Wishing you all the best for your future and happy learning!

 

FAQ – Frequently Asked Questions

Q. Which is the best digital marketing course in Hastings?

Ans: As we have mentioned in the listicle above,  IIDE’s Online Digital Marketing course is the best if you want to pursue a career in digital marketing. IIDE provides live online lectures with 1-1 on mentoring sessions to help students get a thorough understanding of digital marketing topics.

Q. What are the fees for Digital Marketing Courses in Hastings?

Ans: The fees for digital marketing courses in Hastings on average range from USD 1500 to USD 2000. However, the fees vary in different institutes depending on the packages chosen and the course duration. IIDE’s Online Digital Marketing course is for USD 971  + Taxes. 

Q. What are the eligibility criteria for a digital marketing course?

Ans: The eligibility depends on the institute and course you select. Generally, the eligibility criteria for a digital marketing course is that any individual applying for the course should be 16 years or older. However, a 12th Grade Pass (10+2) with a minimum of 50% marks will be preferred.

Q. Is Digital Marketing a good career?

Ans: Yes, Digital Marketing is a good career. The digital marketing industry has been growing rapidly in the modern world. Job opportunities in digital marketing have increased as well due to the increase in demand. If you specialize in certain digital skills, you will be able to land a high-paying job in the industry.

Q. What will be the salary of a Digital Marketer?

Ans:  The average salary of a digital marketer is around $61,145 per year in the USA. However, the salary of a particular job is largely determined by factors such as the company you work for, your expertise in the field, and your experience in the industry.

Q. Is the digital marketing course difficult?

 Ans: The digital marketing course is not difficult. With the help of industry experts, live lectures, individual mentoring, and doubt clearing sessions, IIDE makes it easier for students to understand digital marketing while also teaching them how to master digital skills.

Q. Can I learn digital marketing by myself?

Yes, you can definitely learn digital marketing on your own, but the difference between theoretical and practical knowledge is quite large. Our advice; take a digital marketing course, then launch your career in it. In this way, you will not only gain experience but also get to apply what you have learned during the course.

Q. Does digital marketing require coding?

Digital Marketers do not require coding knowledge or programming skills in digital marketing. A digital marketer with coding skills can be a great resource for a business, but it’s not a necessary skill that a digital marketer needs to have.

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Mamta Shroff

Head of Admissions & Institutional Relations at IIDE

She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]

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