Are you from Hastings, and finding it difficult to choose the best digital marketing courses in Hastings?
Don’t worry, we are here to help you. We have come up with the list of Best Digital Marketing Courses in Hastings, with all the necessary course details such as syllabus, duration, fees, placement, etc.
The rapidly evolving marketing industry has significantly changed online consumer behavior. In recent years, the scope of digital marketing has increased exponentially as consumers and businesses use online channels. Digital marketing has therefore grown to be one of the most potent tools brands have in order to reach their target audiences.
Amidst the COVID-19 pandemic, businesses are more reliant than ever on digital marketing. Due to the fact that every consumer is active on various digital platforms, only traditional marketing methods are not enough to reach out to them. In order for businesses to thrive in the market, they now need to up their marketing campaigns and develop a digital strategy to communicate with their audiences. Day-by-day organizations are becoming more aware of the importance of digital marketing.
Now, let us take a look at the digital marketing jobs available in East Sussex and the neighboring areas.
(Source: Indeed.com)
Impressive, right? These numbers are just going to increase in the coming future. So, if you are considering starting your career in digital marketing, then there is no better time than now.
A quick tip: If you are new to digital marketing, and don’t know what skills you should specialize in, then do read our blog on digital marketing skills to gain insight into the same.
Quick Read
Don’t have the time to read the entire blog? Here’s the synopsis!
Keeping in mind various factors such as duration, fees, placement assistance, top recruiters, and course highlights, the top 3 digital marketing courses in Hastings are:
- IIDE– Flexible digital marketing courses with industry relevance and 100% placement assistance.
- Pitman Training– An independent training provider that offers both online as well as offline training services.
- One Education– Provide help to people in gaining quality education everywhere in the world.
Now, let’s continue with the blog and understand the top 5 digital marketing courses in Hastings with placements in detail.
List of Top 5 Digital Marketing Courses in Hastings
Here’s an overview of the top 5 digital marketing courses in Hastings, their duration, and their fee structure.
| INSTITUTES | Duration | Fees |
|---|---|---|
| IIDE – The Digital School | 4 – 6 Months | USD 1,500 – 2,000 |
| Pitman Training | 6 Months | – |
| One Education | 3 Weeks | – |
| University of Southampton | 1 Year | EUR 13,000 |
| Imperial College Business School | 21 Weeks | EUR 3,995 |
1. IIDE – The Digital School
IIDE is India’s leading digital marketing institute that offers various Online Digital Marketing Courses. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high paying digital marketing career in this competitive industry.
Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.
So, why do we rank IIDE #1 on the list?
Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.
Apart from their excellent placement track record and a student-centric culture, an important reason to include the first is their practical approach to learning. They use a blended training method to ensure all students learn the right skills with the right application methods.
A unique teaching method is adopted by IIDE to personalize the learning process. Here’s what it entails.
Learning Methodology
Step 1: Start with Video Lectures
Step 2: Attend Live Online Sessions
Step 3: Book A Mentor
Step 4: In-Class Presentations
Their unique method or their hybrid learning model (as they call it) starts with a series of high-quality online video courses, followed by weekly live training sessions, custom-tailored 1-on-1 mentoring sessions, and in-class presentations.
Courses Offered
IIDE offers the following online certifications in digital marketing:
- Advanced Certification in Digital Marketing (ACDM)
Preferred by: College Students, Freshers, Small Business Owners, Influencers - Professional Certification in Digital Marketing & Strategy (PCDMS)
Preferred by: Working Professionals, Agency Owners, Freelancers
Here’s a brief comparison of both the online courses:
| Criteria | ACDM | PCDMS |
|---|---|---|
| Duration | 4 Months | 6 Months |
| Live Projects & Assignments | 4 | 7 |
| Certifications Offered | Yes | Yes |
| Placement Assistance | Yes | Yes |
| Interpersonal & Corporate Skills | Yes | Yes |
| Agency & Leadership Skills | No | Yes |
| Project Management | No | Yes |
| Case Studies from Harvard Business Review | No | Yes |
| Simulation from Harvard Business Review | No | Yes |
Syllabus
| Courses | Modules Covered |
|---|---|
| Advance & Professional Course |
Foundation ● Brand Truth: Marketing Fundamentals ● Customer Journey: AIDA Funnel ● Presentation Skills ● Introduction to Agencies & Departments |
| Advance & Professional Course |
Search Marketing ● Website Basics ● Search Engine Optimisation ● Google Ads ● E-Commerce ● Corporate Soft Skills ● Reporting & Excel Training |
| Advance & Professional Course |
Social Marketing ● Social Media Organic ● Brand Reputation Management ● Social Media Paid ● Influencer Marketing ● Resume & LinkedIn Profile Building |
| Advance & Professional Course |
Growth & Analytics ● Lead Generation & Nurturing ● Google Analytics ● Capstone Project ● Interview Preparation ● Mock Interviews |
| Exclusively in Professional Course |
Planning & Strategy ● Media Planning ● Conversion Rate Optimization ● Customer Relationship Management ● Blogging, AdSense & Affiliate Marketing ● Freelancing Economics & Overview ● Portfolio & Personal Brand Building |
| Exclusively in Professional Course |
Agency Skills ● Art of Pitching ● Client Servicing ● Campaign Planning ● Project Management ● Harvard Multimedia Case Study ● Leadership & Conflict Resolution Skills ● Masterclass: Economics of Digital Marketing |
Course Faculty
Marketing Tools You’ll Master
A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.
Some of the marketing tools IIDE learners will master are:
AI Tools You’ll Master
With AI revolutionizing industries, it’s crucial to be proficient in AI tools. IIDE empowers its students with the expertise and knowledge to effectively leverage AI-powered tools for impactful marketing campaigns and maximized ROI.
Placement Assistance
IIDE offers 100% placement assistance to everyone who opts for it. Apart from connecting learners with big agencies & global brands, they also provide placement workshops such as AI based mock interviews, soft skills & agency skills training, etc to make you corporate ready.
Some of the brands where IIDE alumni have worked at are:
Here’s what students have to say about IIDE:
Course Duration and Fees
Here’s a table showing the duration and fees of the online digital marketing courses:
| IIDE’s Online Courses | Duration | Fees (USD) |
|---|---|---|
| Advanced Certification in Digital Marketing (ACDM) | 4 months | 1,500 |
| Professional Certification in Digital Marketing & Strategy (PCDMS) | 6 months | 2,000 |
Contact Details
Phone Number: +91 96199 58615
Email ID: [email protected]
Website: https://iide.co/online-digital-marketing-course/
2. Pitman Training
Pitman Training Company has its headquarters in Wetherby, West Yorkshire, United Kingdom. The company offers both online and offline training services as an independent training provider. Students can earn diplomas and certificates in accounting, visual design, information technology, marketing, and business.
Online lectures and the guidance of industry experts will be used to teach students about digital marketing during this course.
Course Syllabus
- Introduction to Digital Marketing
- Content Marketing
- Social Media Marketing
- Search Engine Optimisation
- Paid Search(PPC) with Google Ads
- Display and Video Advertising
- Email Marketing
- Website Optimisation
- Analytics with Google Analytics
- Digital Marketing Strategy
Course Duration and Fees
The duration of the certification course is 200 hours. You have 6 months to complete the course and take the exam. The information regarding the fees is not available, kindly contact the provider for more details.
Course Highlights
- Flexible online learning
- Awarded 200 CPD points upon successful completion
- Opportunity to undertake the DMI certification exam
- Globally recognized
Contact Details
Phone: 01937865714
Address: Pitman Training Group LTD, Deem House, Walkers Court, Audby Lane, Wetherby, LS22 7FD
3. One Education
One Education’s mission is to provide help people gain quality education everywhere in the world. They provide online certifications on various subjects which are recognized in the UK as well as globally. Industry professionals will help you gain expertise in digital marketing techniques. Their digital marketing course is taught through a combination of video lessons, mock exams, study materials, etc.
Course Syllabus
- Introduction
- Define your business and target audience
- Brand Identity
- Websites
- Email Marketing
- Copywriting, Blogging, & SEO
- Youtube
- Video Marketing
- Facebook Groups
- Facebook Pages
- Facebook Ads
- Facebook Retargeting
- Facebook for local business
- Google Adwords
- Periscope
- Social media live to stream
- Podcasting
- Quora
- Google Analytics
- Google Plus
- Conclusion
- Assignment
Course Duration and Fees
The duration of the course is 3 weeks and 5 days for quizzes. To know about the fee structure, please contact the course provider.
Course Highlights
- Get accredited certificates
- Globally Recognised
- Self-paced learning
- Exams to test your skills
- Dedicated Support for any questions
- Monthly subscription
Contact Details
Phone: 020 3890 6420
Email: [email protected]
Address: 100 St Paul’s Churchyard, London, EC4M 8B
4. University of Southampton
The University of Southampton comes under the list of the top 100 universities in the world. Their digital marketing course helps the students develop digital marketing strategies and plan how to incorporate digital marketing tools into their marketing campaigns. The course also includes hands-on learning in an interactive environment by industry experts and academic professionals.
Course Syllabus
- Customer Insight
- Digital Analytics
- Digital Marketing Strategy
- Integrated Marketing Communication Design
- Introduction to Marketing
- Research methods for Marketing
- Digital Marketing Applications
- Dissertation for Marketing
- Managing Digital Design and Web Development
- Marketing Practice-Based Dissertation
- Services Marketing
Course Duration and Fees
The course is offered for a duration of 1 year and costs £13,000 for UK students and EU and international students pay £25000.
Course Highlights
- Created and taught by industry experts
- Learning and Assessment
- Hands-on course
- Real business marketing projects
- Simulated consultancy exercises
- Opportunities to grow your networks
- Qualification is awarded by the University of Southampton.
Contact Details
Phone:+44 238 059 5000
Email: [email protected]
Address: University of Southampton, University Road, Southampton, S017 1BJ, UK.
5. Imperial College Business School
Imperial College Business School was established in 2004. Their 21 weeks of digital marketing course is designed to equip learners with the most in-demand digital marketing skills with the help of hands-on learning with the latest tools and technologies. This course can be taken by job seekers, career changers, marketing professionals, and business owners.
Course Syllabus
- Introduction
- Customer Behaviour, Segmentation, and Journey Mapping
- Online Product Positioning
- Paid Search
- Search Engine Optimisation (SEO)
- Content Marketing
- Email Marketing
- Winning the War of Attention and Online Advertising
- Online Customer Engagement I
- Online Customer Engagement II
- Social Media Marketing I – Paid and Organic
- Social Media Marketing II – Platforms
- Customer Segmentation and Big Data
- Artificial Intelligence in Digital Marketing
- Driving Sales With Digital Performance Metrics
- A/B Testing
- Sentiment Analysis
- Brand Management in the Digital World
- Managing Customer Relationships
- Framework for Implementing Digital Marketing
- Capstone Project
Course Duration and Fees
The duration of the course is 21 weeks, online which comes down to 10-15 hours per week. The program fee is £3,995
Course Highlights
- Gain an in-depth perspective on the digital marketing tactics needed to succeed in this field
- Discover how emerging analytics, tools, and technologies can be leveraged to gauge consumer behavior
- Build comprehensive roadmaps for your clients to support their digital marketing efforts
- Understand customer-segmentation strategies and devise ways to improve customer experience
- Gain insights on the latest artificial intelligence (AI) developments and how these relate to digital marketing
- Stay up to date with the latest developments in the continually evolving field of digital marketing
- Introduce and lead digital marketing initiatives within your own organization
Contact Details
Phone: +44 (0)20 7589 5111
Email: [email protected]
Address: Imperial College London, South Kensington Campus, London, SW7 2AZ, United Kingdom
Now that we’ve covered the best digital marketing courses in Hastings, let’s take a look at some frequently asked questions
FAQ – Frequently Asked Questions
Q. Which is the best digital marketing course in Hastings?
Ans: As we have mentioned in the listicle above, IIDE’s Online Digital Marketing course is the best if you want to pursue a career in digital marketing. IIDE provides live online lectures with 1-1 on mentoring sessions to help students get a thorough understanding of digital marketing topics.
Q. Is Digital Marketing a good career?
Ans: Yes, Digital Marketing is a good career. The digital marketing industry has been growing rapidly in the modern world. Job opportunities in digital marketing have increased as well due to the increase in demand. If you specialize in certain digital skills, you will be able to land a high-paying job in the industry.
Q. What will be the salary of a Digital Marketer?
Ans: The average salary of a digital marketer is around $61,145 per year in the USA. However, the salary of a particular job is largely determined by factors such as the company you work for, your expertise in the field, and your experience in the industry.
Q. What are the eligibility criteria for a digital marketing course?
Ans: The eligibility depends on the institute and course you select. Generally, the eligibility criteria for a digital marketing course is that any individual applying for the course should be 16 years or older. However, a 12th Grade Pass (10+2) with a minimum of 50% marks will be preferred.
Q. Is the digital marketing course difficult?
Ans: The digital marketing course is not difficult. With the help of industry experts, live lectures, individual mentoring, and doubt clearing sessions, IIDE makes it easier for students to understand digital marketing while also teaching them how to master digital skills.
To Conclude
Great! With this we have come to the end of the blog, we hope that through this blog we have helped you make the right decision regarding which institute you should opt for to start your career in digital marketing.
If you wish to learn specific digital marketing skills and create a niche in it, do check out IIDE’s short-term certification courses in digital marketing!
If you have any doubt, you can reach out to us at [email protected] to avail free counseling session.
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