Are you looking for digital marketing courses in Durham? Then you are at the right place. We have shortlisted below the 5 best digital marketing courses in Durham along with the course syllabus, fees, and duration that you can choose from to master your digital marketing skills.  

Since the onset of the pandemic, companies are competing to market themselves to be able to reach a wider audience. Almost all reputed companies and brands have been busily focusing on marketing their products online and the demand for digital marketing professionals is quite high.

Have a look at the number of digital marketing jobs available in and around Durham.

Source: indeed.com

The number is notably high. It seems like the perfect time to pursue a career in digital marketing.

If you are someone who has recently graduated and wants to pursue a postgraduate degree in digital marketing, check out this 11-month MBA – Level Post Graduation in Digital Marketing program and earn a degree from the comfort of your home.

Quick Read

Don’t have the time to read the entire blog? Here’s the synopsis! 

Keeping in mind various factors such as duration, fees, placement assistance, top recruiters and course highlights, the top 3 digital marketing courses in Durham are:

• IIDE– Flexible digital marketing courses with industry relevance and 100% placement assistance.
• Durham University– One of the UK’s longest-established business schools with a vision to lead business thought and practice to improve global wealth and well-being.
• Pitman Training– Offers both classroom and online training to students along with an opportunity to work on live projects.

Now, let’s continue with the blog and understand the top 5 digital marketing courses in Durham with placements in detail.

List of Top 5 Digital Marketing Courses in Durham

Here’s an overview of the top 5 digital marketing courses in Durham, their duration, and their fee structure.

 

1. IIDE – The Digital School

IIDE is India’s leading digital marketing institute. Since its inception in 2016, IIDE has set new standards for education around the globe. They have trained more than 2,35,000 learners globally in various aspects of digital marketing.

Taking a future-oriented approach to learning, IIDE ensures its students receive a customized, relevant curriculum that will help them upskill for their careers.

So, why do we rank IIDE #1 on the list?

Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.

Apart from their excellent placement track record and a student-centric culture, an important reason to include the first is their practical approach to learning. They use a blended training method to ensure all students learn the right skills with the right application methods. 

IIDE offers a comprehensive Online Digital Marketing Course. A unique 3 teacher method is adopted by them to personalize the learning process. Here’s what it means.

3-Teacher Method via A 4-Step Methodology 

Step 1: Start with Video Lectures

Step 2: Attend Live Online Sessions

Step 3: Book A Mentor

Step 4: In-Class Presentations

Their unique method or their hybrid learning model (as they call it) starts with a series of high-quality online video courses, followed by weekly live training sessions, custom-tailored 1-on-1 mentoring sessions, and in-class presentations. 

Here’s what students have to say about IIDE:

Course Syllabus

The course syllabus is divided into terms and modules that are taught in-depth to ensure a holistic understanding and training for each student.

Course Faculty

Each subject at IIDE is taught by a professional who has been working in the relevant industry practicing what they teach. Thus, students meet top industry experts and learn from them while also gaining insights into the corporate world. 

Below mentioned are just a few of the trainers:

Our Students Work on Brands Like

Placement Partners

Certifications Offered

On completion of each module, IIDE will award you with a certificate of participation. This ensures 12 Certificates once you complete watching all modules. After which you are required to submit 7 Assignments & 1 Final Project.

On submission, you will be awarded a Certification in Advanced Digital Marketing. We also train our students to appear for Google’s Certification. 

Sign up for a free masterclass by our Founder and CEO, Karan Shah, and learn the basics of digital marketing before you make a decision.

Intrigued to know more about this course? Here’s all you need to know about IIDE’s online digital marketing course. Watch this video highlighting the student life at IIDE before we delve into the course details.

 

Course Duration & Fees

The duration of the online digital marketing course is 3-4 months which comes down to approximately 12 hours per week. The fee for the course is USD 1,360 with a 0% EMI option available. (Note: The duration of the course has been upgraded to 4-5 months).  

2. Durham University

Founded in 1965, we are one of the UK’s longest-established business schools and are proud to be integral to Durham University. Their vision is to lead business thought and practice to improve global wealth and well-being.

Durham’s MSc Marketing program will equip you with the essential skills and knowledge to excel in the long term across all marketing-related careers.

Course Syllabus

• Contemporary Marketing Communication
• Consumers and Consumption
• Marketing Theory
• Marketing Management and Strategy
• Research Methods in Marketing
• Advanced Marketing Strategy
• Buyer Behaviour and Marketing Innovation
• Consulting
• Digital Marketing
• Global Marketing
• Global Sports Business
• Innovation and Technology
• Management
• Retail Marketing Management
• Dissertation 

Course Duration & Fees

Durham University is #2 on our list of digital marketing courses in Durham. The duration of the MSc Marketing course is 1 year. The fee for the course is USD 18,245 for domestic students and USD 35440 for international students.

Course Highlights

• Key to your career
• One-on-one career support
• Career development program
• Sector-specific presentations
• Business projects and placements
• International opportunities
• Online resources

Contact Details

Address: Durham University, Mill Hill Lane, Durham, DH1 3LB, UK

Phone: +44 (0)191 334 5200

3. Pitman Training

Pitman Training Insitute offers training in several courses across a variety of fields. It also has quite a few centers for training across England. 

The institute offers both classroom and online training to students along with an opportunity to work on live projects. Their training packages are job oriented and cover basic to advanced topics.

Have a look at the digital marketing course structure.

Course Syllabus 

• Introduction to Digital Marketing
• Content Marketing
• Social Media Marketing
• Search Engine Optimization
• Paid Search with Google Ads
• Display and Video Advertising
• Email marketing
• Website optimization
• Google Analytics
• Digital marketing strategy

Course Duration & Fees

Pitman Training is #3 on our list of digital marketing courses in Durham. The duration of the course is 200 hours.  To learn about the fee structure, please contact the institute using the contact information given below.

Course Highlights

• Certifications
• Flexible training
• Expert tutors
• Practical training
• Doubt solving sessions

Contact Details 

Phone: 01937 869563

4. Imperial College Business School 

Imperial College Business School is one of the finest schools in the world.

The Professional Certificate Digital Marketing Course offered by them will equip students with the most in-demand digital marketing skills. They also offer hands-on experience using the latest tools and techniques to accelerate your career in an increasingly digital world.

Given below are the details of their course structure.

Course Syllabus 

• Introduction
• Social Media Marketing II – Platforms
• Customer Behaviour, Segmentation, and Journey Mapping
• Customer Segmentation and Big Data
• Online Product Positioning
• Artificial Intelligence in Digital Marketing
• Paid Search
• Driving Sales With Digital Performance Metrics
• Search Engine Optimisation (SEO)
• A/B Testing
• Content Marketing
• Sentiment Analysis
• Email Marketing
• Brand Management in the Digital World
• Winning the War of Attention and Online Advertising
• Managing Customer Relationships
• Online Customer Engagement I
• Framework for Implementing Digital Marketing
• Online Customer Engagement II
• Capstone Project
• Social Media Marketing I – Paid and Organic

Course Duration & Fees

Imperial College Business School is #4 on our list of top digital marketing courses in Durham. The duration of the Digital Marketing Professional course is 21 weeks, with 10-15 hours of study per week. The fee structure of the course is USD 5415.

Course Highlights

• Gain an in-depth perspective on the digital marketing tactics
• Discover how emerging analytics, tools, and technologies
• Understand customer-segmentation strategies and devise ways to improve customer experience
• Stay up to date with the latest developments

Contact Details 

Phone: +44 148 369 4881

5. upGrad

Established in 2015, upGrad is an online higher education platform offering industry-relevant courses designed and taught by industry experts. The institute trains college students to be industry-ready by filling the gap between college academics and corporate requirements.

With a great media presence on platforms such as Business Standard, Livemint and upGrad is one of the largest online higher education companies.

The institute has trained more than 10 lakh students to date and has over 300 top companies hiring students from them.

upGrad offers courses in Digital Marketing, Data Analytics, and Full Stack Development. Given below are the details of the Digital Marketing course structure.

Course Syllabus

• Excel basics for marketers
• Digital Marketing Metrics and Channels
• Social Media Marketing
• Search Engine Optimisation (SEO)
• Search Engine Marketing (SEM)
• Display Advertising
• Web Analytics
• Content Marketing
• Creating a blog
• Programmatic ad-buying and display marketing
• Email Marketing
• Integrated marketing strategy
• Soft skills of a digital marketer

Course Duration & Fees

UpGrad is #5 on our list of digital marketing courses in Durham. The duration of the digital marketing is 5 months and the fee is USD 282. 

Course Highlights 

• One-on-one sessions
• Career Guidance
• Placement support
• Resume building
• Mock interviews
• Soft skill training
• Learn from experts
• Real-time industry projects
• Certifications
• Live and recorded sessions provided

Contact Details

Phone: 1800 210 2020 

Email: customercare@upgrad.com 

These were the top 5 digital marketing courses in Durham for you to choose from to ascend your digital skills. Let’s look at some of the commonly asked questions.

FAQs – Frequently Asked Questions

Q. Which is the best place to study Digital Marketing?

The best place to learn digital marketing is the Indian Institute of Digital Education. They offer an online advanced digital marketing course & an MBA-Level Post Graduation Program in Digital Marketing. 

IIDE was awarded as “India’s Best Digital Learning Institute” by the Indian Education Congress and Awards 2020 and by the World Education Congress Awards 2021. The institute is also going global and raising the bar of imparting education all over.

Q. Why is digital marketing most effective?

There are many reasons why digital marketing is highly effective. One of its main reasons is it focuses only on the prospects most likely to purchase your product or service. It also levels the playing field in your industry as well as allows you to compete with the bigger brands.

Q. What is the Fee for Digital Marketing Courses in Durham?

The digital marketing course fees in Durham on average range between USD 200 to USD 7000. However, the fees vary in different institutes depending on the packages chosen and the duration of the course. IIDE’s Online Digital Marketing course is for USD 971  + Taxes. 

Q. Is digital marketing a good career?

Digital Marketing has proven to be a highly lucrative career over the past few years due to its soaring demand. A heavy focus on conducting business online in this evolving market, along with a handsome salary and freedom to creatively showcase your talents are the key reasons to specialize in this skill-driven industry.

Q. What are the job opportunities in digital marketing for freshers?

There are numerous job opportunities in digital marketing for freshers, some of them are mentioned below:

• Social Media Marketing Executive 

• Digital Marketing Executive

• SEO Executive

• SEM Executive

• Content Marketing Executive

• Web Development Executive

• Email Marketing Executive

You must check out our blog on the top 7 digital marketing jobs for freshers for detailed information with some tips on how to get a digital marketing job as a fresher.

To Conclude

These were the top 5 digital marketing courses in Durham. As we look for new skills to develop and sharpen our knowledge in today’s world, learning Digital Marketing can be extremely beneficial and can help you master several digital marketing techniques and tools in depth.

In our opinion, you should check out IIDE’s  Online Digital Marketing Course and learn the in-demand skills required in the digital industry from the safety of your home. With guaranteed placements, the latest curriculum, and amazing trainers, IIDE’s course is worth taking!

We hope the blog has helped gain insight and choose the most suitable institute for you. Let us know in the comments section below.