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5 Best Digital Marketing Courses in Durham To Kick-Start Your Career

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Are you looking for digital marketing courses in Durham? Then you are at the right place. We have shortlisted below the 5 best digital marketing courses in Durham along with the course syllabus, fees and duration that you can choose from to master your digital marketing skills.  

Since the onset of the pandemic, companies are competing to market themselves to be able to reach a wider audience. Almost all reputed companies and brands have been busily focusing on marketing their products online and the demand for digital marketing professionals is quite high.

Have a look at the number of digital marketing jobs available in and around Durham.

job statistic - durham

Source: indeed.com

The number is notably high. It seems like the perfect time to pursue a career in digital marketing.

If you are someone who has recently graduated and wants to pursue a postgraduate degree in digital marketing, check out this 11 month MBA – Level Post Graduation in Digital Marketing program and earn a degree from the comfort of your home.

List of Top 5 Digital Marketing Courses in Durham

1. IIDE – The Digital School

digital marketing courses in DURHAM - IIDE logo

IIDE is one of the leading institutes for digital marketing today. Awarded as the “Best Digital Marketing Institute” by the World Education Congress Awards 2021, IIDE is raising the bar of imparting education globally. We have trained more than 2,35,000 learners from countries like the USA, UK, Canada, Australia, UAE, and more.

IIDE is changing the way students learn today. We call it the futuristic way of learning. Unlike other traditional institutes, IIDE doesn’t encourage students to learn from outdated PPTs. We believe in a customized, concise, and real-world relevant curriculum. 

Online learning has given a new face to the education industry which has enabled enthusiasts to learn from experts located all over the world. With the mission to empower students from the best in the industry, here’s how IIDE is doing it.

IIDE also offers a comprehensive Online Digital Marketing Course with more than 13+ certifications with an advanced teaching methodology. 

Students learn from high-quality self-paced video courses curated and led by top industry professionals & experts. Trainers also schedule 1-on-1 mentoring sessions, and weekly live online sessions to solve doubts and queries in-depth, learn through fun activities and revise topics with students.

So if you wish to find out more about this course, continue reading, But first, watch this video to know about student life at IIDE.

Given below are the details of the course:

Course Syllabus

  • Digital Scenario in India
  • E-Commerce Marketing
  • Search Engine Optimization (SEO)
  • How to Monetize Your Blog
  • Search Engine Marketing (SEM) – Google Ads
  • Content Marketing
  • Advance Content Strategy
  • Design Essentials
  • Social Media Marketing
  • Influencer Marketing
  • Brand Reputation Management
  • Web Analytics
  • Creative Strategy
  • Media Planning
  • Soft Skills
  • Email Marketing
  • App Store Optimization (ASO)
  • Website Planning & Development
  • AD Psychology
  • Copywriting

Course Faculty

At IIDE, all digital marketing concepts are taught by industry professionals who practice those skills in the corporate world. Hence, students get a chance to learn from and meet with top industry experts, while also gaining insights into the corporate world. Below mentioned are a couple of the trainers: 

digital marketing courses in DURHAM - IIDE course faculty

Course Duration and Fees

The duration of the online digital marketing course is 3-4 months which comes down to approximately 12 hours per week. The fee for the course is USD 1,360 with a 0% EMI option available. (Note: The duration of the course has been upgraded to 4-5 months).  

This fee might sound a little bit on the higher side but have a look at the course highlights:

Course Highlights

  • 40+ Hours of Video Learning
  • 70+ Hours of Live Learning
  • 20+ Industry Tools Mastery
  • 7 Modular Assignments
  • 13+ Certifications
  • 8 Brand Projects
  • 1-on-1 Mentoring
  • 1 Final Project
  • 100% placement assistance
  • 250 + Hiring Partners
  • 0% EMI Option
  • Super Sessions
  • Expert faculty
  • Career guidance
  • Learn from Experts
  • Live Q&A
  • Resume & Interview Training

Certifications Offered

On completion of each module, students are awarded a certificate of participation. Students receive up to 12 different certificates on completion of all modules. Students are required to submit 7 Assignments & 1 Final Project thereafter. 

On submission, a Certification in Advanced Digital Marketing will be awarded. We also train our students to appear for Google’s Certification. 

digital marketing courses in DURHAM - IIDE certifications

Here’s where our alumni work:

digital marketing courses in DURHAM - IIDE alumni

Here’s a sneak peek of what it is like studying at IIDE:

Also, do you want to know what it is like to learn from Mr Karan Shah, CEO and IIDE’s Founder himself? Sign up for a free masterclass led by him. Learn from the best and then make your decision.

Contact Details

Phone Number: +91 96199 58615
Email ID: admissions@iide.co
Website: https://iide.co/online-digital-marketing-course/

 

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2. Durham University

digital marketing courses in DURHAM - Durham university logo

Founded in 1965, we are one of the UK’s longest established business schools and are proud to be integral to Durham University. Their vision is to lead business thought and practice to improve global wealth and well-being.

Durham’s MSc Marketing programme will equip you with the essential skills and knowledge to excel in the long-term across all marketing-related careers.

Course Syllabus

  • Contemporary Marketing Communication
  • Consumers and Consumption
  • Marketing Theory
  • Marketing Management and Strategy
  • Research Methods in Marketing’
  • Advanced Marketing Strategy
  • Buyer Behaviour and Marketing Innovation
  • Consulting
  • Digital Marketing
  • Global Marketing
  • Global Sports Business
  • Innovation and Technology
  • Management
  • Retail Marketing Management
  • Dissertation 

Course Duration & Fees

Durham University is #2 on our list of digital marketing courses in Durham. The duration of the MSc Marketing course is 1 year. The fee for the course is USD 18,245 for domestic students and USD 35440 for international students.

Course Highlights

  • Key to your career
  • One on one career support
  • Career development programme
  • Sector-specific presentations
  • Business projects and placements
  • International opportunities
  • Online resources

Contact Details

Address: Durham University, Mill Hill Lane, Durham, DH1 3LB, UK

Phone: +44 (0)191 334 5200

3. Pitman Training

digital marketing courses in DURHAM - Pitman training logo

Pitman Training Insitute offers training in several courses across a variety of fields. It also has quite a few centres for training across England. 

The institute offers both classroom and online training to students along with an opportunity to work on live projects. Their training packages are job oriented and cover basics to advanced topics.

Have a look at the digital marketing course structure.

Course Syllabus 

  • Introduction to Digital Marketing
  • Content Marketing
  • Social Media Marketing
  • Search Engine Optimization
  • Paid Search with Google Ads
  • Display and Video Advertising
  • Email marketing
  • Website optimization
  • Google Analytics
  • Digital marketing strategy

Course Duration & Fees

Pitman Training is #3 on our list of digital marketing courses in Durham. The duration of the course is 200 hours.  To learn about the fee structure, please contact the institute using the contact information given below.

Course Highlights

  • Certifications
  • Flexible training
  • Expert tutors
  • Practical training
  • Doubt solving sessions

Contact Details 

Phone: 01937 869563

4. Imperial College Business School 

digital marketing courses in DURHAM - Imperial college logo

Imperial College Business School is one of the finest schools in the world.

The Professional Certificate Digital Marketing Course offered by them will equip students with the most in-demand digital marketing skills. They also offer hands-on experience using the latest tools and techniques to accelerate your career in an increasingly digital world.

Given below are the details of their course structure.

Course Syllabus 

  • Introduction
  • Social Media Marketing II – Platforms
  • Customer Behaviour, Segmentation, and Journey Mapping
  • Customer Segmentation and Big Data
  • Online Product Positioning
  • Artificial Intelligence in Digital Marketing
  • Paid Search
  • Driving Sales With Digital Performance Metrics
  • Search Engine Optimisation (SEO)
  • A/B Testing
  • Content Marketing
  • Sentiment Analysis
  • Email Marketing
  • Brand Management in the Digital World
  • Winning the War of Attention and Online Advertising
  • Managing Customer Relationships
  • Online Customer Engagement I
  • Framework for Implementing Digital Marketing
  • Online Customer Engagement II
  • Capstone Project
  • Social Media Marketing I – Paid and Organic

Course Duration & Fees

Imperial College Business School is #4 on our list of top digital marketing courses in Durham. The duration of the Digital Marketing Professional course is 21 weeks, with 10-15 hours of study per week. The fee structure of the course is USD 5415.

Course Highlights

  • Gain an in-depth perspective on the digital marketing tactics
  • Discover how emerging analytics, tools, and technologies
  • Understand customer-segmentation strategies and devise ways to improve customer experience
  • Stay up to date with the latest developments

Contact Details 

Phone: +44 148 369 4881

5. upGrad

digital marketing courses in DURHAM - Upgrad logo

Established in 2015, upGrad is an online higher education platform offering industry-relevant courses designed and taught by industry experts. The institute trains college students to be industry-ready by filling the gap between college academics and corporate requirements.

With a great media presence on platforms such as Business Standard, Livemint and upGrad is one of the largest online higher education companies.

The institute has trained more than 10 lakh students to date and has over 300 top companies hiring students from them.

upGrad offers courses in Digital Marketing, Data Analytics and Full Stack Development. Given below are the details of the Digital Marketing course structure.

Course Syllabus

  • Excel basics for marketers
  • Digital Marketing Metrics and Channels
  • Social Media Marketing
  • Search Engine Optimisation (SEO)
  • Search Engine Marketing (SEM)
  • Display Advertising
  • Web Analytics
  • Content Marketing
  • Creating a blog
  • Programmatic ad-buying and display marketing
  • Email Marketing
  • Integrated marketing strategy
  • Soft skills of a digital marketer

Course Duration & Fees

UpGrad is #5 on our list of digital marketing courses in Durham. The duration of the digital marketing is 5 months and the fee is USD 282. 

Course Highlights 

  • One-on-one sessions
  • Career guidance
  • Placement support
  • Resume building
  • Mock interviews
  • Soft skill training
  • Learn from experts
  • Real-time industry projects
  • Certifications
  • Live and recorded sessions provided

Contact Details

Phone: 1800 210 2020 

Email: customercare@upgrad.com 

These were the top 5 digital marketing courses in Durham for you to choose from to ascend your digital skills. Let’s look at some of the commonly asked questions.

FAQs – Frequently Asked Questions

Q. Which is the best place to study Digital Marketing?

The best place to learn digital marketing is the Indian Institute of Digital Education. They offer an online advanced digital marketing course & an MBA-Level Post Graduation Program in Digital Marketing. 

IIDE was awarded as “India’s Best Digital Learning Institute” by the Indian Education Congress and Awards 2020 and by the World Education Congress Awards 2021. The institute is also going global and raising the bar of imparting education all over. 

Q. What is the Fee for Digital Marketing Courses in Durham?

The digital marketing course fees in Durham on average range between USD 200 to USD 7000. However, the fees vary in different institutes depending on the packages chosen and the duration of the course. IIDE’s Online Digital Marketing course is for USD 971  + Taxes. 

Q. Is digital marketing a good career?

Digital Marketing has proven to be a highly lucrative career over the past few years due to its soaring demand. A heavy focus on conducting business online in this evolving market, along with a handsome salary and freedom to creatively showcase your talents are the key reasons to specialise in this skill-driven industry.

Q. What are the job opportunities in digital marketing for freshers?

There are numerous job opportunities in digital marketing for freshers, some of them are mentioned below:

  • Social Media Marketing Executive 
  • Digital Marketing Executive
  • SEO Executive
  • SEM Executive
  • Content Marketing Executive
  • Web Development Executive
  • Email Marketing Executive

You must check out our blog on the top 7 digital marketing jobs for freshers for detailed information with some tips on how to get a digital marketing job as a fresher.

To Conclude

These were the top 5 digital marketing courses in Durham. As we look for new skills to develop and sharpen our knowledge in today’s world, learning Digital Marketing can be extremely beneficial and can help you master several digital marketing techniques and tools in depth.

In our opinion, you should check out IIDE’s  Online Digital Marketing Course and learn the in-demand skills required in the digital industry from the safety of your home. With guaranteed placements, the latest curriculum and amazing trainers, IIDE’s course is worth taking!

We hope the blog has helped gain insight and choose the most suitable institute for you. Let us know in the comments section below. 

Head of Admissions & Institutional Relations at IIDE

She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]

Mamta Shroff

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