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Looking for digital marketing courses in Calabar? Your search is about to end! We have shortlisted the top 5 digital marketing courses in Calabar along with all the necessary course details that you need to know before choosing your course.
According to Dentsu, the digital sector is expected to grow 6.5% in 2024, reaching $442.6 billion in ad revenue. This will make up 58.8% of global advertising spend in 2024
This digitalization has led to a highly increased demand for digital marketers and also escalated the number of internet users worldwide. Due to the onset of the COVID-19 pandemic, businesses have modified their marketing strategies and digitalized their operations. The snapshot below highlights the increase in the number of internet users indicating the rapid growth of the global digital industry.
Source: scope of digital marketing
Hence, the demand for digital marketing professionals with digital marketing skills is pretty inflated.
If you are someone who has recently graduated and wants to pursue a postgraduate degree in digital marketing, check out this 11-month MBA – Level Post Graduation in Digital Marketing program and earn a degree from the comfort of your home.
Types of Digital Marketing Courses in Calabar
Offline Courses:
If you’re aiming to become a true expert in digital marketing and gain in-depth knowledge, consider enrolling in an offline program. These programs, often offered as Master’s or PG degrees, provide an extensive curriculum with a strong focus on advanced strategies, managerial skills, and hands-on training.
If you’re young and have the time and dedication to invest in your career, an intensive PG in digital marketing. could be the right choice. Such post-graduate programs can open doors to higher-paying positions and leadership roles in the industry, setting a solid foundation for your career.
Recommended for: Recent graduates and those new to the field.
Online Courses:
online digital marketing courses offer an advanced exploration of digital marketing from the comfort of your own home. They cover a wide range of topics, giving learners a deeper understanding of the field.
For individuals with time constraints due to work, business, or college commitments, online courses are a highly recommended option. These courses often span a few months, providing flexibility and an immersive learning experience.
Some online courses even offer hybrid options, incorporating both online and offline components to further enhance the learning experience.
Recommended for: Working professionals, undergraduates, and business owners.
Key Factors to Consider When Choosing a Digital Marketing Course
To choose the right digital marketing courses in Calabar for you, it’s essential to have answers to the following questions:
- Does the course have module-specific professors with experience? And if so, which brands have they worked for?
- Are there any networking opportunities with them?
- What modules are covered in the course? Is the syllabus AI integrated?
- Are case studies included in the curriculum to equip you with analytical skills?
- Does the institute provide 1-on-1 mentoring?
- Do they offer offline classes?
- Are there any mandatory internships for practical learning?
- Does the institute offer placement assistance?
You must have noticed that the course fee is not a part of the list of important questions. This is because education should be thought of as an investment, not an expense. Eventually, the benefits of a good education far outweigh the costs, making it a valuable investment in your future.
Now, let’s continue with the blog and understand the top 5 digital marketing courses in Calabar.
Kartik Mittal
Digital Marketing Trainer
Updated on: Dec 31, 2024
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List of Top 5 Digital Marketing Courses in Calabar
Here’s an overview of the top 5 digital marketing courses in Calabar, their duration, and their reviews.
| Institute | Course Duration | Reviews |
|---|---|---|
| IIDE – The Digital School | 4 – 6 Months | 4.8 (1099 reviews) |
| Digital Marketing Skill Institute | – | 4.8 (1088 Reviews) |
| IIM Skills | 3 Months | 4.9 (264 reviews) |
| Simplilearn | 1 year | 4.4 (627 reviews) |
| Boot Camp Digital | 1 week | 4.7 (414 Reviews) |
1. IIDE – The Digital School
IIDE is a leading digital marketing institute that offers various Online Digital Marketing Courses. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high paying digital marketing career in this competitive industry.
Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.
So, why do we rank IIDE #1 on the list?
Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.
They also provide an Offline campus immersion option in Mumbai for their online learners via which the learners can visit the IIDE Campus and have some amount of training and assessment done offline and experience the IIDE culture first-hand.
Courses Offered
IIDE offers the following online courses in digital marketing:
- Advanced Certification in Digital Marketing (ACDM)
Preferred by: College Students, Freshers, Small Business Owners, Influencers - Professional Certification in Digital Marketing & Strategy (PCDMS)
Preferred by: Working Professionals, Agency Owners, Freelancers
Here’s a brief comparison of both the online courses:
| Course Benefits Matrix | ACDM | PCDMS |
|---|---|---|
| Duration | 4 months | 6 months |
| Certifications Offered | âś… | âś… |
| Ai Integrated Syllabus | âś… | âś… |
| Placement Assistance | âś… | âś… |
| 1-on-1 Mentoring | âś… | âś… |
| Module Specific Professors | âś… | âś… |
| Case Studies & Projects | ❌ | ✅ |
| Leadership & Agency Skills | ❌ | ✅ |
| Project Management & Conflict Resolution | ❌ | ✅ |
Other Courses Offered by IIDE
- Post Graduation in Digital Marketing
Preferred by: Fresh Graduates
This course is designed by experts in the field who bring years of experience to the table. It might not be recognized as a traditional MBA but offers training & placements equivalent to a master’s program in digital marketing in just 11 months. Furthermore, IIDE offers specialization in two distinct niches – Performance Marketing and Creative Strategy – as an integral part of their program.
Syllabus
| Courses | Modules Covered |
|---|---|
| Advance & Professional Course | Foundation â—Ź Brand Truth: Marketing Fundamentals â—Ź Customer Journey: AIDA Funnel â—Ź Presentation Skills â—Ź Introduction to Agencies & Departments |
| Advance & Professional Course | Search Marketing â—Ź Website Basics â—Ź Search Engine Optimisation â—Ź Google Ads â—Ź E-Commerce â—Ź Corporate Soft Skills â—Ź Reporting & Excel Training |
| Advance & Professional Course | Social Marketing â—Ź Social Media Organic â—Ź Brand Reputation Management â—Ź Social Media Paid â—Ź Influencer Marketing â—Ź Resume & LinkedIn Profile Building |
| Advance & Professional Course | Growth & Analytics â—Ź Lead Generation & Nurturing â—Ź Google Analytics â—Ź Capstone Project â—Ź Interview Preparation â—Ź Mock Interviews |
| Exclusively in Professional Course | Planning & Strategy â—Ź Media Planning â—Ź Conversion Rate Optimization â—Ź Customer Relationship Management â—Ź Blogging, AdSense & Affiliate Marketing â—Ź Freelancing Economics & Overview â—Ź Portfolio & Personal Brand Building |
| Exclusively in Professional Course | Agency Skills â—Ź Art of Pitching â—Ź Client Servicing â—Ź Campaign Planning â—Ź Project Management â—Ź Harvard Multimedia Case Study â—Ź Leadership & Conflict Resolution Skills â—Ź Masterclass: Economics of Digital Marketing |
Marketing Tools You’ll Master
A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.
Some of the marketing tools IIDE learners will master are:
Here’s what students have to say about IIDE:
Course Reviews
IIDE boasts a remarkable rating of 4.8 on Google, backed by an impressive collection of over 1000+ reviews. The high rating is largely attributed to numerous reviews by the students that praise the mentors, placement assistance, and the course curriculum.
Additionally, I also came across numerous Quora answers from IIDE alumni who spoke highly of their experiences and the quality of courses. As of now, I couldn’t find anything negative about them. However, you can dig a little more and check for yourself.
Contact Details
Phone Number: +91 96199 58615
Email ID: [email protected]
Website: https://iide.co/online-digital-marketing-course/
2. Digital Marketing Skill Institute
Tobi Asehinde, the founder of Digital Marketing Skill Institute, has grown his company from a university bedroom to a global enterprise with over 115,384 people trained in 37 countries across four continents, as well as offices in the United States and Nigeria.
They provide students with courses and training in order to encourage them to start their own businesses. Let’s look at their course syllabus to find out more about their programs.
Course Syllabus
- Digital Marketing Fundamentals
- Search Engine Optimization (SEO)
- Blogging
- Content Marketing
- Build Your WordPress Website
- Online Advertising and Web Analytics
- Email Marketing and Lead Generation
- Social Media and Community Marketing
- Growth Hacking – Digital Marketing Strategy and Planning
- Video and Mobile Marketing
- Starting and Growing a Digital Marketing Agency or Freelancer Business
- Professional Graphic Design Using Canva
Course Duration & Fees
Digital Marketing Skill Institute is #2 on our list of digital marketing courses in Calabar. To learn more about their digital marketing course fees and duration, kindly use the contact information given below.
Course Highlights
- Website Development
- Understanding Advanced Google Analytics
- Preparation for Digital Marketing Careers
- 24/7 Support
| Course Benefits Matrix | Digital Marketing Skill Institute |
|---|---|
| Ai Integrated Syllabus | âś… |
| Case Studies & Projects | âś… |
| Placement Assurance | ❌ |
| 1-on-1 Mentoring | âś… |
| Module Specific Professors | âś… |
| Offline course | âś… |
| Mandatory Internships | ❌ |
Course Placements
Students from the Digital Marketing Skill Institute have been placed at companies like Cloudfactory, Subisu Cableenet, infoDevelopers and many more.
Course Reviews
Digital Marketing Skill Institute has a Google rating of 4.8 and 1088 reviews with students praising the comprehensive and up-to-date digital marketing course. However, it’s advisable to conduct your own research about the institute to make an informed decision.
Culture
Here’s a glimpse of their sessions –
Contact Details
Phone:+1(307) 222 6301
Address: DigitalMarketingSkill Institute Services Limited. 72B Surulere Way, Dolphin Estate, 101222, Ikoyi, Lagos, Nigeria
Email: [email protected]
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3. IIM Skills
IIM Skills is one of the reputed online Ed-Tech institutes present in several cities across the globe. It offers various professional courses covering both fundamental and advanced concepts and provides 180 hours of comprehensive digital marketing training by skilled trainers and professionals.
IIM Skills has trained over 25000 aspirants and over 1000 batches. They also offer placement support and assist students to create a credible resume.
Course Syllabus
- Introduction to digital marketing
- WordPress development
- Search engine optimization
- Email marketing
- Inbound Marketing
- Social media marketing
- Integrated digital marketing strategy
- Web analytics
- Online reputation management
- Content writing and advanced blogging
- Media buying and planning
- Affiliate marketing
- Video Marketing
- Marketing automation
- Digital infographics resume creation
Course Duration and Fees
IIM Skills is #3 on our list of digital marketing courses in Calabar. The digital marketing course fee is USD 472 and the course duration is 3 months.
Course Highlights
- 180 hours of training lectures
- Tools net worth INR 79000+
- Lifetime access to training material, course recordings, class presentation
- Global placement support through dedicated placement cell
- 60 hours of practical assignments
- Master certification from IIM Skills and 15 other certification preparation
- Certificate preparation: google, HubSpot, Facebook, blueprint
- 15+ live projects
- 10+ case studies
| Course Benefits Matrix | IIM Skills |
|---|---|
| Ai Integrated Syllabus | ❌ |
| Case Studies & Projects | âś… |
| Placement Assurance | ❌ |
| 1-on-1 Mentoring | âś… |
| Module Specific Professors | ❌ |
| Offline course | ❌ |
| Mandatory Internships | âś… |
Course Placements
Students from IIM skills get placed at companies like – Straive, Shirjeel, Skylark, Infiniti, BankDhofar, Citibank and Apna Paisa.
Course Reviews
IIM Skills has a 4.9 rating and 264 reviews on Google where students have highlighted having a good learning experience. However, few students have expressed concerns about the lack of a structured framework and course flow.
Culture
For this course, we were unable to find any pictures of the student culture at IIM Skills as it is primarily available in online mode. To know more about the course, we suggest reaching out to the institute directly to gather more information.
Contact Details
Phone: +(91) 99 11 839503
Email: [email protected]
4. Simplilearn
Founded in 2009, Simplilearn is a renowned platform for Digital Training Skills. It focuses on helping people to acquire skills that they need to thrive in the Digital Economy. They provide training in fields like Cyber Security, Cloud Computing, Project Management, Digital Marketing, and Data Science. Headquartered in San Francisco, CA they have helped many professionals and companies get trained and upskill.
Their practical and applied approach has resulted in learners reporting career benefits including promotions and new jobs after completing the training.
Course Syllabus
- Mastering SEO, Content Marketing, PPC, and Digital Analytics
- Mastering Social Media, Mobile Marketing, and Digital Strategy
- Advanced Web Analytics
- Advanced Search Engine Optimization (SEO)
- Advanced Pay Per Click (PPC) Program
- Advanced Social Media (With Facebook Blueprint Voucher)
- Digital Marketing Capstone
Course Duration and Fees
The course takes 6 months to complete. The program fees are approximately USD 800.06.
Course Highlights
- Certifications
- Co-created with Facebook
- 45+ Projects and Case studies
- Career mentoring
- Resume assistance
- Job assistance
| Course Benefits Matrix | Simplilearn |
|---|---|
| Ai Integrated Syllabus | ❌ |
| Case Studies & Projects | âś… |
| Placement Assurance | âś… |
| 1-on-1 Mentoring | ❌ |
| Module Specific Professors | ❌ |
| Offline course | ❌ |
| Mandatory Internships | ❌ |
Course Placements
We couldn’t find any placement partners on Simplilearn’s website for the course.
Course Reviews
Google reviews for Simplilearn are generally positive and suggest that it is a good choice for students who are looking for comprehensive and hands-on training in various IT technologies. But we couldn’t find any specific review related to their digital marketing course.
Culture
We couldn’t find anything related to their student culture on the website.
Contact Details
Phone: +1-844-532-7688
Address: 201 Spear Street, Suite 1100, San Francisco, CA 94105 United States
5. Boot Camp Digital
Boot Camp Digital offers digital marketing training to students and businesses and helps them upskill their marketing campaigns through social media.
Their digital marketing course focuses on imparting in-depth knowledge of the digital field.
Given below are the course details.
Course Syllabus
- Digital Marketing Strategy
- Digital Measurement
- Email marketing
- Websites
- SEO Training
- Google Analytics
- Digital Advertising
- Social Media Strategy
- High-Impact Training
- Digital Tool Reviews
Course Duration and Fees
Boot Camp Digital is #5 on our list of digital marketing courses in Calabar. The course can be completed within a week or a year at most at your own pace. The fee for the course is USD 997.
Course Highlights
- Industry accredited
- 41+ hours and over 250 videos
- Access for 1 year (with updates)
- Downloads: templates, checklists, and tip sheets
- 1:1 Office hours with an instructor
- Monthly Q&A calls and updates
- Private Facebook group
| Course Benefits Matrix | Boot Camp Digital |
|---|---|
| Ai Integrated Syllabus | âś… |
| Case Studies & Projects | âś… |
| Placement Assurance | ❌ |
| 1-on-1 Mentoring | ❌ |
| Module Specific Professors | ❌ |
| Offline course | ❌ |
| Mandatory Internships | ❌ |
Course Placements
We couldn’t find any placement partners on their page, kindly check with the institute to know more.
Course Reviews
Boot Camp Digital has a rating of 4.7 and 414 reviews on Google where many of their students expressed gaining invaluable insights. However, it’s advisable to conduct your own research about the institute to make an informed decision.
Culture
We couldn’t find any Student culture on their page, kindly check with the institute to know more.
Contact Details
Phone: +1 513 223 3878
Email: [email protected]
These were the top 5 digital marketing courses in Calabar for you to choose to upskill your digital career. Let’s look at some of the commonly asked questions.
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Additional points to consider
It’s crucial to choose the right digital marketing course that aligns with your career goals and learning preferences. To help you make an informed decision, we’ve compiled a list of points you should consider when selecting a digital marketing course.
Finding the Right Learning Mode
Consider whether you prefer on-campus learning or are open to online courses. Local institutes may provide the advantage of networking opportunities, while online courses offer flexibility.
Balancing Time Commitments
Understanding the course duration and flexibility is vital, especially if you have other commitments like work or studies. Explore whether the course offers options for part-time or self-paced learning.
Ensuring Credibility
Certification plays a pivotal role in validating the quality and credibility of a digital marketing course. Look for courses that are recognized by industry associations and top brands.
Learning from Industry Experts
The expertise of the faculty members can make or break your learning experience. Make sure the trainers have hands-on experience in digital marketing. You can also register for a demo class to get a hint about the teaching methodology.
Get in touch with the Alumni
Before choosing any course, see where the institute’s alumni are, and what are they up to. For this, you can use either Instagram or Linkedin.
For example: Search for “IIDE” or any institute on LinkedIn > Companies category > Alumni Page
Here’s an example 👇
You can use LinkedIn to get a good sense of the institute’s placement record. This information can be very helpful for you when choosing a course. This information can be very helpful for you when choosing a course and finding out if the course is worth it. As we conclude this blog, I hope it has offered you a clearer understanding of your choices and helped you determine the course that best fits your needs. But, if you need any help, you can schedule an appointment with us to learn more about digital marketing courses.
Wishing you all the best for your future and happy learning!
FAQs – Frequently Asked Questions
Q. Which is the best digital marketing course in Calabar?
Ans: As we have mentioned in the listicle above, IIDE’s Online Digital Marketing course is the best if you want to pursue a career in digital marketing. IIDE provides live online lectures with 1-1 on mentoring sessions to help students get a thorough understanding of digital marketing topics.
Q. What is the Fee for Digital Marketing Course in Calabar?
The digital marketing course fees in Calabar on average range between USD 1500 to USD 2000. However, the fees vary in different institutes depending on the packages chosen and the duration of the course. IIDE’s Online Digital Marketing course is for USD 971 + Taxes.
Q. What are the eligibility criteria for a digital marketing course?
Ans: The eligibility depends on the institute and course you select. Generally, the eligibility criteria for a digital marketing course is that any individual applying for the course should be 16 years or older. However, a 12th Grade Pass (10+2) with a minimum of 50% marks will be preferred.
Q. What are the main parts of digital marketing?
Digital marketing is usually divided into 8 main categories: search engine optimization (SEO), social media marketing (SMM), content marketing, mobile marketing, email marketing, pay-per-click (PPC), marketing analytics, and affiliate marketing.
Q. Is digital marketing a good career?
Digital Marketing has proven to be a highly lucrative career over the past few years due to its soaring demand. A heavy focus on conducting business online in this evolving market, along with a handsome salary and freedom to creatively showcase your talents are the key reasons to specialize in this skill-driven industry.
Q. What are the job opportunities in digital marketing for freshers?
There are numerous job opportunities in digital marketing for freshers, some of them are mentioned below:
- Social Media Marketing Executive
- Digital Marketing Executive
- SEO Executive
- SEM Executive
- Content Marketing Executive
- Web Development Executive
- Email Marketing Executive
You must check out our blog on the top 7 digital marketing jobs for freshers for detailed information with some tips on how to get a digital marketing job as a fresher.
Q. Is the digital marketing course difficult?
Ans: The digital marketing course is not difficult. With the help of industry experts, live lectures, 1-1 on mentoring, and doubt clearing sessions IIDE makes it easier for students to understand every aspect of digital marketing while also helping them master the digital skills.
Q. Is it hard to get a job in digital marketing?
Ans. Getting into the digital marketing industry is not at all difficult because of the wide range of opportunities in it. One must have a basic knowledge and passion for digital marketing to start their career.
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Digital Marketing Trainer
Kartik is a certified digital marketer and an experienced marketing trainer with a strong passion for imparting knowledge in the field of digital marketing. As a marketing leader, he brings expertise in SEO (Search Engine Optimization), ASO (App Store Optimization), Website Development & much more. His curiosity and commitment to staying updated with industry trends have made him a dedicated digital marketing educator.
Kartik's dedication to teaching has led him to train over 35,000 students globally. His students range from engineers, MBA graduates, start-up entrepreneurs, marketing managers, and even those new to the world of digital marketing. His sessions have reached learners across India, Canada, Dubai, the USA, and other parts of the globe.Â
Kartik is committed to helping students and professionals alike understand the complexities of digital marketing, empowering them to advance their careers and businesses in this dynamic industry. His deep knowledge and practical approach have earned him a reputation as top 1% digital marketing trainer.