Are you looking to start a career in digital marketing and are confused about how it works? In this blog, we’re going to help you understand the digital marketing career growth for each job role and how you can do it.
But before we begin, if you want to know what a career in digital marketing holds with the career opportunities in detail, be sure to read our blog on the career in digital marketing in India: 202 & Beyond.
Wondering why so many people are inclined toward digital marketing today? Here’s a small sneak peek into the scope of digital marketing which makes it such a lucrative option for businesses as well as career-oriented individuals.
Scope of Digital Marketing in India in 2023
Everyone has heard about digital marketing in the last two years. With the impact of Covid – 19 and the restrictions that followed, the usage of digital technology has skyrocketed.
According to Statista there were over 658 million internet users in India in 2022 and is expected to grow to over 970 million by 2025.
Take a look at the graphical representation below:
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(Millions)
Isn’t it mind-boggling? We’re not done yet, though! This graphic above is simply another example of the future potential of digital marketing, and in case you didn’t know, India is the world’s second-largest internet market as of 2019.
Not only can businesses reach a vast audience over the internet, but with digital marketing, you can reach them through various channels and approaches. Thus, the scope of digital marketing is very promising.
To Know More: Scope of Digital Marketing in India 2023
If you’re a fresher with the relevant skills, a job in digital marketing allows you to work from home or perhaps earn well-paying employment.
So, if you want to excel at it, consider registering for our Online Digital Marketing Course which will train you for 15+ advanced digital marketing skills over a duration of 4 months.
Now, let’s look at digital marketing career growth for each job role.