Exploring the options for the best colleges for digital marketing in India? This blog will help you with the best options for digital marketing in India.
Before starting the blog let’s first learn about digital marketing briefly to get an idea.
Digital marketing is one of the most critical aspects of marketing in the modern world. It is a process of creating, managing, and executing a marketing plan that uses digital technologies to reach and engage customers. It is the process of promoting a product or service using digital technologies, mainly on the internet.
It is a form of inbound marketing, where the customer is engaged with the product or service before they are even aware of the company’s existence. This 45 minutes Free Masterclass helps you to learn about digital marketing instantly.
So now let’s start with the blog, first, let’s start with why digital marketing is important in today’s world.
Why study digital marketing?
The first and foremost reason to learn digital marketing is because of its growing scope and demand around the world.
Digital marketing is important because it allows businesses to reach a larger audience with less effort and expense than traditional marketing methods. It is also more effective in terms of engagement, as customers are more likely to interact with a digital marketing campaign than a traditional one.
Digital marketing is also more flexible than traditional marketing, as it can be adapted to different devices and platforms. This means that businesses can reach their target audience on the go, whether they are using a laptop, smartphone or tablet.
Digital marketing is also more effective in terms of ROI, as it is easier to track and measure results. This is because digital marketing campaigns are often based on specific goals, such as increasing website traffic or generating leads.
Digital marketing is also more sustainable than traditional marketing, as it does not require the use of paper or other physical resources. This makes it more environmentally friendly.
As you saw Digital Marketing has multiple Benefits to offer to not only companies but to individuals as well.
11 Best Colleges for Digital Marketing in India
1. Thakur College of Science & Commerce
Thakur College of Science & Commerce is one of the most renowned colleges in Mumbai. It is affiliated with the University of Mumbai & offers undergraduate & postgraduate degrees in science & commerce stream.
Thakur is known for their preference for practical knowledge and theoretical. Recently, Thakur College introduced a new degree for commerce students – BCom in Digital Business with a focus on Digital Marketing.
Here’s what the students who are enrolled in the Bachelors in Digital Business Program have to say about the degree-
The mission is to create industry-ready students who know the trends & technologies of today instead of learning something relevant a decade ago. Since digital & online businesses have rapidly increased, this degree allows students to look at jobs as employees and entrepreneurs.
Detailed Course Information Here – https://iide.co/bdb-thakur-college/
Contact Details
Phone No.- 2887 0627, 2846 2565
Email Address- Thakur Village, Kandivali (E), Mumbai – 400 101
Website– https://www.tcsc.edu.in/
2. Bhavan’s College Andheri
Bhavan’s College Andheri is a well-known college located in Andheri, Mumbai. It was established in 1962 and is affiliated with the University of Mumbai.
The college offers undergraduate and postgraduate courses in arts, science, commerce, and engineering. The college also has several extracurricular activities and clubs, allowing students to develop their skills and interests outside the classroom.
They recently launched a new degree program in collaboration with IIDE- BBA in Digital Business. Instead of teaching students obsolete theory, this degree emphasizes teaching students relevant tools of the present and the future. It includes developing soft skills as well as hands-on learning through internships and real-world tasks.
Detailed Course Information Here – https://iide.co/bdb-bhavans-college/
Contact Details
Phone No- 022 2625 6451
Address- Jp Rd, Old D N Nagar, Munshi Nagar, Andheri West, Mumbai, Maharashtra 400058
Website- https://bhavans.ac.in/
3. KES Shroff College (Autonomous)
KES Shroff College is a NAAC-accredited autonomous college, affiliated with Mumbai University. The college offers undergraduate and postgraduate degrees & courses in science, arts & commerce streams.
KES prioritizes real learning over theory. Hence, keeping in mind the digital revolution, they have recently launched a new degree for commerce students called BBA in Digital Business.
Instead of teaching subjects that were important ten years ago, the goal is to produce students who are familiar with current trends and technologies. Due to the fast growth of digital and online companies, this degree enables students to consider startups in addition to work.
Detailed Course Information Here – https://iide.co/bdb-kes-shroff-college/
Contact Details
Phone No– 022-28072477
Address– KES Shroff College, Bhulabhai Desai Rd, Kandivli (w), Mumbai 400067
Website– https://kesshroffcollege.com/
4. KPB Hinduja College
KPB Hinduja College is one of the well-known colleges in Mumbai for its management & marketing degrees. Affiliated with Mumbai University, they offer undergraduate & postgraduate degrees in commerce.
KPB Hinduja College has been consistently ranked among the top colleges in Mumbai that focus on skill development rather than outdated knowledge. They have a lot of clubs and co-curricular activities that help students improve their communication & leadership skills.
Apart from that, Hinduja has recently introduced a new degree- BBA in Digital Business that is focused on teaching students the latest trends & technologies that are dominating the digital age. This degree not just focuses on improving job opportunities for students but also shapes them to become potential entrepreneurs in the country.
Detailed Course Information Here – https://iide.co/bdb-kpb-hinduja-college/
Contact Details
Phone No– 022-4098-9000
Address– 315, New Charni Road, Charni Road East, Opera House, Girgaon, Mumbai, Maharashtra 400004
Website– https://hindujacollege.in/
5. Niranjan Hiranandani School Of Management And Real Estate
A new school under the HSNC University, NHSMRE is touted as one of the most sought-after schools in Mumbai. They offer undergraduate, postgraduate & certificate courses in the field of management & real estate.
A relatively new school with a new pedagogy, NHSMRE has recently launched its new degree, BBA in Digital Business. This degree is focused on teaching students the relevant technologies of the present & the future instead of outdated theory. It involves practical learning with internships & live projects as well as soft skill improvement.
Detailed Course Information Here – https://iide.co/bdb-nhsmre/
Contact Details
Phone No– +91 7977 743 396
Website–https://www.hsncu.edu.in/School.aspx
Address– HSNC University, Mumbai D.M. Harish Building, 47, Dr. R. G. Thadani Marg, Worli, Mumbai – 400 018.
6. Pillai College of Arts, Commerce & Science ( Autonomous)
Affiliated with Mumbai University, Pillai College is the top college for students from Navi Mumbai, Panvel & Thane. They offer undergraduate, postgraduate & doctoral degrees in arts, commerce & science disciplines.
The best colleges in Navi Mumbai that emphasize developing skills over rote information include Pillai College. There are global immersion and extracurricular activities available to students that help them develop their leadership and communication skills.
In addition, Pillai recently launched the BBA in Digital Business, a new degree program aimed at educating students on the most recent trends and innovations that are defining the digital era. With this degree, students are not only given better employment possibilities but are also given the tools to become future entrepreneurs in the nation.
Detailed Course Information Here – https://iide.co/bdb-pillai-college/
Contact Details
Phone No– 022-2745 1700
Address– Dr. K. M. Vasudevan Pillai Campus, Plot No. 10, Sector 16, New Panvel – 410 206, MH, India
Website– https://pcacs.ac.in/
7. GITAM School of Business, Visakhapatnam
GITAM School of Business is rated #48 ranked out of 268 by India Today In Management.
GITAM Institution of management, Visakhapatnam is ranked 33rd by Outlook, 33rd by Business Today and 37th by Week. GITAM is accredited by AICTE.
GITAM School of Business offers a Certification program for Digital Marketing. The basic eligibility that candidates require to get admission in this college for this certification programme is the completion of the 12th from a recognised board.
GITAM offers this course On Campus and Full-time. Offline Mode is not available for the certification Programme.
GITAM gets 92% of their student’s places at recognised companies. They offer an Average CTC of INR 5.5 LPA (as of 2019-20) and the highest CTC of INR 12 LPA ( as of 2020-21). The top sectors that come for placements are FMCG, BFSI, ITES and Education.
Contact Details
Address – Gandhi Nagar, Rushikonda Visakhapatnam-530045 Andhra Pradesh, INDIA.
Contact no. – 0891-2840501
Email ID – registrar@gitam.edu
8. MICA, Ahmedabad
MICA is ranked 42 out of 125 for MBA in India 2022 by NIRF. MICA offers Advanced Certification in Digital Marketing & Communication. You can learn this course online. The Duration of this course is 8 months. The eligibility criteria for this course is graduation from any university. The fee structure for this course is a bit different. You can 4 options to choose from and it has its fees accordingly.
- Base program + Any 1 Specialisation (complimentary) [ 32 weeks – INR 1,09,045 (incl. taxes)]
- Base program + Any 2 Specialisation [ 38 weeks – INR 1,26,745 (incl.taxes)]
- Base program + Any 3 Specialisation [ 44 weeks – INR 1,41,495 (incl.taxes)]
- Base program + Any 4 Specialisation [ 50 weeks – INR 1,56,245 (incl.taxes)]
They offer this course in Part-time type.
Contact Details
Address – Shela, Ahmedabad – 380 058, Gujarat, India
Contact no – +91 2717 688250 / +91 2717 688198
Email ID – admissionenquiry@micamail.in
9. Parul University, Vadodara
Parul University was established in the year 1993 but got reputed and famous in the year 2015. Parul University is approved by COA, AICTE, NBA and many other councils. The university is awarded the Best University in Placements by Assocham.
Vaani Kapoor is the brand ambassador for Parul University. Parul Univerisity offers MBA Degree Programm in Digital Marketing. This course has a full-time course type. Part-time or Distance options are not available for this course. The eligibility criteria for admission to this university for this course is a minimum of 50%(45% for reserved category) from a recognized board.
Contact Details
Address – P.O.Limda, Ta.Waghodia – 391760 Dist. Vadodara, Gujarat (India)
Email ID – info@paruluniversity.ac.in
Contact no. – +91-2668-260300
10. Indian School Of Business Management And Administration – [ISBM], Bangalore
Indian School of Business Management and Administration (ISBM), Bangalore was established in the year 2001. ISBM offers a Diploma course in Digital Marketing. They offer this course on-campus which means you won’t have an online option for this course. ISBM on offers a Full-time type for this course.
The minimum qualification that candidates should have is to pass the 12th or equivalent qualification. Indian and foreign students can apply for this course. They also have an option for an optional internship if the students are interested. They also give the study reference materials for the convenience of students.
Contact Details
Address – 2nd Floor, No. 416, 2nd Block, HRBR Layout, Kalyanagar, Kamanhalli Main Road Opp. ICICI Bank, Bangalore-560043, Karnataka, India.
Contact no. – +91-80-33476685
Email ID – bangalore@isbm.org.in
11. SRM University, Amaravati
SRM University is established in 2017 in Andhra Pradesh.
The university offers an Executive MBA course in Digital Marketing (EMBA). This EMBA Course is offered in collaboration with LEARNXT. The eligibility criteria for admission in this course are graduation in the relevant stream and passing an entrance test. Candidates can go for any management entrance test but if not then they should take the SRM Entrance test and then if shortlisted they get a call for an online interview. The course is offered on-campus that is no offline option available. And this is a part-time course.
Contact Details
Address – SRM University AP, Andhra Pradesh, Neerukonda, Mangalagiri Mandal, Guntur District, Mangalagiri, Andhra Pradesh 522502
Contact No – +91-866-2429299 / 1800-599-2233
Career Opportunities for Digital marketing graduates –
You can learn any digital marketing skill of your interest through Short term Certification Courses that will help you to make a career in any of the opportunities mentioned below.
1. Search Engine Optimiser (SEO)
It is about improving the visibility and organic search ranking of your website in Google and other global search engines. It is a long-term marketing strategy that helps you earn higher online traffic and ROI. In addition to content, search engine optimization (SEO) is a key part of your website.
It helps you show up higher in search engine results pages (SERPs), which means more people will find your website. They work with a variety of SEO tools and techniques to achieve this goal.
2. Content Marketing Specialist
A content marketing specialist is responsible for creating and managing an organization’s content marketing strategy. They work with a variety of content marketing tools and strategies to drive traffic to their company’s website and increase sales.
A Content Strategist will help create a content strategy that aligns with business goals and objectives, determine the right mix of content types and topics to target, and produce and optimize content to improve results.
3. Data Analyst
A data analyst is a professional who analyses and interprets data to help businesses make better decisions. They use their analytical skills to understand and draw insights from data and communicate their findings to decision-makers.
A digital marketing data analyst is responsible for analyzing data and developing insights to help improve marketing campaigns and strategies. They use data to understand customer behaviour, assess the effectiveness of marketing initiatives, and make recommendations for improvement.
4. SEM Specialist
SEM is a form of internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs) through optimization and advertising. Search engine marketing is the process of driving traffic to a website from search engines. SEM includes both paid results and organic or free results.
SEM Specialists will help identify the right keywords to target, write effective ad copy to maximize click-through rate, and continuously test and optimize campaigns to improve results.
5. Paid Media Specialist
A paid media specialist is someone who is responsible for the paid advertising campaigns that a company or organization runs. This includes planning, executing, and monitoring the campaigns to ensure that they are effective and meet the desired objectives.
Paid media specialists need to have a deep understanding of the various paid media channels and how to use them to achieve the desired results. They also need to be well-versed in data analysis and reporting to track the performance of the campaigns and make necessary adjustments.
There are many other career opportunities available for digital marketing graduates apart from some mentioned above.
FAQs – Frequently Asked Questions
Q. Which institute is best for digital marketing in India?
There are many institutes that offer Digital marketing in India. IIDE is one of the renowned and awarded institutions best for digital marketing. IIDE has many highlights such as –
- World-Class Faculty & Mentors
- Compulsory Internship
- 28+ Industry Relevant Skills
- Interactive Projects and Case Studies
- 5+ International University Collabs
Q. Is digital marketing a good career after the 12th?
Digital marketing is growing tremendously as a career. So yes, it is a good choice to select. Digital marketing is widely accepted by the young generation.
Q. Is digital marketing worth studying?
Digital marketing is one of the careers which is widely accepted chose. One reason for digital marketing is its need and demand in the market. Being in a digital world, digital marketing has a wide scope.
Q. Which stream is best for digital marketing?
There are many streams that offer digital marketing like BCom, BBA and MBA. digital marketing is offered as a specialisation in degree and post graduate programs.
Conclusion
So with this let’s conclude our blog on the best colleges for Digital Marketing in India. After reading this blog you might have got an idea about the need for digital marketing for a company to survive in today’s modern world and be the first choice of customers.
In order to be successful in the digital age, companies need to focus on providing an excellent customer experience.
Looking for BCom in Digital Marketing colleges in other suburban areas of Mumbai, India? Here are some blogs that can help you:
Best Colleges for digital marketing in Andheri
Best Colleges for digital marketing in Bandra
Best Colleges for digital marketing in Borivali
Best Colleges for digital marketing in Churchgate
Best Colleges for digital marketing in Dadar
Best Colleges for digital marketing in Mumbai
Best Colleges for digital marketing in Thane
Best Colleges for digital marketing in Kalyan
Best Colleges for digital marketing in Lower Parel
If you want to learn Digital marketing and make your career in this modern Marketing world. IIDE will help you with that. IIDE offers MBA in Digital Marketing and Online Digital Marketing Courses for you to learn and understand digital marketing easily.
Thank you, Hope this blog helps you understand digital marketing and select the best college for you. Do share your thoughts about the blog on the best colleges for digital marketing in India in the comments section below.
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