16 Hours

Total Duration

1-on-1

Mentoring Sessions

30 Days

Access to Lectures

Price

Total Duration

16 Hours

Mentoring Sessions

1-on-1

Access to Lectures

30 Days

Price

Course Details

  •    12+ Hours of Live Class
  •    3+ Hours of Video Lectures
  •    Attend lectures via any Device
  •    Access to Video Lectures for 30 days
  •    Practice Tests & Assignments
  •    Dedicated Q&A Support & Help

Enroll Before

Live Lecture Dates

Weekday Timings (IST):

07:00 PM - 09:00 PM

Duration

16 Hours

Weekend Timings (IST):

Tools You’ll Master

Google Ads Course-Tools-Karooya
SEO Course Online – Tools - Google-Keywords-Planner
Google Ads Course-Tools-Google-Keywords-Planner
SEO Course Online-Tools-UberSuggest
Google Ads Course-Tools-Google-Web-Designer

Industry Recognized Certification from IIDE

By the end of this extensive online Google ads training course, you will be able to effortlessly set up targeted Google Ads campaigns and become a Google Ads specialist. IIDE’s certificate serves as a testament to the knowledge and skills you have gained.

Google Search Marketing Course Certificate

Become a Marketing Expert with Google Ads

Our Trainers

Google Ads Course Trainer
(For Live Lectures)

Ashwini Padalkar linkedin-logo

  • With a robust background in digital marketing, I have excelled in planning and executing diverse campaigns while overseeing account management.
  • Additionally, I have a proven track record in training and development, conducting induction and process training, leading evaluations, and coordinating cross-departmental efforts for successful training completion
Google Ads Course Trainer (For Video Lectures)

Reshma Shaikh linkedin-logo

  • Digital Marketing trainer with leading institutes for 14+ years
  • Visiting faculty at various colleges and universities

Reshma Shaikh is Expert in delivering trainings on an array of Digital Marketing topics. She is Digital Marketing specialist helping reputed brands and influencers manage their website and social media presence.

Google Ads Course Syllabus

This google ads course is designed to help you understand core concepts of Google Ads and gradually progresses to cover ready-to-implement strategies and tactics that help in actively promoting your brand’s products and services.

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Learning Google Ads basics
  • Explore why Google Ads are effective. Learn about different Google Ads Networks you can advertise on and set up your Ads account to apply what you learn.
Setting up a campaign
  • Discover the types of Google Ads campaigns available, learn about essential metrics to measure performance and explore targeting settings available at campaign level.
Introduction to Ad Groups & Keywords
  • Learn how to structure your ad groups, discover the importance of keywords, study about keyword types and how to find relevant keywords.
Bidding strategies & Budget Strategies
  • Learn in-depth about automated and manual bidding strategies available for a campaign and learn how to choose and implement relevant strategies.
Text Ads, Auctions & Ad Ranks
  • Understand how to use Google Text Ads and extensions, get a hang of important factors that influence Google’s ad selection process and learn what Quality Score is.
Tracking & Optimization for Search Ads
  • Learn about concepts such as dynamic search ads and remarketing lists and discover more about conversion tracking, campaign URL tracking, and Ad preview & Diagnosis Tools.
Google Display Network
  • Discover different types of Google Display Ads while learning about the campaign and ad group level settings for banner and display banner ads.
YouTube & App Ads
  • Learn how to set up YouTube ads, how to configure YouTube targeting at a campaign and ad group level and explore Google App Ads option.

Hours Of Live Learning

HOURS OF VIDEO LEARNING

Days Access to All Lectures

Get Certified with the best Google Ads Course

Enroll now

Our Learners Work At

Top agencies and brands across the globe have recruited IIDE Alumni.

Google Ads Course-Placement-Partner-Amazon
Google Ads Course-Placement-Partner-OnePlus
Google Ads Course-Placement-Partner-Performics-Convonix
Google Ads Course-Placement-Partner-Merkle-Sokrati
Google Ads Course-Placement-Partner-Johnson-and-Johnson
Google Ads Course-Placement-Partner-Kinnect
Google Ads Course-Placement-Partner-Media.Net
Google Ads Course-Placement-Partner-Mediacom
Google Ads Course-Placement-Partner-Zomato
Google Ads Course-Placement-Partner-Forbes
Google Ads Course-Placement-Partner-Schbang
Google Ads Course-Placement-Partner-Publicis-Media
Google Ads Course-Placement-Partner-Dentsu-Aegis-Network
Google Ads Course-Placement-Partner-Togglehead
Online Digital Marketing Course Placement Partner Vertoz
Google Ads Course-Placement-Partner-Digital-F5
Google Ads Course-Placement-Partner-Foxymoron
Google Ads Course-Placement-Partner-The-Glitch
Google Ads Course-Placement-Partner-WATConsult
Google Ads Course-Placement-Partner-JM-Financial
Google Ads Course-Placement-Partner-Times-of-India
Google Ads Course-Placement-Partner-SoCheers
Google Ads Course-Placement-Partner-GoZoop
Google Ads Course-Placement-Partner-Admatazz

Get your brand in front of the right customers with Google Ads

Learning Methodology

1Start with Video Lectures:

2Attend Live Online Sessions:

3Book a Mentor:

Batch Details

Duration 16 Hours
Days
Weekday Timings (IST)
Weekend Timings (IST)
Q

IIDE Student Reviews

“So much value and straight to the point. This PPC Course is the best so far and I have purchased other bestseller recommendations. I finally got it. Thank You! Once you have gone through this course you will feel confident on most Google Ads and PPC topics. Good stuff.”

Aarushi Shah

“This online google ads training course is very well detailed. Everything is explained very specifically, diving deep into every single feature of google ads with a lot of expertise! The visuals that accompany the explanations are also very helpful and bring a lot of ease in understanding.”

Namrata Chudgar

“So much value and straight to the point. This PPC Course is the best so far and I have purchased other bestseller recommendations. I finally got it. Thank You! Once you have gone through this course you will feel confident on most Google Ads and PPC topics. Good stuff.”

Aarushi Shah

“This online google ads training course is very well detailed. Everything is explained very specifically, diving deep into every single feature of google ads with a lot of expertise! The visuals that accompany the explanations are also very helpful and bring a lot of ease in understanding.”

Namrata Chudgar

Fees:

:

What's Included

  • 3+ Hours of Video Lectures
  • 12+ Hours of Live Class
  • Attend lectures via any Device
  • Access to Video Lectures for 30 days
  • Practice Tests & Assignments
  • Dedicated Q&A Support & Help

Frequently Asked Questions

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How does this online Google Ads course work?

Our online Google Ads course includes a combination of high-quality video lectures and trainer-led live sessions. The video lectures are recorded to ensure you can watch them at your own convenience. The live sessions are reserved for demonstrating tools and doubt-solving.

How does this online Google Ads course work?

Our online Google Ads course includes a combination of high-quality video lectures and trainer-led live sessions. The video lectures are self-paced to ensure you can watch them at your own convenience. The live sessions are reserved for demonstrating tools and doubt-solving.

What devices can I watch the lectures on?
To watch this Online Google Ads course, a laptop with i3 and above processors is necessary to watch the video lectures and attend the live sessions seamlessly. We don’t recommend using mobile phones or tabs since they might pose technical limitations.
What are the timings for the online Google Ads course?
You can find the timings for the Google Ads course here. The schedule will be made available on email, WhatsApp and IIDE’s Learning portal. You will also be notified of any changes in the schedule by the Course Management Team.
How much time do I have to complete the online Google Ads course?
You will receive 30 days access to the lectures. You can learn Google Ads and revisit the tips as many times as you want.
I am a working professional. What if I don't get the time to watch the videos of the online Google Ads course?
We understand that as a working professional it might be difficult for you to set some time aside. However, the lectures have an average duration of 5 minutes. Since they’re online, you can watch the video lectures even while traveling. We recommend you to invest 60-90 minutes per day in order to achieve your learning goals.
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I am not comfortable watching the video lectures. I want a live session for everything.

Our video lectures are shot in HD quality, are bite-sized and include top-notch animation to simplify complicated concepts. This ensures that you are hooked to the screen. Additionally, the Google Ads course is taught by a subject-matter expert to ensure that everything you learn is accurate and relevant. 

We recommend you to get started with our Free Digital Marketing Masterclass before you sign up for the Google Ads course to get a fair idea of our video and content quality. If you still feel you would enjoy learning only via live sessions, you can opt for our Post Graduate Program in Digital Marketing.

Is there a way I can test my learning?

You will get access to practice tests and quizzes with multiple choice questions. In addition to this, there will be an assignment that’ll require you to implement your learnings of the Google Ads course. This will help you to test your knowledge.

Do I have access to this Online Google Ads course for lifetime?
No, you have access to the course for 30 days from the day you start the program. Once the 30 days are over, you will not be able to rewatch the lectures.
How can I get my doubts solved?
You can add your doubts or questions to the chatbot which will be accessible from the course player. The doubts and questions will be answered by the course trainer during the live sessions.
I have more doubts/follow-up questions. What can I do?
You can reach out on support@iide.co, if you have any more doubts or follow-up questions. Our Google Ads subject matter experts are available between Monday and Saturday and will solve your doubts that surface during the course.
I couldn’t watch the video lectures. Can I just attend the live session?
Unfortunately, no. Since the course is divided such that the concepts are explained via video lectures and doubts are answered in live sessions, it is mandatory for you to complete watching the video lectures before attending the live sessions.
How much hands-on training will I get?
In the online Google Ads course tools are introduced via video lectures and hands-on training is provided during the live sessions.
How many live sessions will be there for the Google Ads course?
You can find details about the number of live sessions here. If any live sessions are cancelled or extra sessions scheduled, you will be notified about the same.
Are the live sessions only for addressing doubts? Will the trainer also re-explain any particular module if multiple students have not understood them?
The main purpose of the live sessions is to address doubts, demonstrate tools and share some more tips and tricks. However, if the trainer feels some concepts or modules need to be re-explained, the trainer can do so.
What certification will I get in this Online Google Ads course?
You will be awarded with a Certificate of Completion stating that you have secured an Online Certification in Google Ads.
What is the criteria to get the Certificate of Completion?

To get the Certificate, you have to match the following criteria:

  • Complete watching all the video lectures;
  • Secure 60% or more in the Final Assessment quizzes; and
  • Submit your Final Exam.
If I don’t like the course, do I get a refund?
IIDE follows a strict no refunds, no cancellations and no transfers policy. A refund will be given only in the case where IIDE is not able to offer you service. Due to unforeseen circumstances, the Institute reserves the right to postpone/reschedule any batch. Fees paid for one module cannot be transferred to another module or to another student/person.
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Explore our online digital marketing course details and learning methodology.