Secrets of Advertising on Facebook and Instagram


Secrets of Advertising on Facebook and Instagram

There are over 2 billion monthly active users on Facebook and 1 billion users on Instagram. It’s very likely that your customers are a part of that audience.

Well Karan Shah, CEO at IIDE conducted a meetup at our IIDE Mulund Campus on “Secrets to Selling on Facebook”

Key takeaways for attendees from this meetup were:

● To define your Target Audience to ensure your Facebook Ads are specific.
● Understand ad formats, designs and placements
● Understand Facebook Pixels and Re-targeting in your Facebook Ads
● Understand Facebook Ads Manager
● To allocate the optimal budget to ensure maximum return on investment on your ad spend
● Understand Facebook Ad Analytics
● Understand Facebook Sales Funnel and how you can use it to 10x your sales
● How to penetrate into your customers smartphones or laptops using Facebook Ads

The session ended with a question and answer round where the attendees got a chance to solve all their doubts.

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