From Beginners to Advanced

#1 Email Marketing Course With Certification

Transform clicks into customers with our in-depth Email Marketing course. Master the strategies and techniques to craft impactful campaigns and drive conversions effectively.

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4,779 Students Enrolled

7+ Hours

24,000/-

19,999/-

Course Fees + Taxes

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How IIDE Will Transform Your Career

At IIDE, we provide transformative learning experiences through courses crafted by industry experts and academic leaders. Our email marketing course offers in-depth knowledge and practical skills to elevate your career in digital marketing.

Whatsapp Community/Networking Channel for IIDE Students
Whatsapp Community/Networking Channel for IIDE Students

IIDE's AI-based Mock Interviews
IIDE's AI-based Mock Interviews

1-on-1 Mentoring Sessions at IIDE
1-on-1 Mentoring Sessions at IIDE

IIDE's Designated Learning Portal
IIDE's Designated Learning Portal

Email Marketing Course Syllabus

Maximise your ROI and build a strong customer base with our self-paced email marketing course. Gain essential skills to drive leads, achieve website goals, and enhance user experience for greater engagement.

2 Modules

Master email marketing by crafting compelling subject lines, designing engaging emails, and implementing automated drip campaigns using advanced tools and strategies.

1. Email Marketing Fundamentals

  • The Different Types of Emails
  • How to Write Catchy Subject Lines
  • Designing Emails

2. Email Marketing Strategies, Tools and Techniques

  • Drip Marketing
  • How to Automate Your Emails
  • Exploring Email Marketing Tools

2 Modules

Master email marketing by crafting compelling subject lines, designing engaging emails, and implementing automated drip campaigns using advanced tools and strategies.

1. Email Marketing Fundamentals

  • The Different Types of Emails
  • How to Write Catchy Subject Lines
  • Designing Emails

2. Email Marketing Strategies, Tools and Techniques

  • Drip Marketing
  • How to Automate Your Emails
  • Exploring Email Marketing Tools

2 Modules

Learn to generate and nurture leads effectively by optimising web assets, leveraging email campaigns, and utilising channels like SMS and WhatsApp marketing.

1. Introduction to Lead Generation and Nurturing

  • Difference Between Lead Generation and Lead Nurturing
  • Optimising Web Assets for Lead Generation and Nurturing

2. Email Marketing for Lead Nurturing

  • Creating an Effective Email Nurturing Campaign
  • Email Marketing for Lead Nurturing using MailChimp

3. Other Marketing Channels for Lead Nurturing

  • Lead Nurturing: SMS Marketing
  • WhatsApp Marketing and Its Benefits

2 Modules

1. Introduction to Customer Relationship Management

  • Marketing and Sales CRM
  • How CRM Helps Different Teams
  • CRM in Customer Service and Relations

2. Marketing and Sales CRM

  • Marketing CRM Software
  • Email Marketing Automation
  • AI Integration With CRM

3. CRM Analytics

  • Data Mining in CRM
  • OLAP (Online Analytical Processing)
  • Click Stream Analysis

2 Modules

Optimise your conversion rates with actionable strategies, a 3-step CRO plan, and tools like Google Ads, remarketing, and automation for impactful results.

1. Introduction to Conversion Rate Optimisation

  • What is Conversion Rate Optimisation?
  • The AIDA Model
  • Choosing the Right Stage

2. Getting Started with Conversion Rate Optimisation

  • How to Get Your First 20 Customers
  • Action: Google Ads, Social Media Remarketing, Email Marketing, Chatbots, Pop-ups, Telecalling, WhatsApp Automation

3. Conversion Rate Optimisation Strategies

  • Creating a 3-Step CRO Plan
  • Impact on Marketing Budget
  • CRO for Low Traffic Websites

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