From Beginners to Advanced

#1 Online E-commerce Course With Certification

Kickstart and scale your ideal e-commerce venture with our online e-commerce course. Master key skills from e-commerce fundamentals to SEO and relationship-building strategies, and turn your vision into a thriving online business.

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7,133 Students Enrolled

10+ Hours

42,000/-

34,999/-

Course Fees + Taxes

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How IIDE Will Transform Your Career

At IIDE, we provide transformative learning experiences through courses crafted by industry experts and academic leaders. Our e-commerce course offers in-depth knowledge and practical skills to elevate your career in digital marketing.

Whatsapp Community/Networking Channel for IIDE Students
Whatsapp Community/Networking Channel for IIDE Students

1-on-1 Mentoring Sessions at IIDE
1-on-1 Mentoring Sessions at IIDE

IIDE's AI-based Mock Interviews
IIDE's AI-based Mock Interviews

IIDE's Designated Learning Portal
IIDE's Designated Learning Portal

IIDE's Certificate of Completion
IIDE's Certificate of Completion

E-Commerce Course Syllabus:

Our cutting-edge E-Commerce Course syllabus is designed to equip you with essential skills and strategies for online success. From digital storefronts to customer engagement, you'll master every aspect needed to thrive in the dynamic world of e-commerce.

3 Modules

Master the art of managing and marketing e-commerce platforms to drive sales and enhance customer experience.

1. Introduction to E-Commerce

  • The Definition and Overview of E-commerce
  • The Different Stages of E-commerce
  • Explore the Different Types Of Marketplaces
  • Choosing the Right Platform for Your Store

2. E-Commerce on Amazon

  • Learn About Amazon Product Listing Breakdown
  • What Are the Rules for Writing Product Descriptions?
  • How Paid Marketing Works on Amazon
  • Navigating the Amazon Ads Dashboard

3. E-Commerce Optimisation

  • Exploring Your E-commerce Options
  • Setting-up Store Navigation
  • Learn About Mobile Optimisation
  • How to Market on Shopify

3 Modules

Master the art of managing and marketing e-commerce platforms to drive sales and enhance customer experience.

1. Introduction to E-Commerce

  • The Definition and Overview of E-commerce
  • The Different Stages of E-commerce
  • Explore the Different Types Of Marketplaces
  • Choosing the Right Platform for Your Store

2. E-Commerce on Amazon

  • Learn About Amazon Product Listing Breakdown
  • What Are the Rules for Writing Product Descriptions?
  • How Paid Marketing Works on Amazon
  • Navigating the Amazon Ads Dashboard

3. E-Commerce Optimisation

  • Exploring Your E-commerce Options
  • Setting-up Store Navigation
  • Learn About Mobile Optimisation
  • How to Market on Shopify

3 Modules

Learn to attract, engage, and convert leads into loyal customers with effective nurturing strategies.

1. Introduction to Lead Generation And Nurturing

  • What Is the Difference Between Lead Generation and Lead Nurturing?
  • Optimising Web Assets for Lead Generation and Nurturing

2. Email Marketing for Lead Nurturing

  • Creating an Effective Email Nurturing Campaign
  • Learn About Email Marketing for Lead Nurturing Using MailChimp

3. Other Marketing Channels for Lead Nurturing

  • Lead Nurturing: SMS Marketing
  • What Is WhatsApp Marketing and Its Benefits?

3 Modules

Optimise websites to improve visibility, drive organic traffic, and achieve top search engine rankings.

1. How Search Works

  • Introduction to Fundamentals of SEO and Its Importance
  • What Are the Types of SEO? (On-Page, Off-Page, Technical)
  • Learn SEO Techniques and Tools

2. Keywords: Types and Strategies

  • Identifying Relevant Keywords and Phrases
  • Analysing Keyword Search Volume and Competition
  • Incorporating Keywords Into Content

3. On-Page SEO

  • Optimising Page Elements Like Titles, Meta Descriptions, And Headings
  • How to Create Content And Optimise?
  • How to Work on an Internal Linking Structure?

4. Master Website Architecture and Crawlability

  • Learn About Indexing and Caching
  • Discover Site Speed Optimisation
  • Make Your Website Mobile-Friendly

5. Off-Page SEO

  • Learn Link Building Strategies
  • Boost Social Media Engagement
  • Learn Guest Posting and Citations

6. Advanced SEO Tactics

  • How to Use SEO for Specific Platforms Such as YouTube, Pinterest, and Quora?
  • Discover Integrated SEO Strategies
  • Learn About Measurement and Analysis

3 Modules

Develop strategies to build, maintain, and strengthen relationships with customers for long-term success.

1. Introduction to Customer Relationship Management

  • What Is Marketing and Sales CRM?
  • How Does CRM Help Different Teams?
  • CRM in Customer Service and Relations
  • Setting Up Freshworks

2. Marketing CRM

  • Marketing CRM Software
  • Learn About Customer Journeys in a CRM
  • Creating a WhatsApp Flow in Freshworks
  • Explore Email Marketing Automation

3. Sales CRM

  • What Is CRM in Sales Operations?
  • Learn About the Sales Strategies in CRM
  • Learning Sales Pipeline
  • What Are Deals and Accounts?

4. CRM Analytics

  • Data Mining in CRM
  • Explore OLAP (Online Analytical Processing)
  • How Does Click Stream Analysis Work?
  • CRM Pipeline Analysis Report

3 Modules

Enhance website performance to increase conversions and maximise return on investment.

1. Introduction to Conversion Rate Optimisation

  • What is Conversion Rate Optimisation?
  • The AIDA Model
  • Choosing the Right Stage
  • Strategies to Optimise

2. Getting Started With Conversion Rate Optimisation

  • How to Get Your First 20 Customers
  • Action: Google Ads, Social Media Remarketing, Email Marketing, Chatbots, Pop-ups, Telecalling, WhatsApp Automation

3. Conversion Rate Optimisation Strategies

  • Creating a 3-Step CRO Plan
  • Impact on Marketing Budget
  • CRO for Traffic Websites

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