by Aditya Shastri | Apr 7, 2018 | Presentations, Travel & Tourism |
OYO has absolutely revolutionised the way the hotel industry functions in India! Initiated as a small start-up, it has grown to be a huge company in the hospitality sector. But how did they do this? And more importantly, how will they grow from here? Two of IIDE’s...
by Aditya Shastri | Apr 3, 2018 | Presentations, Food & Beverages |
Tea Villa’s Digital Marketing Strategy Isn’t India a land that thrives on tea? That’s what the founders of Tea Villa thought. But observing the prevalence of coffee culture in a nation that survived on the humble cutting chai, they decided that it was time for...
by Aditya Shastri | Jan 15, 2018 | Apps & Ecommerce, Presentations |
Grocery shopping will never be the same after BigBasket. An online grocery and food provider from India, it was founded in 2011. Whether you personally use their services or not, you must admit that the work BigBasket has done for the fast-moving consumer goods retail...
by Aditya Shastri | Jan 10, 2018 | Presentations, Apps & Ecommerce |
CaratLane is the biggest online jewellery company in India. Its inventory includes diamond jewellery and gold coins. It is headquartered in Chennai, and it was founded by Mithun Sacheti and Srinivasa Gopalan in 2008. Today, 10 years after its inception, it has just...
by Aditya Shastri | Nov 28, 2017 | Presentations, Others |
Volini is a pain-relief medicine that has worked its way into Indian households since the time it was founded. Touted as one of the fastest working cures for muscle pain, it is clear that Volini has made its presence felt in the pharmaceutical market. Deepak...