02 Hours

Total Duration

1-on-1

Mentoring Sessions

30 Days

Access to Lectures

Total Duration

02 Hours

Mentoring Sessions

1-on-1

Access to Lectures

30 Days

Online Media Planning Course Details

  •    2+ Hours of Video Lectures
  •    1-on-1 Mentoring
  •    Attend lectures via any Device
  •    Access to Video Lectures for 30 days
  •    Practice Tests & Assignments
  •    Dedicated Q&A Support & Help

Become a Media Planning Expert

Enroll Now

Note: We would recommend that you familiarise yourself with the dashboards of Google Ads and Social Media Ads prior to the Media Planning course for better understanding.

Data Interpretation from Tools like

Media Planning Course – Tool - Facebook Ads
Media Planning Course –Tool - Google Ads Manager
Media Planning Course – Tool - Media.Ant
Media Planning Course – Tool - Google Sheets

Industry Recognized Certification from IIDE

By the end of this extensive online Media Planning course, you will be able to effectively plan and budget your media spends to generate the maximum possible ROI. IIDE’s certificate serves as a testament to the knowledge and skills you have gained.

Media Planning Course - Certificate

Get Certified with the Best Media Planning Course

About The Instructor

Video Lectures Trainer

Meherzad Karanjia has been a part of the Digital Marketing & Design space for the past 19 years. Given his deep understanding of user experience across digital platforms, and his ability to demystify complex concepts, Meherzad is the one to learn Media Planning and SEO online with.

 

  • Ex Chief Learning Officer, IIDE
  • Ex Brand Manager, Pepperfry
  • Ex Chief Learning Officer, FoxyMoron
  • Ex Head of Media & Strategy, Schbang
Ad-Designing Course - Video Lectures Trainer - Parth Bhalla

Media Planning Course Syllabus

The online media planning course syllabus involves understanding what media buying constitutes and the terms and the terminologies associated with it. Media planning course further deals with various stakeholders of media planning such as Platforms, Publishers, and Networks.

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Introduction to Media Planning, Buying & Strategy
  • Understand why Media Planning & Buying are important
  • Learn about Media Buyers, Publishers & Networks
  • Discover what are Self-Serve & Non-Self-Serve Platforms
Components of Media Planning
  • Learn about elements that make up a Media Plan
  • Discover how to formulas to optimize performance
Creating a Media Plan
  • Discover how Excel is a handy tool for Media Planning
  • Follow along with the trainer to make a mock media plan
  • Learn how to allocate budgets for your media plan
Advertising on platforms owned by publishers
  • Get familiar with North-Star Metric
  • Get familiar with workings of Self-Serve and Non-Self-Serve Platforms
  • Learn to leverage Social Media Based Advertising

Practice Tests

HOURS OF VIDEO LEARNING

Days Access to All Lectures

Become a successful Media Planner Today

Enroll now

Our Learners Work At

Top agencies and brands across the globe have recruited IIDE Alumni.
Media Planning Course - Placement Partner - Amazon
Media Planning Course - Placement Partner - OnePlus
Media Planning Course - Placement Partner - Performics-Convonix
Media Planning Course - Placement Partner - Merkle-Sokrati
Media Planning Course - Placement Partner - Johnson-and-Johnson
Media Planning Course - Placement Partner - Kinnect
Media Planning Course - Placement Partner - Media.Net
Media Planning Course - Placement Partner - Mediacom
Media Planning Course - Placement Partner - Zomato
Media Planning Course - Placement Partner - Forbes
Media Planning Course - Placement Partner - Schbang
Media Planning Course - Placement Partner - Publicis-Media
Media Planning Course - Placement Partner - Dentsu-Aegis-Network
Media Planning Course - Placement Partner - Togglehead
Media Planning Course - Placement Partner - Vertoz
Media Planning Course - Placement Partner - Digital-F5
Media Planning Course - Placement Partner - Foxymoron
Media Planning Course - Placement Partner - The-Glitch
Online Digital Marketing Course Placement Partner WATConsult
Media Planning Course - Placement Partner - JM-Financial
Media Planning Course - Placement Partner - Times-of-India
Media Planning Course - Placement Partner - SoCheers
Media Planning Course - Placement Partner - GoZoop
Media Planning Course - Placement Partner - Admatazz

Start as an Expert in Media Planning

Learning Methodology

1Start with Video Lectures:

2Book 1-on-1 Mentoring Session:

Batch Details

Access To Lecture 30 Days
Practice Tests  5+
Video Lectures 6+ Hours

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Q

IIDE Student Reviews

“After doing this online media planning course, I am very comfortable in handling Online Media Planning for the company I work in. This was like a good booster dose to my marketing knowledge.”

Shivam Bansal

“This online media planning course taught me about new ad publishers and new ad placement opportunities on online platforms and how to make the best use of them. It also helped me get an insight into how media planning is done today.”

Paul Jackson

“After doing this online media planning course, I am very comfortable in handling Online Media Planning for the company I work in. This was like a good booster dose to my marketing knowledge.”

Shivam Bansal

“This online media planning course taught me about new ad publishers and new ad placement opportunities on online platforms and how to make the best use of them. It also helped me get an insight into how media planning is done today.”

Paul Jackson

Fees:

What's Included

Features/Benefits
    • 2+ hours of Video Lectures
    • 1-on-1 Mentoring
    • Attend lectures via any Device
    • Access to Video Lectures for 30 days
    • Practice Tests & Assignments
    • Dedicated Q&A Support & Help

"*" indicates required fields

Agree

Frequently Asked Questions

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How does this online Media Planning course work?

Our online Media Planning includes a combination of high-quality video lectures and multiple practice tests. The video lectures are self-paced to ensure you can watch them at your own convenience. The assessments test your understanding of the topic to ensure you become an expert. In case you have doubts, you can book a 1-on-1 Mentorship with a subject expert trainer.

What devices can I watch the lectures on?
To watch this online Media Planning course, a laptop with i3 and above processors is necessary to watch the video lectures and attend the live sessions seamlessly. We don’t recommend using mobile phones or tabs since they might pose technical limitations.
How much time do I have to complete the online Media Planning course?
You will receive 30 days access to the lectures of this online Media Planning course. You can learn Media Planning and revisit the tips as many times as you want.
I am a working professional. What if I don't get the time to watch the videos of the online Media Planning course?
We understand that as a working professional it might be difficult for you to set some time aside. However, the lectures have an average duration of 5 minutes. Since they’re online, you can watch the video lectures even while traveling. We recommend you to invest 30-45 minutes per day in order to achieve your learning goals.
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Is there a way I can test my learning?

You will get access to practice tests and quizzes with multiple-choice questions that will help you to test your knowledge.

I am not comfortable watching the video lectures. I want a live session for everything.

Our video lectures are shot in HD quality, are bite-sized and include top-notch animation to simplify complicated concepts. This ensures that you are hooked to the screen. Additionally, the Media Planning course is taught by a subject-matter expert to ensure that everything you learn is accurate and relevant.

We recommend you to get started with our Free Digital Marketing Masterclass before you sign up for the Media Planning course to get a fair idea of our video and content quality. If you still feel you would enjoy learning only via live sessions, you can opt for our Post Graduate Program in Digital Marketing .

Do I have access to this Online Media Planning course for lifetime?
No, you have access to the course for 30 days from the day you start the program. Once the 30 days are over, you will not be able to rewatch the lectures.
How can I get my doubts solved?

In case you have any doubt, you can book a 1-on-1 mentoring with a subject expert trainer where all your questions will be answered. 

I have more doubts/follow-up questions. What can I do?
You can reach out on support@iide.co, if you have any more doubts or follow-up questions. Our Media Planning subject matter experts are available between Monday and Saturday and will solve your doubts that surface during the course.
How much hands-on training will I get?

In the online WordPress course, topics are introduced via video lectures and you can slow or fast the video based on your requirement. We recommend you to practice while the trainer teaches.

What certification will I get in this Online Media Planning course?
You will be awarded with a Certificate of Completion stating that you have secured an Online Certification in Media Planning.
What is the criteria to get the Certificate of Completion?

To get the Certificate, you have to match the following criteria:

  • Complete watching all the video lectures;
  • Secure 60% or more in the Final Assessment quizzes
Will I get lifetime access to the video recorded lectures?

No, there is no lifetime access available for any lectures. As a part of the curriculum, you only get a 30-day of access to the entire course.

If I don’t like the course, do I get a refund?
IIDE follows a strict no refunds, no cancellations and no transfers policy. A refund will be given only in the case where IIDE is not able to offer you service. Due to unforeseen circumstances, the Institute reserves the right to postpone/reschedule any batch. Fees paid for one module cannot be transferred to another module or to another student/person.
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Explore our online digital marketing course details and learning methodology.