IIDE-Site-Logo

06 Hours

Total Duration

Oct 28, 2021

Enroll Before

6:30 PM - 8:30 PM

Session Timings

Total Duration

06 Hours

Enroll Before

Oct 28, 2021

Session Timings

6:30 PM - 8:30 PM

Online Media Planning Course Details

  •    4+ Hours of Live Class
  •    2+ Hours of Video Lectures
  •    Live Session Dates: Oct 28 & Nov 1
  •    Session Timings: 6:30 PM - 8:30 PM
  •    Attend lectures via any Device
  •    Access to Video Lectures for 30 days
  •    Practice Tests & Assignments
  •    Dedicated Q&A Support & Help

Become a Media Planning Expert

Enroll Now

Data Interpretation from Tools like

Media Planning Course – Tool - Facebook Ads
Media Planning Course –Tool - Google Ads Manager
Media Planning Course – Tool - Media.Ant
Media Planning Course – Tool - Google Sheets

Industry Recognized Certification from IIDE

By the end of this extensive online Media Planning course, you will be able to effectively plan and budget your media spends to generate the maximum possible ROI. IIDE’s certificate serves as a testament to the knowledge and skills you have gained.

Media Planning Course - Certificate

Get Certified with the Best Media Planning Course

About the Instructor

Video Lectures Trainer

Meherzad Karanjia linkedin-logo

  • Former Senior Brand Manager, Pepperfry
  • Former Online strategist and Chief Learning Officer, FoxyMoron
  • Former Head of Media & Strategy, Schbang
  • Chief Learning Officer, IIDE

Meherzad Karanjia has been a part of the Digital Marketing and Design space for the past 17 years. Owing to his experience coupled with his general practice of making learning fun, Meherzad is the one to learn media buying and planning with.

Live Online Sessions Trainer

Aditya Shastri linkedin-logo

  • Lead Trainer, IIDE
  • Head of Learning & Development, IIDE
  • Founder, That Indian Discourse
  • Modern Monk, Spiritual Speaker

Aditya Shastri is a Content Marketing Expert and a visiting faculty at some of the most prominent colleges across India. His cheerful demeanor combined with the ease with which he can simplify the most complicated subjects make him the go-to trainer for any student.

Seo Course Online - Video Lectures Trainer - Meherzad Karanjia

Meherzad Karanjia linkedin-logo

Video Lectures Trainer

  • Former Senior Brand Manager, Pepperfry
  • Former Online strategist and Chief Learning Officer, FoxyMoron
  • Former Head of Media & Strategy, Schbang
  • Chief Learning Officer, IIDE

Meherzad Karanjia has been a part of the Digital Marketing and Design space for the past 17 years. Owing to his experience coupled with his general practice of making learning fun, Meherzad is the one to learn media buying and planning with.

Facebook Ads Course - Live Online Sessions Trainer - Aditya Shastri

Aditya Shastri linkedin-logo

Live Online Sessions Trainer

  • Lead Trainer, IIDE
  • Head of Learning & Development, IIDE
  • Founder, That Indian Discourse
  • Modern Monk, Spiritual Speaker

Aditya Shastri is a Content Marketing Expert and a visiting faculty at some of the most prominent colleges across India. His cheerful demeanor combined with the ease with which he can simplify the most complicated subjects make him the go-to trainer for any student.

Media Planning Course Syllabus

The online media planning course syllabus involves understanding what media buying constitutes and the terms and the terminologies associated with it. Media planning course further deals with various stakeholders of media planning such as Platforms, Publishers, and Networks.

Blank
Introduction to Media Planning, Buying & Strategy
  • Understand why Media Planning & Buying are important
  • Learn about Media Buyers, Publishers & Networks
  • Discover what are Self-Serve & Non-Self-Serve Platforms
Components of Media Planning
  • Learn about elements that make up a Media Plan
  • Discover how to formulas to optimize performance
Creating a Media Plan
  • Discover how Excel is a handy tool for Media Planning
  • Follow along with the trainer to make a mock media plan
  • Learn how to allocate budgets for your media plan
Advertising on platforms owned by publishers
  • Get familiar with North-Star Metric
  • Get familiar with workings of Self-Serve and Non-Self-Serve Platforms
  • Learn to leverage Social Media Based Advertising

Hours Of Live Learning

HOURS OF VIDEO LEARNING

Days Access to All Lectures

Become a successful Media Planner Today

Enroll now

Our Learners Work At

Top agencies and brands across the globe have recruited IIDE Alumni.
Media Planning Course - Placement Partner - Amazon
Media Planning Course - Placement Partner - OnePlus
Media Planning Course - Placement Partner - Performics-Convonix
Media Planning Course - Placement Partner - Merkle-Sokrati
Media Planning Course - Placement Partner - Johnson-and-Johnson
Media Planning Course - Placement Partner - Kinnect
Media Planning Course - Placement Partner - Media.Net
Media Planning Course - Placement Partner - Mediacom
Media Planning Course - Placement Partner - Zomato
Media Planning Course - Placement Partner - Forbes
Media Planning Course - Placement Partner - Schbang
Media Planning Course - Placement Partner - Publicis-Media
Media Planning Course - Placement Partner - Dentsu-Aegis-Network
Media Planning Course - Placement Partner - Togglehead
Media Planning Course - Placement Partner - Vertoz
Media Planning Course - Placement Partner - Digital-F5
Media Planning Course - Placement Partner - Foxymoron
Media Planning Course - Placement Partner - The-Glitch
Online Digital Marketing Course Placement Partner WATConsult
Media Planning Course - Placement Partner - JM-Financial
Media Planning Course - Placement Partner - Times-of-India
Media Planning Course - Placement Partner - SoCheers
Media Planning Course - Placement Partner - GoZoop
Media Planning Course - Placement Partner - Admatazz

Start as an Expert in Media Planning

Learning Methodology

1Start with Video Lectures:

  • Watch videos for Dashboard Technical Simulations
  • Lectures are self-paced to allow ease of learning
  • Theory & practical concepts are simplified with animation

2Attend Live Online Sessions:

  • Allows you to revise concepts covered in video lectures
  • Trainer demonstrates live dashboard simulations as required
  • Trainer assists with personalized solutions for practical problems

Take the first step towards your career in Digital Marketing
Now

  • Hidden
  • Hidden
  • Hidden
  • Hidden
  • Hidden
  • Hidden
  • Hidden
  • Hidden
  • Hidden
  • Hidden
  • Hidden
  • Hidden
Q

IIDE Student Reviews

“After doing this online media planning course, I am very comfortable in handling Online Media Planning for the company I work in. This was like a good booster dose to my marketing knowledge.”

Shivam Bansal

“This online media planning course taught me about new ad publishers and new ad placement opportunities on online platforms and how to make the best use of them. It also helped me get an insight into how media planning is done today.”

Paul Jackson

“After doing this online media planning course, I am very comfortable in handling Online Media Planning for the company I work in. This was like a good booster dose to my marketing knowledge.”

Shivam Bansal

“This online media planning course taught me about new ad publishers and new ad placement opportunities on online platforms and how to make the best use of them. It also helped me get an insight into how media planning is done today.”

Paul Jackson

Fees:

Enroll Before:

Oct 28, 2021

What's Included

Features/Benefits
    • 4+ Hours of Live Class
    • 2+ hours of Video Lectures
    • Live Session Dates: Oct 28 & Nov 1
    • Session Timings: 6:30 PM - 8:30 PM
    • Attend lectures via any Device
    • Access to Video Lectures for 30 days
    • Practice Tests & Assignments
    • Dedicated Q&A Support & Help
  • Hidden
  • Hidden
  • Hidden
  • Hidden
  • Hidden
  • Hidden
  • Hidden
  • Hidden
  • Hidden
  • Hidden
  • Hidden
  • Hidden

Frequently Asked Questions

Blank
How does this online Media Planning course work?

Our online Media Planning course includes a combination of high-quality video lectures and trainer-led live sessions. The video lectures are self-paced to ensure you can watch them at your own convenience. The live sessions are reserved for demonstrating tools and doubt-solving.

What devices can I watch the lectures on?
To watch this online Media Planning course, a laptop with i3 and above processors is necessary to watch the video lectures and attend the live sessions seamlessly. We don’t recommend using mobile phones or tabs since they might pose technical limitations.
What are the timings for the online Media Planning course?
You can find the timings for the online Media Planning course here. The schedule will be made available on email, WhatsApp and IIDE’s Learning portal. You will also be notified of any changes in the schedule by the Course Management Team.
How much time do I have to complete the online Media Planning course?
You will receive 30 days access to the lectures of this online Media Planning course. You can learn Media Planning and revisit the tips as many times as you want.
I am a working professional. What if I don't get the time to watch the videos of the online Media Planning course?
We understand that as a working professional it might be difficult for you to set some time aside. However, the lectures have an average duration of 5 minutes. Since they’re online, you can watch the video lectures even while traveling. We recommend you to invest 60-90 minutes per day in order to achieve your learning goals.
Blank
Is there a way I can test my learning?

You will get access to practice tests and quizzes with multiple choice questions. In addition to this, there will be an assignment that’ll require you to implement your learnings of the Media Planning course. This will help you to test your knowledge.

I am not comfortable watching the video lectures. I want a live session for everything.

Our video lectures are shot in HD quality, are bite-sized and include top-notch animation to simplify complicated concepts. This ensures that you are hooked to the screen. Additionally, the Media Planning course is taught by a subject-matter expert to ensure that everything you learn is accurate and relevant.

We recommend you to get started with our Free Digital Marketing Masterclass before you sign up for the Media Planning course to get a fair idea of our video and content quality. If you still feel you would enjoy learning only via live sessions, you can opt for our Post Graduate Program in Digital Marketing .

Do I have access to this Online Media Planning course for lifetime?
No, you have access to the course for 30 days from the day you start the program. Once the 30 days are over, you will not be able to rewatch the lectures.
How can I get my doubts solved?
You can share your doubts or questions directly during the live session. The trainer will answer them.
I have more doubts/follow-up questions. What can I do?
You can reach out on [email protected], if you have any more doubts or follow-up questions. Our Media Planning subject matter experts are available between Monday and Saturday and will solve your doubts that surface during the course.
I couldn’t watch the video lectures. Can I just attend the live session?
Unfortunately, no. Since the course is divided such that the concepts are explained via video lectures and doubts are answered in live sessions, it is mandatory for you to complete watching the video lectures before attending the live sessions.
How much hands-on training will I get?
The trainer might assign you tasks or activities during the live session or as homework to ensure that you’re getting theoretical knowledge as well as practical training.
How many live sessions will be there for the Media Planning course?

You can find details about the number of live sessions here. If any live sessions are cancelled or extra sessions scheduled, you will be notified about the same.

Are the live sessions only for addressing doubts? Will the trainer also re-explain any particular module if multiple students have not understood them?
The main purpose of the live sessions is to address doubts, demonstrate tools and share some more tips and tricks. However, if the trainer feels some concepts or modules need to be re-explained, the trainer can do so.
What certification will I get in this Online Media Planning course?
You will be awarded with a Certificate of Completion stating that you have secured an Online Certification in Media Planning.
What is the criteria to get the Certificate of Completion?

To get the Certificate, you have to match the following criteria:

  • Complete watching all the video lectures;
  • Secure 60% or more in the Final Assessment quizzes; and
  • Submit your Final Project.
Will I get lifetime access to the video recorded lectures and live sessions?

No, there is no lifetime access available for any lectures. As a part of the curriculum, you only get a 30-day of access to the entire course.

If I don’t like the course, do I get a refund?
IIDE follows a strict no refunds, no cancellations and no transfers policy. A refund will be given only in the case where IIDE is not able to offer you service. Due to unforeseen circumstances, the Institute reserves the right to postpone/reschedule any batch. Fees paid for one module cannot be transferred to another module or to another student/person.

Explore our online digital marketing course details and learning methodology.