Thorough SWOT Analysis of Royal Bank of Canada – The Largest Bank In Canada By Market Capitalization

In the previous article, we did a detailed SWOT analysis of Bank of Montreal – one of the most dominant banks in Canada. Today we are here with another detailed SWOT Analysis of Royal Bank of Canada.

Royal Bank of Canada is a Canadian multinational financial services bank based in Halifax, Nova Scotia. Royal Bank of Canada is the largest bank in Canada by market capitalization and one of the major Canadian international banks. The Bank’s evolution has offered an opportunity to explore two centuries of banking history, with that of Canada and the world as a whole.

The Royal Bank of Canada is one of many large banks that has increased its digital banking activity in recent years. Their mobile banking app received top marks for providing the greatest customer service. If you’re interested in acquiring digital marketing abilities but don’t know where to begin, our CEO and Founder of IIDE, Karan Shah offers a brief Masterclass on Digital Marketing 101 and it is free of charge.

Before we go into the SWOT Analysis of Royal Bank of Canada, let us know about Royal Bank of Canada as a company.

Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Updated on: Nov 8, 2022

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Author's Note:

My name is Aditya Shastri and I have written this case study with the help of my students from IIDE's online digital marketing courses in India.

Practical assignments, case studies & simulations helped the students from this course present this analysis.

Building on this practical approach, we are now introducing a new dimension for our online digital marketing course learners - the Campus Immersion Experience.

If you found this case study helpful, please feel free to leave a comment below.

Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Aditya Shastri leads the Business Development segment at IIDE and is a seasoned Content Marketing expert. With over a decade of experience, Aditya has trained more than 20,000 students and professionals in digital marketing, collaborating with prestigious institutions and corporations such as Jet Airways, Godrej Professionals, Pfizer, Mahindra Group, Publicis Worldwide, and many others. His ability to simplify complex marketing concepts, combined with his engaging teaching style, has earned him widespread admiration from students and professionals alike.