Last time we went through the alluring SWOT analysis of Bblunt – An Only Salon Brand Crossed 1 Million Haircuts in India. This time let’s have a look at the SWOT analysis of Nykaa.
With the rise of the e-commerce sector in India, Nykaa has ventured into the world of e-commerce and launched beauty, wellness, beauty appliances, and other products. And today, Nykaa is one of the largest e-platform for all your beauty needs.
Although, it’s not an easy job for a new company to compete in the e-commerce market, which is already dominated by market leaders like Amazon, Flipkart, Jio Mart, and others. But Nykaa has marked its stand in attracting people and in catering to all their beauty and wellness needs.
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Thus this makes us keen to know how Nykaa has gained such success in its industry, here we have done an alluring SWOT analysis of Nykaa. But before starting its SWOT analysis of Nykaa let’s get a brief idea about Nykaa as a company, its products, competitors, financials, and more.
