Extensive SWOT Analysis of Home Depot – America’s Leading Home Upscaling Retail

Previously we looked into the SWOT Analysis of Amazon, the world’s largest reseller platform. In this article, we will tackle the SWOT Analysis of Home Depot, its market rival.

Home Depot is North America’s biggest home improvement shop, with 690 locations in 43 states and five Canadian provinces. They emphasise do-it-yourself home improvements, but they also draw a lot of professional builders. 

Marketing is a fluid concept that evolves in reaction to changing customer preferences and trends. Because of their effective marketing techniques, Home Depot has been able to target certain locations. Digital media is used in the majority of effective campaigns. Attend our  Free MasterClass on Digital Marketing 101, hosted by Karan Shah, CEO and Founder of IIDE, to discover more about today’s effective marketing.

Before we delve into the SWOT Analysis of Home Depot, let’s have a look at the firm, its history, financial situation, products, and rivals.

Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Updated on: Oct 28, 2022

Courses Recommended for you

Author's Note:

My name is Aditya Shastri and I have written this case study with the help of my students from IIDE's online digital marketing courses in India.

Practical assignments, case studies & simulations helped the students from this course present this analysis.

Building on this practical approach, we are now introducing a new dimension for our online digital marketing course learners - the Campus Immersion Experience.

If you found this case study helpful, please feel free to leave a comment below.

Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Leads the Learning & Development segment at IIDE. He is a Content Marketing Expert and has trained 6000+ students and working professionals on various topics of Digital Marketing. He has been a guest speaker at prominent colleges in India including IIMs......[Read full bio]