SWOT Analysis of Hatsun Agro: Leading Private Dairy Company

In the previous blog, we did a full SWOT Analysis of Patanjali. In this article, we are going to break down the SWOT Analysis of Hatsun Agro Product – India’s leading dairy products manufacturer.

Hatsun Agro Product is a leading private sector dairy company in India with Headquarters in TamilNadu Chennai. HAP manufactures and markets products like milk, curd, ice creams, dairy whitener, skimmed milk powder, ghee, paneer and lots more.

Also, Hatsun Agro Products’ digital marketing strategies have played a vital role in them becoming so popular around the world. It is marketed as a vibrant beverage strongly related to good health and sports. 

In this digital era where almost every business is going online, digital marketing has become very important in today’s world and if you want to learn and gain more knowledge about it, go over to our Free MasterClass On Digital Marketing 101 by Karan Shah, the CEO and Founder of IIDE. 

In this case study, we will learn about the SWOT Analysis of Hatsun Agro Product. But first, let us know about the company and the product better.

Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Updated on: Sep 18, 2024

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Author's Note:

My name is Aditya Shastri and I have written this case study with the help of my students from IIDE's online digital marketing courses in India.

Practical assignments, case studies & simulations helped the students from this course present this analysis.

Building on this practical approach, we are now introducing a new dimension for our online digital marketing course learners - the Campus Immersion Experience.

If you found this case study helpful, please feel free to leave a comment below.

Aditya Shastri

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Lead Trainer & Head of Learning & Development at IIDE

Leads the Learning & Development segment at IIDE. He is a Content Marketing Expert and has trained 6000+ students and working professionals on various topics of Digital Marketing. He has been a guest speaker at prominent colleges in India including IIMs......[Read full bio]