Extensive Marketing Strategy Of Vinci – In-Depth Analysis

In our previous article, we learned in depth about the marketing strategy of a really interesting company, Voltas. In this article, we are going to elaborate on its marketing strategy of Vinci.

The intention is to help you gain knowledge about Vinci, which is one of the best companies in Concession, construction and Energy. 

Vinci has done some interesting marketing campaigns, due to which it’s one of the best companies. So, this means that marketing is important for every company. Nowadays, as everyone is online, a company needs to adapt its digital marketing strategies as well. If you are keen on learning about the future of marketing, that is, digital marketing, you must check out IIDE’s Free Masterclass on Digital Marketing by one and only Karan Shah, the CEO and Founder of IIDE.

In this blog, we are going to discuss everything about the marketing strategy of Vincis. We are going to cover the company’s story, marketing campaigns, target audience, digital presence, etc.

Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Updated on: Oct 21, 2022

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Author's Note:

My name is Aditya Shastri and I have written this case study with the help of my students from IIDE's online digital marketing courses in India.

Practical assignments, case studies & simulations helped the students from this course present this analysis.

Building on this practical approach, we are now introducing a new dimension for our online digital marketing course learners - the Campus Immersion Experience.

If you found this case study helpful, please feel free to leave a comment below.

Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Aditya Shastri leads the Business Development segment at IIDE and is a seasoned Content Marketing expert. With over a decade of experience, Aditya has trained more than 20,000 students and professionals in digital marketing, collaborating with prestigious institutions and corporations such as Jet Airways, Godrej Professionals, Pfizer, Mahindra Group, Publicis Worldwide, and many others. His ability to simplify complex marketing concepts, combined with his engaging teaching style, has earned him widespread admiration from students and professionals alike.