Detailed Marketing Strategy Of Santander – Complete Overview

In this blog, we will give you a detailed analysis of the marketing strategy of Santander bank, one of the largest banks in Spain. You can refer to the Marketing strategy of American Express Bank to get an in-depth analysis of it.

With this blog, you will get an idea about how Santander bank became one of the most trustworthy and largest banks in Spain. Its services are not restricted to Spain, but it is available to various other countries also.

In the world after the Covid-19 pandemic, everything is becoming digital and online. Online marketing is becoming an integral part of every business. If you are keen to learn more about digital marketing then check this Free Masterclass on Digital Marketing 101 by Karan Shah who is the Founder and CEO of the Indian Institute of Digital Education (IIDE).

By the end of this blog, you will have a clear idea about the marketing strategy of Santander bank. But before directly jumping into its marketing strategy, let’s first learn about Santander bank and have some knowledge about it.

Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Updated on: Oct 21, 2022

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Author's Note:

My name is Aditya Shastri and I have written this case study with the help of my students from IIDE's online digital marketing courses in India.

Practical assignments, case studies & simulations helped the students from this course present this analysis.

Building on this practical approach, we are now introducing a new dimension for our online digital marketing course learners - the Campus Immersion Experience.

If you found this case study helpful, please feel free to leave a comment below.

Aditya Shastri

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Lead Trainer & Head of Learning & Development at IIDE

Aditya Shastri leads the Business Development segment at IIDE and is a seasoned Content Marketing expert. With over a decade of experience, Aditya has trained more than 20,000 students and professionals in digital marketing, collaborating with prestigious institutions and corporations such as Jet Airways, Godrej Professionals, Pfizer, Mahindra Group, Publicis Worldwide, and many others. His ability to simplify complex marketing concepts, combined with his engaging teaching style, has earned him widespread admiration from students and professionals alike.