Unfolding Marketing Strategy of PVR – with Detailed Explanation

In a previous article, we learned about the Detailed Marketing Strategy of Warner Bros. It is a really astonishing article on America’s premium multinational media. In this article, we are going to elaborate on the marketing strategy of PVR cinemas.

The objective is to learn and get insight into PVR and how it became such a reputed brand in the minds of people and a great competitor to other screeners.

The world is getting more digital day by day and as marketing is important for a company, digital marketing comes into the picture. As users across the world go digital, marketing has followed them digitally as well.

If you are interested in new-age digital marketing, then you should definitely check out IIDE’s  Free MasterClass on Digital Marketing 101 by our CEO and Founder, Karan Shah.

We will fully cover the marketing strategy of PVR by the end of this blog. Before getting into marketing strategy let’s learn about the company’s overview and STP.