Detailed Marketing Strategy of MonteCarlo – Detailed Explanation

In our previous article, we learned in detail about the marketing strategy of a really fascinating brand, Levi’s. In this article, we will elaborate on the marketing strategy of MonteCarlo – one of India’s leading clothing brands.

The key purpose is to help you gain insights into Monte Carlo’s transition from being a common clothing brand to becoming one of the most renowned and respected brands in India.

Marketing is a part of a company’s DNA that can either make or break it. As users across the world go digital, marketing has also followed them to the digital realm. If you are interested in new-age digital marketing, you should definitely check out IIDE’s Free MasterClass on Digital Marketing 101 by our CEO and Founder, Karan Shah.

We will thoroughly cover the marketing strategy of MonteCarlo in this blog. First, let us start by learning the company’s history, audience, and online presence.

Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Updated on: Oct 21, 2022

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Author's Note:

My name is Aditya Shastri and I have written this case study with the help of my students from IIDE's online digital marketing courses in India.

Practical assignments, case studies & simulations helped the students from this course present this analysis.

Building on this practical approach, we are now introducing a new dimension for our online digital marketing course learners - the Campus Immersion Experience.

If you found this case study helpful, please feel free to leave a comment below.

Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Leads the Learning & Development segment at IIDE. He is a Content Marketing Expert and has trained 6000+ students and working professionals on various topics of Digital Marketing. He has been a guest speaker at prominent colleges in India including IIMs......[Read full bio]