Extensive Marketing Strategy of Deutsche Bank with STP Analysis

In our previous article, we learned about the Marketing strategy of the American Express Bank in depth. In this article, we are going to elaborate on the marketing strategy of Deutsche Bank – A German Multinational Investment and Financial Bank.

The objective is to figure out how Deutsche Bank maintains its global market position. Deutsche Bank is one of the top 20 private banks in the world providing banking and investment services, with operations in more than 70 countries. In this blog, we will take a deep dive into the types of marketing strategies Deutsche bank does in order to be in the top 20 in the world.

Marketing is the most important part of every company’s success. As more people go digital, so has marketing. If you are interested in new-age digital marketing, then you should definitely check out IIDE’s Free MasterClass on Digital Marketing 101 by our CEO and Founder, Karan Shah.

We will go over the full marketing strategy of Deutsche Bank in this blog. Before we begin our deep dive, let us start by learning the company’s overview, target audience, and digital presence.

Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Updated on: Sep 17, 2024

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Author's Note:

My name is Aditya Shastri and I have written this case study with the help of my students from IIDE's online digital marketing courses in India.

Practical assignments, case studies & simulations helped the students from this course present this analysis.

Building on this practical approach, we are now introducing a new dimension for our online digital marketing course learners - the Campus Immersion Experience.

If you found this case study helpful, please feel free to leave a comment below.

Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Leads the Learning & Development segment at IIDE. He is a Content Marketing Expert and has trained 6000+ students and working professionals on various topics of Digital Marketing. He has been a guest speaker at prominent colleges in India including IIMs......[Read full bio]