A Glimpse of the Learning Management System

The Challenge

Kinnect is one of India’s largest digital marketing agencies. It’s a full-service digital agency that uses the best of media & creatives to deliver the best possible results to their clients.

Kinnect nearly doubled its workforce within a span of a year. In this phase of quick hiring, Kinnect wanted to ensure that all its new employees were sharp & equipped with up-to-date knowledge in digital marketing.

IIDE was brought on to bridge this gap.

The Solution

IIDE provided Kinnect with a video content-loaded Learning Management System (LMS) that allowed them to manage, organize, & deliver online training material to their current & new employees.

The LMS was preloaded with customized video content along with relevant quizzes, assignments & exams at the end of every module.

The modules covered topics that employees at Kinnect would use in their daily working
A few are as follows:
– SEO
– Paid Media
– Campaign Planning

Along with all this, IIDE provided them with a success partner to run daily logistics & motivate learners. To keep track of all learning, batch-wise & individual-level(weekly & monthly) analytics & reporting was bundled with the LMS.

Certificates were awarded to candidates on successful completion of the program.

The Result

Kinnect hit its target of aggressively expanding its workforce & the aid provided by IIDE made the entire onboarding process seamless & ensured that all the new employees hit the ground running and delivered results as desired.

Furthermore, the employees appreciated the refresher of knowledge they received via LMS & felt that it enhanced the output of their work.

91% of employees believed that the LMS enhanced their output at work.

95% of the staff voted that the LMS is user & learning friendly.

The LMS got a staggering 4.8/5 rating from the employees.

Testimonial

Highly Recommended! 🙂

“KinnectEdge helped me understand the technical topics in the easiest way possible. There were a lot of animations which made everything interesting to learn”

Shrushti Gala
Visualizer, Kinnect

Digital-Marketing-Corporate-Training-Testimonials-Armaiti Irani

Client Stories

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Godrej Professionals wanted stylists to get a new look on social media.

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Volkswagen wanted to drive up their digital sales.

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Publicis shared a brief to upskill their employees in digital marketing.

How did we deliver top of the mind digital recall for their employees?

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Mobil India wanted us to infuse energy into their workforce.

How did we renew their faith in digital ecosystem?

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Healthcare providers sought social change through digital.

How did we help this cause with our digital prowess?

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Read how Mahindra’s Area Sales Managers optimized their digital marketing efforts with IIDE.

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Asian Paints wanted media managers to up the return on investment.

How did we optimize the brand’s
conversion rates?

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The Content Lab wanted to refresh its brand solutions team in Campaign Planning.

How did we help their team
conquer this challenge?

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BBH wanted to renew its account planning team’s knowledge of digital marketing.

IIDE’s tailor-made curriculum did just that.

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Leo Burnett wanted to up-skill its management as well as its employees in digital marketing.

IIDE created a unique programme to fit their needs.

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Digitas wanted to up-skill 3 teams with different skills at the same time.

IIDE tailor-made a curriculum to meet their unique needs.

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45%

of organisations don’t have a defined digital strategy. We are here to help.

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