11 Best Colleges For MBA In Digital Marketing In USA

Updated on: May 22, 2024

Are you looking for colleges that offer MBA in digital marketing in the USA? Are you tired of searching for the top colleges in the USA that offer the best MBA in digital marketing? Or are you confused about what’s best for you? Well, you need not worry. We are here to help you solve all your confusion. In this blog, we will discuss the course syllabus, duration, eligibility, course fees, career opportunities, etc.

You can pursue many different paths in digital marketing like content writing, social media marketing, SEO, and more. Therefore, in modern times, mastering a digital marketing course is very helpful.

There are many reasons to pursue an MBA in Digital Marketing in USA. With businesses moving from traditional to online methods, MBA in Digital Marketing has gained a lot of popularity. Digital marketing is a constantly evolving industry and it can be pursued by any professional from any background. 

Pursuing an MBA in Digital Marketing can help you in developing the skills required for managerial posts. It will also help you in building connections and choosing a field of specialization.

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Top 11 MBA in Digital Marketing Colleges in the USA

After careful research and reading about student experiences, we believe that the following 11 colleges/institutes offer the best MBA in Digital Marketing courses in the USA.

Digital Marketing Institute in USA Course Duration Course Fee Google Reviews
IIDE – The Digital School 6-11 months USD 7,150 4.8
NYU Stern N/A N/A 4.7
Pace University N/A N/A 4.2
Georgia Tech N/A N/A 4.6
Bellarmine University N/A N/A 4.4
Simplilearn 6 months USD 7,000 4.4
Montclair University 24 months N/A 4.3
WGU 24 months USD 4530 Per Term 3.3
GIES College of Business 2 – 3 years N/A 4.8
IIM Skills 5 months USD 358 4.8
upGrad 2 years USD 6,575.64 3.2

 

1. IIDE- Indian Institute of Digital Education

IIDE-Site-Logo

IIDE’s 11-month MBA-Level Post Graduation in Digital Marketing Program is one of the most highly-rated MBA in Digital Marketing globally. 

Established in 2016, IIDE has become a leading digital marketing institute in India. Awarded as the best digital marketing institute by the World Education Congress, IIDE offers flexible digital marketing courses to people from all walks of life. 

Their program might not be recognized as a traditional MBA but the curriculum and industry-level practical training of the PG Program have much more to offer than a regular one.

Course Benefits

2 Specialisations After 7-8 months of fundamental training, students are given a choice of 2 specialisations – Creative Strategy & Performance Marketing.
13+ Live Projects Students work on 13+ live projects wherein they individually or within teams, analyse and create digital marketing strategies.
28+ Industry Tools In this course, you will master 28+ Industry Tools such as Google Ads, Moz, Mailchimp, Facebook Ads, Ahrefs, WordPress, etc
1-on-1 Mentorship Students can book a personal mentoring session with a trainer to solve their doubts & questions.

 

MBA in Digital Marketing Syllabus

SUBJECTS MODULES
Inbound Marketing Introduction to Digital Marketing
  Website Creation
  Search Marketing
Outbound Marketing Content Marketing
  Social Media Marketing & Management
  Video Marketing
Media Management & Automation Advanced Forms of Digital Marketing
  Integrated Marketing (Full Funnel Marketing)
Managerial Skills & Soft Skills Soft Skills
  Agency Skills
Compulsory Internship & Thesis Internship & Mentoring
Specializations Creative Strategy OR
  Performance Marketing
Capstone Project Thesis-like Final Practical Project

Digital Marketing Courses - IIDE Course Brochure
Digital Marketing Courses - IIDE Course Brochure

Course Faculty

Another USP of IIDE is that the trainers carry years of experience from the real industry. Having worked for big brands such as Asian Paints, Unilever, etc, they don’t just teach the curriculum but also their learnings. You will be personally mentored by industry experts mentioned below in this MBA in Digital Marketing – Post Graduation Programme.

Course Duration & Fees 

IIDE’s MBA-level Postgraduate Program in Digital Marketing is 11 months long and the fees are USD 7146.14. You can avail of the 0% EMI Option as well starting at USD 300.26 per month. This may seem expensive but with the average starting salary of graduates being USD 40,000 to 50,000 annually, the ROI is high. 

Note: IIDE conducts weekday as well as weekend batches for their PG in Digital Marketing program.

Scholarship Available

IIDE also offers scholarships to all admitted candidates who stand a chance to win a scholarship of up to USD 1200.87 based on merit.  

IIDE’s focus is always student-first, making a student’s entire experience fun-filled and full of practical learning. Have a look at one of their alumni’s success stories- 


Placement Assistance
:

If you pursue IIDE’s MBA-level PG Program in Digital Marketing, IIDE offers 100% assured placements based on your performance. Have a look at IIDE alumni who work at some of the most well-known brands in the industry.

mba alumni

 

Contact Details

Phone No.- +91 96199 58615
Email ID- [email protected]
Website- iide.co/master-mba-digital-marketing/ 

 

2. NYU Stern

MBA in digital marketing in USA - NYU Stern logo

In terms of Best Business Schools and Part-Time MBA, New York University (Stern) is placed No. 12 (tied). According to their performance across a number of generally recognised indices of quality, schools are ranked.

It is compared favourably to Ivy League schools for both its outstanding academics and athletics. Some of the brightest students from around the world attend NYU Stern’s undergraduate college. 

Admission is extremely competitive, and each applicant is carefully evaluated as part of an extensive procedure. NYU has been a leader in higher education from its inception in 1831, embracing an urban identity and professional focus, reaching out to a rising middle class, and promoting a global vision that guides its 19 schools and colleges.

Course Name: Masters in Digital Marketing
Course Type: Online 
Scholarships: No

MBA in Digital Marketing Course Syllabus

  • Business Communication 
  • Statistics & Data Analysis 
  • Marketing Management 
  • Dealing with Data & Introduction to Python Programming
  • Data-Driven Decision-Making 
  • Advertising Strategy 
  • Research for Customer Insights 
  • Retail Technology and Channel Management: The Chinese Market
  • Consumer Behavior 
  • Pricing
  • Brand Strategy 
  • Capstone 
  • Marketing Analytics 
  • Digital Marketing 

Course Duration & Fees:

This is a one-year degree program. You can contact the institute for information regarding the fee. 

Contact Details:

Phone no: +86-21-20595275
Email: [email protected]

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3. Pace University

MBA in digital marketing in USA - Pace University logo
The diverse student body of Pace University has an impact on the academic, professional, and socioeconomic life of those individuals. According to one research, it is among the top 9% of private US colleges for return on investment. 

They are recognised as leaders in the field of opportunity created by their motto, Opportunities. Six schools and colleges make up Pace University, a highly regarded institution. 

These include the College of Health Professions, the Dyson College of Arts and Sciences, the Elisabeth Haub School of Law, the Lubin School of Business, the School of Education, and the Seidenberg School of Computer Science and Information Systems. Various courses in business, health care, computer science, sustainability and justice, education, science, law, and the artistic and performing arts are offered by these institutions.

Course Name: MS In Social Media and Mobile Marketing
Course Type: Online 
Scholarships: No

MBA in Digital Marketing Course Syllabus

  • Driving Marketing Performance
  • Business Analytics and Statistics
  • Marketing Research
  • Foundations of Social and Mobile Technologies
  • Foundations of Social and Mobile Technologies
  • Social Media and Mobile Marketing Strategies
  • Research Project
  • Consumer Behavior
  • Digital Marketing
  • Customer Intelligence
  • Marketing Internship
  • Database Management Systems

Course Duration & Fees:

You can contact the institute to know about the course duration and fee of the course.

Contact Details:

Phone  no: 866-722-3338
Email: [email protected]
Course Link: https://www.pace.edu/program/marketing-social-media-and-mobile-marketing-ms
Address:
One Pace Plaza, New York, NY 10038, United States

 

4. Georgia Tech

MBA in digital marketing in USA - Georgia Tech logo

One of the top public research colleges in the country, the Georgia Institute of Technology enrols almost 40,000 students who attend classes on-site at the main campus in Atlanta, at Georgia Tech-Lorraine in France, at Georgia Tech-Shenzhen in China, as well as via distance and online learning.

The goal of Georgia Tech is to create leaders who will progress technology and enhance the human condition. Making a difference in people’s lives all around the world is at the centre of its mission and strategic plan.

Engineering and computing at Tech are The largest and most well-regarded institutions of higher learning in the country.  The Institute also provides excellent business, design, liberal arts, and scientific degrees.

Course Name: Master Of Science In Digital Media
Course Type: Online 
Scholarships: No

MBA in Digital Marketing Course Syllabus

Kindly contact the institute to know about the course curriculum.

Course Duration & Fees:

Kindly contact the institute to know about the duration and fee of the course.

Contact Details:

Phone no: +1 404.894.2000
Course Link: https://dm.lmc.gatech.edu/program/ms-program/
Address: North Avenue Atlanta, GA 303332

5. Bellarmine University

MBA in digital marketing in USA - Bellarmine University logo

Because of its vibrant community of academic excellence and ethical awareness, Bellarmine University consistently ranks among the top colleges and universities in the nation.

Their students aspire to receive a liberal arts education that is based on the illustrious, warm Catholic tradition of educational success, which is the oldest and most successful in the western world.

They offer a specialised, student-focused network that promotes transformative academic, personal, and meaningful growth in a way that prepares students for a rich life and successful career. They have high civic consciousness and a tight-knit community that is full of meaningful relationships.

Course Name:  MS In Digital Marketing
Course Type: Online 
Scholarships: No

MBA in Digital Marketing Course Syllabus

  • Technical Communication for Digital Platforms
  • Studies in Digital Media
  • Introduction to Media Studies
  • Multimedia Communication
  • Ethical Issues in Communication
  • Elective MBA Course
  • Organizational Behavior
  • Business Analytics for Decision Making
  • Financial and Managerial Accounting
  • Global Economy
  • Small Business Management 
  • Buyer Behavior 
  • Special Topics in Marketing 
  • Elective COMM courses- Internship
  • Strategic Communication
  • Special Topics
  • Independent Study
  • Portfolio Option 

Course Duration & Fees:

Kindly contact the institute to know about the duration and fee of the course.

Contact Details:

Phone no: 502-272-8000
Email: [email protected]
Course Link – https://www.bellarmine.edu/arts-and-sciences/graduate/master-of-science-in-digital-media/
Address: 2001 Newburg Rd, Louisville, KY 40205, United States

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6. Simplilearn

Mba In Digital Marketing In Santa Clarita - Simplilearn logo

Simplilearn in collaboration with Purdue University offers a digital marketing boot camp program in Los Angeles. This digital marketing boot camp course in Los Angeles is designed to help students learn digital marketing from the ground up. In this course, you will learn various techniques and strategies that will help you grow in your career. You will also learn various digital marketing strategies that you can use in a business to boost engagement as well as attract customers.

Through self-paced videos, live workshops, and hands-on projects, this digital marketing boot camp program in Los Angeles will help you learn various digital marketing skills and show you how to apply them to the workplace, regardless of your role or background. With the help of this immersive digital marketing boot camp, you will be able to accelerate your career in the field of digital marketing. You will also learn the basics of digital marketing as well as how to use various digital marketing tools such as Google Analytics, Similarweb, SEMRush, Mozbar, Ahrefs, Keyword Planner, YouTube Analytics, and more.

Course Name:  PG in Digital Marketing
Course Type: Online / Offline
Scholarships: Yes

MBA in Digital Marketing Course Syllabus

  • Induction Session for Purdue Digital Marketing Bootcamp
  • Introduction to Marketing
  • Search Engine Optimization (SEO)
  • Search Engine Marketing (SEM)
  • Social Media Marketing
  • Content Marketing and Email Marketing
  • Mobile Marketing
  • Web Analytics

Course Duration & Fees

The duration of this Post Graduate Program In Digital Marketing is 8 months and its total fee is USD 1,219.95 (Incl. taxes)

Contact Details

Phone: 1-844-532-7688
Course Link – https://www.simplilearn.com/advanced-digital-marketing
Address: QJR5+F6 Financial District, San Francisco, CA, USA

 

7. Montclair University

Mba In Digital Marketing In Santa Clarita - montclair university logo

The Feliciano School of Business at Montclair State University’s STEM-designated Master of Business Administration with a concentration in Digital Marketing provides rising business professionals with the latest mass media advances and new strategies to engage customers across platforms. Digital marketing practitioners become leaders when they better understand the need for both depth and breadth of data analytics to support fact-paced digital communication channels. The MBA with a concentration in Digital Marketing provides graduates with the tools to deploy real-world data for campaigns that drive organizational growth.

Course Name:  MBA in Digital Marketing
Course Type: Online 
Scholarships: No

MBA in Digital Marketing Course Syllabus

  • Social and Mobile Media: Fundamentals and Analytics
  • Digital Customer Experience Management
  • Integrated Digital Advertising Planning across Multiscreen, Hyper‐targeted Media
  • Omni-Channel Retailing
  • Digital Marketing Strategy and RODMI (Return on Digital Marketing Investment)
  • Practicum in E-Commerce

Course Duration & Fees

This MBA in Digital Marketing program is 3 semesters long of 24- 25 months, kindly contact the isntute for fee details.

Contact Details

Phone: +19736554000
Course Link – https://onlinemba.montclair.edu/mba-digital-marketing/#section-mba-digital-marketing
Address: 1 Normal Ave, Montclair, NJ 07043, United States

 

8. WGU

MBA in digital marketing in Santa Rosa - WGU logo

At WGU, people have a strong belief in the potential of people. They recognise the underlying value and potential in every person, and they are aware that every person has a significant contribution to make when given the chance. 

The gap between talent and opportunity, however, is far too great a majority of the time. To close that gap, WGU was founded. The best route for people and their families to a better life is through higher education. 

For people to reach their full potential and thrive, they must have access to high-quality education. This commitment motivates everyone at WGU in what they accomplish.

Course Name:  MBA in Digital Marketing
Course Type: Online 
Scholarships: No

MBA in Digital Marketing Course Syllabus

  • Digital Marketing Foundations
  • Social Media Marketing
  • Marketing in the Digital Era
  • Market Research
  • Marketing Communications and Storytelling
  • Product, Price, and Customer Experience
  • Email Marketing
  • E-Commerce and Marketing Analytics
  • Marketing Experiential Capstone

Course Duration & Fees:

The duration of the course is for 24 months. The fee for the same is USD 4530 per term.

Contact Details:

Phone no: 8662255948
Course Link – https://www.wgu.edu/online-business-degrees/marketing-masters-program/digital-marketing.html
Address: 4001 S 700 E #300, Millcreek, UT 84107, United States

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9. GIES College of Business

gies college

Gies College of Business stands as the cornerstone of the University of Illinois Urbana-Champaign, a renowned public research institution situated in Champaign, Illinois. Within its walls, the college offers a spectrum of educational opportunities ranging from undergraduate to doctoral programs.

At Gies, everything is designed to help you connect the dots between your education and a purposeful future. Their programs encourage big thinking and big ideas. Their faculty and staff guide you to think beyond the possible. Your fellow students challenge your assumptions and help you invent new ways to make a difference.

Gies provides the environment and resources that foster meaningful actions, empower you to make your mark, and put your purpose into practice – to make the world a better place.

Course Name:  Masters in Digital Marketing
Course Type: Online 
Scholarships: No

MBA in Digital Marketing Course Syllabus

  • MBA 545: Marketing in Our New Digital World
  • MBA 542: Digital Marketing Analytics
  • MBA 543: Digital Media and Marketing
  • MBA 590: Focus Area Capstone

Course Duration & Fee:

The course duration is 2-3 years and total fee for the course is $23,904.

Contact Details:

E-mail:  [email protected].
Phone no: +12173007327
Course Link – https://giesonline.illinois.edu/explore-programs/online-mba
Address:
1206 S 6th St, Champaign, IL 61820, United States

 

10. IIM Skills

IIM Skills Site Logo

IIM Skills is a globally recognised institute that focuses on enabling training in a variety of fields such as marketing, writing, finance etc. IIM Skills has been one of the greatest online ed-tech colleges, with a presence in 23 Asian locations. 

They have successfully instructed 15000+ students and business professionals worldwide through their training and workshops delivered by industry professionals.

They also provide placement assistance and help students develop a respectable résumé. Industry professionals from IIM Skills will help you become an SEO expert and support you with landing jobs, creating your own firm, or being a freelancer.

Course Name: Master Certification in Digital Marketing
Course Type: Online 
Scholarships: No

MBA in Digital Marketing Course Syllabus

  • Digital Marketing
  • Introduction to WordPress
  • SEO (Organic Marketing)
  • SEM (Google Ads)
  • Email Marketing
  • Inbound Marketing
  • Introduction to Social Media Channels
  • Digital Marketing Strategy
  • Introduction to Google Analytics, Social Media Analytics 
  • Content Writing
  • Media buying and planning
  • Affiliate marketing
  • Video Marketing
  • Marketing Automation

Course Duration & Fees:

The duration of the course is for 5 months which includes 3 months of training and 2 months of paid internship. The fee for the same is USD 358

Contact Details:

Phone Number: + (91) 99 11 839503
Email: [email protected]
Course Link – https://iimskills.com/digital-marketing/
Address: 312 3rd Floor H B Twin Tower 2, next to Starbucks Coffee, above IndusInd Bank, Netaji Subhash Place, Pitampura, New Delhi, Delhi 110034

 

11. upGrad

Mba In Digital Marketing In Connaught Place - Vihar - upGrad logo

Founded in 2015, upGrad is South Asia’s largest high-tech company. They are one of the most prominent names in the realm of online learning platforms offering highly qualitative courses online through world-class universities.

upGrad offers an MBA degree program from Australia’s top B-School Deakin Business School (DBS). This program is designed to help you become the business leader of tomorrow while advancing in your career.

This program provides you with top-notch content in the form of videos, case studies, and projects from leading faculty and industry leaders. This program will help you develop business acumen and improve your decision-making and communication skills. After completing this MBA program, you will be able to advance in your career as a manager or leader in your chosen field.

Course Name: MBA Global
Course Type: Online learning.
Scholarship: No.

Course Syllabus

  • Marketing Management – I
  • Business Communication
  • Accounting & Finance
  • Decision Sciences
  • Project/ Assignment
  • Business Economics
  • Behavioral Science, HR, Business Law
  • Marketing Management
  • Innovation by Design
  • Financing your Strategy
  • International Business
  • High Performing Organizations
  • Global Capstone Project

Course Duration & Fees

The duration of this MBA program is 24 months and its fee is USD 6591.25 (incl. taxes) without immersion.

Contact Details

Phone: 1800 210 2020
Email: [email protected]

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Career Opportunities after MBA in Digital Marketing in USA

Career opportunities after an MBA in Digital Marketing are growing rapidly in the world & even faster in USA. 

USA, being the business & financial hub with 100s of brands, production houses, media companies & marketing agencies, getting a digital marketing job is much easier provided you have the correct skillset. 

Here’s a table that will help you understand the most popular and in-demand digital marketing career options with an average starting salary in the USA compared to the whole of the USA

Digital Marketing Role Average Annual Salary in USA (USD)
Digital Marketing Manager 1,12,636
Social Media Manager 57,362
SEO Manager 75,386
Brand Manager 83,934
Data Analysts 77,374
Paid Media Analysts 77,421
Growth Manager 111,835
Content Strategist $76,117
Performance Marketer 107,500
Influencer Marketer 63,433
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FAQs – Frequently Asked Questions

Q. Which is the best MBA in Digital Marketing course in the USA?

Ans: According to reviews and testimonials, IIDE offers the most industry-relevant MBA in Digital Marketing course in the USA. The course is 11 months long is taught by industry experts and includes a mandatory 2-month internship. 

Q. How is digital marketing successful?

Ans: In order to succeed in digital marketing, your website must offer a fantastic user experience. Your website is your brand’s online presence, therefore it should not just give useful information but also simple methods for promoting sales or encouraging visitors to purchase your goods.

Q. Are there any specializations in MBA in Digital Marketing?

Ans: After completing your foundational coursework in an MBA in Digital Marketing, you can opt to focus on a particular area of interest. For instance, IIDE provides students with two specialisation options in its MBA-level PG Program in Digital Marketing: Creative Strategy and Performance Marketing.

Q. What’s the future of digital marketing?

Ans: Rapid growth in digital marketing benefits both people’s daily lives and those of businesses. There are already a lot of career opportunities available, and more will emerge soon.

Q. Is digital marketing a good career in USA?

Yes, digital marketing can be a great career choice for you as the demand for qualified digital marketers is continuously growing in USA. So, if you are looking to pursue a career in digital marketing, now is the perfect time for you to start.

Q. What are the eligibility criteria for an MBA in Digital Marketing?

Ans: The eligibility criteria for an MBA in Digital Marketing in USA is that you must complete any graduation and carry an amount of work experience and you should pass the entrance exam conducted by a particular institute.

 

Conclusion

To summarize, the MBA in Digital Marketing is a postgraduate degree that can enhance your career prospects and increase your earning potential in both current and future positions.

I’m sure that after reading this blog you might have gotten some clarity about this post-graduation program & are somewhat willing to pursue it. But if you are still confused, you don’t need to go back to Google for more information.

Our senior academic counselors can help you understand this course & whether it is a good option for you in detail over a call. So get in touch with them at [email protected] or +91 9619958615 for a FREE counseling session where you can clear all your doubts regarding digital marketing.

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Kartik Mittal

SEO Manager & Corporate Trainer

Kartik is a certified digital marketer with a passion for imparting knowledge as a digital marketing trainer. Being a Ex-Performics he specializes in SEO (Search Engine Optimization), ASO (App Store Optimization), and Website Development. [Read more]

35 Comments

  1. Ratandeep

    Great list of colleges! This is a valuable resource for anyone pursuing an MBA in digital marketing. Thanks for sharing!

    Reply
  2. Vidhi

    Which institute offers an 11-month MBA-Level Post Graduation in Digital Marketing Program in USA?

    Reply
  3. VIJAY SINGH RAWAT

    IIDE help to Rapid growth in digital marketing benefits both people’s daily lives and those of businesses. It also help career opportunities.

    Reply
  4. VIJAY SINGH RAWAT

    It love to experience this platform of Digital marketing.It also to learn more things which help in future. It makes career opportunities for us.

    Reply

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