A Comprehensive Guide to an MBA in Digital Marketing in Panchkula, 2024

Updated on: Aug 7, 2023
MBA in digital marketing in Panchkula-FI

In the bustling city of Panchkula, the digital marketing landscape is evolving at a rapid pace, presenting an exciting opportunity for aspiring marketers. With businesses increasingly relying on digital strategies to connect with their audiences, the demand for skilled digital marketing professionals has surged. 

In the year 2023, an MBA in Digital Marketing in Panchkula offers a transformative educational journey, equipping students with the knowledge and skills needed to excel in this dynamic and ever-expanding field. 

In this blog, we will explore the ins and outs of pursuing an MBA in Digital Marketing in Panchkula, from its course details and benefits to the scope and career options awaiting graduates.



What is an MBA in Digital Marketing Course?


An MBA in Digital Marketing is a specialized postgraduate program that combines the fundamentals of traditional business management with a focus on the rapidly-evolving field of digital marketing. 

The course equips students with a comprehensive understanding of marketing principles, data analytics, social media marketing, SEO, content marketing, e-commerce, and more. Through a blend of theoretical knowledge and practical experiences, students learn to craft data-driven marketing strategies and leverage digital channels to engage with target audiences effectively.



Benefits of Doing an MBA in Digital Marketing in Panchkula


There are many benefits of doing an MBA degree in Panchkula, some of them are listed below:


  • Specialized Expertise: The program provides specialized knowledge, making graduates stand out as experts in the digital marketing domain.
  • Career Growth: An MBA in Digital Marketing opens doors to diverse career opportunities, including managerial roles, offering accelerated career growth.
  • Industry-Relevant Curriculum: The course content is tailored to meet the demands of the ever-changing digital marketing landscape.
  • Networking Opportunities: Panchkula’s vibrant business community offers networking opportunities with industry professionals and potential employers.
  • Entrepreneurial Ventures: Graduates can confidently start their own digital marketing agencies or consultancies, catering to local businesses’ needs.



Scope of Digital Marketing in Panchkula


The scope of digital marketing in Panchkula is promising, given the city’s burgeoning business community and increasing adoption of digital strategies. Some key aspects contributing to the scope are:


Growing Demand: As businesses in Panchkula shift their focus towards online platforms, the demand for skilled digital marketers is on the rise.

Diverse Industry Opportunities: Various sectors, including healthcare, hospitality, education, and retail, seek digital marketing expertise.

Local Business Support: Small and medium-sized businesses in Panchkula seek to enhance their online presence, creating opportunities for digital marketers.

Technological Advancements: With continuous technological advancements, there is a constant need for professionals who can adapt and implement cutting-edge digital marketing tools and techniques.



Eligibility for Pursuing an MBA in Digital Marketing in Panchkula


To enroll in an MBA in Digital Marketing program in Panchkula, candidates typically need:


  • A Bachelor’s degree in any discipline from a recognized university.
  • Good academic records and a minimum percentage criterion specified by the respective college or university.
  • Some institutions may require candidates to appear for entrance exams such as CAT, MAT, or GMAT.




Get Assured Placements - PG in Digital Marketing

Top 5 Colleges for an MBA in Digital Marketing in Panchkula in 2023


5 Best Colleges for an MBA in Digital Marketing in Panchkula are mentioned below:


1. IIDE: Indian Institute of Digital Education


MBA in Digital Marketing in Panchkula-IIDE logo


IIDE’s 11-month MBA-Level Post Graduation in Digital Marketing Program is one of the highly-rated MBA in Digital Marketing programs in Delhi.

Established in 2016, IIDE has become a leading digital marketing institute in India. Awarded as the best digital marketing institute by World Education Congress, IIDE offers flexible digital marketing courses to people from all walks of life.

Their program might not be recognized as a traditional MBA but the curriculum and industry-level practical training of the PG Program has much more to offer than a regular one. IIDE is now opening its new campus in South Extension, Delhi. Get in touch with the counsellors to know about their offline digital marketing courses.


Course Benefits:


2 Specialisations After 7-8 months of fundamental training, students are given a choice of 2 specialisations – Creative Strategy & Performance Marketing.
13+ Live Projects Students work on 13+ live projects wherein they individually or within teams, analyse and create digital marketing strategies.
28+ Industry Tools In this course, you will master 28+ Industry Tools such as Google Ads, Moz, Mailchimp, Facebook Ads, Ahrefs, WordPress, etc
1-on-1 Mentorship Students can book a personal mentoring session with a trainer to solve their doubts & questions.


Course Syllabus:


Inbound Marketing Introduction to Digital Marketing
  Website Creation
  Search Marketing
Outbound Marketing Content Marketing
  Social Media Marketing & Management
  Video Marketing
Media Management & Automation Advanced Forms of Digital Marketing
  Integrated Marketing (Full Funnel Marketing)
Managerial Skills & Soft Skills Soft Skills
  Agency Skills
Compulsory Internship & Thesis Internship & Mentoring
Specializations Creative Strategy OR
  Performance Marketing
Capstone Project Thesis-like Final Practical Project


Course Faculty: 


Another USP of IIDE is that the trainers carry years of experience from the real industry. Having worked for big brands such as Asian Paints, Unilever, etc, they don’t just teach the curriculum but also their learnings. You will be personally mentored by industry experts mentioned below in this MBA in Digital Marketing – Post Graduation Programme.


MBA in Digital Marketing in Panchkula-IIDE Faculty


Course Duration and Fees: 


IIDE’s MBA-level Postgraduate Program in Digital Marketing is 11 months long and the fees are INR 5,95,000. You can avail of the 0% EMI Option as well starting at INR 25,000 per month. This may seem expensive but with the average starting salary of graduates being INR 4-5 LPA, the ROI is high. 

Note: IIDE conducts weekday as well as weekend batches for their PG in Digital Marketing program.

Scholarship Available:

IIDE also offers scholarships to all admitted candidates who stand a chance to win a scholarship of up to INR 1,00,000 based on merit.  IIDE’s focus is always student-first, making a student’s entire experience fun-filled and full of practical learning. Have a look at one of their alumni’s success stories:



Placement Assistance:


If you pursue IIDE’s MBA-level PG Program in Digital Marketing, IIDE offers 100% assured placements based on your performance. Have a look at IIDE alumni who work at some of the most well-known brands in the industry.


MBA in Digital Marketing in Panchkula-mba alumni


Contact Details:


Phone No.- +91 96199 58615
Email ID- admissions@iide.co
Website- iide.co/master-mba-digital-marketing/





MBA in digital marketing in Panchkula-UPES CCE


UPES CCE is a renowned institution recognized and accredited by prestigious academic bodies such as UGC, NAAC, AIU, and QS World University Rankings, reflecting our commitment to delivering exceptional education and preparing students for success. The faculty comprises a dynamic mix of real-world industry experts and academic leaders, providing a stimulating environment for growth. With a focus on high-growth industries, our programs offer the latest knowledge and essential skills for a rewarding career in India and abroad. As a preferred destination for talented professionals and global business executives, UPES prioritizes flexibility and accessibility with 24Ă—7 online support, ensuring maximum value for working professionals.


Why Choose UPES CCE?


For More Details Visit their Official Website: https://www.cce.upes.ac.in/        


Contact Details:


 Phone No: 1800 103 1495

Application Website: http://cce.upes.ac.in/apply-online



3. Chandigarh Institute of Internet Marketing (CIIM) 


MBA in digital marketing in Panchkula-Chandigarh Institute


CIIM (Chandigarh Institute of Internet Marketing) is a prestigious digital marketing institute in Chandigarh, founded in 2010 by Surjeet Thakur. As an ISO:9001 certified and Google Partner institute, we excel in providing comprehensive training in diverse digital marketing domains. Our courses cover Google Ads, PPC, SEO, SMM, SEM, Video Marketing, Amazon Marketing, and more, empowering aspirants with the skills needed to thrive in the digital marketing industry.

Chandigarh Institute of Internet Marketing (CIIM) believes in staying at the forefront of the dynamic digital marketing landscape by adopting the best training techniques. Understanding the ever-evolving nature of the industry, CIIM constantly innovates its training methods to offer the most comprehensive courses to its students. Emphasizing practical learning, CIIM provides its trainees with opportunities to work on live projects, ensuring they gain hands-on experience and excel in the field. This approach not only builds their confidence but also hones their communication skills, making them ready to join any digital marketing firm upon course completion.

CIIM’s commitment to providing 100% job placement further ensures that its graduates have promising career prospects in the competitive world of digital marketing. For those aspiring for an MBA in Digital Marketing in Panchkula, CIIM emerges as a leading institute offering a transformative educational journey and a gateway to success in the digital marketing industry.

For More details, Visit their Official Website: https://www.ciim.in/


Contact Details:


 Phone No.: 1800 103 1495

Website: https://www.ciim.in/



4.  Gems B School


MBA in digital marketing in Panchkula- gems B school


It was established in 2006 in Bengaluru. And also received an ASSOCHAM award in February 2019 for the Most Preferred B School for Placements. It is affiliated with Bharathiar University This School offers a total of 14 programs at UG and PG levels. The PG ( MBA in Digital Marketing)it offers two-degree options: single degree program & dual degree program, in the below course syllabus dual degree syllabus, is mentioned.


Course Highlights:


  • Earn / Work -Study – Work Program
  • Study on Saturday and Sunday
  • Job placement and a full-time salary will be paid.
  • Awarded with a Dual MBA program Degree.
  • 30% theoretical and 70% practical knowledge


Course Syllabus:


Semester -I

  •  Management Concepts & Theories 
  • Organizational Behaviour 
  • Business Environment 
  • Managerial Communication 
  • Managerial Accounting 
  • Managerial Economics 
  • Statistics for Management


  • Marketing Management 
  • Human Resource Management 
  • Corporate Finance 
  • Quantitative Methods 
  • Legal Aspects of Business 
  • Management 
  • Management Information Systems


  • Search Engine Optimisation
  • Search Engine Marketing 
  • Social Media Marketing 
  • Entrepreneurship 
  • Project Management 
  • Project Work Diary 
  • Summer Internship Report


  • Affiliate Marketing
  • Lead Sourcing 
  • Media Buying and Planning 
  • Digital Marketing Strategy 
  • Strategic Management 
  • Master’s Project Dissertation /Project Report 
  • Project Viva-voce



Course Faculty:


GEMS B-School faculty is a team of well-experienced professionals from different Management backgrounds. Its learning program makes students easily handle or manage their studies with working experience too. Gems B School focuses on case studies, question-answer sessions, mock activities, and workshop which eventually enhances the student’s ability. 


Duration & Fees:


Duration: 2 years

Fees: 530,000( 8 installments paid every 3 months).


Placement assistance:


As Gems B School received the ASSOCHAM award in February 2019 for the Most Preferred B School for Placements. Then it implies that there are 100% placements facilities. As of now, it has 4440 placements among 5100 total students. The alumni of Gems B School are working with top brands like Accenture, Flipkart, Google, IBM, and many more.


Contact details:


Address: The Bangalore Palace Vasanthnagar, Bangalore – 560052

Phone no: +91 9632205138



5. Simplilearn (In Collaboration with Purdue University)


MBA in digital marketing in Panchkula-Purdue


Simplilearn founded in 2010 is the world’s first online Bootcamp and one of the world’s leading certification training providers. It has designed boot camps and delivered with renowned universities, and top corporations via live online classes featuring top industry practitioners, sought-after trainers, and global leaders. And similarly, it has been providing students, working professionals, and executives with high industry-based skills.

Simplilearn provides the PG program (post-graduation) to the graduates in collaboration with Purdue University. 


Course Highlights:


  • Certificate from Simplilearn in collaboration with Purdue University
  • Masterclasses delivered by Purdue faculty
  • Meta Certified Digital Marketing Associate Exam Voucher worth USD $99
  • Master sessions and Ask Me Anything sessions by Meta Blueprint Trainer
  • Harvard Business Publishing case studies of Yahoo, Accor, Tripadvisor, etc.
  • Industry projects from 5 domains and 14+ course-end projects
  • 6-credit transfer for the Purdue Online MS in Communication program
  • Course aligned to Facebook, Google Ads & Analytics
  • Simplilearn’s JobAssist helps you get noticed by top hiring companies
  • Become eligible to be part of the Purdue University Alumni Association
  • Course aligned with Hootsuite and SE Ranking certification


Course Syllabus:


  • Introduction to Digital Marketing
  • Search Engine Optimization Foundations
  • Pay Per Click(PPC)
  • Web Analytics
  • Social Media Marketing 
  • Digital Marketing Capstone Project


Course Faculty:


In this program (PG) you will be trained by professional international and national trainers.


Course Duration & Fees:


Duration: 6 months.

Fees: not disclosed.


Placement Assistance:


All the PG graduates from Simplilearn with collaboration Purdue University will have 100% placements in the top brands which are mentioned below.


Contact Details:


Address: NALANDA 53/1 C, Manoj Arcade, 24th Main Rd, Sector 2, HSR Layout, Bengaluru – 560102, Karnataka, India.

Phone: Call us at 1800-212-7688




Career Opportunities After an MBA in Digital Marketing in Panchkula


Here we have mentioned the different Career Options available after an MBA in Digital Marketing in Panchkula:

a. Digital Marketing Manager: Salary – ₹50,00,000 – ₹65,00,000

b. Social Media Specialist: Salary – ₹35,00,000 – ₹45,00,000

c. SEO Analyst: Salary – ₹40,00,000 – ₹50,00,000

d. Data Analyst: Salary – ₹45,00,000 – ₹55,00,000

e. Content Marketing Manager: Salary – ₹45,00,000 – ₹60,00,000

f. E-commerce Manager: Salary – ₹50,00,000 – ₹65,00,000

g. Digital Marketing Consultant: Salary – ₹50,00,000 – ₹60,00,000

h. Email Marketing Specialist: Salary – ₹35,00,000 – ₹45,00,000

i. Web Analytics Manager: Salary – ₹60,00,000 – ₹75,00,000

j. Digital Marketing Entrepreneur: Salary – Varies based on business success


An MBA in Digital Marketing in Panchkula not only offers a range of exciting career opportunities but also the potential for competitive salaries in this thriving digital marketing landscape.




Get Assured Placements - PG in Digital Marketing

FAQs: Frequently Asked Questions 


Q1. Which MBA is good for digital marketing?

Ans: An MBA with a specialization in Digital Marketing is ideal for aspiring marketers. This program offers a blend of traditional business management principles and specialized knowledge in digital marketing, equipping graduates with the skills needed to excel in the dynamic and fast-evolving digital marketing industry.


Q2. Is MBA useful for digital marketing?

Ans: Yes, an MBA in Digital Marketing is highly useful as it combines business management principles with specialized knowledge in digital marketing, preparing graduates for leadership roles in the rapidly-evolving digital marketing landscape.


Q3. What is the starting salary after MBA in digital marketing?

Ans: The starting salary after an MBA in Digital Marketing can vary based on factors such as location, job role, and industry. On average, graduates can expect a starting salary ranging from $50,000 to $70,000 per year.


Q4. Is MBA in digital marketing difficult?

Ans: The difficulty level of an MBA in Digital Marketing depends on individual aptitude and dedication. While it involves complex concepts and data analytics, students with a passion for marketing and digital technologies may find it challenging yet rewarding.


Q5. Which MBA course has the highest salary?

Ans: The highest-paying MBA courses can vary based on factors like industry, job role, and location. Generally, MBA specializations such as Finance, Consulting, and Technology Management are known for offering some of the highest salaries in the business world.





Pursuing an MBA in Digital Marketing in Panchkula presents an exciting opportunity for marketers to excel in the rapidly-evolving digital landscape. With specialized expertise, diverse career prospects, and strong industry connections, graduates can thrive in various sectors and even establish their entrepreneurial ventures. 

As businesses increasingly embrace digital strategies, the demand for skilled digital marketers will continue to grow, making an MBA in Digital Marketing in Panchkula a valuable investment for a successful and rewarding career in the digital marketing domain. If you wish to explore more Digital Marketing courses in Panchkula, then you can even go through the blog by IIDE regarding the 8 Best Digital Marketing Courses in Panchkula.

We hope you enjoyed reading our Blog. Let’s meet in some other blog, untill then Happy Reading!



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Mamta Shroff

Head of Admissions & Institutional Relations at IIDE

She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]

1 Comment

  1. harsh choudhary

    This is the amazing blog i ever seen.


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