A Comprehensive Guide to an MBA in Digital Marketing in Little Rock, 2024

Completing an MBA program displays a dedication to learning, refining, and implementing abilities that can aid a company’s success. Furthermore, professionals with MBAs are more confident in their marketability and the depth of knowledge they can bring to diverse projects. Your marketability as a professional can be enhanced by an MBA, which can lead to more job opportunities and higher quality ones. 

This blog talks about an MBA in Digital Marketing in Little Rock, the capital of Arkansas. Let’s understand the scope of digital marketing in Little Rock. Little Rock is the state capital and largest city of Arkansas, located in the state’s center. The city is one of the best locations to live in Arkansas because of its low cost of living, inexpensive housing, and strong employment market. There are many digital marketing companies in Little Rock looking for MBA graduates with a degree in digital marketing.

Top 11 MBA in Digital Marketing Colleges in Little Rock in 2024

Here we have Mentioned the Best 11 institutes to do the MBA in Digital Marketing in Little Rock in 2024.

Digital Marketing Institute	Course Duration	Course Fee	Google Reviews
IIDE – The Digital School	6-11 months	EMI options from 6,096/month to 21,323/month	4.8
Rutgers Business School	12 Weeks	$3,495	4.5
Northern Illinois University	18 months	$1,378 per term	4.2
Contech University	12 to 18 months	N/A	4.9
Aurora University Online	1 to 2 years	$580	N/A
Simplilearn	11 Months	$779.36	4.3
IIM Skills	120 hours	$358.52	4.8
SkillCircle	4 months	$4,796.26	4.7
Franklin University	14 months	$670 per credit	3.8
Broward International University	18 month	N/A	5
Coursera	N/A	N/A	3.1

1. IIDE- Indian Institute of Digital Education

IIDE’s 11-month MBA-Level Post Graduation in Digital Marketing Program is one of the most highly-rated MBA in Digital Marketing globally. 

Established in 2016, IIDE has become a leading digital marketing institute in India. Awarded as the best digital marketing institute by the World Education Congress, IIDE offers flexible digital marketing courses to people from all walks of life. 

Their program might not be recognized as a traditional MBA but the curriculum and industry-level practical training of the PG Program have much more to offer than a regular one.

Course Benefits

MBA in Digital Marketing Syllabus

Course Faculty

Another USP of IIDE is that the trainers carry years of experience from the real industry. Having worked for big brands such as Asian Paints, Unilever, etc, they don’t just teach the curriculum but also their learnings. You will be personally mentored by industry experts mentioned below in this MBA in Digital Marketing – Post Graduation Programme.

Course Duration & Fees 

IIDE’s MBA-level Postgraduate Program in Digital Marketing is 11 months long and the fees are USD 7146.14. You can avail of the 0% EMI Option as well starting at USD 300.26 per month. This may seem expensive but with the average starting salary of graduates being USD 40,000 to 50,000 annually, the ROI is high. 

Note: IIDE conducts weekday as well as weekend batches for their PG in Digital Marketing program.

Scholarship Available

IIDE also offers scholarships to all admitted candidates who stand a chance to win a scholarship of up to USD 1200.87 based on merit.  

IIDE’s focus is always student-first, making a student’s entire experience fun-filled and full of practical learning. Have a look at one of their alumni’s success stories- 

Placement Assistance:

If you pursue IIDE’s MBA-level PG Program in Digital Marketing, IIDE offers 100% assured placements based on your performance. Have a look at IIDE alumni who work at some of the most well-known brands in the industry.

Contact Details

Phone No.- +91 96199 58615
Email ID- admissions@iide.co
Website- iide.co/master-mba-digital-marketing/ 

2. Rutgers Business School

Rutgers Business School offers a Mini-MBA in Digital Marketing which is a unique opportunity to deepen your understanding of digital marketing in an interactive environment with personalized learning not available in conference seminars. The curriculum of this course is designed for hands-on application by industry leaders with unique access to experts who have hands-on experience and growing networks.

This Mini-MBA in Digital Marketing is specially designed to empower students to think strategically, not just tactically. With the help of this course, you will be able to design effective digital strategies to deliver to your team and external partners while supporting and tracking individual initiatives within your organization and integrating data to measure your return on investment.

Course Name: Mini-MBA: Digital Marketing

Course Type: Self-Paced

Scholarships: Available 

MBA in Digital Marketing Course Syllabus

• Digital Marketing Strategy
• Search Engine Marketing
• Social Media Marketing
• The Future Web – New Technologies, New Web, New Worlds
• Content Marketing
• Personalized Digital Experiences
• Web Analytics and ROI for Better Decision-Making

Course Duration & Fees

The duration of this Mini-MBA program is 12 weeks and its total fee is USD 3,495.

Contact Details

Phone: (848) 445-9243
Email: cmurphy@business.rutgers.edu

3. Northern Illinois University

This AACSB-accredited online program will teach you digital marketing skills and competencies ranging from search engine optimization to social media marketing, campaign measurement to content marketing, mobile marketing to responsive website management, and mobile marketing to responsive website management. You will be ready to get several digital marketing certifications, expand your company, and gain a long-term competitive advantage.

Course Name:  Digital Marketing Foundation Course

Course Type: Part -Time

Scholarships: N/A

MBA in Digital Marketing Course Syllabus 

• Brand Strategy
• Services Marketing
• Digital Selling Strategy
• Selling for Managers
• Marketing Management
• Promotional Strategy
• Global Marketing Strategy

Course Duration and Fees 

A full-time student could be able to finish their degree within a year. Concerning the fees, It is advised to get in touch with the college if you want further details about costs.

Contact Details

Phone No: 833-358-1715
Email: niuonline@niu.edu
Website: https://www.cob.niu.edu/index.shtml

4. Contemporary Technology University

The Master of Science in Digital Marketing programme is developed to satisfy the needs of students locally and worldwide, as well as to provide a well-rounded education by delivering knowledge generation, research skills, and competencies based on scientific methods and discoveries.

Through advanced projects, you will have the opportunity to apply your knowledge and talents to real-world circumstances and get a summative and formative evaluation from expert instructors in the field. Hands-on training ensures that graduates are job ready.

Course Name: Masters In Digital Marketing

Course Type: Full-Time

Scholarships: N/A

MBA in Digital Marketing Course Syllabus

• Digital Marketing Foundations
• Consumer Behavior in a Digital World
• Branding in Digital Marketing
• PPC Marketing
• Search Engine Optimization (SEO)
• Content Marketing
• Social Media Marketing
• Data-driven Marketing and Digital Analytics
• Digital Strategy
• Capstone Project in Digital Marketing

Course Duration and Fees

This program lasts anywhere from 12 to 18 months. And we have good news for you, this institute runs a ” Study now, Pay Later ” policy. In other words, you won’t be paying any fees until you’re hired with a high salary. You can start paying your tuition $500 a month after landing a high-paying job.

Contact Details

Phone No: +1 650 772 60 20
Email: info@contech.university
Website: https://contech.university

5. Aurora University Online

Gain a thorough understanding of brand communication from conception to implementation in order to take on demanding marketing and design duties. The programme is designed for working-class people on the go, with courses taught by academics who have real-world expertise and can apply what you’re learning to workplace concerns. They also use open education resources instead of traditional textbooks, which saves you money on learning materials.

Course Name: Digital Marketing and Design (MS)

Course Type: Part-time / Online

Scholarships: Available 

MBA in Digital Marketing Course Syllabus

Aurora University’s online Master of Science in Digital Marketing & Design program’s comprehensive curriculum includes critical areas such as marketing management, analytics, media strategy, content development, and campaign planning, allowing you to learn how to successfully convey stories through design. This course also includes an internship or a capstone project.

Course Duration & Fees

The duration of the course is 1 to 2 years and the fee is around USD 580.

Contact Details

Phone No.- (888) 570-5070
Email ID– onlineinfo@aurora.edu
Website– https://online.aurora.edu/

6. Simplilearn

Simplilearn is an online platform conducting online boot camps for certification courses. Its mission is to deliver digital knowledge digitally to improve the skills of the students. Simplilearn offers online education on cyber security, Cloud computing, project management and similar certification courses to the top 5 digital marketing courses.

Based in San Francisco, California, and Bangalore, India. Delivering globally they have 2000+ trainees from the industries. If you are already a professional but need to get your game up, they are there to help the professionals, corporates and so many more.

Course Name: Masters In Digital Marketing

Course Type: Online

Scholarships: N/A

MBA in Digital Marketing Course Syllabus

• Mastering SEO, Content Marketing, PPC and Digital Analytics
• Mastering Social Media, Mobile Marketing and Digital Strategy
• Advanced Web Analytics
• Advanced Search Engine Optimization (SEO)
• Advanced Pay Per Click (PPC) Program
• Advanced Social Media (With Facebook Blueprint Voucher)
• Digital Marketing Capstone

Course Duration & Fees

The duration of the course is for 11 months and the fee for the same is around INR 65,000.

Contact Details

Phone no: +65 3158 5082

7. IIM Skills

IIM Skills is a globally recognised institute that focuses on enabling training in a variety of fields such as marketing, writing, finance etc. IIM Skills has been one of the greatest online ed-tech colleges in India, with a presence in 23 Asian locations. They have successfully instructed 15000+ students and business professionals worldwide through their training and workshops delivered by industry professionals.

They also provide placement assistance and help students develop a respectable résumé. Industry professionals from IIM Skills will help you become an SEO expert and support you with landing jobs, creating your own firm, or being a freelancer.

Course Name: Masters In Digital Marketing

Course Type: Part-time

Scholarships: N/A

MBA in Digital Marketing Course Syllabus

• Digital Marketing
• Introduction to WordPress
• SEO (Organic Marketing)
• SEM (Google Ads)
• Email Marketing
• Content Writing
• Media buying and planning
• Affiliate marketing
• Video Marketing
• Marketing Automation

Course Duration & Fees

The duration of the course is for 5 months which includes 3 months of training and 2 months of paid internship. The fee for the same is INR 29,900.

Contact Details

Phone Number: + (91) 99 11 839503
Email: info@iimskills.com

8. SkillCircle

SkillCircle, an employer specializing in education, has established itself as a leading pioneer in digital skill development, emphasizing economic independence and self-employment for all. They offer hybrid learning to their students.

Their MBA program in digital marketing and information technology has successfully trained over 25,000 students across India, encouraging them to explore non-conventional career paths.

Course Name: Master in Digital marketing.

Course Type: Hybrid learning.

Scholarship: No.

MBA in Digital Marketing Course Syllabus

• Fundamentals & Foundation
• Search Engine Optimisation
• Performance marketing
• Social media marketing
• Personal Branding
• Freelancing & Domain Flipping
• Marketing Automation & Analytics
• Mock Interviews

Course Duration & Fees

The program extends over 2 years, with 4 semesters each year. Each semester covers different modules, providing diverse practical experiences and real-life exposure. The fee of the program is around 3 Lakhs in INR.

Contact Details

Phone: 98991 40180

9. Franklin University 

For more than 115 years, Franklin University has been a place where adult students can acquire their degrees more quickly. This is the location where working learners develop, prepare, and accomplish, from their Main Campus in the heart of Columbus, Ohio, to their handy online offerings.

Course Name: Masters In Digital Marketing

Course Type: Full-Time

Scholarships: N/A

MBA in Digital Marketing Course Syllabus

• Marketing Communication Foundations
• Marketing Communication Essentials
• Behavioral Research
• Digital Marketing Strategies
• Creative Concepts
• Metrics & Analytics
• Applied Marketing Comm Theory
• Marketing Communication Planning
• Marketing Comm Mgmt & Leadership
• Marketing Communication Capstone

Course Duration and Fees

Students can earn their Master’s degree within 14 months. Their Standard tuition per credit hour is set at $670.  If you want to know how much will the whole master’s degree cost you, please reach out to the university and they will provide you with the information you need.

Contact Details

Phone No: (877) 341-6300 (Toll-free)
Email: admissions@franklin.edu
Website: https://www.franklin.edu/home/global/

10. Broward International University 

This Master of Business Administration with a Concentration in Digital Marketing tackles the principles of marketing applied to neuroscience and its connection to consumer choice.

Students in this program will use some fundamental strategies used in the field of neuromarketing. They will employ the useful resources required to create thorough digital marketing and communication strategies and techniques that connect an organization’s business with its marketing goals.

Course Name: Masters In Digital Marketing

Course Type: Full-Time

Scholarships: N/A

MBA in Digital Marketing Course Syllabus

• Finance
• Management Accounting
• Leadership and Organizational Behavior
• Marketing
• Neuromarketing
• Digital and mobile Marketing Strategies
• Digital tools, Technologies, and metrics
• Social Networks and Virtual Communities

Course Duration and Fees

In this 18-month training, geographical limits have been lifted as the course is held entirely online and time constraints have been reduced enabling students to take charge of their own time management. It is advised to get in touch with the college if you want further details about costs.

Contact Details

Phone No: +1 1954 870 7359
Email: contact@biu.us
Website: https://biu.us/en/

11. Coursera

Coursera is a platform that offers a wide variety of courses. It provides online courses, certifications, and degrees in various areas in collaboration with universities and other organisations. About 150 colleges were thought to be offering more than 4,000 courses through Coursera in 2021.

Andrew Ng and Daphne Koller, professors of computer science at Stanford University, established Coursera in 2012. Both the People’s Voice Winner (Websites and Mobile Sites Education) and the Webby Winner (Websites and Mobile Sites Education) awards were given to Coursera in 2014.

Course Name: Masters In Digital Marketing

Course Type: Online

Scholarships: N/A

MBA in Digital Marketing Course Syllabus

• Marketing in the digital world
• Digital Marketing Analytics
• Digital Media

Course Duration & Fee

You can check their website for detailed information about the course duration and fee.

Contact Details

E-mail: support@coursera.org

Career Opportunities after MBA in Digital Marketing in Little Rock

Digital marketing is one of the top ten skills that companies are seeking. Marketing specialists with the necessary hard skills to complete specialised digital marketing tasks are in high demand. From now until 2029, the digital marketing industry is expected to increase at a 6% yearly rate. This is higher than the national average, showing that the stream is active in the employment market. 

The consistent growth in digital media spending demonstrates that college graduates with a high level of creativity, relevant experience, strong communication skills, and digital abilities have access to the finest professional opportunities in the United States. 

Digital Marketing Role	Average Annual Salary in Little Rock (USD)
Digital Marketing Manager	$99,340 – $130,049
Social Media Manager	$61,000 – $78,000
SEO Manager	$64,000 – $83,000
Brand Manager	$72,000 – $92,000
Data Analysts	$51,768 – $63,799
Paid Media Analysts	$68,000 – $88,000
Growth Manager	$80,000 – $100,000
Content Strategist	$64,000 – $83,000
Performance Marketer	$68,000 – $88,000
Influencer Marketer	$56,000 – $72,000

In the United States, digital marketing graduates have comparable employment rates as MBA graduates, with some universities reporting a 95% employment rate. Let’s look at some job roles and their average salaries in the field of Digital Marketing. 

Application Process

To apply for MBA in digital marketing in Little Rock follow these steps:

• First research the institutes according to your requirements 
• After selecting the institute, fill out the application form for the institute where you want to study for an MBA in Digital Marketing.
• You can anticipate a call from their staff in 1-2 weeks after submitting your application with the relevant data.
• If your application is approved, you will be requested to take the entrance test, if you have not previously done so.
• If you pass the entrance exam, you will be invited to a personal interview with the admissions committee.
• The institute will send you an offer letter if you are chosen. 

FAQs: Frequently Asked Questions

1. Is MBA useful for digital marketing in Little Rock?

Ans: Students pursuing an MBA in Digital Marketing are reacting to the increasing need for digital marketing professionals. MBA in digital marketing programmes last 12 to 24 months and addresses in-depth topics of digital marketing such as social media marketing, branding, promotion, and advertising.

2. How much does MBA in digital marketing cost in Little Rock?

Ans: The cost of a master’s degree in digital marketing at a top US university ranges from $23,000 to $76,000.

3. Is digital marketing a high-paying job?

Ans: According to the BLS, the average basic hourly pay for a master’s degree in digital marketing in the United States is 65.34 USD. However, depending on the job function you choose and the organisation with which you end up working, you may earn between $50,000 and $100,000 USD each year.

4. Is digital marketing a good career path?

Ans: Yes, digital marketing is a sustainable good career path. Because digital platforms are always expanding and evolving, the need for marketing campaigns to go digital is growing. As a result, digital marketing is growing as a high-demand new generation vocation, creating an employee market.

5. What can I do with a master’s in digital marketing in Little Rock?

Ans: You can seek careers in copywriting, digital media marketing, social media marketing, online marketing, public relations, and related web development after completing your master’s degree in digital marketing courses in Little Rock.

6. How is digital marketing successful?

Ans: In order to succeed in digital marketing, your website must offer a fantastic user experience. Your website is your brand’s online presence, therefore it should not just give useful information but also simple methods for promoting sales or encouraging visitors to purchase your goods.

Conclusion

Because digital platforms are always expanding and evolving, the need for marketing campaigns to go digital is growing. As a result, digital marketing is growing as a high-demand new-generation profession, creating an employee market. Getting an MBA in Digital Marketing in Little Rock will give you ample opportunities in this growing field because digital is everywhere now. 

Still not sure which institute to choose for your MBA in Digital Marketing, Talk to IIDE’s counsellor at admissions@iide.co or +91 9619958615 to get a FREE counselling session on digital marketing.

We hope that this Blog answered all your questions regarding the MBA in Digital Marketing in Little Rock. As we conclude, we look forward to meeting you in our next one. Happy reading until then!