A Comprehensive Guide to an MBA in Digital Marketing in Little Rock, 2023

Completing an MBA programme displays a dedication to learning, refining, and implementing abilities that can aid a company’s success. Furthermore, professionals with MBAs are more confident in their marketability and the depth of knowledge they can bring to diverse projects. Your marketability as a professional can be enhanced by an MBA, which can lead to more job opportunities and higher quality ones. 

This blog talks about MBA in Digital Marketing in Little Rock, the capital of Arkansas. Let’s understand the scope of digital marketing in Little Rock. Little Rock is the state capital and largest city of Arkansas, located in the state’s centre. The city is one of the best locations to live in Arkansas because of its low cost of living, inexpensive housing, and strong employment market. There are many digital marketing companies in Little Rock looking for MBA graduates with a degree in digital marketing.

 

 

Scope of digital marketing in Little Rock

 

 

The scope of digital marketing in Little Rock in 2023 appears promising due to the continued growth and importance of online channels in business and marketing strategies. Here are the key points:

• Increased Online Presence: Businesses in Little Rock will continue to recognize the significance of establishing a strong online presence to reach their target audience effectively.
• Demand for Digital Marketers: With the rise in digital marketing efforts, there will be a higher demand for skilled professionals who can create and manage online campaigns.
• E-commerce Growth: The e-commerce industry will likely experience significant expansion, creating opportunities for digital marketers to promote online stores and increase sales.
• Personalization and AI: Advanced technologies like artificial intelligence will play a vital role in tailoring marketing campaigns to individual customers, leading to higher engagement and conversions.
• Video Marketing: Video content will remain a dominant force in marketing strategies, requiring digital marketers to harness the power of video platforms effectively.
• Mobile Marketing: As mobile usage continues to surge, optimizing marketing efforts for mobile devices will be crucial to engage with the mobile-savvy audience.
• Data Analytics: Data-driven marketing will gain more prominence, making analytical skills essential for digital marketers to assess campaign performance and make data-backed decisions.
• Social Media Influence: Social media platforms will remain vital for marketing, and influencers will continue to be significant in shaping brand perceptions and driving sales.

 

Overall, Little Rock’s digital marketing landscape in 2023 will be dynamic, offering exciting opportunities for professionals to leverage innovative strategies and technologies to drive business growth.

Now let’s look at the eligibility criteria and MBA courses available in Little Rock. 

 

 

Eligibility Requirements for an MBA in Digital Marketing in Little Rock 

 

The Master of Business Administration is a professional degree that qualifies students from various educational and professional backgrounds for jobs in top management in all industries and types of organisations. There are some eligibility criteria that one should meet to get an MBA Degree

 

ELIGIBILITY CRITERIA	MINIMUM REQUIREMENTS
Educational Qualifications	four-year bachelor’s degree in a relevant course/subject
Work Experience	0-5 years of experience, which differs from institute to institute
Entrance Exams	IELTS, TOEFL, GMAT, GRE, Entrance Tests of respective universities

 

If you do not meet these requirements, then you are not eligible to pursue an MBA degree in Digital Marketing but do not worry you can still get an advanced and depth learning of digital marketing from the Indian Institute of Digital Experience (IIDE).  you can apply for IIDE’s 4-month advance online digital marketing course to get extensive training in the digital world. 

 

 

Application Process

 

To apply for MBA in Little Rock follow these steps:

• First research the institutes according to your requirements 
• After selecting the institute, fill out the application form for the institute where you want to study for an MBA in Digital Marketing.
• You can anticipate a call from their staff in 1-2 weeks after submitting your application with the relevant data.
• If your application is approved, you will be requested to take the entrance test, if you have not previously done so.
• If you pass the entrance exam, you will be invited to a personal interview with the admissions committee.
• The institute will send you an offer letter if you are chosen. 

To make it easier for you I have researched and mentioned some best institutes to do an MBA in Digital Marketing in Litlle  Rock below.

 

 

Top 5 MBA in Digital Marketing Colleges in Little Rock in 2023

 

Here we have Mentioned the Best 5 institutes to do the MBA  Course in Digital Marketing in Little Rock in 2023.

 

 

1. IIDE: Indian Institute of Digital Education

 

 

IIDE’s 11-month MBA-Level Post Graduation in Digital Marketing Program is one of the highly-rated MBA in Digital Marketing programs in Delhi.

Established in 2016, IIDE has become a leading digital marketing institute in India. Awarded as the best digital marketing institute by World Education Congress, IIDE offers flexible digital marketing courses to people from all walks of life.

Their program might not be recognized as a traditional MBA but the curriculum and industry-level practical training of the PG Program has much more to offer than a regular one. IIDE is now opening its new campus in South Extension, Delhi. Get in touch with the counsellors to know about their offline digital marketing courses.

 

Course Benefits:

 

 

Course Syllabus:

 

Course Faculty: 

 

Another USP of IIDE is that the trainers carry years of experience from the real industry. Having worked for big brands such as Asian Paints, Unilever, etc, they don’t just teach the curriculum but also their learnings. You will be personally mentored by industry experts mentioned below in this MBA in Digital Marketing – Post Graduation Programme.

 

 

Course Duration and Fees: 

 

IIDE’s MBA-level Postgraduate Program in Digital Marketing is 11 months long, and the fees are INR 5,95,000. You can avail of the 0% EMI Option as well, starting at INR 25,000 per month. This may seem expensive, but with the average starting salary of graduates being INR 4-5 LPA, the ROI is high. 

Scholarship Available:

IIDE also offers scholarships to all admitted candidates who stand a chance to win a scholarship of up to INR 1,00,000 based on merit.  IIDE’s focus is always student-first, making a student’s entire experience fun-filled and full of practical learning. Have a look at one of their alumni’s success stories:

 

 

Placement Assistance:

 

If you pursue IIDE’s MBA-level PG Program in Digital Marketing, IIDE offers 100% guaranteed placements based on your performance. Have a look at IIDE alumni who work at some of the most well-known brands in the industry.

 

 

Contact Details:

 

Phone No.- +91 96199 58615
Email ID- [email protected]
Website- iide.co/master-mba-digital-marketing/

 

 

2. Rutgers Business School

 

 

Rutgers Business School’s Master of Science in Digital Marketing programme is a wholly online, AACSB-accredited degree developed to meet the demand for a larger talent pool with digital marketing knowledge. This thorough, dynamic 30-credit programme includes current and up-to-date knowledge delivered by industry practitioners and researchers with years of experience in the field of digital marketing.

 

Course Benefits:

 

• Taught by industry practitioners and experts with extensive expertise.
• Online Mode
• Access to career development resources.
• AACSB accredited business school.
• Transfer up to 6 credits from another graduate-level programme by completing required courses.
• Tuition is the same for in-state and out-of-state residents.
• 30 credits (10 courses)- may be completed in 9-12 months and up to 4.5 years.

 

Course Syllabus:

 

Rutgers Business School’s Master of Science in Digital Marketing programme is a wholly online, AACSB-accredited degree developed to meet the demand for a larger talent pool with digital marketing knowledge. This thorough, dynamic 30-credit programme includes current and up-to-date knowledge delivered by industry practitioners and researchers with years of experience in the field of digital marketing. 

The Master of Science in Digital Marketing degree programme is fully online. Their online platform, Canvas, allows you to access your courses and materials whenever and from anywhere you choose. This programme provides flexibility while maintaining the high-quality standards for which our online programmes are known. The 10 required courses can be finished in 9-12 months or up to 4.5 years, giving you the flexibility to complete your degree at your own pace.

 

Course Faculty:

 

The course is taught by Stacy Smollin Schwartz.

 

Course Duration & Fees:

 

The course duration is 9-54 Months and the tuition fee for 

(Full-Time/per semester) In-State/Out-of-State Residents:  $14,208.

(Part-Time/per course) In-State/Out-of-State Residents: $3,552.

 

Placement Assistance:

 

To know about placement assistance provided by the institute, you can visit their website or contact them.

 

Contact Details:

 

Phone No.– +1 848-445-3600

Website– https://www.business.rutgers.edu/

 

 

3. Northern Illinois University

 

 

This AACSB-accredited online programme will teach you digital marketing skills and competencies ranging from search engine optimization to social media marketing, campaign measurement to content marketing, mobile marketing to responsive website management, and mobile marketing to responsive website management. You will be ready to get several digital marketing certifications, expand your company, and gain a long-term competitive advantage.

 

Course Benefits:

 

• AACSB accredited program
• Several digital marketing certifications
• In-depth learning 

 

Course Syllabus:

 

The 30-credit curriculum includes search engine optimization (SEO), campaign measurement, website construction and data visualisation, social media, mobile, and content marketing. The curriculum will prepare you for various digital marketing certifications, including Google Ads, Facebook Blueprint, Hootsuite, Qualtrics, Tableau, and others.

 

Course faculty:

 

To know about the course instructors, you can visit the institute’s website or contact them.

 

Course Duration & Fees:

 

The course duration is of 1 year and the cost per credit hour is $870. 

 

Placement Assistance :

 

With this program, students can secure or strengthen their position as SEO specialists, Social Media Coordinators, Digital Brand Managers, etc. 

 

Contact Details :

 

Phone No.– 815-753-0395

Email ID– [email protected]

Website– https://www.niu.edu/index.shtml

 

 

4. Contemporary Technology University

 

 

The Master of Science in Digital Marketing programme is developed to satisfy the needs of students locally and worldwide, as well as to provide a well-rounded education by delivering knowledge generation, research skills, and competencies based on scientific methods and discoveries. Through advanced projects, you will have the opportunity to apply your knowledge and talents to real-world circumstances and get a summative and formative evaluation from expert instructors in the field. Hands-on training ensures that graduates are job ready.

 

Course Benefits:

 

• Hands-on training
• Placement
• No tuition fee until you are hired 
• Industry expert Instructors

 

Course Syllabus:

 

• Digital Marketing Foundations
• Consumer Behaviour in a Digital World
• Data-driven Marketing and Digital Analytics
• Digital Strategy
• Branding in Digital Marketing
• PPC Marketing
• Search Engine Optimization
• Content Marketing
• Social Media Marketing
• Capstone Project in Digital Marketing

 

Course Faculty:

 

The curriculum brings together top academics and industry leaders to provide you with a hands-on grasp of key subjects. The course is taught by Robert Braathe, Nicholas Metcalfe and other 3 expert faculties. 

 

Course Duration & Fees:

 

The duration of the course is 12 to 18 months. The university has a policy of No tuition fee until you are hired, However, the tuition fee can go up to $90,000 per annum.

 

Placement Assistance:

 

Since the university has a policy of no fee until hired, it supports you to get a job.

 

Contact Details:

 

Phone No.– +1 650 772 60 20

Email ID– [email protected]

Website– https://contech.university/

 

 

5. Aurora University Online

 

 

Gain a thorough understanding of brand communication from conception to implementation in order to take on demanding marketing and design duties. The programme is designed for working-class people on the go, with courses taught by academics who have real-world expertise and can apply what you’re learning to workplace concerns. They also use open education resources instead of traditional textbooks, which saves you money on learning materials.

 

Course Benefits:

• real-world experience
• Taught by industry experts
• Open education resources
• Flexible timing 

 

Course Syllabus:

 

Aurora University’s online Master of Science in Digital Marketing & Design program’s comprehensive curriculum includes critical areas such as marketing management, analytics, media strategy, content development, and campaign planning, allowing you to learn how to successfully convey stories through design. This course also includes an internship or a capstone project.

 

Course Faculty:

 

To know about the course instructors, you can visit the institute’s website or contact them.

 

Course Duration & Fees:

 

The duration of the course is 1 to 2 years and the fee is around USD 580.

 

Placement Assistance:

 

To know about placement assistance provided by the institute, you can visit their website or contact them.

 

Contact Details:

 

Phone No.- (888) 570-5070

Email ID– [email protected]

Website– https://online.aurora.edu/

 

 

Career Opportunities after MBA in Digital Marketing in Little Rock

 

Digital marketing is one of the top ten skills that companies are seeking. Marketing specialists with the necessary hard skills to complete specialised digital marketing tasks are in high demand. From now until 2029, the digital marketing industry is expected to increase at a 6% yearly rate. This is higher than the national average, showing that the stream is active in the employment market. 

The consistent growth in digital media spending demonstrates that college graduates with a high level of creativity, relevant experience, strong communication skills, and digital abilities have access to the finest professional opportunities in the United States. 

In the United States, digital marketing graduates have comparable employment rates as MBA graduates, with some universities reporting a 95% employment rate. Let’s look at some job roles and their average salaries in the field of Digital Marketing. 

 

Job Roles after MBA in Digital Marketing	Average Starting Salary (USD/year)
Digital Marketing Manager	121,318
Campaign Specialist	103,000
Content Marketing Strategist	98,300
Social Media Specialist	96,000
Web Content Manager	111,000

 

 

 

FAQS: Frequently Asked Questions

 

1. Is MBA useful for digital marketing in Little Rock?

Ans: Students pursuing an MBA in Digital Marketing are reacting to the increasing need for digital marketing professionals. MBA in digital marketing programmes last 12 to 24 months and addresses in-depth topics of digital marketing such as social media marketing, branding, promotion, and advertising.

2. How much does MBA in digital marketing cost in Little Rock?

Ans: The cost of a master’s degree in digital marketing at a top US university ranges from $23,000 to $76,000.

3. Is digital marketing a high-paying job?

Ans: According to the BLS, the average basic hourly pay for a master’s degree in digital marketing in the United States is 65.34 USD. However, depending on the job function you choose and the organisation with which you end up working, you may earn between $50,000 and $100,000 USD each year.

4. Is digital marketing a good career path?

Ans: Yes, digital marketing is a sustainable good career path. Because digital platforms are always expanding and evolving, the need for marketing campaigns to go digital is growing. As a result, digital marketing is growing as a high-demand new generation vocation, creating an employee market.

5. What can I do with a master’s in digital marketing in Little Rock?

Ans: You can seek careers in copywriting, digital media marketing, social media marketing, online marketing, public relations, and related web development after completing your master’s degree in digital marketing courses in Little Rock.

 

 

Conclusion

 

Because digital platforms are always expanding and evolving, the need for marketing campaigns to go digital is growing. As a result, digital marketing is growing as a high-demand new-generation profession, creating an employee market. Getting an MBA in Digital Marketing in Little Rock will give you ample opportunities in this growing field because digital is everywhere now. 

Still not sure which institute to choose for your MBA in Digital Marketing, Talk to IIDE’s counsellor at [email protected] or +91 9619958615 to get a FREE counselling session on digital marketing.

We hope that this Blog answered all your questions regarding the MBA in Digital Marketing in Little Rock. As we conclude, we look forward to meeting you in our next one. Happy reading until then!