A Complete Guide to an MBA in Digital Marketing in Gandhinagar: Eligibility, Syllabus, and Career Opportunities

Updated on: Aug 2, 2023
MBA in Digital Marketing in Gandhinagar-Featured Image

Welcome to our ultimate guide on “MBA in Digital Marketing in Gandhinagar“—your go-to resource for discovering the exciting world of digital marketing and its many career opportunities. 

In this blog, we’ll take you through the important aspects of pursuing an MBA in Digital Marketing in Gandhinagar, such as who can join, what you’ll learn, and the great job prospects after finishing the program. Whether you’re a marketing pro looking to upgrade or a fresh graduate eager to explore digital marketing, this guide is here to equip you with all the knowledge you need to make smart choices and succeed in the ever-changing digital landscape. 

Let’s start this incredible learning journey together!




Scope Of Digital Marketing in Gandhinagar



MBA digital Marketing in London- Scope


The scope of Digital Marketing in Gandhinagar is promising, with ample opportunities for growth and success. Here are the key points highlighting the scope:

  • Rising Demand: As businesses embrace the online realm, the demand for digital marketing professionals is increasing rapidly in Gandhinagar.
  • Diverse Industries: Digital marketing spans various industries, including e-commerce, healthcare, education, real estate, and more, offering a wide range of job opportunities.
  • Startups and SMEs: The city hosts numerous startups and small to medium-sized enterprises, creating a demand for skilled digital marketers to enhance their online presence.
  • Digital Transformation: Traditional businesses are shifting towards digital platforms, creating a need for digital marketing expertise to reach wider audiences.
  • Scope for Creativity: Digital marketing allows professionals to showcase their creativity through engaging content, graphics, and campaigns, making it an exciting career choice.
  • Analytics and Data: With the growing emphasis on data-driven decisions, professionals with skills in analytics and data interpretation are highly sought after.
  • Freelancing Opportunities: Graduates of “MBA in Digital Marketing in Gandhinagar” can explore freelancing opportunities, working with clients from across the globe.
  • Mobile and Social Media: The widespread use of mobile devices and social media platforms opens avenues for targeted marketing and brand engagement.
  • Career Advancement: With experience and expertise, professionals can advance to managerial roles, leading digital marketing teams and strategies.
  • Continuous Growth: Digital marketing is an evolving field with new trends and technologies emerging regularly, providing continuous learning opportunities for professionals.

In conclusion, “MBA in Digital Marketing in Gandhinagar” offers a promising scope for aspiring digital marketers, with a diverse range of industries, innovative platforms, and a growing market that values skilled professionals in the digital space.

Bonus Tip: It is essential to have a clear understanding of the nuances of digital marketing to better focus on trends, as trends alone may not be sufficient. Therefore, you can explore the IIDE short-term certification course, which offers a solid foundation in digital marketing.

Various sites announced the accompanying open positions in Gandhinagar in the Digital Marketing field, as given beneath.

  • Glassdoor – 3,585 positions
  • LinkedIn – 15,000+ positions
  • Without a doubt – 4,368 positions




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MBA Digital Marketing Gandhinagar: Eligibility Criteria


The “MBA in Digital Marketing in Gandhinagar” program is designed to equip aspiring professionals with comprehensive knowledge and skills in the field of digital marketing. To be eligible for this course, candidates must meet the following criteria:


Educational Qualification: 


Applicants should have a bachelor’s degree in any discipline from a recognized university or institution.

  • Students must first examine the eligibility requirements for the MBA Digital marketing program before enrolling.
  • MBA qualification is the venturing stone in deciding if up-and-comers are qualified to apply for an MBA course. The overall MBA qualification rule is getting at least half a stamp in graduation. 
  • MBA has no age limit for understudies except for specific MBA Tests like ATMA require the understudy to be 21 years old at the hour of the test.
  • MBA should be possible after the fruition of 3 or 4-year graduation. Aside from general MBA qualification rules; there are extra necessities, for example, work insight (in the event of Leader MBA and MBA Abroad), placement test score, and execution in bunch conversation and individual meeting rounds; 
  • Numerous MBA universities and selection tests offer at least 5% unwinding in graduation for SC/ST/PwD/OBC classes. 
  • Distance MBA Eligibility Online MBA Eligibility Executive MBA Qualification MBA in Abroad Eligibility  CAT Eligibility  MAT Qualification
  • MBA qualification in Top MBA Universities like IIM Ahmedabad, IIM Bangalore, and IIM Calcutta is getting least cut-off score in Feline Test. twelfth imprints, graduation scores, portfolio, and in particular execution in bunch conversation and individual meeting (GD/PI) round issues while considering the opportunities to get MBA Affirmation in IIMs. 


Work Experience


Some institutes may require candidates to have prior work experience in marketing or related fields, while others may admit fresh graduates without any work experience.


Entrance Exam


Certain universities or colleges may conduct an entrance exam to assess the candidate’s aptitude and suitability for the program. There is a list of entrance exams that are held for students who want to enrol in MBA Digital marketing programs at various institutes or universities.

Listed below are a few stepping entrance exams for an MBA in digital marketing.

  • CAT
  • XAT
  • CMAT
  • GMAT
  • ATMA
  • SNAP


English Proficiency


Proficiency in the English language is usually required, as the course content and communication are primarily in English.




Some institutes may also conduct a personal interview as part of the selection process to gauge the candidate’s interest in and commitment to the digital marketing field.

Meeting these eligibility criteria will open the doors to pursuing an “MBA in Digital Marketing in Gandhinagar” and pave the way for a rewarding career in the dynamic and ever-expanding digital marketing industry.


Program Structure


The program structure of an MBA in Digital Marketing course typically follows a structured curriculum designed to provide students with a strong foundation in both business management and digital marketing skills. Here is the typical program structure in points format:


A. Core Business Courses

  1. Marketing Management
  2. Financial Management
  3. Organizational Behaviour
  4. Business Strategy
  5. Operations Management
  6. Managerial Economics
  7. Business Ethics and Corporate Governance
  8. Accounting for Managers


B. Digital Marketing Specialization Courses

  1. Digital Marketing Fundamentals
  2. Search Engine Optimization (SEO)
  3. Search Engine Marketing (SEM) and Pay-Per-Click (PPC) Advertising
  4. Social Media Marketing
  5. Content Marketing and Blogging
  6. Email Marketing and Automation
  7. Web Analytics and Data Analysis
  8. Mobile Marketing
  9. Online Reputation Management
  10. E-commerce and Online Retailing
  11. Digital Marketing Strategy and Planning
  12. Influencer Marketing
  13. Customer Relationship Management (CRM) in Digital Marketing


C. Leadership and Management Development Courses

  1. Leadership Skills and Development
  2. Negotiation and Conflict Resolution
  3. Team Building and Management
  4. Business Communication
  5. Presentation Skills
  6. Project Management


D. Internship and Industry Exposure 

Internship or Practical Training in a Digital Marketing company or department.


E. Capstone Project

The final project is to apply digital marketing concepts and strategies to solve real-world business challenges.


F. Elective Courses

Students may have the option to choose additional elective courses based on their interests and career goals.


G. Workshops and Seminars

Guest lectures, workshops, and seminars conducted by industry experts to gain practical insights.


H. Soft Skills Development

Training on communication, interpersonal skills, and time management.


I. Global Exposure

Some MBA programs may offer international study tours or exchange programs to provide global business exposure.


J. Research and Dissertation

In-depth research on a chosen topic and dissertation submission as part of the program completion.

The actual program structure may vary among institutions, but these key components outline the typical MBA in Digital Marketing course, providing students with a balanced blend of business acumen and specialized digital marketing skills.




Top 5 Institutes Or Colleges for an MBA in Digital Marketing in Gandhinagar, 2023


After careful research and reading about student experiences, I believe that the following 5 colleges/institutes offer the best MBA in Digital Marketing courses in Gandhinagar.


1. IIDE: Indian Institute of Digital Education


Benefits of Digital Marketing in Depok -IIDE logo



IIDE’s 11-month MBA-Level Post Graduation in Digital Marketing Program is one of the highly-rated MBA in Digital Marketing programs in Delhi.

Established in 2016, IIDE has become a leading digital marketing institute in India. Awarded as the best digital marketing institute by World Education Congress, IIDE offers flexible digital marketing courses to people from all walks of life.

Their program might not be recognized as a traditional MBA but the curriculum and industry-level practical training of the PG Program has much more to offer than a regular one.

IIDE is now opening its new campus in South Extension, Delhi. Get in touch with the counsellors to know about their offline digital marketing courses.


Course Benefits:


2 Specialisations After 7-8 months of fundamental training, students are given a choice of 2 specialisations – Creative Strategy & Performance Marketing.
13+ Live Projects Students work on 13+ live projects wherein they individually or within teams, analyse and create digital marketing strategies.
28+ Industry Tools In this course, you will master 28+ Industry Tools such as Google Ads, Moz, Mailchimp, Facebook Ads, Ahrefs, WordPress, etc
1-on-1 Mentorship Students can book a personal mentoring session with a trainer to solve thier doubts & questions.


Course Syllabus:


Inbound Marketing Introduction to Digital Marketing
  Website Creation
  Search Marketing
Outbound Marketing Content Marketing
  Social Media Marketing & Management
  Video Marketing
Media Management & Automation Advanced Forms of Digital Marketing
  Integrated Marketing (Full Funnel Marketing)
Managerial Skills & Soft Skills Soft Skills
  Agency Skills
Compulsory Internship & Thesis Internship & Mentoring
Specializations Creative Strategy OR
  Performance Marketing
Capstone Project Thesis-like Final Practical Project


Course Faculty: 


Another USP of IIDE is that the trainers carry years of experience from the real industry. Having worked for big brands such as Asian Paints, Unilever, etc, they don’t just teach the curriculum but also their learnings. You will be personally mentored by industry experts mentioned below in this MBA in Digital Marketing – Post Graduation Programme.




Course Duration and Fees: 


IIDE’s MBA-level Postgraduate Program in Digital Marketing is 11 months long, and the fees are INR 5,95,000. You can avail of the 0% EMI Option as well, starting at INR 25,000 per month. This may seem expensive, but with the average starting salary of graduates being INR 4-5 LPA, the ROI is high. 


Scholarship Available:

IIDE also offers scholarships to all admitted candidates who stand a chance to win a scholarship of up to INR 1,00,000 based on merit.  IIDE’s focus is always student-first, making a student’s entire experience fun-filled and full of practical learning. Have a look at one of their alumni’s success stories:



Placement Assistance:


If you pursue IIDE’s MBA-level PG Program in Digital Marketing, IIDE offers 100% guaranteed placements based on your performance. Have a look at IIDE alumni who work at some of the most well-known brands in the industry.


mba alumni


Contact Details:

Phone No.- +91 96199 58615
Email ID- [email protected]
Website- iide.co/master-mba-digital-marketing/




2. Amity University Online


MBA in Digital Marketing in Gandhinagar-AMITY


Amity Education Group stands as India’s foremost private education group, recognized among the top 3% of universities worldwide by QS rankings. With pride, we hold the top rank in India and an impressive #37 position globally for our flagship program, the Online MBA. As the only university in India, we possess the highest accreditation from both the US and UK. Additionally, our programs are accredited by WES in the US and Canada. Notably, Amity was the pioneering institution in India to secure UGC approval for our esteemed online programs.


Amity Online Advantage

With our online programs, you get the best of both worlds- the comfort and flexibility of online education with the equivalence acquired through an on-campus, conventional Degree. The advantages, which are industry-first keep Amity Online always ahead.

  • On-campus Orientation meets.
  • a dedicated academic advisor to guide you at every step.
  • 2,50,000-strong global alumni network
  • Career Services and Placement Assistance with 300+ Hiring Partners
  • AI-Professor Ami powered by Chat-GPT 4 and Open AI-Driven technology.
  • Audiobooks for learning through listening
  • Physical books are delivered to your doorstep.


Amity University’s Online MBA Highlights


Particulars Duration
Amity Online MBA Highlights 2 years (four semesters)
Number of specialisations 5
Total Fee INR 1.6 lakh – INR 2.53 lakh
Common eligibility Bachelor’s degree


Amity University Online MBA Admission 2023: Eligibility, Fee & Selection

Amity Online MBA admissions entirely depend on the merit of candidates in their last qualifying exam. Candidates must check the eligibility conditions before applying for the course. Get detailed information related to the Amity University MBA fee, eligibility, and selection criteria for Online courses in the table below:



Course Name

Eligibility and Selection Criteria

Total Fee

Online MBA

Eligibility: Bachelor’s degree in any discipline with a minimum 40% aggregate

Selection Criteria: Merit-based

INR 1.6 lakh – INR 2.53 lakh*


The step-by-step process for applying to the MBA program is as follows:

  • Step 1: Commence the application process by registering on the Amity Online website. Provide essential personal details and proceed to fill out the application form.
  • Step 2: Upload all the necessary documents as per the given guidelines.
  • Step 3: Complete the application by making the payment for the required application fees.


With this user-friendly and online application process, aspiring candidates can seamlessly apply for the MBA program at Amity University Online for the academic year 2023.


Amity University Online Application Fee 2023


Amity University MBA application fee is given below:


Application Fee


INR 1,100


For More Details regarding the course please visit their Official Site: https://amityonline.com/



3. ASDM- Ahmedabad School Of Digital Marketing


MBA in Digital Marketing in Gandhinagar-ASDM logo


Ahmedabad School of Digital Marketing is India’s fastest-growing Institute for Digital Marketing services and Digital Marketing Consultancies. Having its head office located in Ahmedabad, it is also present in Gandhinagar, Baroda, Surat, and Rajkot. ASDM also has a branch office in France.


Why join ASDM Ahmedabad?

  • Dedicated Mentoring for Each Student’s Progression.
  • Complete training in 70+ modules of Digital Marketing with specializations.
  • Gain Experience Working On live projects.
  • Globally Recognised Certification Program from ETEC – France.
  • Get 25+ Certifications And Master All The Digital Marketing Aspects.
  • Live Training from industry experts.
  • Incubation Centre for Future Digital Marketing Entrepreneurs
  • Digital Marketing Learning with ‘LIFE’ (Learn, Implement, Focus, and Earn) Model.
  • 100% Live and Practical Training Module
  • 100% Placement assistance.


Digital Marketing Courses:

  1. Advance Digital Marketing Program
  2. Professional Program In Advance Digital Marketing
  3. Advance Digital Marketing Workshop
  4. Amazon eCommerce Specialist Training (ATES)

NOTE: They even provide Diploma in Digital Marketing (University Affiliated).


Contact Details

Phone: +91-93279 67701

Address: A-217, Shangrila Arcade, Nr. Shyamal Cross Road, Ahmedabad

Email: [email protected]



4. Parul University


MBA in Digital Marketing in Gandhinagar- Parul University


Inaugurated in 1993 in Vadodara, Gujarat’s cultural hub, Parul University is widely acclaimed as one of Western India’s premier private universities. Its exceptional commitment to innovation has earned it a spot among the top 50 private universities in India. The university proudly boasts three campuses across different cities and an impressive array of 450+ programs encompassing diploma, undergraduate, postgraduate, and doctoral levels in diverse fields like engineering, economics, humanities, medical sciences, fine arts, and design. 

Recognized for its multidisciplinary approach to education and innovation, Parul University achieved the remarkable feat of being the youngest private university in India to secure NAAC A++ accreditation during its initial assessment cycle. 

The university has also earned accolades, ranking 53rd in Pharmacy in the All India NIRF Ranking and being among the Top 200 Universities category in NIRF.


Course Fees





MBA (Digital Marketing and Sales)

2 Years

₹3.32 Lakh


Parul University MBA Highlights


Course Name


Course Level

Masters Program


2 Years

Eligibility/Entrance Exams Accepted


Average Fees

₹ 3,23,636



Admission Procedure

Application From


The Candidate get the admission through Online Mode


Documents Required

  • All the Marks Sheets from X to the Current Qualifying year
  • JEE/ NEET Marks Sheets (If applicable)
  • MAT/ GCET/ GATE/ GPAT Marks Sheets (If applicable)
  • Transfer Certificate
  • Two Passport Photos
  • Caste Certificate (If applicable)
  • Registration acknowledgement form


Contact Details:


Address: Post Limda, Waghodia, Gujarat 391760

Phone: 1800 123 1104

Website: https://paruluniversity.ac.in/



5. Simplilearn


MBA in Digital Marketing in Gandhinagar-Simplilearn logo


Simplilearn is an online platform that conducts online boot camps for certification courses in Gandhinagar. Its mission is to deliver digital knowledge digitally to improve the skills of students. Simplilearn offers online education on cyber security, Cloud computing, project management, and similar certification courses to the top 5 digital marketing courses in Gandhinagar.

Based in San Francisco, California, and Bangalore, India. Delivering globally, they have 2000+ trainees from the industries. If you are already a professional but need to get your game up, they are there to help professionals, corporations, and so many more.


Course Details

  • Placement opportunities
  • Job guarantee within 180 days of completion
  • A limited number of seats are available
  • Mock interviews, regular feedback and preparation for the real world


Course Duration & Fees: 

  • Duration: 6 Months
  • Fee: CAD 1696 approx


Course Syllabus:

  • Introduction
  • Introduction to Marketing
  • SEO
  • SEM
  • Social Media Marketing
  • Content Marketing and Email Marketing
  • Mobile Marketing
  • Web Analytics
  • Conversion optimization


Contact details:

Address: Simplilearn Americas, Inc. 201 Spear Street, Suite 1100, San Francisco, CA 94105 United States.   

Phone No.: +1-844-532-7688

Website: https://www.simplilearn.com/




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FAQs- Frequently Asked Questions


Q1. Which MBA is best for digital marketing?

Ans: The MBA in Digital Marketing is considered the best for specializing in the dynamic realm of digital marketing, equipping candidates with essential business management skills and in-depth knowledge of digital marketing strategies.

Q2. Is digital marketing available in MBA?

Ans: Yes, many MBA programs offer a specialization or concentration in digital marketing. These programs provide students with a comprehensive understanding of digital marketing strategies, tools, and techniques, along with essential business management skills.

Q3. Is an MBA in digital marketing worth it?

Ans: Whether an MBA in digital marketing is worth it depends on individual career goals, industry demand, and personal preferences. It can enhance career opportunities, and salary potential, and provide specialized expertise in the rapidly growing field of digital marketing. Prospective students should carefully assess their objectives and weigh the benefits against the cost and time investment before making a decision.

Q4. Which MBA specialization is best for marketing?

Ans: The MBA specialization that is best with marketing is “MBA in Marketing.” This specialization focuses specifically on marketing strategies, consumer behavior, market research, brand management, and other essential marketing-related subjects. It provides a comprehensive understanding of marketing principles and equips students with the skills needed to excel in marketing roles within various industries.

Q5. MBA Courses in Gujarat.

Ans: Gujarat offers a variety of MBA courses, including Marketing Management, Finance, HRM, IT, International Business, Operations Management, Entrepreneurship, Rural Management, Healthcare Management, and Tourism & Hospitality Management.






In conclusion, pursuing an MBA in Digital Marketing in Gandhinagar opens doors to a world of opportunities in the ever-evolving digital landscape. With top-notch institutions offering specialised courses, students can gain valuable insights, industry-relevant skills, and a competitive edge. Embarking on this transformative learning journey can empower individuals to excel as marketing professionals and thrive in the digital age.

Don’t miss the chance to level up your career with an MBA in Digital Marketing in Gandhinagar!

We hope that this Blog answered all your questions regarding the MBA in Digital Marketing in Gandhinagar. As we conclude, we look forward to meeting you in our next one. Happy reading until then!





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Mamta Shroff

Head of Admissions & Institutional Relations at IIDE

She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]


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