Welcome to our ultimate guide on “MBA in Digital Marketing in Gandhinagar“—your go-to resource for discovering the exciting world of digital marketing and its many career opportunities.
In this blog, we’ll take you through the important aspects of pursuing an MBA in Digital Marketing in Gandhinagar, such as who can join, what you’ll learn, and the great job prospects after finishing the program. Whether you’re a marketing pro looking to upgrade or a fresh graduate eager to explore digital marketing, this guide is here to equip you with all the knowledge you need to make smart choices and succeed in the ever-changing digital landscape.
Nowadays, the scope of digital marketing is at its peak in modern times. With the advancement of new technologies, all business companies are switching from traditional modes of marketing to digital marketing. This in turn has created many new opportunities for businesses and companies to expand their business while creating tremendous employment opportunities across sectors.
Top 11 Institutes/Colleges for an MBA in Digital Marketing in Gandhinagar, 2024
After careful research and reading about student experiences, I believe that the following 11 colleges/institutes offer the best MBA in Digital Marketing in Gandhinagar.
| Digital Marketing Institute in Gandhinagar | Course Duration | Course Fee | Google Reviews |
|---|---|---|---|
| IIDE – The Digital School | 6-11 months | EMI options from 6,096/month to 21,323/month | 4.8 |
| Amity University Online | 2 years | 1.6L – 2.53L | 3.0 |
| SprintZeal | N/A | INR 85,000 | N/A |
| IGNOU | 2 to 5 Years | INR 2,00,000 | N/A |
| Simplilearn | 11 Months | INR 65,000 | 4.3 |
| Great Lakes institute of management | 2 years | N/A | N/A |
| Jain online | 18 Months | 2 Lakhs | 3.3 |
| NIMS Institute | 1 Year | INR 1,80,000 | N/A |
| IMTS Institute | 2 Years | INR 25,845 to INR 31,999 per year | 4.8 |
| IIM Skills | 120 hours | INR 29,900+ GST | 4.8 |
| upGrad | 2 years | INR 5,50,000 | 3.2 |
1. IIDE – Indian Institute of Digital Education
IIDE’s 11-month MBA-Level Post Graduation in Digital Marketing Program is one of the highly-rated MBA in Digital Marketing Institute.
Established in 2016, IIDE has become a leading digital marketing institute in India. Awarded as the best digital marketing institute by the World Education Congress, IIDE offers flexible digital marketing courses to people from all walks of life.
Their program might not be recognized as a traditional MBA but the curriculum and industry-level practical training of the PG Program have much more to offer than a regular one. Distinguished as a prominent choice among digital marketing courses in India, IIDE’s PG in Digital Marketing is a well-regarded choice for those looking to upskill themselves in this field.
Course Benefits
| 2 Specialisations | After 7-8 months of fundamental training, students are given a choice of 2 specialisations – Creative Strategy & Performance Marketing. |
|---|---|
| 13+ Live Projects | Students work on 13+ live projects wherein they individually or within teams, analyse and create digital marketing strategies. |
| 28+ Industry Tools | In this course, you will master 28+ Industry Tools such as Google Ads, Moz, Mailchimp, Facebook Ads, Ahrefs, WordPress, etc |
| 1-on-1 Mentorship | Students can book a personal mentoring session with a trainer to solve their doubts & questions. |
MBA in Digital Marketing Syllabus
| SUBJECTS | MODULES |
|---|---|
| Inbound Marketing | Introduction to Digital Marketing |
| Website Creation | |
| Search Marketing | |
| Outbound Marketing | Content Marketing |
| Social Media Marketing & Management | |
| Video Marketing | |
| Media Management & Automation | Advanced Forms of Digital Marketing |
| Integrated Marketing (Full Funnel Marketing) | |
| Managerial Skills & Soft Skills | Soft Skills |
| Agency Skills | |
| Compulsory Internship & Thesis | Internship & Mentoring |
| Specializations | Creative Strategy OR |
| Performance Marketing | |
| Capstone Project | Thesis-like Final Practical Project |
Course Faculty
Another USP of IIDE is that the trainers carry years of experience from the real industry. Having worked for big brands such as Asian Paints, Unilever, etc, they don’t just teach the curriculum but also their learnings. You will be personally mentored by industry experts mentioned below in this MBA in Digital Marketing – Post Graduation Programme
Course Duration & Fees
IIDE’s MBA-level Postgraduate Program in Digital Marketing is 11 months long and the fees are INR 5,95,000. You can avail of the 0% EMI Option as well starting at INR 25,000 per month. This may seem expensive but with the average starting salary of graduates being INR 4-5 LPA, the ROI is high.
Note: IIDE conducts weekday as well as weekend batches for their PG in Digital Marketing program.
Scholarship Available
IIDE also offers scholarships to all admitted candidates who stand a chance to win a scholarship of up to INR 1,00,000 based on merit.
IIDE’s focus is always student-first, making a student’s entire experience fun-filled and full of practical learning. Have a look at one of their alumni’s success stories-
Placement Assistance
If you pursue IIDE’s MBA-level PG Program in Digital Marketing, IIDE offers placement assurance based on your performance. Have a look at IIDE alumni who work at some of the most well-known brands in the industry.
IIDE Mumbai Campus & Culture
With a state-of-the-art technology campus in Mumbai, IIDE helps its students understand the practical aspects of digital marketing. The institute also offers a student leadership program to stimulate students’ strategy and decision-making abilities.
The program includes almost 20-25 supersessions, where students can network with industry mentors, CEOs, brand heads, and entrepreneurs, and observe a founder’s mindset first-hand. They also regularly organize cultural events to enhance the learning experience.
Contact Details
Phone No- +91 96199 58615
Email ID- admissions@iide.co
Website- iide.co/master-mba-digital-marketing/
2. Amity University Online
Amity Education Group stands as India’s foremost private education group, recognized among the top 3% of universities worldwide by QS rankings. With pride, we hold the top rank in India and an impressive #37 position globally for our flagship program, the Online MBA. As the only university in India, we possess the highest accreditation from both the US and UK. Additionally, our programs are accredited by WES in the US and Canada. Notably, Amity was the pioneering institution in India to secure UGC approval for our esteemed online programs.
Course Name: MBA with specialization in Digital Marketing Management
Course Type: Online
Scholarships: N/A
MBA in Digital Marketing Course Syllabus
- Legal Aspects of Business
- Business Research Methods
- Financial Management
- Human Resource Management
- Conflict Resolution and Management
- Strategic Management
- Minor Project
- Professional Ethics
- Major Project
- Management in Action Social Economic and Ethical Issues
- Digital Marketing
Course Duration & Fees
The duration of the course is for 2 years and the fee for the same is around INR 1.6L – 2.53L.
Contact Details
Phone: 1800-102-3434
3. SprintZeal
Sprintzeal offers digital marketing training that is intended for both new and seasoned marketers. It was recognised as the top new e-learning course by DNA and Stars of the Industry Group (Daily News and Analysis).
Sprintzeal’s primary goal is to acquaint candidates with digital marketing and provide them with a practical understanding of it.
Course Name: Digital Marketing Masters Program
Course Type: Online
Scholarships: N/A
MBA in Digital Marketing Course Syllabus
- Search Engine Optimization
- On-page and off-page optimization
- SEO reporting and tools
- Pay Per Click Management – Campaigns, Ads, PPC tools and reporting
- Social Media Optimization – Bookmarking, blogs, press releases, and news
- Google Analytics
- WordPress
Course Duration & Fees:
The fee for the course is around INR 85,000. You can contact the institute to know about the duration of the course.
Contact Details:
Phone no: +918042060494
Email: sprintzeal.com
4. IGNOU
Indira Gandhi National Open University (IGNOU) is one of India’s well-known universities with over 227 online and distance learning programs. It has enrolling of over 4 million students worldwide. It is one of the largest online and distance universities in the world. It is NAAC accredited with an A++ grade and recognized by the UGC-DEB (University Grants Commission – Distance Education Bureau) and AICTE.
IGNOU offers a variety of online MBA specializations to help students gain an in-depth understanding of management principles. One of these specializations is MBA in Digital Marketing and E-Commerce Management. Candidates with a bachelor’s degree from any accredited university are eligible to take this two-year postgraduate program. It is specially designed for online and distance MBA students to help them gain experience and connections in leading companies. It will help you understand concepts such as digital advertising, marketing management, and e-commerce marketing.
Course Name: MBA Digital Marketing & E-commerce Management
Course Type: Online and Distance
Scholarships: N/A
MBA in Digital Marketing Course Syllabus
Semester 2
- Entrepreneurship
- Marketing Management & Research
- Digital Marketing and E-Commerce Fundamentals
- Inbound Marketing: Content and Search Marketing
- Outbound Marketing: Digital Ads and Social Media Marketing
- Brand Management for E-commerce
- Elective
- Web & Social Media Analytics
- Digital Product Management
- Marketing Analytics
Course Duration & Fees
The duration of this MBA program is 2 to 5 years and its total fee is INR 37,800.
Contact Details
Phone: 29572513 / 29572514
5. Simplilearn
Simplilearn is an online platform conducting online boot camps for certification courses. Its mission is to deliver digital knowledge digitally to improve the skills of the students. Simplilearn offers online education on cyber security, Cloud computing, project management and similar certification courses to the top 5 digital marketing courses.
Based in San Francisco, California and Bangalore, India. Delivering globally they have 2000+ trainees from the industries. If you are already a professional but need to get your game up, they are there to help the professionals, corporates and so many more.
Course Name: Masters In Digital Marketing
Course Type: Online
Scholarships: N/A
MBA in Digital Marketing Course Syllabus
- Mastering SEO, Content Marketing, PPC and Digital Analytics
- Mastering Social Media, Mobile Marketing and Digital Strategy
- Advanced Web Analytics
- Advanced Search Engine Optimization (SEO)
- Advanced Pay Per Click (PPC) Program
- Advanced Social Media (With Facebook Blueprint Voucher)
- Digital Marketing Capstone
Course Duration & Fees
The duration of the course is for 11 months and the fee for the same is around INR 65,000.
Contact Details
Phone no: +65 3158 5082
6. Great Lakes Institute of Management
The Great Lakes Institute of Management, Chennai, was founded in 2004 by Dr. Bala V. Balachandran, a Padmashree recipient and Professor Emeritus at the Kellogg School of Management.
Within a short period of time, Great Lakes has become one of the best business schools in the world, guided by an extraordinary faculty, guided by an outstanding advisory council, and supported by worldwide collaborations.
Its goal is to produce business leaders and entrepreneurs who are prepared for the needs of the present and future markets by providing modern, high-quality instruction, research, and social engagement.
Course Name: Online MBA Program
Course Type: Online
Scholarships: N/A
MBA in Digital Marketing Course Syllabus
- Macro Economics
- Financial Accounting for Decision Making
- Marketing Management
- Individuals in Organizations
- Business Statistics
- Verbal & Written Communication
- FADM Tutorials
- Marketing Research
- Management Information System
- Digital Marketing
Course Duration & Fees:
This is a two-year program. Kindly contact the institute to know about the fee structure.
Contact Details:
Phone no: +91-44-27489000
Email id: info@greatlakes.edu.in
7. Jain University
JAIN Online is an e-learning platform developed by JAIN (Deemed-to-be University). The university operates under the auspices of his JAIN Group, an established education provider and 30-year trusted entrepreneurship incubator. Staying true to its vision, the university places equal emphasis on education, entrepreneurship, research, and sports, attracting thousands of students each year from India and around the world to pursue higher education.
JAIN Online offers MBA with an elective in Digital Marketing & E-commerce that consists of a comprehensive general management curriculum. In this course, you will dive into the world of digital marketing and learn how to use it effectively to maximize business value. This course will help you master all major digital marketing tools and platforms such as Google and Facebook Ads, WordPress, HubSpot, and MailChimp. It will also help you in earning some of the top digital marketing certifications from Google and Facebook.
Course Name: MBA in Digital Marketing & E-commerce
Course Type: Online
Scholarships: N/A
MBA in Digital Marketing Course Syllabus
- Entrepreneurship
- Marketing Management and Research
- Digital Marketing and E-Commerce Fundamentals
- Inbound Marketing: Content and Search Marketing
- Growth Marketing
- Outbound Marketing: Digital Ads and Social Media Marketing
- Brand Management for E-Commerce
- Open Elective Course
- Web & Social Media Analytics
- Digital Product Management
Course Duration & Fees
The duration of this online MBA course is 2 years and its total fee is INR 2,00,000.
Contact Details
Phone: +91 9294969497
Email: enrol@onlinejain.com
8. NIMS Institute
The National Institute of Management Solutions (NIMS) is an NGO that promotes professional training for those who have missed college qualifications to pursue a career. NIMS is dedicated to making its rich academic resources available to the public at local, national, as well as international levels.
NIMS offers an MBA in Digital Marketing which is specially designed for professionals, entrepreneurs, and job seekers. In this MBA program, NIMS offers a comprehensive overview of global management education. They also provide an intensive educational experience designed to help participants effectively cope with multiple challenges. This MBA program will not only enable participants to work more effectively in their current position but also improve their career prospects.
Course Name: MBA in Digital Marketing
Course Type: Distance Learning
Scholarships: N/A
MBA in Digital Marketing Course Syllabus
- Website planning and creation
- Market analysis
- Google AdWords
- Merchant center
- E-commerce marketing
- Ad sense
- Affiliate marketing
- Introduction to Blockchain
- Search engine optimization
- Social media marketing
- Payment gateway management
- Cyber law
Course Duration & Fees
The duration of this Online MBA course is 1 year and its total fee is INR 1,80,000.
Contact Details
Phone: +91-9999-747453
Email: info@nimsedu.org
9. IMTS Institute
IMTS Institute is an educational institution with highly qualified as well as experienced teachers and over 350 employees. It strives to provide quality education to all of its students, regardless of their location. Aimed primarily at career-oriented students, the IMTS Institute helps its students in reaching the pinnacle of success by providing them with quality education. Over the past 17 years, nearly 50,000 students have been satisfied with the support and services provided by IMTS.
IMTS Institute offers a Distance MBA in Digital Marketing program. The curriculum of this course includes topics such as email marketing, leadership, internet marketing, strategy management, and social media marketing, which are becoming more and more necessary in multiple fields these days. This course will help you learn various digital marketing practices along with management concepts. Each applicant, upon successful completion of this course, will be eligible for a variety of positions, including Digital Marketer, Digital Marketing Executive, and Advertising Manager.
Course Name: MBA in Digital Marketing
Course Type: Distance Learning
Scholarships: N/A
MBA in Digital Marketing Course Syllabus
- Introduction of Digital Marketing
- Web Analytics
- E-Commerce
- Digital Marketing
- Search Engine Optimization
- Social Media Marketing
- Content Marketing
- Organizational Behaviour
- Decision Science
- Financial Management
- Email Marketing
Course Duration & Fees
The duration of this Distance MBA program is 2 years and its fee is around INR 25,845 to INR 31,999 per year.
Contact Details
Phone: (91) 9210989898 / (91) 9773793274
Email: service.imtsinstitute@gmail.com
10. IIM Skills
IIM Skills is a leading education service and training institute. It presents world-class skill enhancement and development courses. It is led by industry experts having 12 plus years of experience in digital areas and will train you to grow into a professional with hands-on experience of real-time projects at your own pace and understanding with lifetime excess.
Course Name: Masters In Digital Marketing
Course Type: Part-time
Scholarships: N/A
MBA in Digital Marketing Course Syllabus
- Web Development
- Social Media Marketing
- Micro Video Marketing
- Affiliate Marketing
- Google AdWords (SEM)
- Email Marketing
- SEO
- Content Writing
Course Duration and Fees:
The course duration is of 120 hours and the fee is INR 29,900+GST.
Contact Details:
Phone No: 9911839503
Website: https://iimskills.com/
11. upGrad
Founded in 2015, upGrad is South Asia’s largest high-tech company. They are one of the most prominent names in the realm of online learning platforms offering highly qualitative courses online through world-class universities.
upGrad offers an MBA degree program from Australia’s top B-School Deakin Business School (DBS). This program is designed to help you become the business leader of tomorrow while advancing in your career.
This program provides you with top-notch content in the form of videos, case studies, and projects from leading faculty and industry leaders. This program will help you develop business acumen and improve your decision-making and communication skills. After completing this MBA program, you will be able to advance in your career as a manager or leader in your chosen field.
Course Name: MBA Global
Course Type: Online learning.
Scholarship: No.
MBA in Digital Marketing Course Syllabus
- Marketing Management – I
- Business Communication
- Accounting & Finance
- Decision Sciences
- Project/ Assignment
- Innovation by Design
- Financing your Strategy
- International Business
- High Performing Organizations
- Global Capstone Project
Course Duration & Fees
The duration of this MBA program is 24 months and its fee is INR 5,50,000 (incl. taxes) without immersion.
Contact Details
Phone: 1800 210 2020
Email: customercare@upgrad.com
Career Opportunities After MBA In Digital Marketing In Gandhinagar:
After pursuing the MBA in Digital Marketing you don’t have to worry about the job or salary. There is a rise in the Digital marketing market the job you will be offered will be a satisfying job role and the most satisfying salary.
There are numerous career opportunities available for you after completing your MBA in Digital Marketing in Gandhinagar. Most established businesses, startups, and entrepreneurs are in a dire need of a professional digital marketer who can help them in maximizing the digital reach of their venture. MBA career opportunities are as diverse as the potential resources for marketing on the Internet.
There has been a steady increase in MBA digital marketing jobs in India lately, especially after the covid period. Here are some common career options available for you after completing your MBA in Digital Marketing in Gandhinagar.
| Digital Marketing Role | Average Annual Salary in Gandhinagar (INR) | Average Annual Salary in India (INR) |
|---|---|---|
| Digital Marketing Manager | 8-12 lakh | 7.2 lakh |
| Social Media Manager | 5-8 lakh | 4.82 lakh |
| SEO Manager | 6-10 lakh | 4 lakh |
| Brand Manager | 7-12 lakh | 11.6 lakh |
| Data Analysts | 6-10 lakh | 4.2 lakh |
| Paid Media Analysts | 5-8 lakh | 4.5 lakh |
| Growth Manager | 8-12 lakh | 10 lakh |
| Content Strategist | 6-10 lakh | 5.7 lakh |
| Performance Marketer | 7-11 lakh | 12 lakh |
| Influencer Marketer | 4-8 lakh | 5 lakh |
Eligibility Requirements For An MBA In Digital Marketing In Gandhinagar:
Before applying for MBA in digital marketing in Gandhinagar, let’s check the basic eligibility requirements needed.
| Eligibility Criteria | Minimum Requirements |
|---|---|
| Educational Qualifications | Bachelor’s Degree in any field preferably Marketing//Commerce field |
| Work Experience | 0-5 years (differs from institute to institute) |
| Entrance Exams | CAT, XAT, MAT, NMAT, GMAT, IIDE Admissions Test |
Look at the eligibility criteria of your preferred college and in case you aren’t eligible, you can apply for IIDE’s 4-month advance online digital marketing course.
How To Apply For An MBA In Digital Marketing In Gandhinagar?
Let us have a look at the application procedure for MBA in digital marketing in Gandhinagar. To apply for an MBA in Digital Marketing in Gandhinagar, you need to go through the below-described application process –
- Choose the institute you wish to pursue an MBA in Digital Marketing with and fill out the application form.
- Once you have submitted your application with the correct details, you can expect a call from their team in 1-2 weeks.
- Once your application is checked, you will be asked to take the entrance exam, if not taken already. Not all colleges have an entrance exam. So this depends from institute to institute.
- After passing the entrance exam, you will be called for a personal interview round with the admission committee.
- If you are chosen, you will receive an offer letter from the institute. Then you will be asked to submit the necessary documents.
Note: The eligibility criteria and the application procedure differ from institute to institute.
FAQs- Frequently Asked Questions
Q1. Which MBA is best for digital marketing?
Ans: The MBA in Digital Marketing is considered the best for specializing in the dynamic realm of digital marketing, equipping candidates with essential business management skills and in-depth knowledge of digital marketing strategies.
Q2. Is digital marketing available in MBA?
Ans: Yes, many MBA programs offer a specialization or concentration in digital marketing. These programs provide students with a comprehensive understanding of digital marketing strategies, tools, and techniques, along with essential business management skills.
Q3. Is an MBA in digital marketing worth it?
Ans: Whether an MBA in digital marketing is worth it depends on individual career goals, industry demand, and personal preferences. It can enhance career opportunities, and salary potential, and provide specialized expertise in the rapidly growing field of digital marketing. Prospective students should carefully assess their objectives and weigh the benefits against the cost and time investment before making a decision.
Q4. Which MBA specialization is best for marketing?
Ans: The MBA specialization that is best with marketing is “MBA in Marketing.” This specialization focuses specifically on marketing strategies, consumer behavior, market research, brand management, and other essential marketing-related subjects. It provides a comprehensive understanding of marketing principles and equips students with the skills needed to excel in marketing roles within various industries.
Q5. What are the MBA Courses available in Gandhinagar?
Ans: Gandhinagar offers a variety of MBA courses, including Marketing Management, Finance, HRM, IT, International Business, Operations Management, Entrepreneurship, Rural Management, Healthcare Management, and Tourism & Hospitality Management.
Q. Can students from non-marketing backgrounds pursue an MBA in Digital Marketing?
Yes, students from any background can pursue an MBA in Digital Marketing. However, students are required to have a bachelor’s degree in order to themselves in an MBA in Digital Marketing program.
Q. Is an MBA in Digital Marketing worth the investment?
Yes, an MBA in Digital Marketing is worth investing in as it provides you with industry-level skills and knowledge, which are highly valued by organizations. It also helps you in building a strong professional network as well as provides you with excellent career opportunities.
Conclusion
In conclusion, pursuing an MBA in Digital Marketing in Gandhinagar opens doors to a world of opportunities in the ever-evolving digital landscape. With top-notch institutions offering specialised courses, students can gain valuable insights, industry-relevant skills, and a competitive edge. Embarking on this transformative learning journey can empower individuals to excel as marketing professionals and thrive in the digital age.
Don’t miss the chance to level up your career with an MBA in Digital Marketing in Gandhinagar!
We hope that this Blog answered all your questions regarding the MBA in Digital Marketing in Gandhinagar. As we conclude, we look forward to meeting you in our next one. Happy reading until then!
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