50+ Google Ranking Factors Every Digital Marketer Should Know in 2025

Google is the biggest search engine globally, making it critical to rank properly on Google. With a huge marketplace proportion of 92%, Google makes a decision about which web pages are the best quality and maximum applicable for its search queries.

If your web page lands on the primary web page of Google, it`ll obviously entice greater traffic, leading to expanded business or exposure. SEO, or search engine optimization, revolves around ranking at the pages of a SERP (search engine result web page). As a search engine optimization specialist, it is crucial to deeply apprehend the Google algorithm and Google ranking factors.

In 2024, a few new Google search ranking factors have emerged, constructing upon the Google search engine optimization elements of 2023. However, with numerous lists detailing 100-200 elements, it can be overwhelming. Therefore, on this weblog from site:iide.co, we have compiled the latest 50+ maximum critical Google Ranking Factors to focus on, alongside penalization elements that could affect your Google rating.

Also Read: Scope of Digital Marketing in 2023

Kartik Mittal

Digital Marketing Trainer

Updated on: Oct 11, 2024

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Kartik Mittal

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Digital Marketing Trainer

Kartik is a certified digital marketer and an experienced marketing trainer with a strong passion for imparting knowledge in the field of digital marketing. As a marketing leader, he brings expertise in SEO (Search Engine Optimization), ASO (App Store Optimization), Website Development & much more. His curiosity and commitment to staying updated with industry trends have made him a dedicated digital marketing educator.

Kartik's dedication to teaching has led him to train over 35,000 students globally. His students range from engineers, MBA graduates, start-up entrepreneurs, marketing managers, and even those new to the world of digital marketing. His sessions have reached learners across India, Canada, Dubai, the USA, and other parts of the globe. 

Kartik is committed to helping students and professionals alike understand the complexities of digital marketing, empowering them to advance their careers and businesses in this dynamic industry. His deep knowledge and practical approach have earned him a reputation as top 1% digital marketing trainer.