Know All About Digital Marketing Salary in Subang Jaya

Updated on: Jul 3, 2023

If you want to work in digital marketing, in a place like Subang Jaya you’ll want to know how much money you can make. To assist you, we’ve compiled the best digital marketing salary in Subang Jaya. But before we get into that let’s discuss what digital marketing salary is in general. According to reports, the digital marketing industry is rapidly developing. It provides one of the most sought-after professional pathways throughout the world as well as high-paying digital marketing wage packages. Is this a fact? The digital marketing industry, without a shadow of a doubt, pays higher than other professions at the same experience level since businesses in every sector rely heavily on the digital landscape for profitable growth.

Businesses now rely on digital platforms for the majority of their operations, especially in light of the COVID-19 epidemic. As a result, the reach of digital marketing has expanded even further. It ultimately resulted in a rise in the quantity of employment available and the pay rates being paid. For instance, according to Glassdoor, the average income for a digital marketing manager in the US is $95,955. This sum accounts for basic salary as well as extra compensation including commission, cash bonuses, and profit-sharing. So, if you want to work in this business that is fast-paced, demanding, creative, and tough, you’re on the correct route! Because The salary for various digital marketing job roles in Subang Jaya will be covered in this article.

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Factors Affecting Digital Marketing Salary In Subang Jaya

Educational Status

If you have a solid educational background and any other qualifications in the field in which you are seeking work, you have a very good chance of earning a higher salary. According to LinkedIn, being a digital marketer requires a bachelor’s degree. It might be in the field of communications, business, advertising, or journalism. Many digital marketing specialists nowadays began their careers without a college education. They began their marketing careers by attending specialized courses in SEO, SEM, data analytics, and other areas. You should be aware, however, that having more educational qualifications would enable you to make a better digital marketing salary in Malang.

Negotiation tip: If your education exceeds what is required for the position and is relevant, emphasise it.

Level Of Experience

In every organization, experience has a huge impact on how much you may expect from an employer. If you have previous employment experience or have done internships in the field you want to work in, you will have a far greater chance of landing a good wage. The amount of months or years you have worked determines your pay count. Employers are searching for measurable accomplishments, and if you can consistently achieve them, they will be more than willing to give you a raise in exchange. Years of experience in this industry can only increase your digital marketing pay.

Negotiation tip: If you have somewhat more experience than is necessary, emphasize it; if you have much experience, you will indeed be overqualified.

Performance Reviews

Because most companies rely at least some of their pay choices on individual performance, this is a crucial factor to consider when applying for a raise or promotion. Even if you are looking for a new job, this information may be useful to your future employer since it provides a full picture of your skills.

Negotiation tip: Performance, particularly incentive pay, has a substantial influence on salaries. More info! not found


Employers in Malang seek candidates with extra skills. In the digital marketplace, more digital competencies equate to higher digital marketing compensation. This does not suggest that you must be a jack of all crafts, but you may acquire skills that complement your speciality. An SEO professional with design and video editing skills, for example, is considerably more appealing to employers than an SEO specialist with no other skills. Thus, skills like strong communication, presentation, analytical thinking, problem-solving, leadership, content writing, and so on have a significant impact on your salary.

Negotiation tip: Discuss with recruiters and hiring managers how your skill set can impact your wage offer.

Geographic Location

Unsurprisingly, one of the key determinants of how much money you can make in a certain occupation is where you live. For instance, a police officer in New Jersey may anticipate making around $70,000 per year. In Wyoming, the same police officer will earn just over $40,000 annually, which is slightly more than half of what he would make in New Jersey. In this instance, digital marketing is the same.

The Company

Salaries will vary depending on a company’s size, marketing budget, and business goals. For example, Glassdoor estimates that firms like Amazon, Cisco Systems, and Disney offer digital marketing managers salaries of around $100,000, while Non-Profit organizations like the YMCA and United Way offer wages of about $50,000 to $60,000. 

The Industry 

Similarly, the industry in which you work will influence your wage range. A digital marketing manager in aerospace and defence, for example, may earn $111,290, while a digital marketing manager in education can earn $98,350.

Professional associations and certifications

Certifications and participation in professional organizations or trade organizations can increase salary. However, if a position requires a qualification that you do not possess, your salary may be set at the lower end of the range. Some businesses force employees who do not have certificates to pursue them. 

Digital Marketing Salary Trends In Subang Jaya Top Roles

1. Digital Marketing Specialist

A digital marketing Specialist is someone who creates, administers and supervises digital marketing initiatives. A digital marketing professional is also in charge of managing social media, implementing content strategy, measuring performance, and optimizing outcomes. They frequently manage budgets and teams as well.

Required Qualifications

Typically, a digital marketing professional is in charge of coordinating and mediating with several specialists. To carry out campaigns, they collaborate closely with SEO/SEM professionals, authors, editors, and social media strategists. They will need the following abilities to do so:

  • a fundamental comprehension of every aspect of digital marketing
  • business perceptions to come up with strategies
  • knowledge of research techniques for competitive analysis, etc.
  • Analytical abilities to do A/B tests, etc., to gauge performance.
  • Interpersonal abilities including communication, teamwork, problem-solving, and logical thinking.


A digital marketing professional earns an average of $52,831. You can command a greater salary if you have particular talents and expertise. For example, when a digital marketing professional advances to a management position, they generally makes $75,230. Los Angeles and Seattle are America’s highest-paid cities, earning 16% more than the national average. New York City is close behind, at 14% more than the national average.

2. SEO Specialist 

An SEO professional does research, analyzes data, and discovers chances to boost a website’s ranking on search engines such as Google, Bing, and Yahoo. On-page SEO and off-page SEO are the two types of SEO. An on-page SEO professional does keyword research, ensures that content is search engine optimized, publishes material, and tracks performance. Off-page SEO specialists build backlinks and look for possibilities for guest blogging. Depending on the size of the business, one individual may be responsible for both of these jobs.

Required Qualifications

The technical job of an SEO professional calls for abilities like

  • Keyword identification abilities
  • Analytical abilities for reporting, presentation, and strategy
  • Expertise with SEO tools such as Ahrefs, SEMrush, Google Search Console, and others.


Due to its development, SEO has a wide range of pay scales based on experience and skill level. An SEO professional makes $52,000 on average. An SEO manager can expect to make roughly $80,538 per year. One of the best cities for an SEO professional to work in is New York, where salaries are around 19% more than the national average. Dallas comes next, with 7.5% more options than the national average Subang Jaya is also a good place where an SEO professional can work.

3. SEM Specialist

Pay search, display, social media ads, and other marketing efforts are managed and carried out by an SEM professional. Their main responsibility is to guarantee the success of marketing initiatives. They conduct keyword research, develop campaigns, write text, produce images, plan campaigns, carry them out, track campaign performance, and optimize their efforts every day. Depending on their level of seniority, they could also oversee teams and budgets.

Required Qualifications

An SEM specialist must have the following skills:

  • understanding of display and search advertising
  • knowledge of pay-per-click (PPC), social media advertising, and influencer engagement
  • models for online advertising
  • ability to successfully manage budgets
  • competence in reporting and analytics


An SEM expert typically earns $54,984 annually. With a few years of experience, an SEM manager might anticipate earning $76,429 annually. According to Payscale, Seattle is one of the best locations for SEM professionals to work.

4. Social Media Specialists

By creating and implementing innovative digital content for the company’s numerous social media channels, a social media specialist raises brand recognition. They generate social media material, compose text, issue updates, reply to reader comments, manage a social media schedule, and assess their effectiveness.

Required Qualifications

A social media professional must be familiar with the social media landscape. This includes monitoring platform improvements, monitoring viral trends, knowing audience expectations, and exploiting all of this in real-time. To accomplish so, a social media professional must be proficient in the following areas:

  • Writing
  • Design
  • Video production and editing
  • Social media scheduling, and publishing
  • Analytics

A social media professional makes around $50,308. A social media marketing manager with expertise may make up to $58,016 per year. With incomes that are around 22.8% more than the national average, New York is the best-paying location for social media professionals. Chicago and Denver are close behind.

5. Content Strategist

What They Do

A content strategist creates, plans, and implements content strategy. This can include text material (such as blogs and whitepapers), visual content (such as infographics), audio content (such as podcasts), or video content. While they are not required to be experts in all of these areas, it is anticipated that they are experts in one or two. A content strategist’s major task, however, is to design the content calendar, plan and schedule material, monitor performance, and optimize.

Required Qualifications

A content strategist must be creative and capable of executing content. They must be proficient in the following areas of digital marketing:

  • Design, writing, and video production
  • WordPress and Squarespace are examples of content management systems.
  • Google Analytics and other web and mobile analytics tools
  • Problem-solving and collaboration
  • Paying close attention to detail


A content strategist makes an average of $70,215 per year. A senior content strategist can expect to make roughly $96,047 per year. San Francisco has the highest pay for content strategists, which is around 29.9% greater than the national average. Seattle is following next.

6. Email Marketing Specialist

An email marketing professional creates, manages, and implements an organization’s email campaigns. Maintaining email databases, planning campaigns, creating text, building email templates, scheduling blasts, and measuring performance are all part of the job.

Required Qualifications

Writing skills are often required of an email marketing professional since they must be able to create tailored and effective emails. Today’s email marketing strategists must also be familiar with A/B testing and performance tracking.


An email marketing manager makes around $80,680 on average, and an email marketing specialist makes an average of $60,770. Payscale reports that salaries for email marketing professionals in Los Angeles and New York are higher than the national average.

6. Pay-Per-Click Analyst

One of the upcoming occupations in digital marketing in 2023 is a pay-per-click analyst. For this specific employment, an individual with the necessary skills and expertise must be able to generate profits that are at least as high as the initial investment. A person who can do this will be employed by the business.

After achieving organic results, businesses concentrate on pushing the envelope and experimenting with sponsored advertising. You must be well-versed in campaign development and cognizant of the psychology underlying each pertinent click. This can help you land a position as a PPC Analyst in prestigious businesses.

In Subang Jaya, the typical annual income for an entry-level PPC Analyst with less than a year of experience is $51644. And a PPC Analyst with more than 2 years of experience may anticipate making an average salary of $61644 annually.

The Principal Duties of a PPC Analyst

  • Take control of paid ad campaigns on Bing, Google Search & Display, and other ad networks.
  • In charge of running advertising campaigns on Facebook, LinkedIn, Quora, and other social media sites
  • increasing the quality score
  • following the monthly and daily budget
  • Integrating Google Analytics
  • oversee the campaign’s graphic design


7. Data Analyst

Data analysis affects company choices because it evaluates data and transforms it into information that gives solutions to enhance operations. Data analysts gather data from many sources and analyze patterns and trends. Analytics helps businesses identify what is working and what is not by letting them know if they are on the correct route. A data analyst’s average starting salary in digital marketing in Subang Jaya is $681.49, but those with more than 2-3 years of experience can expect to make $908.65 to $1,135.82 annually.

The duties of a data analyst include

  • gathering and analyzing data
  • Analyzing results
  • Finding trends and patterns in data sets
  • collaborating with internal business teams or the management team to identify business needs

8. Paid Media Expert

Your web portals’ traffic is brought in by a paid media professional through online advertising on websites like Facebook, Instagram, Google, etc. A combination of a creative and analytical mind is necessary for success as a paid media professional.

As a Paid Media Expert, you must be fast to recognize the platforms that will best reach your target audience and be creative with your media purchasing techniques to acquire the greatest input optimization for increased output.

An entry-level Paid Media specialist can anticipate a salary of $681.49 per year at first. Your salary will then rise on your experience and level of expertise. In India, a paid media specialist with more than 2-3 years of experience can anticipate earning an average annual salary of $1,135.82 to $1,362.98.

The duties of a paid media expert include

  • Offer PPC advice based on execution.
  • Analyze all PPC operations to determine their ROI and efficacy.
  • creating, putting into action, and improving digital campaigns
  • supplying pertinent stakeholders with continuing actionable information about campaign performance
  • overseeing and controlling the entire paid media budget
  • carrying out comprehensive keyword and website research

9. Marketing Automation Specialist

The management of the marketing automation platform and maximizing its functionality falls within the purview of a marketing automation specialist. They must collaborate closely with project managers, designers, developers, and designers, developers, and project managers of operational projects.

Specialists in marketing automation are required to create marketing plans and enhance advertising campaigns to increase client retention and income.

An entry-level Marketing Automation Manager in India makes an average pay of $908.65 annually with less than a year of experience. The average annual pay of $1,362.98 is what a Marketing Automation Manager may anticipate with more than 2-3 years of expertise.

The duties of a marketing automation specialist include:

  • Creating and carrying out marketing programs.
  • Improve analytical methods
  • Recognize and assess campaign metrics
  • Develop and come up with a marketing strategy


Where Can You Learn Digital Marketing

The reality is that learning digital marketing is required if you want to reap its full benefits. Knowing the top Surabaya digital marketing trends to assist you to plan for the future marketing year is insufficient. So, if you want to stay current with digital marketing trends and obtain valuable skills, you must master digital marketing. As an employee or a business owner, digital marketing is an essential skill to have. To accomplish so, you must be a professional digital marketer who knows the industry’s complexities. Spend time and money improving your abilities if you are interested in digital marketing so that you may earn a higher income when applying for digital marketing job openings in Subang Jaya and throughout Indonesia.

IIDE provides an online digital marketing course that will teach you the principles of digital marketing as well as industry-relevant training in less than four months.IIDE’s digital marketing program is distinguished by its aid in education, skill training, and job placement.

Here are the key points:

  • 100+ hours of live instruction
  • More than 50 hours of video presentations
  • A scholarship of up to NPR 70,000 is available.
  • Individual mentorship sessions
  • mastery of 20+ industry tools
  • Live presentations in class
  • 7 or more ongoing projects and assignments
  • Complete placement help
  • Resume and interview preparation

Digital marketing is a crucial skill that can help you advertise your company or business in several ways. IIDE offers a comprehensive course on it. By taking the course, you may assist any company to advertise itself and thereby increase its ROI. It also helps in planning for the next marketing year.

Get Assured Placements - PG in Digital Marketing

 Frequently Asked Questions

Q. How much does a digital marketer earn in Malaysia?

Ans: The average gross pay for a digital marketer in Malaysia is RM76,808 or about RM37 per hour. Additionally, they receive an RM2,151 incentive on average. Pay projections are based on information from a salary survey that was conducted in Malaysia with anonymous employees and employers.

Q. What is the basic salary of digital marketing?

Ans: In India, the average annual salary for a Digital Marketing Manager at the entry level is 5,48,755. A Senior Digital Marketing Manager with more than 5 to 9 years of experience in India can earn between 7,09,800 and 10 lakhs.

Q. What is the monthly salary of a digital marketer?

Ans: In India, a digital marketing manager makes an average pay of 7.2 lakh rupees (about 60.0 thousand dollars) per year. The estimated wages are based on 6828 salaries from different Digital Marketing Managers in various sectors.

Q. Does a career in digital marketing pay well?

Ans: An entry-level digital marketing manager can anticipate making an average salary of $41,828 annually. Senior-level managers can make an average of $82,483, while mid-level managers in the field of digital marketing can make $72,043 annually.

Q.Is digital Marketer a stressful job?

Ans: Every digital marketer experiences stress. It takes on many shapes and is brought on by various factors. The result is that digital marketers struggle to create effective campaigns that attract attention and encourage conversion. Such upsetting circumstances may cause digital marketers to lose their competitive edge.


Digital marketing is necessary for any organization so you need to understand the advantages, which include. Affordability – digital marketing is far less expensive than traditional marketing strategies. Expansion – Digital marketing allows you to reach out to these folks and therefore broaden your company’s reach. and a lot of benefits. well, that’s all for this blog we hope you enjoyed it, to read more such informative blogs visit the IIDE blogs section or if you want to improve your skills in digital marketing join their advanced digital marketing course.

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Karan Shah

Founder and CEO at IIDE

He is a passionate public speaker and teacher for over 10 years. He has trained over 60,000+ students and 25+ corporates in Digital Marketing via online and offline channels. He is a Harvard alumnus specialising in E-commerce......[Read full bio]


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