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5 Best Digital Marketing Courses in Soweto To Ascend Your Digital Skills

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Looking for digital marketing courses in Soweto? In this blog, we have penned down the top 5 Digital Marketing Courses in Soweto, along with the course details including syllabus, duration and fees, to help you ascend your digital marketing skills

Digital marketing is essential to ensure the promotion of products to form good connections with the target audience. With the demand exceeding the supply of digital marketers, there are a plethora of work opportunities available for you. 

The snapshot below highlights the increase in the number of internet users indicating the rapid growth of the global digital industry.  

Digital Marketing Course in SOWETO - scope of digital marketing

Source: scope of digital marketing 

The job opportunities are massive! Pursuing a career in digital marketing will provide you with flexibility and a handsome salary. 

If you are someone who has recently graduated and wants to pursue a postgraduate degree in digital marketing, check out this 11 month MBA – Level Post Graduation in Digital Marketing program and earn a degree from the comfort of your home.

List of Top 5 Digital Marketing Courses in Soweto

1. IIDE – The Digital School

digital marketing courses in SOWETO - IIDE logo

IIDE is one of the leading institutes for digital marketing today. Awarded as the “Best Digital Marketing Institute” by the World Education Congress Awards 2021, IIDE is raising the bar of imparting education globally. We have trained more than 2,35,000 learners from countries like the USA, UK, Canada, Australia, UAE, and more.

IIDE is changing the way students learn today. We call it the futuristic way of learning. Unlike other traditional institutes, IIDE doesn’t encourage students to learn from outdated PPTs. We believe in a customized, concise, and real-world relevant curriculum. 

Online learning has given a new face to the education industry which has enabled enthusiasts to learn from experts located all over the world. With the mission to empower students from the best in the industry, here’s how IIDE is doing it.

IIDE also offers a comprehensive Online Digital Marketing Course with more than 13+ certifications with an advanced teaching methodology. 

Students learn from high-quality self-paced video courses curated and led by top industry professionals & experts. Trainers also schedule 1-on-1 mentoring sessions, and weekly live online sessions to solve doubts and queries in-depth, learn through fun activities and revise topics with students.

So if you wish to find out more about this course, continue reading, But first, watch this video to know about student life at IIDE.

Given below are the details of the course:

Course Syllabus

  • Digital Scenario in India
  • E-Commerce Marketing
  • Search Engine Optimization (SEO)
  • How to Monetize Your Blog
  • Search Engine Marketing (SEM) – Google Ads
  • Content Marketing
  • Advance Content Strategy
  • Design Essentials
  • Social Media Marketing
  • Influencer Marketing
  • Brand Reputation Management
  • Web Analytics
  • Creative Strategy
  • Media Planning
  • Soft Skills
  • Email Marketing
  • App Store Optimization (ASO)
  • Website Planning & Development
  • AD Psychology
  • Copywriting

Course Faculty

At IIDE, all digital marketing concepts are taught by industry professionals who practice those skills in the corporate world. Hence, students get a chance to learn from and meet with top industry experts, while also gaining insights into the corporate world. Below mentioned are a couple of the trainers: 

digital marketing courses in SOWETO - IIDE course faculty

Course Duration and Fees

The duration of the online digital marketing course is 3-4 months which comes down to approximately 12 hours per week. The fee for the course is USD 1,360 with a 0% EMI option available. (Note: The duration of the course has been upgraded to 4-5 months).  

This fee might sound a little bit on the higher side but have a look at the course highlights:

Course Highlights

  • 40+ Hours of Video Learning
  • 70+ Hours of Live Learning
  • 20+ Industry Tools Mastery
  • 7 Modular Assignments
  • 13+ Certifications
  • 8 Brand Projects
  • 1-on-1 Mentoring
  • 1 Final Project
  • 100% placement assistance
  • 250 + Hiring Partners
  • 0% EMI Option
  • Super Sessions
  • Expert faculty
  • Career guidance
  • Learn from Experts
  • Live Q&A
  • Resume & Interview Training

Certifications Offered

On completion of each module, students are awarded a certificate of participation. Students receive up to 12 different certificates on completion of all modules. Students are required to submit 7 Assignments & 1 Final Project thereafter. 

On submission, a Certification in Advanced Digital Marketing will be awarded. We also train our students to appear for Google’s Certification. 

digital marketing courses in SOWETO - IIDE certifications

Here’s where our alumni work:

digital marketing courses in SOWETO - IIDE alumni

Here’s a sneak peek of what it is like studying at IIDE:

Also, do you want to know what it is like to learn from Mr Karan Shah, CEO and IIDE’s Founder himself? Sign up for a free masterclass led by him. Learn from the best and then make your decision.

Contact Details

Phone Number: +91 96199 58615
Email ID: admissions@iide.co
Website: https://iide.co/online-digital-marketing-course/

 

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2. Digital Business Academy

digital marketing courses in SOWETO - DMA logo

Digital Business Academy was founded in 2012 with the aim to equip young individuals for a digital future. The academy has trained over 3500 professionals from over 250 companies and is one of the most sought-after institutes in the city.

The expert trainers make use of the latest research, case studies, techniques, and tools to help their students improve their digital experiences, learning and exposure. They also provide a wide range of customized learning programs and solutions to help improve and advance digital skills. 

Have a look at their digital marketing course structure. 

Course Syllabus

  • Introduction to Digital Marketing
  • Website Optimisation
  • Content Marketing
  • Social Media Marketing
  • Search Engine Optimisation (SEO)
  • Paid Search using Google Ads
  • Display & Video Advertising
  • Email Marketing
  • Digital Analytics
  • Digital Marketing Strategy

Course Duration and Fees

Digital Business Academy is #2 on our list of digital marketing courses in Soweto. The digital marketing course is taught over a duration of 3 days via live online classes. To learn about their fees, kindly contact the institute using the contact information given below.

Course Highlights

  • Face to Face Training and Learning Programmes
  • Customized Knowledge Programmes and Solutions
  • Interactive Discussions and Practical Demonstrations
  • Latest Techniques & Tools
  • Use of Advanced Research and Case Studies to Provide Students With Practical Exposure
  • Learning to Integrate Digital Tactics and Techniques Into Marketing Campaigns
  • Learning to Measure Real-Time Results of Digital Policies.
  • 100% Transformation in Your Desired Field.

Contact Details

Phone Number: +27 10 035 2530

Address: The Business Exchange Rosebank, 195 Jan Smuts Avenue, Rosebank 2196.

Email ID: admin@digitalbusinessacademy.co.za 

3. University of Witwatersrand

Digital Marketing Courses in SOWETO - University of wits LOGO

Wits University is internationally distinguished for its excellent research and high academic standards. 

Wits University is one of the Top 100 universities in Africa. They offer a wide range of short courses to students looking to upskill themselves in various disciplines.

Have a look at the digital marketing short course structure.

Course Syllabus

  • Overview of the digital marketing landscape
  • Integrated marketing communication
  • Digital marketing strategy
  • Different types of websites and website technologies
  • Managing the user experience, key conversion points and calls to action
  • Introduction to mobile marketing
  • Planning and executing a mobile marketing campaign
  • Defining social media
  • Content creation, curation and marketing 
  • Online community management
  • Online reputation management 
  • On-site and off-site search engine optimisation
  • Introduction to email marketing
  • Generating and purchasing email databases 
  • Discuss the various types of paid advertising: Google Adwords, affiliate marketing, social media, paid advertising, display advertising
  • Discuss the various types of digital and social media reports: Google Analytics, Google Search Console, social media insight tools

Course Duration & Fees

The University of Witswatersrand is #3 on our list of digital marketing courses in Soweto. The duration of the digital marketing course is 14 weeks and the fee is USD 784.

Course Highlights

  • Expert trainers 
  • Certifications 
  • A holistic view of the digital marketing landscape
  • Enable participants to integrate digital marketing into the traditional marketing mix
  • Create effective digital marketing reports

Contact Details

Phone: +27 11 717 9503 / 9511 / 9519 

Email: shortcourses.witsplus@wits.ac.za 

4. Oakfields College

digital marketing courses in SOWETO - Oaksfield college logo

Oakfields College started in 2006 and has since grown into a successful, multi-faceted organization. They accredit their success to the highly practical methods of teaching. 

Their courses are taught by highly experienced professionals. The smaller class sizes enable them to pay individual attention to students to ensure their success. 

Given below are the details of the short term digital marketing course.

Course Syllabus

  • Introduction to Digital Marketing 
  • Search Engine Marketing
  • Display Marketing
  • Email Marketing
  • Social Media Marketing
  • Mobile Marketing
  • Strategy and Planning

Course Duration and Fees 

Oakfields College is #4 on our list of digital marketing courses in Soweto. The duration of the digital marketing course is 12 weeks. The classes take place twice a week, three hours per class. To learn about the fee structure, please contact the institute using the contact information given below.

Course Highlights

  • Leverage strategies to gain a digital competitive advantage 
  • Lear to increase return on investment 
  • Latest digital technologies, techniques and tools
  • Face-to-face lectures
  • Interactive PDFs
  • Local case study
  • Small group discussions

Contact Details

Phone Number(s):

Pretoria Campus: 012 361 0416

East Rand Campus: 010 591 7314

Somerset West Campus: 021 850 0383

5. The Knowledge Academy

digital marketing courses in SOWETO - Knowledge academy logo

The knowledge is a highly recognised institute globally with extensive experience in providing quality-infused learning solutions, delivering over 30,000 courses, in 1000+ locations, across 190 countries. 

The academy has trained over 1 million students and also won many international laurels.

Given below are the details of the digital marketing course structure.

Course Syllabus

  • What is Digital Marketing?
  • Impact of Digital Marketing on Business
  • Online Campaign Planning
  • Digital Marketing Techniques
  • Campaign Strategy
  • Integrated Marketing
  • Multi-Chanel Marketing
  • Customer Experience (CX) Marketing
  • User Experience (UX)
  • Sitemaps and Wireframes
  • Usability Testing
  • Introduction to Mobile Marketing
  • Advantages of Mobile Marketing
  • Key Challenges in Mobile Marketing
  • Success Factors in Mobile Marketing
  • Developing a Customer-led Mobile Strategy
  • Assessing the Role of Mobile Sites Vs. Apps
  • Mobile User Acquisition
  • Building Loyalty and Customer Retention Through Mobile Channels
  • Tracking, Analytics, and Conversion Rate Optimisation
  • Why Content is (Still) Pivotal?
  • Developing Content for Different Customer Segments
  • Content and SEO: The Power of ‘In-Bound Marketing’
  • Developing a Content Plan
  • Examples of Successful Content Strategies
  • Introduction to Social Media
  • Rise of Social
  • How Social Media Helps Businesses?
  • Key Players: Facebook, LinkedIn, YouTube, Twitter
  • Successes and Pitfalls of Social Media
  • Why Permission is Everything?
  • How to Acquire Names and Email Addresses?
  • Testing Email for Continuous Improvement
  • E-Newsletters and Other Email Formats
  • Broadcast and Delivery Considerations
  • Successful Email Marketing: Case Studies
  • Introduction to Search Engine Marketing
  • Why is Search Engine Marketing So Crucial to Online Success?
  • Integrating SEO and PPC for Optimum Results
  • ROI through Integrated Marketing
  • Best Practices for Achieving ROI
  • Integrating Online and Offline Activity
  • ‘Real-World’ Integrated Campaigns

Course Duration & Fees

The Knowledge Academy is #5 on our list of digital marketing courses in Soweto. The duration of the digital marketing course is 8 hours and the fee is USD 565.

Course Highlights

  • Immediate Access for 90 days
  • Certificates on completion
  • Case studies
  • Exercise Files
  • Personal performance tool
  • 24/7 Support
  • Suits a busy Lifestyle & Independent Learners
  • Train in the comfort of your home
  • Interactive course
  • Compatible on mobile, tablet and desktop
  • Scenario-based learning
  • Bookmarking ability
  • Note-taking facilities

Contact Details

Phone: +27 800 780004

Email: info@theknowledgeacademy.com

These were the top 5 digital marketing courses in Soweto for you to choose from to ascend your digital skills. Let’s look at some of the commonly asked questions.

FAQs – Frequently Asked Questions

Q. Which is the best place to study Digital Marketing?

The best place to learn digital marketing is the Indian Institute of Digital Education. They offer an online advanced digital marketing course & an MBA-Level Post Graduation Program in Digital Marketing. 

IIDE was awarded as “India’s Best Digital Learning Institute” by the Indian Education Congress and Awards 2020 and by the World Education Congress Awards 2021. The institute is also going global and raising the bar of imparting education all over. 

Q. What is the Fee for Digital Marketing Courses in Soweto?

The fees for digital marketing courses in Soweto on an average range between USD 200 to USD 7000. However, the fees vary in different institutes depending on the packages chosen and the duration of the course. IIDE’s Online Digital Marketing course is for USD 971  + Taxes. 

Q. Is digital marketing a good career?

Digital Marketing has proven to be a highly lucrative career over the past few years due to its soaring demand. A heavy focus on conducting business online in this evolving market, along with a handsome salary and freedom to creatively showcase your talents are the key reasons to specialise in this skill-driven industry.

Q. What are the job opportunities in digital marketing for freshers?

There are numerous job opportunities in digital marketing for freshers, some of them are mentioned below:

  • Social Media Marketing Executive 
  • Digital Marketing Executive
  • SEO Executive
  • SEM Executive
  • Content Marketing Executive
  • Web Development Executive
  • Email Marketing Executive

You must check out our blog on the top 7 digital marketing jobs for freshers for detailed information with some tips on how to get a digital marketing job as a fresher.

To Conclude

These were the top 5 digital marketing courses in Soweto. As we look for new skills to develop and sharpen our knowledge in today’s world, learning Digital Marketing can be extremely beneficial and can help you master several digital marketing techniques and tools in depth.

In our opinion, you should check out IIDE’s  Online Digital Marketing Course and learn the in-demand skills required in the digital industry from the safety of your home. With guaranteed placements, the latest curriculum and amazing trainers, IIDE’s course is worth taking!

We hope the blog has helped gain insight and choose the most suitable institute for you. Let us know in the comments section below. 

Head of Admissions & Institutional Relations at IIDE

She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]

Mamta Shroff

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