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Looking for digital marketing courses in Rajshahi? In this blog, we have penned down the top 5 Digital Marketing Courses in Rajshahi, along with the course details including syllabus, duration and fees, to help you ascend your digital marketing skills.
Digital marketing has emerged as the fastest mode of marketing since the onset of the Covid-19 pandemic. The rapidly evolving marketing industry has significantly changed online consumer behaviour.
Did you know that over 3.96 billion individuals use social media and the internet worldwide? This statistic elucidates that social media is used by more than half of the world’s population and has given advertisers a tremendous opportunity to promote their products and services to a wider and more specialized target group at a lower cost.
(Source: Linkedin.com)
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Also Read: Expert’s Guide on MBA in Digital Marketing
Don’t have the time to read the entire blog? Here’s the synopsis!
Keeping in mind various factors such as duration, fees, placement assistance, top recruiters and course highlights, the top 3 digital marketing courses in Rajshahi are:
- IIDE– Flexible digital marketing courses with industry relevance and 100% placement assistance.
- Beacon IT – Globally recognized course
- Creative IT Institute – 100% Assignment Based
Now, let’s continue with the blog and understand the top 5 digital marketing courses in Rajshahi with placements in detail.
Kartik Mittal
Digital Marketing Trainer
Updated on: Dec 31, 2024
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List of Top 5 Digital Marketing Courses in Rajshahi
Here’s an overview of the top 5 digital marketing courses in Rajshahi, their duration, and the fees of the course.
| INSTITUTES | DURATION | FEES |
|---|---|---|
| IIDE – The Digital School | 4 Months | USD 1,500 – 2,000 |
| Beacon IT | 50 Hours | N/A |
| Creative IT Institute | 6 Months | N/A |
| Digital Marketing Institute | 8-10 Weeks | USD 1368 |
| upGrad | 5 Months | USD 282 |
1. IIDE – The Digital School
IIDE is a leading digital marketing institute that offers various Online Digital Marketing Courses in India. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high paying digital marketing career in this competitive industry.
Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.
So, why do we rank IIDE #1 on the list?
Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.
They also provide an Offline campus immersion option in Mumbai for their online learners via which the learners can visit the IIDE Campus and have some amount of training and assessment done offline and experience the IIDE culture first-hand.
Apart from their excellent placement track record and a student-centric culture, an important reason to include the first is their practical approach to learning. They use a blended training method to ensure all students learn the right skills with the right application methods.
A unique teaching method is adopted by IIDE to personalize the learning process. Here’s what it entails.
Learning Methodology
Step 1: Start with Video Lectures
Step 2: Attend Live Online Sessions
Step 3: Book A Mentor
Step 4: In-Class Presentations
Their unique method or their hybrid learning model (as they call it) starts with a series of high-quality online video courses, followed by weekly live training sessions, custom-tailored 1-on-1 mentoring sessions, and in-class presentations.
Courses Offered
IIDE offers the following online certifications in digital marketing:
- Advanced Certification in Digital Marketing (ACDM)
Preferred by: College Students, Freshers, Small Business Owners, Influencers - Professional Certification in Digital Marketing & Strategy (PCDMS)
Preferred by: Working Professionals, Agency Owners, Freelancers
Here’s a brief comparison of both the online courses:
| Criteria | ACDM | PCDMS |
|---|---|---|
| Duration | 4 Months | 6 Months |
| Live Projects & Assignments | 4 | 7 |
| Certifications Offered | Yes | Yes |
| Placement Assistance | Yes | Yes |
| Interpersonal & Corporate Skills | Yes | Yes |
| Agency & Leadership Skills | No | Yes |
| Project Management | No | Yes |
| No | Yes | |
| No | Yes |
Syllabus
| Courses | Modules Covered |
|---|---|
| Advance & Professional Course | Foundation ● Brand Truth: Marketing Fundamentals ● Customer Journey: AIDA Funnel ● Presentation Skills ● Introduction to Agencies & Departments |
| Advance & Professional Course | Search Marketing ● Website Basics ● Search Engine Optimisation ● Google Ads ● E-Commerce ● Corporate Soft Skills ● Reporting & Excel Training |
| Advance & Professional Course | Social Marketing ● Social Media Organic ● Brand Reputation Management ● Social Media Paid ● Influencer Marketing ● Resume & LinkedIn Profile Building |
| Advance & Professional Course | Growth & Analytics ● Lead Generation & Nurturing ● Google Analytics ● Capstone Project ● Interview Preparation ● Mock Interviews |
| Exclusively in Professional Course | Planning & Strategy ● Media Planning ● Conversion Rate Optimization ● Customer Relationship Management ● Blogging, AdSense & Affiliate Marketing ● Freelancing Economics & Overview ● Portfolio & Personal Brand Building |
| Exclusively in Professional Course | Agency Skills ● Art of Pitching ● Client Servicing ● Campaign Planning ● Project Management ● Harvard Multimedia Case Study ● Leadership & Conflict Resolution Skills ● Masterclass: Economics of Digital Marketing |
Course Faculty
Marketing Tools You’ll Master
A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.
Some of the marketing tools IIDE learners will master are:
AI Tools You’ll Master
With AI revolutionizing industries, it’s crucial to be proficient in AI tools. IIDE empowers its students with the expertise and knowledge to effectively leverage AI-powered tools for impactful marketing campaigns and maximized ROI.
Placement Assistance
IIDE offers assured placement support to everyone who opts for it. Apart from connecting learners with big agencies & global brands, they also provide placement workshops such as AI based mock interviews, soft skills & agency skills training, etc to make you corporate ready.
Some of the brands where IIDE alumni have worked at are:
Here’s what students have to say about IIDE:
Course Duration and Fees
Here’s a table showing the duration and fees of the online digital marketing courses:
| IIDE’s Online Courses | Duration | Fees (USD) |
|---|---|---|
| Advanced Certification in Digital Marketing (ACDM) | 4 months | 1,500 |
| Professional Certification in Digital Marketing & Strategy (PCDMS) | 6 months | 2,000 |
Contact Details
Phone Number: +91 96199 58615
Email ID: [email protected]
Website: https://iide.co/online-digital-marketing-course/
2. Beacon IT
Beacon IT is a specialist institute for technical training in outsourcing and IT. Since 2008, the institute has been offering various courses, including digital marketing courses in Bangladesh, through an integrated learning approach.
Comprehensive preparation at Beacon IT by highly skilled teachers guarantees outstanding learning. Some factors that can be anticipated at Beacon IT are special attention to every person, a skilled faculty, standard computer laboratories, cost-effective courses, and assistance with jobs.
Course Syllabus
- Introduction and overview
- Creating web 2.0 sites
- SEO fundamental
- Keyword research and competitor analysis
- Keywords research (paid tools)
- Advance competitor analysis
- SEO content writing
- On-page SEO
- E-commerce SEO
- E-commerce product listing
- Off-page SEO
- Affiliate marketing
- Email marketing
Course Duration and Fees
Beacon IT is #2 on our list of top digital marketing courses in Rajshahi. The course is offered for a duration of 50 hours and is taught online. For further details about the fees, you can contact the institute using the information given below.
Contact Details
Address: House 83, Road 7, O R Nizam Road, GEC, Dhaka, Bangladesh.
Phone Number: 031-652237 OR 01860602020
Email: [email protected]
Website: https://beaconit.org/
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3. Creative IT Institute
Since its inception in 2008, Creative IT Institute has hosted a variety of short-term courses to help develop young talent. It offers graphic design, online and software training, animation, networking, robotics and automation, and digital marketing courses.
Their courses are delivered and curated by industry experts. Have a look at their digital marketing course structure.
Course Syllabus
- Keyword Research (AdSense, Affiliate, Service)
- Competitor Analysis & Website Audit
- On-Site Optimization.
- On-Page Optimization
- Article Writing Strategy
- Google Webmaster Tool & Analytics
- Off-Page SEO
- Facebook Advanced Audience Targeting
- Quality Maintenance of Facebook Ads
- Facebook Paid Campaign
- Pixel & Re-targeting in Facebook
- YouTube Competitor Analysis
Course Duration & Fees
Creative IT Institute is #3 on our list of top digital marketing courses in Rajshahi. The duration of the course is 6 months with 2 classes each week. For further details about the fees, you can contact the institute.
Contact Details
Phone: +880 1624666000
Address: Momtaz Plaza (4th Floor) House #7, Road#4, Dhanmondi, Dhaka-1205.
Email: [email protected]
4. Digital Marketing Institute
The Digital Marketing Institute gives you a certification that is recognized around the globe.
The Digital Marketing Institute has over 55,000 thousand members worldwide. Their curriculum is guided by a panel of Global Industry Advisory Champions. Given below are the details of the digital marketing course.
Course Syllabus
- Introduction to Digital Marketing
- Content Marketing
- Social Media Marketing
- Search Engine Optimization (SEO)
- Paid Search (PPC) Using Google Ads
- Display and Video Advertising
- Email Marketing
- Website Optimization
- Analytics Using Google Analytics
- Digital Marketing Strategy
Course Highlights
- Tutors with Industry Experience
- Student Support Team Available
- Flexible Learning
Course Duration and Fees
Digital Marketing Institute is #4 on our list of top digital marketing courses in Rajshahi. The duration of the course is 8-10 weeks and the fee is USD 1368.
Contact Details
Phone Number: +1 917 6365832
5. upGrad
Established in 2015, upGrad is an online higher education platform offering industry-relevant courses designed and taught by industry experts. The institute trains college students to be industry-ready by filling the gap between college academics and corporate requirements.
With a great media presence on platforms such as Business Standard, Livemint and upGrad is one of the largest online higher education companies.
The institute has trained more than 10 lakh students to date and has over 300 top companies hiring students from them.
upGrad offers courses in Digital Marketing, Data Analytics and Full Stack Development. Given below are the details of the Digital Marketing course structure.
Course Syllabus
- Excel basics for marketers
- Digital Marketing Metrics and Channels
- Social Media Marketing
- Search Engine Optimisation (SEO)
- Search Engine Marketing (SEM)
- Display Advertising
- Web Analytics
- Content Marketing
- Creating a blog
- Programmatic ad-buying and display marketing
- Email Marketing
- Integrated marketing strategy
- Soft skills of a digital marketer
Course Duration & Fees
UpGrad is #5 on our list of digital marketing courses in Rajshahi. The duration of the digital marketing is 5 months and the fee is USD 282.
Course Highlights
- One-on-one sessions
- Career guidance
- Placement support
- Resume building
- Mock interviews
- Soft skill training
- Learn from experts
- Real-time industry projects
- Certifications
- Live and recorded sessions provided
Contact Details
Phone: 1800 210 2020
Email: [email protected]
These were the top 5 digital marketing courses in Rajshahi for you to choose from to ascend your digital skills. Let’s look at some of the commonly asked questions.
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Digital Marketing Trainer
Kartik is a certified digital marketer and an experienced marketing trainer with a strong passion for imparting knowledge in the field of digital marketing. As a marketing leader, he brings expertise in SEO (Search Engine Optimization), ASO (App Store Optimization), Website Development & much more. His curiosity and commitment to staying updated with industry trends have made him a dedicated digital marketing educator.
Kartik's dedication to teaching has led him to train over 35,000 students globally. His students range from engineers, MBA graduates, start-up entrepreneurs, marketing managers, and even those new to the world of digital marketing. His sessions have reached learners across India, Canada, Dubai, the USA, and other parts of the globe.
Kartik is committed to helping students and professionals alike understand the complexities of digital marketing, empowering them to advance their careers and businesses in this dynamic industry. His deep knowledge and practical approach have earned him a reputation as top 1% digital marketing trainer.