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7 Best Digital Marketing Courses in Pretoria To Boost Your Digital Skills

Updated on: May 9, 2022
Digital Marketing Course in PRETORIA - featured image

If you’re looking for digital marketing courses in Pretoria, then you’re in the right place! 

In this blog, we’ve listed the top 7 digital marketing courses in Pretoria including course details such as curriculum, duration, fees and placements to master your digital marketing skills.

Before we delve into this list of best digital marketing courses in Pretoria, let’s first look into the growing scope of the digital marketing industry across the world.

The digital marketing industry is expected to rise to 539 billion by 2024. The usage of digital platforms by businesses to market their products has increased exponentially, especially since the start of the global pandemic as they realise the importance of the digital marketing industry. 

Hence, companies have been turning from traditional marketing methods to digital marketing and curating impactful strategies.  This has given advertisers a tremendous opportunity to promote their products and services to a wider and more specialized target group at a lower cost.

Have a look at the number of digital marketing jobs available in and around Pretoria.

job statistic - pretoria

Source: indeed.com 

The number is skyrocketing! A career in the digital field has immense opportunities available for you.

If you are someone who has recently graduated and wants to pursue a postgraduate degree in digital marketing, check out this 11 month MBA in Digital Marketing – PG Program and earn a degree from the comfort of your home.

List of Top 7 Digital Marketing Courses in Pretoria

1. IIDE – The Digital School

digital marketing courses in PRETORIA - IIDE logo

IIDE is one of the leading institutes for digital marketing today. Awarded as the “Best Digital Marketing Institute” by the World Education Congress Awards 2021, IIDE is raising the bar of imparting education globally. We have trained more than 2,35,000 learners from countries like the USA, UK, Canada, Australia, UAE, and more.

IIDE is changing the way students learn today. We call it the futuristic way of learning. Unlike other traditional institutes, IIDE doesn’t encourage students to learn from outdated PPTs. We believe in a customized, concise, and real-world relevant curriculum. 

Online learning has given a new face to the education industry which has enabled enthusiasts to learn from experts located all over the world. With the mission to empower students from the best in the industry, here’s how IIDE is doing it.

IIDE also offers a comprehensive Online Digital Marketing Course with more than 13+ certifications with an advanced teaching methodology. 

Students learn from high-quality self-paced video courses curated and led by top industry professionals & experts. Trainers also schedule 1-on-1 mentoring sessions, and weekly live online sessions to solve doubts and queries in-depth, learn through fun activities and revise topics with students.

So if you wish to find out more about this course, continue reading, But first, watch this video to know about student life at IIDE.

Given below are the details of the course:

Course Syllabus

  • Digital Scenario in India
  • E-Commerce Marketing
  • Search Engine Optimization (SEO)
  • How to Monetize Your Blog
  • Search Engine Marketing (SEM) – Google Ads
  • Content Marketing
  • Advance Content Strategy
  • Design Essentials
  • Social Media Marketing
  • Influencer Marketing
  • Brand Reputation Management
  • Web Analytics
  • Creative Strategy
  • Media Planning
  • Soft Skills
  • Email Marketing
  • App Store Optimization (ASO)
  • Website Planning & Development
  • AD Psychology
  • Copywriting

Course Faculty

At IIDE, all digital marketing concepts are taught by industry professionals who practice those skills in the corporate world. Hence, students get a chance to learn from and meet with top industry experts, while also gaining insights into the corporate world. Below mentioned are a couple of the trainers: 

digital marketing courses in PRETORIA - IIDE course faculty

Course Duration and Fees

The duration of the online digital marketing course is 3-4 months which comes down to approximately 12 hours per week. The fee for the course is USD 1,360 with a 0% EMI option available. (Note: The duration of the course has been upgraded to 4-5 months).  

This fee might sound a little bit on the higher side but have a look at the course highlights:

Course Highlights

  • 40+ Hours of Video Learning
  • 70+ Hours of Live Learning
  • 20+ Industry Tools Mastery
  • 7 Modular Assignments
  • 13+ Certifications
  • 8 Brand Projects
  • 1-on-1 Mentoring
  • 1 Final Project
  • 100% placement assistance
  • 250 + Hiring Partners
  • 0% EMI Option
  • Super Sessions
  • Expert faculty
  • Career guidance
  • Learn from Experts
  • Live Q&A
  • Resume & Interview Training

Certifications Offered

On completion of each module, students are awarded a certificate of participation. Students receive up to 12 different certificates on completion of all modules. Students are required to submit 7 Assignments & 1 Final Project thereafter. 

On submission, a Certification in Advanced Digital Marketing will be awarded. We also train our students to appear for Google’s Certification.

digital marketing courses in PRETORIA - IIDE certifications 

Here’s where our alumni work:

digital marketing courses in PRETORIA - IIDE alumni

Here’s a sneak peek of what it is like studying at IIDE:

Also, do you want to know what it is like to learn from Mr Karan Shah, CEO and IIDE’s Founder himself? Sign up for a free masterclass led by him. Learn from the best and then make your decision.

Contact Details

Phone Number: +91 96199 58615
Email ID: admissions@iide.co
Website: https://iide.co/online-digital-marketing-course/

 

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2. Digital marketing Academy

digital marketing courses in PRETORIA - Digital marketing academy logo

Digital Marketing Academy was founded in 2011 by Dylan Kohlstädt. The institute has 20+ skilled trainers offering quality training in digital marketing. 

Have a look at their digital marketing course structure. 

Course Syllabus

  • Digital Strategy (Morning) and Email Marketing (Afternoon)
  • Social Media Marketing
  • Web Design, SEO, WordPress, Google Analytics And Usability Testing
  • Online Advertising, Google Adwords, Testing and Tracking, Report Reading, Briefing

Course Duration and Fees

Digital Marketing Academy is #2 on our list of digital marketing courses in Pretoria. It is offered for a duration of 5 days. To learn more about their fees, contact them using the contact information given below.

Course Highlights

  • An Introduction to Digital Marketing, Marketing Strategy and Your Online Customers.
  • Social Media Marketing and Strategy, and Overview of Social Media in RSA, The Top Social Media Channels in RSA, Content Marketing and Blogging.
  • Email Marketing, Data Mining and MailChimpEffective Website and eCommerce Website Design, Google Analytics, Search Engine Optimisation (SEO), User Testing.
  • Online Advertising, AdWords, Testing and Tracking.
  • Practical work is required after each course to put what you’ve learned into practice.
  • Plus a ton of resources, tools and templates.

Contact Details

Phone Number: +27 21 554 2498

Email: info@digitalmarketingacademy.co.za

3. Rosebank College

digital marketing courses in PRETORIA - Rosebank logo

Rosebank College is an educational brand of The Independent Institute of Education (Pty) Ltd which is registered with the Department of Higher Education and Training as a private higher education institution. Since 2005, the college has delivered quality tertiary education to students across South Africa. 

Have a look at their digital marketing course structure.

Course Syllabus 

  • Digital Marketing introduction 
  • Digital and Academic Literacies
  • Marketing
  • Introduction to Quantitative Thinking and Techniques
  • Marketing in the 21st Century
  • Work Integrated Learning
  • Introduction to Web Development

Course Duration & Fees

Rosebank College is #3 on our list of digital marketing courses in Pretoria. The duration of the digital marketing course is 12 months and the fee is USD 1610.

Course Highlights

  • Conceptual tools and practical techniques 
  • Hands-on experience
  • Expert faculty

Contact Details

Phone: 087 240 6457

Address: info@rosebankcollege.co.za

4. Digital School of Marketing 

digital marketing courses in PRETORIA - DSM logo

The Digital School of Marketing (DSM) is South Africa’s well-known provider of digital marketing education. The educational institution is accredited by (MICT SETA) the Media, Information and Communication Technologies Sector Education, and Training Authority. In addition to this, they are also a member of the IAB South Africa. 

The institute offers an extensive array of digital marketing courses, at the most competitive prices. All courses have easy and flexible payment options. All of the courses are comprehensively designed and suited to the demands of the digital marketing industry.

Course Syllabus

  • WordPress 
  • Search Engine Optimisation 
  • Pay-Per-Click (PPC) 
  • Social Media Marketing Management 
  • Email Marketing
  • Mobile Marketing 
  • Digital Marketing Strategy 
  • Digital Copywriting
  • Content Marketing 
  • Marketing Management

Course Duration and Fees

Digital School of Marketing is #4 on our list of digital marketing courses in Pretoria. The course is offered for a duration between 3 and 4 months. To learn about their fees, kindly contact the institute using the contact information given below.

Course Highlights

  • Slides With Digital Marketing Information Pertaining to Each Module and Subject
  • Infographics Designed Specifically Learning Outcomes
  • Videos Designed Specifically for the Learning Programme
  • Downloadable Ebooks of Every Lesson
  • Earn While You Learn Certificates – After Successful Completion of Each Module You Will Be Awarded a Certificate
  • Formative Assessments, Multiple Choice Questions and Summative Assessments

Contact Details

Phone Number: 0861428710

Email ID: info@digitalschoolofmarketing.co.za

5. University of Witwatersrand

digital marketing courses in PRETORIA - WITS university logo

Wits University is internationally distinguished for its excellent research and high academic standards. 

Wits University is one of the Top 100 universities in Africa. They offer a wide range of short courses to students looking to upskill themselves in various disciplines.

Have a look at the digital marketing short course structure.

Course Syllabus

  • Overview of the digital marketing landscape
  • Integrated marketing communication
  • Digital marketing strategy
  • Different types of websites and website technologies
  • Managing the user experience, key conversion points and calls to action
  • Introduction to mobile marketing
  • Planning and executing a mobile marketing campaign
  • Defining social media
  • Content creation, curation and marketing 
  • Online community management
  • Online reputation management 
  • On-site and off-site search engine optimisation
  • Introduction to email marketing
  • Generating and purchasing email databases 
  • Discuss the various types of paid advertising: Google Adwords, affiliate marketing, social media, paid advertising, display advertising
  • Discuss the various types of digital and social media reports: Google Analytics, Google Search Console, social media insight tools

Course Duration & Fees

The University of Witwatersrand is #5 on our list of digital marketing courses in Pretoria. The duration of the digital marketing course is 14 weeks and the fee is USD 784.

Course Highlights

  • Expert trainers 
  • Certifications 
  • A holistic view of the digital marketing landscape
  • Enable participants to integrate digital marketing into the traditional marketing mix
  • Create effective digital marketing reports

Contact Details

Phone: +27 11 717 9503 / 9511 / 9519 

Email: shortcourses.witsplus@wits.ac.za 

6. RCM Digital College 

digital marketing courses in PRETORIA - RCM logo

The RCM Digital College was established based on a country-wide need for skilled digital marketers. As digital technology advances, the college has recognised the importance of cultivating the skills necessary in the digital field. 

Have a look at their online digital marketing course.

Course Syllabus

  • Digital marketing
  • Google Ads
  • Search engine optimisation
  • Social media marketing
  • Web design
  • Web development
  • Animation design
  • Mobile app development

Course Duration & Fees

RCM Digital College is #6 on our list of digital marketing courses in Pretoria. The duration of the course is 3 months and the fee is USD 1167.

Course Highlights

  • Certifications
  • Expert faculty
  • Real-world practise lessons
  • Placement assistance

Contact Details 

Phone: 011 867 6380 

Email: info@schoolofexcellence.co.za 

7. Oakfields College

digital marketing courses in PRETORIA - Oakfields logo

Oakfields College started in 2006 and has since grown into a successful, multi-faceted organization. They accredit their success to the highly practical methods of teaching. 

Their courses are taught by highly experienced professionals. The smaller class sizes enable them to pay individual attention to students to ensure their success. 

Given below are the details of the short term digital marketing course.

Course Syllabus

  • Introduction to Digital Marketing 
  • Search Engine Marketing
  • Display Marketing
  • Email Marketing
  • Social Media Marketing
  • Mobile Marketing
  • Strategy and Planning

Course Duration and Fees 

 Oakfields College is #7 on our list of digital marketing courses in Pretoria. The duration of the digital marketing course is 12 weeks. The classes take place twice a week, three hours per class. To learn about the fee structure, please contact the institute using the contact information given below.

Course Highlights

  • Leverage strategies to gain a digital competitive advantage 
  • Lear to increasing return on investment 
  • Latest digital technologies, techniques and tools
  • Face-to-face lectures
  • Interactive PDFs
  • Local case studies
  • Small group discussions

Contact Details

Phone Number(s):

Pretoria Campus: 012 361 0416

East Rand Campus: 010 591 7314

Somerset West Campus: 021 850 0383

These were the top 7 digital marketing courses in Pretoria for you to choose from to ascend your digital skills. Let’s look at some of the commonly asked questions.

FAQs – Frequently Asked Questions

Q. Which is the best place to study Digital Marketing?

The best place to learn digital marketing is the Indian Institute of Digital Education. They offer an online advanced digital marketing course & an MBA-Level Post Graduation Program in Digital Marketing. 

IIDE was awarded as “India’s Best Digital Learning Institute” by the Indian Education Congress and Awards 2020 and by the World Education Congress Awards 2021. The institute is also going global and raising the bar of imparting education all over. 

Q. What is the Fee for Digital Marketing Courses in Pretoria?

The fees for digital marketing courses in Pretoria on an average range between USD 200 to USD 7000. However, the fees vary in different institutes depending on the packages chosen and the duration of the course. IIDE’s Online Digital Marketing course is for USD 971  + Taxes. 

Q. Is digital marketing a good career?

Digital Marketing has proven to be a highly lucrative career over the past few years due to its soaring demand. A heavy focus on conducting business online in this evolving market, along with a handsome salary and freedom to creatively showcase your talents are the key reasons to specialise in this skill-driven industry.

Q. What are the job opportunities in digital marketing for freshers?

There are numerous job opportunities in digital marketing for freshers, some of them are mentioned below:

  • Social Media Marketing Executive 
  • Digital Marketing Executive
  • SEO Executive
  • SEM Executive
  • Content Marketing Executive
  • Web Development Executive
  • Email Marketing Executive

You must check out our blog on the top 7 digital marketing jobs for freshers for detailed information with some tips on how to get a digital marketing job as a fresher.

To Conclude

These were the top 7 digital marketing courses in Pretoria. As we look for new skills to develop and sharpen our knowledge in today’s world, learning Digital Marketing can be extremely beneficial and can help you master several digital marketing techniques and tools in depth.

In our opinion, you should check out IIDE’s  Online Digital Marketing Course and learn the in-demand skills required in the digital industry from the safety of your home. With guaranteed placements, the latest curriculum and amazing trainers, IIDE’s course is worth taking!

We hope the blog has helped gain insight and choose the most suitable institute for you. Let us know in the comments section below. 

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Mamta Shroff

Head of Admissions & Institutional Relations at IIDE

She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]

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