6 Best Digital Marketing Courses in Paarl To Ascend Your Digital Skills

Updated on: Mar 23, 2024

Looking for digital marketing courses in Paarl? In this blog, we have penned down the top 6 Digital Marketing Courses in Paarl, along with the course details including syllabus, duration, and fees, to help you ascend your digital marketing skills

Digital marketing has emerged as the fastest mode of marketing since the onset of the Covid-19 pandemic. Companies have been turning from traditional marketing methods to digital marketing and curating impactful strategies to attract a wider audience. Have a look at the number of digital marketing jobs available in Paarl.

job statistic - paarl

The number is skyrocketing! A career in the digital field has immense opportunities available for you. Now, let’s continue with the blog and understand the top 6 digital marketing courses in Paarl with placements in detail.

Key Factors to Consider When Choosing a Digital Marketing Course 

To choose the right digital marketing courses in Paarl for you, it’s essential to have answers to the following questions:

  • Does the course have module-specific professors with experience? And if so, which brands have they worked for?
  • Are there any networking opportunities with them?
  • What modules are covered in the course? Is the syllabus AI integrated?
  • Are case studies included in the curriculum to equip you with analytical skills?
  • Does the institute provide 1-on-1 mentoring?
  • Do they offer offline classes?
  • Are there any mandatory internships for practical learning?
  • Does the institute offer placement assistance?

You must have noticed that the course fee is not a part of the list of important questions. This is because education should be thought of as an investment, not an expense. Eventually, the benefits of a good education far outweigh the costs, making it a valuable investment in your future.

Now that you have all the information handy, let’s dive deeper into the list of the top digital marketing courses in Paarl.

List of Top 6 Digital Marketing Courses in Paarl

Here’s an overview of the top 6 digital marketing courses in Paarl, their duration, and their fee structure.

Institute Course Duration Google Reviews
IIDE – The Digital School 6-11 months 4.8 (1,058 reviews)
University of Cape Town 10 weeks (1,324 reviews)
Digital School of Marketing 3 to 4 Months (231 reviews)
Red & Yellow Creative School of Business 10 Weeks (87 reviews)
Digital Marketing Institute 8 to 10 Weeks (758 reviews)
Udemy 34.5 Hours N/A
 

1. IIDE – The Digital School

IIDE-Site-Logo

IIDE is a leading digital marketing institute that offers various Online Digital Marketing Courses. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high-paying digital marketing career in this competitive industry.

Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.

So, why do we rank IIDE #1 on the list?

Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.

They also provide an Offline campus immersion option in Mumbai for their online learners via which the learners can visit the IIDE Campus and have some amount of training and assessment done offline and experience the IIDE culture first-hand.

Digital Marketing Courses - Indian & World Education Congress Awards

Digital Marketing Courses - Indian & World Education Congress Awards

Courses Offered

IIDE offers the following online courses in digital marketing:

Here’s a brief comparison of both the online courses:

Course Benefits Matrix ACDM PCDMS
Duration 4 months 6 months
Certifications Offered
Ai Integrated Syllabus
Placement Assistance
1-on-1 Mentoring
Module Specific Professors
Case Studies & Projects
Leadership & Agency Skills
Project Management & Conflict Resolution

 

Other Courses Offered by IIDE

This course is designed by experts in the field who bring years of experience to the table. It might not be recognized as a traditional MBA but offers training & placements equivalent to a master’s program in digital marketing in just 11 months. Furthermore, IIDE offers specialization in two distinct niches – Performance Marketing and Creative Strategy – as an integral part of their program.

Digital Marketing Courses - IIDE Course Brochure
Digital Marketing Courses - IIDE Course Brochure

 Syllabus

Courses Modules Covered
Advance &
Professional Course
Foundation
● Brand Truth: Marketing Fundamentals
● Customer Journey: AIDA Funnel
● Presentation Skills
● Introduction to Agencies & Departments
Advance &
Professional Course
Search Marketing
● Website Basics
● Search Engine Optimisation
● Google Ads
● E-Commerce
● Corporate Soft Skills
● Reporting & Excel Training
Advance &
Professional Course
Social Marketing
● Social Media Organic
● Brand Reputation Management
● Social Media Paid
● Influencer Marketing
● Resume & LinkedIn Profile Building
Advance &
Professional Course
Growth & Analytics
● Lead Generation & Nurturing
● Google Analytics
● Capstone Project
● Interview Preparation
● Mock Interviews
Exclusively in
Professional Course
Planning & Strategy
● Media Planning
● Conversion Rate Optimization
● Customer Relationship Management
● Blogging, AdSense & Affiliate Marketing
● Freelancing Economics & Overview
● Portfolio & Personal Brand Building
Exclusively in
Professional Course
Agency Skills
● Art of Pitching
● Client Servicing
● Campaign Planning
● Project Management
● Harvard Multimedia Case Study
● Leadership & Conflict Resolution Skills
● Masterclass: Economics of Digital Marketing

 

Digital Marketing Courses - IIDE Course Curriculum
Digital Marketing Courses - IIDE Course Curriculum

 

Marketing Tools You’ll Master

A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.

Some of the marketing tools IIDE learners will master are:

ai tools taught at IIDE

 

Here’s what students have to say about IIDE:

 

Course Reviews

IIDE boasts a remarkable rating of 4.8 on Google, backed by an impressive collection of over 1000+ reviews. The high rating is largely attributed to numerous reviews by the students that praise the mentors, placement assistance, and the course curriculum.

Additionally, I also came across numerous Quora answers from IIDE alumni who spoke highly of their experiences and the quality of courses. As of now, I couldn’t find anything negative about them. However, you can dig a little more and check for yourself.


Digital Marketing Courses - IIDE Scholarships

Contact Details

Phone Number: +91 96199 58615
Email ID: [email protected]
Website: https://iide.co/online-digital-marketing-course/

2. University of Cape Town

digital marketing courses in PAARL - University of cape town logo

UCT is an inclusive and engaged research-intensive African university that inspires creativity through outstanding achievements in learning, discovery, and citizenship; enhancing the lives of its students and staff, advancing a more equitable and sustainable social order, and influencing the global higher education landscape.

Their Digital Marketing online short course will enable students to reach the right audience by helping them to develop the online marketing skills they need to improve targeting and personalization and create a consistent cross-platform brand narrative. They’ll also learn to develop an integrated digital strategy that uses the right tools for the right purposes and aligns internet marketing priorities with bottom-line business goals.

Course Syllabus

  • Introduction to Digital Marketing
  • Web Design & Development
  • Web Analytics
  • Search Engine Optimization
  • Online Copywriting
  • Online Advertising & PPC
  • Social Media & Web PR
  • Email Marketing
  • Mobile Marketing
  • Digital Marketing Strategy
Course Benefits Matrix University of Cape Town
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

Course Duration and Fees

The University of Cape Town is #2 on our list of digital marketing courses in Paarl. They offer a 10-week digital marketing course. To learn about their fees, kindly contact the institute using the contact information given below.

Course Placements

We were unable to find any course placement for the student at the University of Cape Town. To know more we suggest reaching out to the institute directly to gather more information.

Course Reviews

Boasting a 4.6-star Google My Business rating, the University of Cape Town is lauded for its stunning campus, described as “almost castle-like” with breathtaking views of Table Mountain. Reviewers also praise the quality of their lecturers, though some mention occasional administrative hiccups and limited parking availability.

Culture

For this course, we were unable to find any pictures of the student culture at the University of Cape Town as it is primarily available in online mode. To know more about the course, we suggest reaching out to the institute directly to gather more information.

Contact Details

Phone Number: +27 87 551 8063
Email ID: [email protected]

Learn From Asia’s #1
Digital Marketing Institute

AI-Based Curriculum

Dive in to the future with the latest AI tools

Placement at top brands and agencies

& more...

Talk to counsellor

Watch Free Masterclass

3. Digital School of Marketing 

digital marketing courses in PAARL - DSM logo

The Digital School of Marketing (DSM) is South Africa’s well-known provider of digital marketing education. The educational institution is accredited by (MICT SETA) the Media, Information and Communication Technologies Sector Education, and Training Authority. In addition to this, they are also a member of the IAB South Africa. 

The institute offers an extensive array of digital marketing courses, at the most competitive prices. All courses have easy and flexible payment options. All of the courses are comprehensively designed and suited to the demands of the digital marketing industry.

Course Syllabus

  • WordPress 
  • Search Engine Optimisation 
  • Pay-Per-Click (PPC) 
  • Social Media Marketing Management 
  • Email Marketing
  • Mobile Marketing 
  • Digital Marketing Strategy 
  • Digital Copywriting
  • Content Marketing 
  • Marketing Management

Course Highlights

  • Slides With Digital Marketing Information Pertaining to Each Module and Subject
  • Infographics Designed Specifically for Learning Outcomes
  • Videos Designed Specifically for the Learning Programme
  • Downloadable Ebooks of Every Lesson
  • Earn While You Learn Certificates – After Successful Completion of Each Module You Will Be Awarded a Certificate
  • Formative Assessments, Multiple Choice Questions, and Summative Assessments
Course Benefits Matrix Digital School of Marketing (DSM)
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

Course Duration and Fees

Digital School of Marketing is #3 on our list of digital marketing courses in Paarl. The course is offered for a duration between 3 and 4 months. To learn about their fees, kindly contact the institute using the contact information given below.

Course Placements

We were unable to find any course placement for the student at Digital School of Marketing (DSM). To know more we suggest reaching out to the institute directly to gather more information.

Course Reviews

Earning a 4.9-star Google rating, the Digital School of Marketing (DSM) boasts supportive staff and flexible learning options, allowing students to “seamlessly integrate the course into their busy schedule.” While some praise the depth of the curriculum, others might find the user interface to be “quite simple.” Overall, DSM seems like a solid option for those seeking an accessible and well-supported online learning experience.

Culture

For this course, we were unable to find any pictures of the student culture at Digital School of Marketing (DSM) as it is primarily available in online mode. To know more about the course, we suggest reaching out to the institute directly to gather more information.

Contact Details

Phone Number: 0861428710
Email ID: [email protected]

4. Red & Yellow Creative School of Business

digital marketing courses in PAARL - Red and yellow logo

Red & Yellow Creative School of Business is an innovative school that teaches the next great creators, inventors, leaders and entrepreneurs of the 21st century.

Red & Yellow is a Creative School of Business that provides both students and working professionals with the commercial logic to grow successful organizations and more importantly, the creative magic to set them apart.

Course Syllabus

  • Digital Marketing Strategy
  • Planning digital assets
  • Creating digital assets
  • Speaking to your audience of one
  • Direct marketing
  • Social media
  • Online advertising
  • Optimization

Course Highlights

  • Certifications
  • Expert Tutors
  • Doubt clearing sessions
  • Advanced digital marketing skills
Course Benefits Matrix Red & Yellow Creative School of Business
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

Course Duration and Fees

The Red & Yellow is a Creative School of Business is #4 on our list of digital marketing courses in Paarl. They offer a 10-week digital marketing course. To learn about their fees, kindly contact the institute using the contact information given below.

Course Placements

We were unable to find any course placement for the student at Red & Yellow Creative School of Business. To know more we suggest reaching out to the institute directly to gather more information.

Course Reviews

With a 4.8-star Google rating, Red & Yellow Creative School of Business boasts a collaborative learning environment and industry-recognized instructors. While some reviewers mentioned initial administrative hurdles, they were quickly resolved, and graduates highlighted the valuable skills gained and the supportive faculty.

Culture

Here, is a glimpse of student life at Red & Yellow Creative School of Business-

Red & Yellow Creative School of Business Student Culture

Contact Details

Phone Number: +27 872 273 283
Email ID: [email protected]

5. Digital Marketing Institute

digital marketing courses in PAARL - Digital marketing institute logo

The Digital Marketing Institute gives you a certification that is recognized around the globe. 

The Digital Marketing Institute has over 55,000 thousand members worldwide. Their curriculum is guided by a panel of Global Industry Advisory Champions. Given below are the details of the digital marketing course.

Course Syllabus

  • Introduction to Digital Marketing
  • Content Marketing 
  • Social Media Marketing 
  • Search Engine Optimization (SEO) 
  • Paid Search (PPC) Using Google Ads 
  • Display and Video Advertising 
  • Email Marketing 
  • Website Optimization 
  • Analytics Using Google Analytics 
  • Digital Marketing Strategy

Course Highlights

  • Tutors with Industry Experience
  • Student Support Team Available
  • Flexible Learning
Course Benefits Matrix Digital Marketing Institute
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

Course Duration and Fees

Digital Marketing Institute is #5 on our list of top digital marketing courses in Paarl. The duration of the course is 8-10 weeks and the fee is USD 1368.

Course Placements

Course Reviews

Digital Marketing Institute has a rating of on Google based on 758 reviews.

Culture

We could not find any information about the student culture of Digital Marketing Institute.

Contact Details

Phone Number: +1 917 6365832

6. Udemy

digital-marketing-courses-in-Paarl-Udemy-logo

Udemy was founded in May 2010, with its headquarters in San Francisco, USA. Udemy offers a wide range of online courses on topics such as technology, business, arts, and more. 

All courses are well-curated and up-to-date to provide students and professionals with the latest skills and techniques required to excel in their fields. Their digital marketing course will help students learn digital marketing in-depth as it incorporates various aspects of the field.

Course Syllabus

  • Brand Identity
  • Content Marketing Basics
  • Websites 101
  • Email marketing
  • Copywriting
  • SEO (Search Engine Optimization).
  • Youtube Marketing
  • Video marketing and Video production
  • Podcasting
  • Quora
  • How to create a WordPress Website.

Course Highlights

  • 34.5 hours of on-demand video
  • 18 articles
  • 25 downloadable resources
  • Full lifetime access
  • Access on mobile and TV
  • Assignments
  • Certificate of completion
Course Benefits Matrix Udemy
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

Course Duration and Fees

Udemy is #6 on our list of top digital marketing courses in Paarl. The duration of the course is approximately 34.5 hours. To know about the fee structure of the digital marketing course, please contact the institute.

Course Placements

N/A

Course Reviews

The instructors are good and they can explain well. This course has more than enough information to have a lot of success in marketing.

Culture

N/A

Contact Details 

Phone: (415) 813- 1710
Email: [email protected]
Address: 600 Harrison Street 3rd Floor San Francisco, CA 94107 United States

Additional points to consider

It’s crucial to choose the right digital marketing course that aligns with your career goals and learning preferences. To help you make an informed decision, we’ve compiled a list of points you should consider when selecting a digital marketing course.

Finding the Right Learning Mode

Consider whether you prefer on-campus learning or are open to online courses. Local institutes may provide the advantage of networking opportunities, while online courses offer flexibility.

Balancing Time Commitments

Understanding the course duration and flexibility is vital, especially if you have other commitments like work or studies. Explore whether the course offers options for part-time or self-paced learning.

Ensuring Credibility

Certification plays a pivotal role in validating the quality and credibility of a digital marketing course. Look for courses that are recognized by industry associations and top brands.

Learning from Industry Experts

The expertise of the faculty members can make or break your learning experience. Make sure the trainers have hands-on experience in digital marketing. You can also register for a demo class to get a hint about the teaching methodology.

Get in touch with the Alumni

Before choosing any course, see where the institute’s alumni are, and what are they up to. For this, you can use either Instagram or Linkedin.

For example: Search for “IIDE” or any institute on LinkedIn > Companies category > Alumni Page

Here’s an example 👇

Digital Marketing Courses in Delhi - Linkedin Screenshot

You can use LinkedIn to get a good sense of the institute’s placement record. This information can be very helpful for you when choosing a course. This information can be very helpful for you when choosing a course and finding out if the course is worth it.

As we conclude this blog, I hope it has offered you a clearer understanding of your choices and helped you determine the course that best fits your needs. But, if you need any help, you can schedule an appointment with us to learn more about digi

 

FAQs – Frequently Asked Questions

Q. Which are the best Digital Marketing Courses in Paarl?

The best place to learn digital marketing is the Indian Institute of Digital Education. They offer an online advanced digital marketing course & an MBA-Level Post Graduation Program in Digital Marketing. 

IIDE was awarded as “India’s Best Digital Learning Institute” by the Indian Education Congress and Awards 2020 and by the World Education Congress Awards 2021. The institute is also going global and raising the bar of imparting education all over. 

Q. What is the Fee for Digital Marketing Courses in Paarl?

The fees for digital marketing courses in Paarl on average range between USD 200 to USD 7000. However, the fees vary in different institutes depending on the packages chosen and the duration of the course. IIDE’s Online Digital Marketing course is for USD 971  + Taxes. 

Q. What is the qualification for digital marketing courses in Paarl?

No specific qualification is required to learn digital marketing. One can learn digital marketing anytime one wants to upskill themselves. Although, a basic qualification of Class 12 passing for certification courses and a graduation degree for postgraduate courses is required. 

Q. What is the main difference between digital marketing and digital advertising?

Digital marketing enables businesses to increase brand awareness, share information about their products, engage with audiences, and monitor their online reputation. On the other hand, digital advertising allows businesses to advertise their products or services, offer discounts and special offers, and attract purchasing customers. In simpler words, digital marketing creates a specific audience of consumers and digital advertising drives that audience to sales.

Q. Is digital marketing a good career?

Digital Marketing has proven to be a highly lucrative career over the past few years due to its soaring demand. A heavy focus on conducting business online in this evolving market, along with a handsome salary and freedom to creatively showcase your talents are the key reasons to specialize in this skill-driven industry.

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Mamta Shroff

Head of Admissions & Institutional Relations at IIDE

She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]

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