Looking for digital marketing courses in Paarl? In this blog, we have penned down the top 6 Digital Marketing Courses in Paarl, along with the course details including syllabus, duration, and fees, to help you ascend your digital marketing skills.
Digital marketing has emerged as the fastest mode of marketing since the onset of the Covid-19 pandemic. Companies have been turning from traditional marketing methods to digital marketing and curating impactful strategies to attract a wider audience.
Moreover, the rapidly evolving marketing industry has significantly changed online consumer behavior as people have come to realize the importance of digital marketing.
Have a look at the number of digital marketing jobs available in Paarl.
Source: indeed.com
The number is skyrocketing! A career in the digital field has immense opportunities available for you.
If you are someone who has recently graduated and wants to pursue a postgraduate degree in digital marketing, check out this 11-month MBA in Digital Marketing – PG Program and earn a degree from the comfort of your home.
Quick Read
Don’t have the time to read the entire blog? Here’s the synopsis!
Keeping in mind various factors such as duration, fees, placement assistance, top recruiters and course highlights, the top 3 digital marketing courses in Paarl are:
- IIDE– Flexible digital marketing courses with industry relevance and 100% placement assistance.
- University of Cape Town– An inclusive and engaged research-intensive African university that inspires creativity via outstanding achievements in learning, discovery, and citizenship.
- Digital School of Marketing– Comprehensively designed courses that are suited to the demands of today’s digital marketing industry.
Now, let’s continue with the blog and understand the top 6 digital marketing courses in Paarl with placements in detail.
List of Top 6 Digital Marketing Courses in Paarl
Here’s an overview of the top 6 digital marketing courses in Paarl, their duration, and their fee structure.
| INSTITUTES | Duration | Fees |
|---|---|---|
| IIDE – The Digital School | 4 – 6 Months | USD 1,500 – 2,000 |
| University of Cape Town | 10 weeks | – |
| Digital School of Marketing | 3 to 4 Months | – |
| Red & Yellow Creative School of Business | 10 Weeks | – |
| Digital Marketing Institute | 8 to 10 Weeks | USD 1368 |
| Udemy | 34.5 Hours | – |
1. IIDE – The Digital School
IIDE is India’s leading digital marketing institute that offers various Online Digital Marketing Courses. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high paying digital marketing career in this competitive industry.
Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.
So, why do we rank IIDE #1 on the list?
Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.
Apart from their excellent placement track record and a student-centric culture, an important reason to include the first is their practical approach to learning. They use a blended training method to ensure all students learn the right skills with the right application methods.
A unique teaching method is adopted by IIDE to personalize the learning process. Here’s what it entails.
Learning Methodology
Step 1: Start with Video Lectures
Step 2: Attend Live Online Sessions
Step 3: Book A Mentor
Step 4: In-Class Presentations
Their unique method or their hybrid learning model (as they call it) starts with a series of high-quality online video courses, followed by weekly live training sessions, custom-tailored 1-on-1 mentoring sessions, and in-class presentations.
Courses Offered
IIDE offers the following online certifications in digital marketing:
- Advanced Certification in Digital Marketing (ACDM)
Preferred by: College Students, Freshers, Small Business Owners, Influencers - Professional Certification in Digital Marketing & Strategy (PCDMS)
Preferred by: Working Professionals, Agency Owners, Freelancers
Here’s a brief comparison of both the online courses:
| Criteria | ACDM | PCDMS |
|---|---|---|
| Duration | 4 Months | 6 Months |
| Live Projects & Assignments | 4 | 7 |
| Certifications Offered | Yes | Yes |
| Placement Assistance | Yes | Yes |
| Interpersonal & Corporate Skills | Yes | Yes |
| Agency & Leadership Skills | No | Yes |
| Project Management | No | Yes |
| Case Studies from Harvard Business Review | No | Yes |
| Simulation from Harvard Business Review | No | Yes |
Syllabus
| Courses | Modules Covered |
|---|---|
| Advance & Professional Course |
Foundation ● Brand Truth: Marketing Fundamentals ● Customer Journey: AIDA Funnel ● Presentation Skills ● Introduction to Agencies & Departments |
| Advance & Professional Course |
Search Marketing ● Website Basics ● Search Engine Optimisation ● Google Ads ● E-Commerce ● Corporate Soft Skills ● Reporting & Excel Training |
| Advance & Professional Course |
Social Marketing ● Social Media Organic ● Brand Reputation Management ● Social Media Paid ● Influencer Marketing ● Resume & LinkedIn Profile Building |
| Advance & Professional Course |
Growth & Analytics ● Lead Generation & Nurturing ● Google Analytics ● Capstone Project ● Interview Preparation ● Mock Interviews |
| Exclusively in Professional Course |
Planning & Strategy ● Media Planning ● Conversion Rate Optimization ● Customer Relationship Management ● Blogging, AdSense & Affiliate Marketing ● Freelancing Economics & Overview ● Portfolio & Personal Brand Building |
| Exclusively in Professional Course |
Agency Skills ● Art of Pitching ● Client Servicing ● Campaign Planning ● Project Management ● Harvard Multimedia Case Study ● Leadership & Conflict Resolution Skills ● Masterclass: Economics of Digital Marketing |
Course Faculty
Marketing Tools You’ll Master
A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.
Some of the marketing tools IIDE learners will master are:
AI Tools You’ll Master
With AI revolutionizing industries, it’s crucial to be proficient in AI tools. IIDE empowers its students with the expertise and knowledge to effectively leverage AI-powered tools for impactful marketing campaigns and maximized ROI.
Placement Assistance
IIDE offers 100% placement assistance to everyone who opts for it. Apart from connecting learners with big agencies & global brands, they also provide placement workshops such as AI based mock interviews, soft skills & agency skills training, etc to make you corporate ready.
Some of the brands where IIDE alumni have worked at are:
Here’s what students have to say about IIDE:
Course Duration and Fees
Here’s a table showing the duration and fees of the online digital marketing courses:
| IIDE’s Online Courses | Duration | Fees (USD) |
|---|---|---|
| Advanced Certification in Digital Marketing (ACDM) | 4 months | 1,500 |
| Professional Certification in Digital Marketing & Strategy (PCDMS) | 6 months | 2,000 |
Contact Details
Phone Number: +91 96199 58615
Email ID: [email protected]
Website: https://iide.co/online-digital-marketing-course/
2. University of Cape Town
UCT is an inclusive and engaged research-intensive African university that inspires creativity through outstanding achievements in learning, discovery, and citizenship; enhancing the lives of its students and staff, advancing a more equitable and sustainable social order, and influencing the global higher education landscape.
Their Digital Marketing online short course will enable students to reach the right audience by helping them to develop the online marketing skills they need to improve targeting and personalization and create a consistent cross-platform brand narrative.
They’ll also learn to develop an integrated digital strategy that uses the right tools for the right purposes and aligns internet marketing priorities with bottom-line business goals.
Course Syllabus
- Introduction to Digital Marketing
- Web Design & Development
- Web Analytics
- Search Engine Optimization
- Online Copywriting
- Online Advertising & PPC
- Social Media & Web PR
- Email Marketing
- Mobile Marketing
- Digital Marketing Strategy
Course Duration and Fees
The University of Cape Town is #2 on our list of digital marketing courses in Paarl. They offer a 10-week digital marketing course. To learn about their fees, kindly contact the institute using the contact information given below.
Contact Details
Phone Number: +27 87 551 8063
Email ID: [email protected]
3. Digital School of Marketing
The Digital School of Marketing (DSM) is South Africa’s well-known provider of digital marketing education. The educational institution is accredited by (MICT SETA) the Media, Information and Communication Technologies Sector Education, and Training Authority. In addition to this, they are also a member of the IAB South Africa.
The institute offers an extensive array of digital marketing courses, at the most competitive prices. All courses have easy and flexible payment options. All of the courses are comprehensively designed and suited to the demands of the digital marketing industry.
Course Syllabus
- WordPress
- Search Engine Optimisation
- Pay-Per-Click (PPC)
- Social Media Marketing Management
- Email Marketing
- Mobile Marketing
- Digital Marketing Strategy
- Digital Copywriting
- Content Marketing
- Marketing Management
Course Duration and Fees
Digital School of Marketing is #3 on our list of digital marketing courses in Paarl. The course is offered for a duration between 3 and 4 months. To learn about their fees, kindly contact the institute using the contact information given below.
Course Highlights
- Slides With Digital Marketing Information Pertaining to Each Module and Subject
- Infographics Designed Specifically for Learning Outcomes
- Videos Designed Specifically for the Learning Programme
- Downloadable Ebooks of Every Lesson
- Earn While You Learn Certificates – After Successful Completion of Each Module You Will Be Awarded a Certificate
- Formative Assessments, Multiple Choice Questions, and Summative Assessments
Contact Details
Phone Number: 0861428710
Email ID: [email protected]
4. Red & Yellow Creative School of Business
Red & Yellow Creative School of Business is an innovative school that teaches the next great creators, inventors, leaders and entrepreneurs of the 21st century.
Red & Yellow is a Creative School of Business that provides both students and working professionals with the commercial logic to grow successful organizations and more importantly, the creative magic to set them apart.
Course Syllabus
- Digital Marketing Strategy
- Planning digital assets
- Creating digital assets
- Speaking to your audience of one
- Direct marketing
- Social media
- Online advertising
- Optimization
Course Duration and Fees
The Red & Yellow is a Creative School of Business is #4 on our list of digital marketing courses in Paarl. They offer a 10-week digital marketing course. To learn about their fees, kindly contact the institute using the contact information given below.
Course Highlights
- Certifications
- Expert Tutors
- Doubt clearing sessions
- Advanced digital marketing skills
Contact Details
Phone Number: +27 872 273 283
Email ID: [email protected]
5. Digital Marketing Institute
The Digital Marketing Institute gives you a certification that is recognized around the globe.
The Digital Marketing Institute has over 55,000 thousand members worldwide. Their curriculum is guided by a panel of Global Industry Advisory Champions. Given below are the details of the digital marketing course.
Course Syllabus
- Introduction to Digital Marketing
- Content Marketing
- Social Media Marketing
- Search Engine Optimization (SEO)
- Paid Search (PPC) Using Google Ads
- Display and Video Advertising
- Email Marketing
- Website Optimization
- Analytics Using Google Analytics
- Digital Marketing Strategy
Course Highlights
- Tutors with Industry Experience
- Student Support Team Available
- Flexible Learning
Course Duration and Fees
Digital Marketing Institute is #5 on our list of top digital marketing courses in Paarl. The duration of the course is 8-10 weeks and the fee is USD 1368.
Contact Details
Phone Number: +1 917 6365832
6. Udemy
Udemy was founded in May 2010, with its headquarters in San Francisco, USA. Udemy offers a wide range of online courses on topics such as technology, business, arts, and more.
All courses are well-curated and up-to-date to provide students and professionals with the latest skills and techniques required to excel in their fields.
Their digital marketing course will help students learn digital marketing in-depth as it incorporates various aspects of the field.
Course Syllabus
- Introduction
- Define your business and target audience
- Brand Identity
- Content Marketing Basics
- Websites 101
- Email marketing
- Copywriting
- SEO (Search Engine Optimization).
- Facebook Group (Social media marketing)
- Facebook Pages (Social media marketing)
- Facebook Creator Studio (Social media marketing)
- Facebook Ads (Social media marketing)
- Facebook Retargeting (Social media marketing)
- Facebook For Local Business (Social media marketing)
- Google Ads
- Google Analytics
- Social Media Marketing – Twitter – Instagram – Pinterest – Linkedin
- Youtube Marketing
- Video marketing and Video production
- Podcasting
- Quora
- How to create a WordPress Website.
Course Duration and Fees
Udemy is #6 on our list of top digital marketing courses in Paarl. The duration of the course is approximately 34.5 hours. To know about the fee structure of the digital marketing course, please contact the institute.
Course Highlights
- 34.5 hours of on-demand video
- 18 articles
- 25 downloadable resources
- Full lifetime access
- Access on mobile and TV
- Assignments
- Certificate of completion
Contact Details
Phone:(415) 813- 1710
Email: [email protected]
Address: 600 Harrison Street 3rd Floor San Francisco, CA 94107 United States
These were the top 6 digital marketing courses in Paarl for you to choose from to boost your digital skills. Let’s look at some of the commonly asked questions.
FAQs – Frequently Asked Questions
Q. Which is the best place to study Digital Marketing?
The best place to learn digital marketing is the Indian Institute of Digital Education. They offer an online advanced digital marketing course & an MBA-Level Post Graduation Program in Digital Marketing.
IIDE was awarded as “India’s Best Digital Learning Institute” by the Indian Education Congress and Awards 2020 and by the World Education Congress Awards 2021. The institute is also going global and raising the bar of imparting education all over.
Q. What is the main difference between digital marketing and digital advertising?
Digital marketing enables businesses to increase brand awareness, share information about their products, engage with audiences, and monitor their online reputation. On the other hand, digital advertising allows businesses to advertise their products or services, offer discounts and special offers, and attract purchasing customers. In simpler words, digital marketing creates a specific audience of consumers, and digital advertising drives that audience to sales.
Q. What is the Fee for Digital Marketing Courses in Paarl?
The fees for digital marketing courses in Paarl on average range between USD 200 to USD 7000. However, the fees vary in different institutes depending on the packages chosen and the duration of the course. IIDE’s Online Digital Marketing course is for USD 971 + Taxes.
Q. What is the qualification for digital marketing courses in Paarl?
No specific qualification is required to learn digital marketing. One can learn digital marketing anytime one wants to upskill themselves. Although, a basic qualification of Class 12 passing for certification courses and a graduation degree for postgraduate courses is required.
Q. Is digital marketing a good career?
Digital Marketing has proven to be a highly lucrative career over the past few years due to its soaring demand. A heavy focus on conducting business online in this evolving market, along with a handsome salary and freedom to creatively showcase your talents are the key reasons to specialize in this skill-driven industry.
To Conclude
These were the top 6 digital marketing courses in Paarl. As we look for new skills to develop and sharpen our knowledge in today’s world, learning about Digital Marketing becomes a prerequisite.
Are you someone who’s looking to ascend your skills from the comfort of your home? Check out IIDE’s short-term certification courses in digital marketing. Connect with us at [email protected] for a free counseling session so we can help you better understand what IIDE has to offer.
We hope the blog has helped gain insight and choose the most suitable institute for you. Let us know in the comments section below.
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