Top 6 Digital Marketing Courses in Northampton 2024

Updated on: Apr 9, 2024
Digital Marketing Course in Northampton - Featured Image

Are you intending to pursue digital marketing as a career option, which is why you are looking for the best digital marketing courses in Northampton for upskilling? Then this is probably your last search. Because we’ve listed the 6 best digital marketing courses in Northampton or around Northampton to make your search easier including course details such as fees, curriculum, duration, placements, and more. 

But first, let’s understand what Digital Marketing is and what is the importance of digital marketing in today’s world.

In the past few decades, marketing industries witnessed a massive change in consumer behaviour. With quick evolution in technology, the internet came into the picture and radio advertising led to Tv advertising, which then shifted to digital marketing. 

While conventional advertising strategies attract specific markets, digital marketing allows companies to promote globally. In a place like Northampton, digital marketing has great scope. Especially after Covid-19, the scope of digital marketing has accelerated and become a major focus of every business. Therefore, being aware of this field and making use of it will only increase your importance in today’s time and help you achieve your goals. 

Before we dive into the list, let’s have a look at the job opportunities available in Northampton, in the field of digital marketing. Prepare to be the best for all the opportunities that come your way.

Digital Marketing Courses in Northampton - Job Statistics

(Source: Indeed.com)

Key Factors to Consider When Choosing a Digital Marketing Course 

To choose the right digital marketing courses in Northampton for you, it’s essential to have answers to the following questions:

  • Does the course have module-specific professors with experience? And if so, which brands have they worked for?
  • Are there any networking opportunities with them? 
  • What modules are covered in the course? Is the syllabus AI integrated?
  • Are case studies included in the curriculum to equip you with analytical skills?
  • Does the institute provide 1-on-1 mentoring?
  • Do they offer offline classes?
  • Are there any mandatory internships for practical learning?
  • Does the institute offer placement assistance?

You must have noticed that the course fee is not a part of the list of important questions. This is because education should be thought of as an investment, not an expense. Eventually, the benefits of a good education far outweigh the costs, making it a valuable investment in your future.

Now that you have all the information handy, let’s dive deeper into the list of the top digital marketing courses in Northampton.

List of Top 6 Digital Marketing Courses in Northampton

Here’s an overview of the top 6 digital marketing courses in Northampton and their course benefits at a glance. All 6 institutes provide Doubt-solving opportunities to students along with placement assistance. Other important aspects are listed below:

1. IIDE – The Digital School

IIDE-Site-Logo

IIDE is a leading digital marketing institute that offers various Online Digital Marketing Courses. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high paying digital marketing career in this competitive industry.

Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.

So, why do we rank IIDE #1 on the list?

Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.

They also provide an Offline campus immersion option in Mumbai for their online learners via which the learners can visit the IIDE Campus and have some amount of training and assessment done offline and experience the IIDE culture first-hand.

Digital Marketing Courses - Indian & World Education Congress Awards

Digital Marketing Courses - Indian & World Education Congress Awards

Courses Offered

IIDE offers the following online courses in digital marketing:

Here’s a brief comparison of both the online courses:

Course Benefits Matrix ACDM PCDMS
Duration 4 months 6 months
Certifications Offered
Ai Integrated Syllabus
Placement Assistance
1-on-1 Mentoring
Module Specific Professors
Case Studies from Harvard Business Review
Leadership & Agency Skills
Project Management & Conflict Resolution

 

Other Courses Offered by IIDE

This course is designed by experts in the field who bring years of experience to the table. It might not be recognized as a traditional MBA but offers training & placements equivalent to a master’s program in digital marketing in just 11 months. Furthermore, IIDE offers specialization in two distinct niches – Performance Marketing and Creative Strategy – as an integral part of their program.

Digital Marketing Courses - IIDE Course Brochure
Digital Marketing Courses - IIDE Course Brochure

 Syllabus

Courses Modules Covered
Advance &
Professional Course
Foundation
● Brand Truth: Marketing Fundamentals
● Customer Journey: AIDA Funnel
● Presentation Skills
● Introduction to Agencies & Departments
Advance &
Professional Course
Search Marketing
● Website Basics
● Search Engine Optimisation
● Google Ads
● E-Commerce
● Corporate Soft Skills
● Reporting & Excel Training
Advance &
Professional Course
Social Marketing
● Social Media Organic
● Brand Reputation Management
● Social Media Paid
● Influencer Marketing
● Resume & LinkedIn Profile Building
Advance &
Professional Course
Growth & Analytics
● Lead Generation & Nurturing
● Google Analytics
● Capstone Project
● Interview Preparation
● Mock Interviews
Exclusively in
Professional Course
Planning & Strategy
● Media Planning
● Conversion Rate Optimization
● Customer Relationship Management
● Blogging, AdSense & Affiliate Marketing
● Freelancing Economics & Overview
● Portfolio & Personal Brand Building
Exclusively in
Professional Course
Agency Skills
● Art of Pitching
● Client Servicing
● Campaign Planning
● Project Management
● Harvard Multimedia Case Study
● Leadership & Conflict Resolution Skills
● Masterclass: Economics of Digital Marketing

 

Digital Marketing Courses - IIDE Course Curriculum
Digital Marketing Courses - IIDE Course Curriculum

 

Marketing Tools You’ll Master

A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.

Some of the marketing tools IIDE learners will master are:

ai tools taught at IIDE

 

Here’s what students have to say about IIDE:

 

Course Reviews

IIDE boasts a remarkable rating of 4.8 on Google, backed by an impressive collection of over 1000+ reviews. The high rating is largely attributed to numerous reviews by the students that praise the mentors, placement assistance, and the course curriculum.

Additionally, I also came across numerous Quora answers from IIDE alumni who spoke highly of their experiences and the quality of courses. As of now, I couldn’t find anything negative about them. However, you can dig a little more and check for yourself.


Digital Marketing Courses - IIDE Scholarships

Contact Details

Phone Number: +91 96199 58615
Email ID: admissions@iide.co
Website: https://iide.co/online-digital-marketing-course/

2. University of Northampton

Digital Marketing Courses in Northampton - University of Northampton

The changemaker university of the UK and one of the youngest leading universities in Northampton – the University of Northampton is adding value to society by offering excellent courses. University of Northampton’s degree in digital marketing focuses on working on real campaigns and providing practical preparation throughout the course so that you can join a world-class community of marketing professionals.

Course Syllabus

  • Strategic Digital Marketing
  • Digital Marketing Essentials
  • Social Media and Content Creation
  • Digital Diversity
  • The Professional Digital Marketer
  • E-Commerce
  • Digital Future
  • Digital Projects or Dissertation

Course Highlights

  • Practitioner-based content and assessment ensure relevant digital marketing competencies are at the heart of the course content
  • Practical Industry Projects
  • Extended Project option for digital marketing specialization / work context
  • This course is eligible for the UON Graduate Discount Scheme
Course Benefits Matrix University of Northampton
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

Course Placements

We were unable to find any course placement for the student at the University of Northampton. To know more we suggest reaching out to the institute directly to gather more information.

Course Reviews

Earning a 4.3-star Google rating, the University of Northampton offers a modern and well-equipped campus. Students praise the library resources, on-site facilities like cafes and a convenience store, and friendly faculty. The compact campus fosters a close-knit atmosphere, perfect for those seeking a supportive learning environment.

Culture

Here, is a glimpse of student life at the University of Northampton–

University of Northampton Student Life

Contact Details

Phone Number: 03003032772
Address: Waterside Campus, University Drive, Northampton, NN1 5PH
Email ID: study@northampton.ac.uk

Learn From India’s #1
Digital Marketing Institute

AI-Based Curriculum

Dive in to the future with the latest AI tools

Placement at top brands and agencies

& more...

Talk to counsellor

Watch Free Masterclass

Karan Shah

Founder & CEO, IIDE

3. University of Bedfordshire

Digital Marketing Courses in Luton - University of Bedfordshire Logo

They are an internationally recognized and award-winning institution with a heritage of quality education going back more than 100 years.

They appear in the Times Higher Education World University Rankings, ranked as one of the top 300 universities in the world under 50 years old in the Young University rankings. They come eighth in the UK in the People and Planet University Green League and also celebrated an Eco Campus Platinum award.

Course Syllabus

  • Performance Achievement Planning
  • Brand Communication and Reputation Management
  • Marketing and the Digital Future
  • Digital Analytics and Online Customer Experience
  • Digital Marketing Strategy
  • Business Dissertation

Course Highlights

  • Assessments
  • Written Examination or Class Test
  • Case Study Examination
Course Benefits Matrix University of Bedfordshire
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

Course Placements

We were unable to find any course placement for the student at the University of Bedfordshire. To know more we suggest reaching out to the institute directly to gather more information.

Course Reviews

The University of Bedfordshire boasts a 3.7-star Google rating and a beautiful Luton campus. Students praise the supportive staff and friendly atmosphere, making it a welcoming environment for international students. However, some reviewers have mentioned challenges with faculty availability for in-depth guidance.

Culture

Here, is a glimpse of student life at the University of Bedfordshire–

University of Bedfordshire Student Culture

Contact Details

Email: international@beds.ac.uk
Phone No.: +44 (0)1234 400 400

4. Coventry University

Digital Marketing Courses in Northampton - Coventry University

Coventry University is located in Coventry which is one of the nearest universities providing online digital marketing courses in Northampton. Coventry University is a dynamic university that provides high-quality education to its students. They are an award-winning university, committed to providing students like you with the best possible experience.

Course Syllabus

  • Contemporary Issue in Research
  • Digital Marketing Strategy
  • Disruptive Technology in Marketing
  • Marketing Strategy, Planning, and Control
  • Consumer Behaviour
  • Marketing Communications
  • Digital Marketing Analytics
  • Managing Global Marketing Teams
  • Leading Strategic Change through Creativity and Innovation

Course Highlights

  • Lectures
  • Joint Top Modern University for Career Prospects
  • 5 QS Stars for Teaching and Facilities
  • Top 5 UK Student City (Coventry)
  • Assessments
Course Benefits Matrix Coventry University
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

Course Placements

We were unable to find any course placement for the student at Coventry University. To know more we suggest reaching out to the institute directly to gather more information.

Course Reviews

Despite a 4.1-star rating on Google My Business, Coventry University faces criticism regarding communication delays, particularly for international students. However, its central location within the city is lauded for offering a vibrant student life with easy access to nightlife and entertainment.

Culture

Here, is a glimpse of student life at Coventry University–

Coventry University Student Life

Contact Details

Phone Number: +44(0)24 7765 7688
Address: Priory Street, Coventry CV1 5FB, United Kingdom

5. Birmingham City University

Digital marketing Courses in Northampton - Birmingham City University Logo

Birmingham City University is located in Birmingham and offers one of the best online digital marketing courses in Northampton for aspiring students. Their degree in BA digital marketing will immerse you in real-world, professional advertising and marketing communications.

Till now they have delivered their fast-track courses to 27000+ students from around 100+ countries with a focus on practice-based learning. You’ll be working with experts to understand key skills in the fast-paced digital communications industry.

Course Syllabus

  • Digital Marketing Primer
  • Audiences and Brand Development
  • Research Methodologies
  • Planning and Strategy
  • Collaborative Practice
  • Contemporary Market Research Methods
  • Methodologies for Digital Marketing Campaigns
  • Content Marketing
  • Professional Practices
  • Major Practice

Course Highlights

  • Range of activities
  • Career planning and decision making
  • Preparing for interviews and assessment centres
  • Developing portfolios
  • Networking with employers
  • Advice about self-employment and entrepreneurship
Course Benefits Matrix Institute Name
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

Course Placements

Students from IIM skills get placed at companies like – Straive, Shirjeel, Skylark, Infiniti, BankDhofar, Citibank and Apna Paisa.

Course Reviews

IIM Skills has a 4.9 rating and 264 reviews on Google where students have highlighted having a good learning experience. However, few students have expressed concerns about the lack of a structured framework and course flow.

Culture

For this course, we were unable to find any pictures of the student culture at IIM Skills as it is primarily available in online mode. To know more about the course, we suggest reaching out to the institute directly to gather more information.

Contact Details

Phone Number: +44 (0)121 331 5000
Address: University House, 15 Bartholomew Row, Birmingham, B5 5JU, UK 

6. University of Southampton

University of Southampton Logo - Digital Marketing Courses in UK

The University of Southampton was founded in 1862 and is situated in Southampton, England. The university is part of the prestigious Russell Group which focuses on research. The University of Southampton is one of the top 15 universities in the UK. 

The MSc Digital Marketing taught by industry experts and formed by the Business School and the Web Science Institute. They offer one of the most reputed digital marketing courses in UK, including a real business marketing project and simulated consultancy exercise. 

Course Syllabus

  1. Building Customer Insight
  2. Contemporary Market Price
  3. Digital Analytics
  4. Digital Marketing Strategy
  5. Integrated Marketing Campaign Design
  6. Research Method for Marketing 

Course Highlights

  • Need a degree in Economics, Management, or Marketing related subject
  • Learning and Assessment 
  • Group Discussions and Seminars
  • Group Presentations
  • Group Assignments
Course Benefits Matrix University of Southampton
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

Course Placements

We were unable to find any course placement for the student at The University of Southampton. To know more we suggest reaching out to the institute directly to gather more information.

Course Reviews

With a 4.4-star rating on Google, the University of Southampton boasts beautiful green spaces, a welcoming atmosphere, and a vibrant community, according to student reviews.

Open days are praised for their organization and helpful guides, and the campus itself is known for its proximity to nature. However, some mention limited online support and communication issues, suggesting further investigation for an optimal university experience.

Culture

For this course, we were unable to find any pictures of the student culture at The University of Southampton as it is primarily available in online mode. To know more about the course, we suggest reaching out to the institute directly to gather more information.

Contact Details 

Phone:+44 (0)23 8059 5000
Address: University of Southampton, University Road, Southampton SO17 1BJ
Email Id: enquiries@southampton.ac.uk

Additional points to consider

It’s crucial to choose the right digital marketing course that aligns with your career goals and learning preferences. To help you make an informed decision, we’ve compiled a list of points you should consider when selecting a digital marketing course.

Finding the Right Learning Mode

Consider whether you prefer on-campus learning or are open to online courses. Local institutes may provide the advantage of networking opportunities, while online courses offer flexibility.

Balancing Time Commitments

Understanding the course duration and flexibility is vital, especially if you have other commitments like work or studies. Explore whether the course offers options for part-time or self-paced learning.

Ensuring Credibility

Certification plays a pivotal role in validating the quality and credibility of a digital marketing course. Look for courses that are recognized by industry associations and top brands.

Learning from Industry Experts

The expertise of the faculty members can make or break your learning experience. Make sure the trainers have hands-on experience in digital marketing. You can also register for a demo class to get a hint about the teaching methodology.

Get in touch with the Alumni

Before choosing any course, see where the institute’s alumni are, and what are they up to. For this, you can use either Instagram or Linkedin.

For e.g: Search for “IIDE” or any institute on LinkedIn > Companies category > Alumni Page

Here’s an example 👇

Digital Marketing Courses in Delhi - Linkedin Screenshot

You can use LinkedIn to get a good sense of the institute’s placement record. This information can be very helpful for you when choosing a course.

By carefully considering these factors and using tools like LinkedIn to connect with the alumni, you can get a better idea of which course aligns with your career goals

As we conclude this blog, I hope it has offered you a clearer understanding of your choices and helped you determine the course that best fits your needs. But, if you need any help, you can schedule an appointment with us to learn more about digital marketing courses.

Wishing you all the best for your future and happy learning!

FAQs – Frequently Asked Questions

Q. Which is the best institute for digital marketing courses in Northampton?

The best institute to learn digital marketing is the IIDE.They offer an online advanced digital marketing course taught by the best industry experts in a comprehensive and question-oriented format.

Why IIDE? Because the institute is going global and raising the bar of imparting education all over with its comprehensive online program. Also, IIDE was awarded as “The Best Digital Learning Institute” by the Indian Education Congress and Awards 2020 and by the World Education Congress Awards 2021 which makes us highly consider IIDE as the best digital marketing institute.

Q. What will be the salary of a Digital Marketer?

The average salary of a digital marketer is around £26,256 per year in the UK. But the salary mainly depends upon factors such as the company you are working for, the expertise in the field, and experience in the industry.

Q. What are the eligibility criteria for a digital marketing course?

Digital marketing courses are open courses that anyone who has completed class 10+2 can pursue. Most marketing enthusiasts enroll in these courses while still in high school or after graduating. Whereas for a postgraduate digital marketing course, you need a graduation degree from a university-recognized college.

Q. How do I become a digital marketer?

To become a digital marketer, you need to learn digital marketing skills inside out. You will also need a lot of practical experience to ace the skill. Consider signing up for a digital marketing course that focuses on practical learning. You can also apply for internships and read digital marketing blogs to keep yourself updated with the latest advancements in this domain.

Q. Is the digital marketing course difficult?

The digital marketing course is not difficult. With the help of industry experts, live lectures, 1-1 on mentoring, and doubt-clearing sessions, IIDE makes it easier for students to understand every aspect of digital marketing while also helping them master digital skills.

Q. What are the job opportunities in digital marketing for freshers?

There are numerous job opportunities in digital marketing for freshers, some of them are mentioned below:

  • Social Media Marketing Executive 
  • Digital Marketing Executive
  • SEO Executive
  • SEM Executive
  • Content Marketing Executive
  • Web Development Executive
  • Email Marketing Executive

You must check out our blog on the top 7 digital marketing jobs for freshers for detailed information with some tips on how to get a digital marketing job as a fresher.

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She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]

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