Were you searching for the best digital marketing course in London? Want to know all about the fees, course structure, and duration! Well, then this is the right place for you. In this blog, we have listed the top 10 digital marketing courses in London to help you choose the best institute to start your digital marketing career.
But first, let’s understand what Digital Marketing is and what is the importance of digital marketing in today’s world?
Digital marketing is the promotion of business through the internet and other digital communication to connect with the customers.
With the ongoing pandemic, digital marketing is the need of the hour. The outburst of Covid-19 has badly affected businesses all over the world and resulted in people losing their only sources of income.
But here is how digital marketing has played a big role in helping those businesses! It helped people in promoting their products and services through social media and other digital marketing channels, which resulted in them being able to target their customers all over the world, even during the lockdown.
Thus, it is safe to assume that there is a lot of scope for digital marketing in the coming future. With the increase in demand for digital marketers, there is an increase in job opportunities too.
Here, let us have a look at digital marketing jobs available in London.
(Source:Indeed.com)
Impressive, right! These numbers are just going to increase in the coming future. So, If you are considering starting your career in digital marketing, then there is no better time than now.
A quick tip: If you are new to digital marketing, and don’t know what skills you should specialize in, then do read our blog on digital marketing skills to gain insight into the same.
Keeping the current situation in the mind of COVID-19 we have listed both top online and offline courses accordingly.
What Makes an Ideal Digital Marketing Course?
Choosing a digital marketing course can be overwhelming. This blog helps you narrow down your options. Any digital marketing course offering these benefits will assure you a great return on investment and significant career growth.
✅AI Integrated Tools And Syllabus
AI-integrated syllabus ensures that you are on par with AI tools that are currently widely used in the industry. It provides you with both concept and hands-on experience on how to use various AI tools to automate your digital marketing efforts.
✅Placement Assistance
It’s important that you look for an institute that not only connects you with potential employers but also assists you in resume building and AI interview preparation to enhance your chances of landing a job.
✅Module Specific Instructors
Since digital marketing covers a vast number of topics, it’s important that every module is taught by subject matter experts. Make sure that for every new topic, there is a different instructor who can teach you the basic and advanced sections of the topic.
✅Case Studies & Projects
Case study-based learning will help you get a better idea of how the skills taught to you will be implemented in real life. It will also put you in scenarios where you will have to implement what you have learned in real-life situations.
✅Doubt Solving
Having doubt-solving sessions provides an opportunity for students to clarify concepts and address any confusion. These sessions offer individualized support, allowing instructors to tailor their explanations to meet each student’s specific needs.
✅Mandatory Internships
Mandatory Internships provide students with practical, hands-on experience in their chosen field, helping them bridge the gap between theory and practice. Internships are a great way for students to build their resumes and get real-world experience in their careers.
✅Self-paced Course
A self-paced course will provide you with flexibility in time. Learners can set their own schedules and progress through the material at their own pace, accommodating work, family, and other commitments.
✅Micro Batch Size
In small class sizes, personalized attention and active participation are paramount. With micro-batches, you’ll have more opportunities to interact with instructors, ask questions, and engage in meaningful discussions. This fosters a conducive learning environment for optimal comprehension.
✅Dedicated Hiring Portal
Hiring portals are great ways for you to connect directly with potential employers. It can help you browse job listings, submit applications, and kickstart your digital marketing career seamlessly. This invaluable resource also streamlines the job search process, giving you a competitive edge in the market.
List of Top 9 Digital Marketing Courses in London
Here’s an overview of the top 9 digital marketing courses in London and their course benefits at a glance. All 9 institutes provide Doubt-solving opportunities to students along with placement assistance. Other important aspects are listed below:
| Course Benefits Matrix | Ai Integrated Syllabus | Module Specific Instructors | Case Studies & Projects | Mandatory Internships | Self-paced Course | Micro-Batch Size | Dedicated Hiring Portal |
|---|---|---|---|---|---|---|---|
| IIDE – The Digital School | ✅ | ✅ |
✅ (Harvard Business Review case studies) |
❌ | ❌ | ✅ | ✅ |
| Pitman Training | ❌ | ❌ | N/A | ❌ | ❌ | ✅ | ❌ |
| 42 Courses | ❌ | ❌ | ❌ | ❌ | ✅ | ✅ | ❌ |
| One Education | ❌ | ❌ | ✅ | ❌ | ✅ | ✅ | ❌ |
| NobleProg | ❌ | ❌ | N/A | ❌ | ❌ | ✅ | ❌ |
|
University of West London
|
❌ | ❌ | ✅ | ✅ | ❌ | N/A | N/A |
|
London School of Digital Marketing
|
❌ | ✅ | ✅ | ❌ | ❌ | ✅ | ✅ |
|
University of Westminster
|
❌ | ✅ | ✅ | N/A | ❌ | N/A | ✅ |
|
King’s College, London
|
❌ | ✅ | ✅ | N/A | ❌ | N/A | ✅ |
| DMI Pro | ❌ | N/A | N/A | N/A | ❌ | N/A | N/A |
1. IIDE – The Digital School
IIDE is India’s leading digital marketing institute that offers various Online Digital Marketing Courses. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high paying digital marketing career in this competitive industry.
Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.
So, why do we rank IIDE #1 on the list?
Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.
Apart from their excellent placement track record and a student-centric culture, an important reason to include the first is their practical approach to learning. They use a blended training method to ensure all students learn the right skills with the right application methods.
A unique teaching method is adopted by IIDE to personalize the learning process. Here’s what it entails.
Learning Methodology
Step 1: Start with Video Lectures
Step 2: Attend Live Online Sessions
Step 3: Book A Mentor
Step 4: In-Class Presentations
Their unique method or their hybrid learning model (as they call it) starts with a series of high-quality online video courses, followed by weekly live training sessions, custom-tailored 1-on-1 mentoring sessions, and in-class presentations.
Courses Offered
IIDE offers the following online certifications in digital marketing:
- Advanced Certification in Digital Marketing (ACDM)
Preferred by: College Students, Freshers, Small Business Owners, Influencers - Professional Certification in Digital Marketing & Strategy (PCDMS)
Preferred by: Working Professionals, Agency Owners, Freelancers
Here’s a brief comparison of both the online courses:
| Criteria | ACDM | PCDMS |
|---|---|---|
| Duration | 4 Months | 6 Months |
| Live Projects & Assignments | 4 | 7 |
| Certifications Offered | Yes | Yes |
| Placement Assistance | Yes | Yes |
| Interpersonal & Corporate Skills | Yes | Yes |
| Agency & Leadership Skills | No | Yes |
| Project Management | No | Yes |
| Case Studies from Harvard Business Review | No | Yes |
| Simulation from Harvard Business Review | No | Yes |
Syllabus
| Courses | Modules Covered |
|---|---|
| Advance & Professional Course |
Foundation ● Brand Truth: Marketing Fundamentals ● Customer Journey: AIDA Funnel ● Presentation Skills ● Introduction to Agencies & Departments |
| Advance & Professional Course |
Search Marketing ● Website Basics ● Search Engine Optimisation ● Google Ads ● E-Commerce ● Corporate Soft Skills ● Reporting & Excel Training |
| Advance & Professional Course |
Social Marketing ● Social Media Organic ● Brand Reputation Management ● Social Media Paid ● Influencer Marketing ● Resume & LinkedIn Profile Building |
| Advance & Professional Course |
Growth & Analytics ● Lead Generation & Nurturing ● Google Analytics ● Capstone Project ● Interview Preparation ● Mock Interviews |
| Exclusively in Professional Course |
Planning & Strategy ● Media Planning ● Conversion Rate Optimization ● Customer Relationship Management ● Blogging, AdSense & Affiliate Marketing ● Freelancing Economics & Overview ● Portfolio & Personal Brand Building |
| Exclusively in Professional Course |
Agency Skills ● Art of Pitching ● Client Servicing ● Campaign Planning ● Project Management ● Harvard Multimedia Case Study ● Leadership & Conflict Resolution Skills ● Masterclass: Economics of Digital Marketing |
Course Faculty
Marketing Tools You’ll Master
A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.
Some of the marketing tools IIDE learners will master are:
AI Tools You’ll Master
With AI revolutionizing industries, it’s crucial to be proficient in AI tools. IIDE empowers its students with the expertise and knowledge to effectively leverage AI-powered tools for impactful marketing campaigns and maximized ROI.
Placement Assistance
IIDE offers 100% placement assistance to everyone who opts for it. Apart from connecting learners with big agencies & global brands, they also provide placement workshops such as AI based mock interviews, soft skills & agency skills training, etc to make you corporate ready.
Some of the brands where IIDE alumni have worked at are:
Here’s what students have to say about IIDE:
Course Duration and Fees
Here’s a table showing the duration and fees of the online digital marketing courses:
| IIDE’s Online Courses | Duration | Fees (USD) |
|---|---|---|
| Advanced Certification in Digital Marketing (ACDM) | 4 months | 1,500 |
| Professional Certification in Digital Marketing & Strategy (PCDMS) | 6 months | 2,000 |
Contact Details
Phone Number: +91 96199 58615
Email ID: [email protected]
Website: https://iide.co/online-digital-marketing-course/
2. Pitman Training
Pitman Training Company has its headquarters in Wetherby, West Yorkshire, United Kingdom. The company offers both online and offline training services as an independent training provider. Students can earn diplomas and certificates in accounting, visual design, information technology, marketing, and business.
Online lectures and the guidance of industry experts will be used to teach students about digital marketing during this course.
Course Syllabus
- Introduction to Digital Marketing
- Content Marketing
- Social Media Marketing
- Search Engine Optimisation
- Paid Search(PPC) with Google Ads
- Display and Video Advertising
- Email Marketing
- Website Optimisation
- Analytics with Google Analytics
- Digital Marketing Strategy
Course Duration and Fees
The duration of the certification course is 200 hours. You have 6 months to complete the course and take the exam. The information regarding the fees is not available, kindly contact the provider for more details.
Course Highlights
- Flexible online learning
- Awarded 200 CPD points upon successful completion
- Opportunity to undertake the DMI certification exam
- Globally recognized
Contact Details
Phone: 01937865714
Address: Pitman Training Group LTD, Deem House, Walkers Court, Audby Lane, Wetherby, LS22 7FD
3. 42 Courses
42 Courses is an e-learning platform that provides enjoyable and practical accredited learning on various topics. They focus on the key skills which are in demand in the industry and design courses with practical methods in a short amount of time. The lessons are divided into smaller segments for a better understanding of the topic and for convenient learning from anywhere, at any time.
Course Syllabus
- Introduction to digital marketing
- Online advertising
- Search marketing
- Marketing with data
- Social media marketing
- Email marketing
- Experience design
Course Duration and Fees
The digital marketing course takes approx. 7- 9 hours to complete, it has no time limit. The program fee for the course is USD 200.
Course Highlights
- Learn from anywhere at anytime
- Learning on-demand
- Enjoyable learning
- Accredited by global brands
- Learn from the world’s best brands
- 24/7 support
- Certifications
Contact details
Email: [email protected]
Address: 33 Kingsway, WC2B 6UF, London
4. One Education
One Education’s mission is to provide help people gain quality education everywhere in the world. They provide online certifications on various subjects which are recognized in the UK as well as globally. Industry professionals will help you gain expertise in digital marketing techniques. Their digital marketing course is taught through a combination of video lessons, mock exams, study materials, etc.
Course Syllabus
- Introduction
- Define your business and target audience
- Brand Identity
- Websites
- Email Marketing
- Copywriting, Blogging, & SEO
- Youtube
- Video Marketing
- Facebook Groups
- Facebook Pages
- Facebook Ads
- Facebook Retargeting
- Facebook for local business
- Google Adwords
- Periscope
- Social media live streaming
- Podcasting
- Quora
- Google analytics
- Google plus
- Conclusion
- Assignment
Course Duration and Fees
The duration of the course is 3 weeks and 5 days for quizzes. To know about the fee structure, please contact the course provider.
Course Highlights
- Get accredited certificates
- Globally Recognised
- Self-paced learning
- Exams to test your skills
- Dedicated Support for any questions
- Monthly subscription
Contact Details
Phone: 020 3890 6420
Email: [email protected]
Address: 100 St Paul’s Churchyard, London, EC4M 8B
5. NobleProg
The company provides live classes regardless of onsite or online training along with flexibility and affordability. Courses that suit your level of expertise are regularly updated with the changing technologies. The trainers are academic experts who regularly take feedback to ensure improvement and maintenance of course quality.
They at present offer more than 1,000 training outlines. At NobleProg they emphasize delivering academic knowledge combined with practical skills to the participants.
Course Syllabus
- Introduction to Digital Marketing
- Search Engine Optimization and Marketing
- Digital Display Advertising
- Email Marketing
- Social Media Marketing
- Mobile Marketing
- Analytics
- Strategy & Planning
Course Duration and Fees
NobleProg is #5 on our list. This institute provides online live training of 14hrs (usually completed in 2 days). The price of the digital marketing course is USD 2,900 (online).
Course Highlights
- There are no specific requirements needed to attend this course. A good understanding of the Internet and Computers would be helpful.
- Instructor-led live training course
- Online course
Contact Details
Phone: England: +44 (0)208 089 0990
Email: [email protected]
Address: NobleProg (UK) Ltd, CentralPoint, 45 Beech Street, LONDON, EC2Y 8AD, United Kingdom
6. University of West London
The University of West London is a public university in the United Kingdom. They offer a Masters in Digital Marketing, designed by academic practitioners with award-winning professional experience. Each module is designed and delivered as part of a process that enables you to become confident digital marketing strategists and communications planners. It offers both, part-time and full-time. They offer one of the best digital marketing courses in London.
Course Syllabus
- Search Engine Optimisation
- PPC
- Mobile
- Content
- Display
- Social
- Analytics
- ECommerce
- B2C
- B2B
- Web Design UX
- CX
- Brand Activation
- Direct Marketing
- Research and Analysis
- Marketing Operations
- Relationships Management
- Communications
Course Highlights
- Flexible Learning Hours
- Lifelong Career Support
- 98% Students Employed
- Expert Faculty
Course Duration and Fees
University of West London is #6 in our top digital marketing courses in London list. If your course runs for two or more years, you will need to pay the fee for each academic year at the start of that year. If your course runs for less than two years, the cost is for the full course and full fee will have to be paid upfront. Government regulations, such as inflation, will affect your fees, so what you pay may go up in the future.
If no fee is shown above then the fees for this course are not available yet. Please check again later for updates.
Contact Details
Phone Number – 0800 036 8888
If calling from outside UK – +44 (0)20 8231 2468
Address – St Mary’s Rd, Ealing, London W5 5RF, United Kingdom
Email Address – [email protected].
7. London School of Digital Marketing
Founded by a team of successful marketing and tech professionals, London School of Digital Marketing is an institution that works to meet the growing demand for designers, developers and marketers. They have a Certified Digital Learning course and are accredited by the Scottish Qualifications Authority at Level 8 on the Scottish Credit and Qualifications. The certification exams are available in 120 countries. They are highly known for their digital marketing courses in London
Course Syllabus
- Content Creation & Marketing
- Professional Diploma in Digital Marketing
- Introduction to Digital Marketing
- Analytics
- Digital Display and Video Advertising
- Email Marketing
- Mobile Marketing
- Pay Per Click
- Search Engine Optimization
- Social Media Marketing
- Strategy and Planning
Course Duration & Fees
The London School of Digital Marketing is #7 in our top digital marketing courses in London list. This school offers a digital marketing course for 3 hours. To learn about their fees, kindly contact the institute using the contact information below.
Course Highlights
- Assignment
- Skill Level
- Certifications
- Live Coaching
- Tool Based Learning
- Flexible, Scalable Training
- Training Staff
Contact Details
Phone Number – +44 20 3770 9302
Address – 516 West Carriage House, Royal Carriage Mews, London SE18 6GB
Email – [email protected]
8. University of Westminster
The University of Westminster offers a Certified Digital Marketing Professional Course in the heart of London, which is a short course on marketing. This is accredited by The Digital Marketing Institute – an international professional association for Digital Marketers. Upon successful completion of the course, you will become a Certified Digital Marketing Professional and also gain 12 months membership of the Digital Marketing Institute as a professional.
Course Syllabus
- Introduction to Digital Marketing
- Content Marketing
- Social Media Marketing
- Search Marketing
- Email Marketing
- Display Video Marketing
- Website Optimisation
- Analytics with Google Analytics
- Digital Marketing Strategy
Course Highlights
- 3-4 Year Course
- Practise Based Assessment
- Expert Faculty
- Digital Marketing Lab Access
Course Duration and Fees
The University of Westminster is #8 in our top digital marketing courses in London list. This course is suitable for students, small business owners, marketers and professionals. It is taught through an online virtual classroom for a duration of 10 weeks and costs £1500.
Contact Details
Phone Number – +44 (0)20 3506 9900
Address – 35 Marylebone Rd, Marylebone, London NW1 5LS, UK.
Email – [email protected]
9. King’s College, London
Established in 1829 by King George IV and Arthur Wellesley, King’s College is one of the oldest universities in England.
Course Syllabus
- Digital Marketing Strategy
- Digital Marketing Communications
- Digital Consumer Behaviour
- Research in Marketing
- Marketing Analytics
You’ll then have the chance to broaden your knowledge and skills through our selection of elective modules:
- Social Media & Marketing
- Neuromarketing
- Omnichannel Retailing
- International E-Services Marketing
- Marketing & Sustainability
- B2B Marketing
- Brand Management
Course Highlights
- Practical Learning Approach
- London Campus Learning
- Networking Opportunities
Course Duration and Fees
The University of Westminster is #9 in our top digital marketing courses in London list. The course is offered for a duration of one year and costs £15,675 for home students and £29,850 for overseas students.
Contact Details
Phone Number: +44 (0)20 7836 5454
Address: King’s College London, Strand, London WC2R 2LS United Kingdom.
Email: [email protected]
10. DMI PR
The Digital Marketing Institute gives you a certification which is recognized around the globe. With over 55,000 DMI Members worldwide and a panel of razor-sharp Global Industry Advisory Champions guiding our course curriculum and more, they are right at the edge of big, new and clever. Industry Advisory Champions guiding the course curriculum and more, they are right at the edge of big, new and clever.
Course Syllabus
- Introduction to Digital Marketing
- Content Marketing
- Social Media Marketing
- Search Engine Optimization (SEO)
- Paid Search (PPC) Using Google Ads
- Display and Video Advertising
- Email Marketing
- Website Optimization
- Analytics Using Google Analytics
- Digital Marketing Strategy
Course Highlights
- Tutors with Industry Experience
- Student Support Team Available
- Flexible Learning
Course Duration and Fees
The Digital Marketing Institute is #6 in our top digital marketing courses in London list. This course is suitable for students (after UG), small business owners, marketers and professionals and is taught through an online virtual classroom. It is for a duration of 8-10 weeks and costs $1368.
Contact Details
Phone Number – +1 917 6365832
Address – Royal Arsenal, London SE18 6GB, United Kingdom.
Things to Keep in Mind While Choosing a Course
If you are struggling to find which digital marketing course suits you, you are not alone. To help you figure it out below are some points you should consider before taking any course.
Course Credibility
There are many courses available out there but not all of them are created equally. To get the best course available, you must check their credibility.
You should always look for courses that are recognized by industry experts or top industry bodies. You should also check if the course is offered by a reputable institution such as a university, college, or educational institution.
Here are a few things you should check out in order to determine the credibility of the course:
- Course Provider
- Instructor or Trainer
- Curriculum
- Student Feedback
- Fee of the Course
The institution’s reviews and rankings
When enrolling in a course, it is always a good idea to read reviews from other students. You can also check if the institution has been ranked by any reputable publications. High rankings and positive reviews are indicators of a quality course. On the other hand, if the course has negative reviews such as a track record of low placement rates or if it lacks recognition from reputable industry players, you may want to reconsider your choice.
Career Opportunities
A digital marketing course can open doors to many career opportunities such as SEO intern, content marketer, social media manager, and more. This makes it essential for you to enroll in a course that aligns with your career aspirations.
A short-term and affordable course can help you get an entry-level job such as a digital marketing intern. Whereas an expensive and advanced level course can provide you with all the skills and knowledge you need to manage your daily marketing tasks as a manager.
Demo Lecture
Many course providers often offer free demo lectures. You should take one to get a better understanding of their teaching style, course content, and instructor expertise. It can be a great opportunity for you to ask questions to the instructor and get feedback from them. If you are taking a highly advanced course, taking a demo lecture can be a great way for you to decide if you’re ready for the challenge.
To Conclude
Great! So, now we have provided you with a list of the best digital marketing courses in London and hope that this listicle will help you decide the right course for you.
If you wish to learn specific digital marketing skills and create a niche in it, do check out IIDE’s short-term certification courses in digital marketing!.
If you have any doubt, you can reach out to us at [email protected] to avail free counseling session.
Did you find our blog helpful? Feel free to share on Twitter and Facebook to help out your friends who are looking for digital marketing courses in London.
FAQ – Frequently Asked Questions
Q. Which is the best digital marketing course in London?
Ans: As we have mentioned in the listicle above, IIDE’s Online Digital Marketing course is the best if you want to pursue a career in digital marketing. IIDE provides live online lectures with 1-1 on mentoring sessions to help students get a thorough understanding of digital marketing topics.
Q. Is Digital Marketing a good career?
Ans: Yes, Digital Marketing is a good career. Digital Marketing is one of the fastest-growing industries in today’s world. With the rise in demand in digital marketing, there is a rise in job opportunities too. By specializing in certain digital skills, you will be able to get a high-paying job in the industry.
Q. What will be the salary of a Digital Marketer?
Ans: The average salary of a digital marketer is around £26,256 per year in the UK. But the salary mainly depends upon factors such as the company you are working for, the expertise in the field, and experience in the industry.
Q. What are the eligibility criteria for a digital marketing course?
Ans: The eligibility criteria for a digital marketing course is that any individual applying for the course should be 16 years or older. However, a 12th Grade Pass (10+2) with a minimum of 50% marks will be preferred.
Q. Is the digital marketing course difficult?
Ans: The digital marketing course is not difficult. With the help of industry experts, live lectures, 1-1 on mentoring, and doubt clearing sessions IIDE makes it easier for students to understand every aspect of digital marketing while also helping them master the digital skills.
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