Were you searching for the best digital marketing course in Cambridge? Want to know all about the fees, course structure, and duration? Well, then this is the right place for you. In this blog, we have listed the top 5 digital marketing courses in Cambridge to help you choose the best institute to start your digital marketing career.
But first, let’s understand what Digital Marketing is and what is the importance of digital marketing in today’s world.
Digital marketing is the promotion of business through the internet and other digital communication to connect with customers.
With the ongoing pandemic, digital marketing is the need of the hour. The outburst of Covid-19 has badly affected businesses all over the world and resulted in people losing their only sources of income.
But here is how digital marketing has played a big role in helping those businesses! It helped people in promoting their products and services through social media and other digital marketing channels, which resulted in them being able to target their customers all over the world, even during the lockdown.
Thus, it is safe to assume that there is a lot of scope for digital marketing in the coming future. With the increase in demand for digital marketers, there is an increase in job opportunities too.
Here, let us have a look at jobs available in Cambridge and the neighboring areas.
(Source:Indeed.com)
Impressive, right? These numbers are just going to increase in the coming future. So, If you are considering starting your career in digital marketing, then there is no better time than now.
A quick tip: If you are new to digital marketing, and don’t know what skills you should specialize in, then do read our blog on digital marketing skills to gain insight into the same.
So let’s get started with the list.
Quick Read
Don’t have the time to read the entire blog? Here’s the synopsis!
Keeping in mind various factors such as duration, fees, placement assistance, top recruiters, and course highlights, the top 3 digital marketing courses in Cambridge are:
- IIDE– Flexible digital marketing courses with industry relevance and 100% placement assistance.
- The Knowledge Academy– An online training company that provides 30000+ courses and training to individuals and organizations in various fields.
- Pathstream– Works with leading technology companies to identify the fastest-growing career areas.
Now, let’s continue with the blog and understand the top 5 digital marketing courses in Cambridge.
List of Top 5 Digital Marketing Courses in Cambridge
Here’s an overview of the top 5 digital marketing courses in Cambridge, their duration, and their fee structure.
| INSTITUTES | Duration | Fees |
|---|---|---|
| IIDE – The Digital School | 4 – 6 Months | USD 1,500 – 2000 |
| The Knowledge Academy | 40+ Hours | USD 5,395 |
| Pathstream | 18 Weeks | USD 2,978 |
| 42 Courses | 7 to 9 Hours | USD 200 |
| NobleProg | 14 Hours | USD 2,900 |
1. IIDE – The Digital School
IIDE is India’s leading digital marketing institute that offers various Online Digital Marketing Courses. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high paying digital marketing career in this competitive industry.
Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.
So, why do we rank IIDE #1 on the list?
Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.
Apart from their excellent placement track record and a student-centric culture, an important reason to include the first is their practical approach to learning. They use a blended training method to ensure all students learn the right skills with the right application methods.
A unique teaching method is adopted by IIDE to personalize the learning process. Here’s what it entails.
Learning Methodology
Step 1: Start with Video Lectures
Step 2: Attend Live Online Sessions
Step 3: Book A Mentor
Step 4: In-Class Presentations
Their unique method or their hybrid learning model (as they call it) starts with a series of high-quality online video courses, followed by weekly live training sessions, custom-tailored 1-on-1 mentoring sessions, and in-class presentations.
Courses Offered
IIDE offers the following online certifications in digital marketing:
- Advanced Certification in Digital Marketing (ACDM)
Preferred by: College Students, Freshers, Small Business Owners, Influencers - Professional Certification in Digital Marketing & Strategy (PCDMS)
Preferred by: Working Professionals, Agency Owners, Freelancers
Here’s a brief comparison of both the online courses:
| Criteria | ACDM | PCDMS |
|---|---|---|
| Duration | 4 Months | 6 Months |
| Live Projects & Assignments | 4 | 7 |
| Certifications Offered | Yes | Yes |
| Placement Assistance | Yes | Yes |
| Interpersonal & Corporate Skills | Yes | Yes |
| Agency & Leadership Skills | No | Yes |
| Project Management | No | Yes |
| Case Studies from Harvard Business Review | No | Yes |
| Simulation from Harvard Business Review | No | Yes |
Syllabus
| Courses | Modules Covered |
|---|---|
| Advance & Professional Course |
Foundation ● Brand Truth: Marketing Fundamentals ● Customer Journey: AIDA Funnel ● Presentation Skills ● Introduction to Agencies & Departments |
| Advance & Professional Course |
Search Marketing ● Website Basics ● Search Engine Optimisation ● Google Ads ● E-Commerce ● Corporate Soft Skills ● Reporting & Excel Training |
| Advance & Professional Course |
Social Marketing ● Social Media Organic ● Brand Reputation Management ● Social Media Paid ● Influencer Marketing ● Resume & LinkedIn Profile Building |
| Advance & Professional Course |
Growth & Analytics ● Lead Generation & Nurturing ● Google Analytics ● Capstone Project ● Interview Preparation ● Mock Interviews |
| Exclusively in Professional Course |
Planning & Strategy ● Media Planning ● Conversion Rate Optimization ● Customer Relationship Management ● Blogging, AdSense & Affiliate Marketing ● Freelancing Economics & Overview ● Portfolio & Personal Brand Building |
| Exclusively in Professional Course |
Agency Skills ● Art of Pitching ● Client Servicing ● Campaign Planning ● Project Management ● Harvard Multimedia Case Study ● Leadership & Conflict Resolution Skills ● Masterclass: Economics of Digital Marketing |
Course Faculty
Marketing Tools You’ll Master
A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.
Some of the marketing tools IIDE learners will master are:
AI Tools You’ll Master
With AI revolutionizing industries, it’s crucial to be proficient in AI tools. IIDE empowers its students with the expertise and knowledge to effectively leverage AI-powered tools for impactful marketing campaigns and maximized ROI.
Placement Assistance
IIDE offers 100% placement assistance to everyone who opts for it. Apart from connecting learners with big agencies & global brands, they also provide placement workshops such as AI based mock interviews, soft skills & agency skills training, etc to make you corporate ready.
Some of the brands where IIDE alumni have worked at are:
Here’s what students have to say about IIDE:
Course Duration and Fees
Here’s a table showing the duration and fees of the online digital marketing courses:
| IIDE’s Online Courses | Duration | Fees (USD) |
|---|---|---|
| Advanced Certification in Digital Marketing (ACDM) | 4 months | 1,500 |
| Professional Certification in Digital Marketing & Strategy (PCDMS) | 6 months | 2,000 |
Contact Details
Phone Number: +91 96199 58615
Email ID: [email protected]
Website: https://iide.co/online-digital-marketing-course/
2. The Knowledge Academy
Founded in 2009, The Knowledge Academy is an online training company that is headquartered in Berkshire, United Kingdom. They provide 30000+ courses and training to individuals and organizations in the field of IT, business, project management, and many more.
Their main aim is to guide students and corporate workers in their careers with the help of quality teaching materials and professional educators.
Course Syllabus
- Social Media Masterclass
- SEO Masterclass
- Digital Marketing Masterclass
- Google Analytics Masterclass
- Google Ads Masterclass
Course Duration and Fees
The Knowledge Academy is #2 on our list. This institute provides a package of 5 masterclasses and that compromises of 40+hours for self-paced learning. You can also opt for instructor-led learning but the fees may vary. The course fee is approx. USD 5,395
Course Highlights
- Many delivery methods
- Best price in the industry
- Trusted and Approved
- High-quality resources
- Experienced instructor/ guide
- Each masterclass of 8 hours
- Immediate Access for 90 days
- Certificates on completion
- Case studies and Exercise files
- Personal performance tool
- 24/7 Support
- Suits a busy Lifestyle & Independent Learners
- Train in the comfort of your home
- Interactive course
- Compatible on mobile, tablet, and desktop
- Scenario-based learning
- Bookmarking ability
- Note-taking facilities
Contact Details
Phone: 01344767897
Email: [email protected]
Address: Reflex, Cain Road, Bracknell, Berkshire RG12 1HL, United Kingdom
3. Pathstream
Pathstream works with leading technology companies to identify the fastest-growing career areas. They build interactive learning programs that feature hands-on learning and contextualized coursework to prepare you for the real tasks you’ll need to do on the job.
Their curriculum is constantly updated as technologies change and the job market evolves. It has also partnered with Universities that are globally recognized. Their mission is to become part of a passionate team committed to delivering world-class learning experiences and education outcomes, with an emphasis on equity and access.
Course Syllabus
- Foundations And Strategy Of Marketing
- Digital Marketing
- Competitive Analysis
- Value Propositioning
- Brand Positioning
- Market Segmentation
- Marketing Analytics and Performance Optimization
- Performing A/B Testing
- Google Analytics
- Marketing Analytics
- Key Performance Indicators
- Google Sheets Formulas
- Social Media Marketing
- Facebook Ads Manager
- Content Marketing
- Content Strategy
Course Duration and Fees
Pathstream is #3 on our list. The course can be completed within 18 week time period which is approx 15 hours/week. The tuition fee for the course is USD 2,978
Course Highlights
- Hands-on courses
- Interactive labs and projects that immerse you in the tools needed to succeed as a digital marketer
- Downloadable resource guides
- Projects + personalized feedback
- Career coaching & access to curated job opportunities
- Free access to digital marketing software
- A dedicated instructor to support your learning
- Virtual networking and career events
- Get Ready for the Facebook Blueprint and Google Analytics Exams
Contact Details
Phone: 650-437-5825
Address: 580 Market Street, Suite 400, San Francisco, CA 94104
4. 42 Courses
42 Courses is an e-learning platform that provides enjoyable and practical accredited learning on various topics. They focus on the key skills which are in demand in the industry and design courses with practical methods in a short amount of time. The lessons are divided into smaller segments for a better understanding of the topic and for convenient learning from anywhere, at any time.
Course Syllabus
- Introduction to digital marketing
- Online advertising
- Search Marketing
- Marketing with data
- Social media marketing
- Email marketing
- Experience design
Course Duration and Fees
The digital marketing course takes approx. 7- 9 hours to complete, it has no time limit. The program fee for the course is USD 200.
Course Highlights
- Learn from anywhere at anytime
- Learning on-demand
- Enjoyable learning
- Accredited by global brands
- Learn from the world’s best brands
- 24/7 support
- Certifications
Contact details
Email: [email protected]
Address: 33 Kingsway, WC2B 6UF, London
5. NobleProg
The company provides live classes regardless of onsite or online training along with flexibility and affordability. Courses that suit your level of expertise are regularly updated with the changing technologies. The trainers are academic experts who regularly take feedback to ensure the improvement and maintenance of course quality.
They at present offer more than 1,000 training outlines. At NobleProg they emphasize delivering academic knowledge combined with practical skills to the participants.
Course Syllabus
- Introduction to Digital Marketing
- Search Engine Optimization and Marketing
- Digital Display Advertising
- Email Marketing
- Social Media Marketing
- Mobile Marketing
- Analytics
- Strategy & Planning
Course Duration and Fees
NobleProg is #5 on our list. This institute provides online live training of 14hrs (usually completed in 2 days). The price of the digital marketing course is USD 2,900 (online).
Course Highlights
- There are no specific requirements needed to attend this course. A good understanding of the Internet and Computers would be helpful.
- Instructor-led live training course
- Online course
Contact Details
Phone: England: +44 (0)208 089 0990
Email: [email protected]
Address: NobleProg (UK) Ltd, CentralPoint, 45 Beech Street, LONDON, EC2Y 8AD, United Kingdom
Now that we’ve seen the best digital marketing courses in Cambridge, here are some of the frequently asked questions.
FAQ – Frequently Asked Questions
Q. Which is the best digital marketing course in Cambridge?
Ans: As we have mentioned in the listicle above, IIDE’s Online Digital Marketing course is the best if you want to pursue a career in digital marketing. IIDE provides live online lectures with 1-1 mentoring sessions to help students get a thorough understanding of digital marketing topics.
Q. Is Digital Marketing a good career?
Ans: Yes, Digital Marketing is a good career. Digital Marketing is one of the fastest-growing industries in today’s world. With the rise in demand for digital marketing, there is a rise in job opportunities too. By specializing in certain digital skills, you will be able to get a high-paying job in the industry.
Q. What will be the salary of a Digital Marketer?
Ans: The average salary of a digital marketer is around £26,256 per year in the UK. But the salary mainly depends upon factors such as the company you are working for, the expertise in the field, and experience in the industry.
Q. What are the eligibility criteria for a digital marketing course?
Ans: The eligibility criteria for a digital marketing course is that any individual applying for the course should be 16 years or older. However, a 12th Grade Pass (10+2) with a minimum of 50% marks will be preferred.
Q. Is the digital marketing course difficult?
Ans: The digital marketing course is not difficult. With the help of industry experts, live lectures, 1-1 on mentoring, and doubt-clearing sessions IIDE make it easier for students to understand every aspect of digital marketing while also helping them master digital skills.
To Conclude
Great! So, now we have provided you with a list of the best digital marketing courses in Cambridge and hope that this listicle will help you decide on the right course for you.
If you wish to learn specific digital marketing skills and create a niche in it, do check out IIDE’s short-term certification courses in digital marketing!
If you have any doubts, you can reach out to us at [email protected] to avail free counseling session.
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