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Digital marketing has emerged as the fastest mode of marketing since the onset of the Covid-19 pandemic. Companies have been turning from traditional marketing methods towards digital marketing and curating impactful strategies to attract a wider audience.
According to Dentsu, the digital sector is expected to grow 6.5% in 2024, reaching $442.6 billion in ad revenue. This will make up 58.8% of global advertising spend in 2024
Digital Marketing! Sounds like a really complex term right? When you heard the term “Digital Marketing”, questions like, “What is Digital Marketing” might have immediately spurred into your mind. Don’t worry, It’s not as complex as it sounds. In this blog, we have penned down the top 5 Digital Marketing Courses in Kitchener, along with the course details including syllabus, duration, and fees, to help you ascend your digital marketing skills.
The snapshot below highlights the increase in the number of internet users indicating the rapid growth of the global digital industry.
The job opportunities are massive! Pursuing a career in digital marketing will provide you with flexibility and a handsome salary.
If you are someone who has recently graduated and wants to pursue a postgraduate degree in digital marketing, check out this 11-month MBA – Level Post Graduation in Digital Marketing program and earn a degree from the comfort of your home.
Types of Digital Marketing Courses in Kitchener
Offline Courses:
If you’re looking to master digital marketing in-depth and gain expertise, offline programs are the ideal choice. Typically offered as Master’s or PG programs, these courses provide a comprehensive curriculum that focuses on advanced strategies, managerial skills, and hands-on training.
For those who are young, energetic, and willing to invest in their careers, an intensive PG program in digital marketing is a great option. Post-graduate programs open up the potential for higher-paying roles and leadership positions within the industry, laying a solid foundation for your career.
Recommended for: Recent graduates and newcomers to the field.
Online Courses:
Online courses offer an advanced exploration of digital marketing from the comfort of your own home. They cover a broad spectrum of topics, providing learners with a better understanding of the field.
If you have time constraints due to your job, business, or college commitments, online courses are highly recommended. These courses often span several months, offering flexibility and an immersive learning experience.
Additionally, some Digital Marketing Online courses offer hybrid options that include both online and offline components to further enhance the learning experience.
Recommended for: Working professionals, undergraduate students, and business owners.
Key Factors to Consider When Choosing a Digital Marketing Course
To choose the right digital marketing courses in Kitchener for you, it’s essential to have answers to the following questions:
- Does the course have module-specific professors with experience? And if so, which brands have they worked for?
- Are there any networking opportunities with them?
- What modules are covered in the course? Is the syllabus AI integrated?
- Are case studies included in the curriculum to equip you with analytical skills?
- Does the institute provide 1-on-1 mentoring?
- Do they offer offline classes?
- Are there any mandatory internships for practical learning?
- Does the institute offer placement assistance?
You must have noticed that the course fee is not a part of the list of important questions. This is because education should be thought of as an investment, not an expense. Eventually, the benefits of a good education far outweigh the costs, making it a valuable investment in your future.
Now, let’s continue with the blog and understand the top 5 digital marketing courses in Kitchener with placements in detail.
Kartik Mittal
Digital Marketing Trainer
Updated on: Dec 31, 2024
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List of 5 Best Digital Marketing Courses in Kitchener
Here’s an overview of the top 5 digital marketing courses in Kitchener, their duration, and their Reviews.
| Institute | Course Duration | Reviews |
|---|---|---|
| IIDE – The Digital School | 4 – 6 Months | 4.8 (1099 reviews) |
| Confederation College | 2 Year | 4.3 (215 reviews) |
| Toronto School of Management (TSoM) | 51 Weeks | 4,6 ( 686 reviews) |
| George Brown College | 12 Months | 3.5 (498 reviews) |
| Henry Harvin | 40 Hours | 3.7 (6 reviews) |
1. IIDE – The Digital School
IIDE is a leading digital marketing institute that offers various Online Digital Marketing Courses. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high paying digital marketing career in this competitive industry.
Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.
So, why do we rank IIDE #1 on the list?
Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.
They also provide an Offline campus immersion option in Mumbai for their online learners via which the learners can visit the IIDE Campus and have some amount of training and assessment done offline and experience the IIDE culture first-hand.
Courses Offered
IIDE offers the following online courses in digital marketing:
- Advanced Certification in Digital Marketing (ACDM)
Preferred by: College Students, Freshers, Small Business Owners, Influencers - Professional Certification in Digital Marketing & Strategy (PCDMS)
Preferred by: Working Professionals, Agency Owners, Freelancers
Here’s a brief comparison of both the online courses:
| Course Benefits Matrix | ACDM | PCDMS |
|---|---|---|
| Duration | 4 months | 6 months |
| Certifications Offered | âś… | âś… |
| Ai Integrated Syllabus | âś… | âś… |
| Placement Assistance | âś… | âś… |
| 1-on-1 Mentoring | âś… | âś… |
| Module Specific Professors | âś… | âś… |
| Case Studies & Projects | ❌ | ✅ |
| Leadership & Agency Skills | ❌ | ✅ |
| Project Management & Conflict Resolution | ❌ | ✅ |
Other Courses Offered by IIDE
- Post Graduation in Digital Marketing
Preferred by: Fresh Graduates
This course is designed by experts in the field who bring years of experience to the table. It might not be recognized as a traditional MBA but offers training & placements equivalent to a master’s program in digital marketing in just 11 months. Furthermore, IIDE offers specialization in two distinct niches – Performance Marketing and Creative Strategy – as an integral part of their program.
Syllabus
| Courses | Modules Covered |
|---|---|
| Advance & Professional Course | Foundation â—Ź Brand Truth: Marketing Fundamentals â—Ź Customer Journey: AIDA Funnel â—Ź Presentation Skills â—Ź Introduction to Agencies & Departments |
| Advance & Professional Course | Search Marketing â—Ź Website Basics â—Ź Search Engine Optimisation â—Ź Google Ads â—Ź E-Commerce â—Ź Corporate Soft Skills â—Ź Reporting & Excel Training |
| Advance & Professional Course | Social Marketing â—Ź Social Media Organic â—Ź Brand Reputation Management â—Ź Social Media Paid â—Ź Influencer Marketing â—Ź Resume & LinkedIn Profile Building |
| Advance & Professional Course | Growth & Analytics â—Ź Lead Generation & Nurturing â—Ź Google Analytics â—Ź Capstone Project â—Ź Interview Preparation â—Ź Mock Interviews |
| Exclusively in Professional Course | Planning & Strategy â—Ź Media Planning â—Ź Conversion Rate Optimization â—Ź Customer Relationship Management â—Ź Blogging, AdSense & Affiliate Marketing â—Ź Freelancing Economics & Overview â—Ź Portfolio & Personal Brand Building |
| Exclusively in Professional Course | Agency Skills â—Ź Art of Pitching â—Ź Client Servicing â—Ź Campaign Planning â—Ź Project Management â—Ź Harvard Multimedia Case Study â—Ź Leadership & Conflict Resolution Skills â—Ź Masterclass: Economics of Digital Marketing |
Marketing Tools You’ll Master
A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.
Some of the marketing tools IIDE learners will master are:
Here’s what students have to say about IIDE:
Course Reviews
IIDE boasts a remarkable rating of 4.8 on Google, backed by an impressive collection of over 1000+ reviews. The high rating is largely attributed to numerous reviews by the students that praise the mentors, placement assistance, and the course curriculum.
Additionally, I also came across numerous Quora answers from IIDE alumni who spoke highly of their experiences and the quality of courses. As of now, I couldn’t find anything negative about them. However, you can dig a little more and check for yourself.
Contact Details
Phone Number: +91 96199 58615
Email ID: [email protected]
Website: https://iide.co/online-digital-marketing-course/
2. Confederation College
Confederation College is a culturally diverse, close-knit community of individuals, delivering exceptional education and training to an average of 7,000 combined full and part-time students per year.
The program enables students to become proficient in the practices and techniques used in modern marketing environments. All program courses are designed to respond to the growing demand for graduates who not only have a background in business and/or traditional marketing but who also understand the digital arena and have some technical skills in this area.
Course Syllabus
- International Business Communications
- Marketing Essentials
- Cross Cultural Communications & Negotiations
- Audio/Visual Storytelling
- Professional Development
- Business Law
- Business Communications
- Transmedia Storytelling: Digital Post Production
- Entrepreneurship
- Social Media Applications & Measurement
- Social Media & Internet Marketing
- Integrated Marketing Communications
- Consumer Behaviour
- Social Media Strategy
- CRM Process & Patterns
- Sociology of Community: The Indigenous Context
- Project Management
- Sustainability Responsibility & Ethics
- Data Integrity & Organization
- Capstone Project
Course Duration & Fees
Confederation College is #2 on our list of digital marketing courses in Kitchener. The duration of the Digital Marketing and Marketing Analytics course is 2 years and the fee is USD 17,019 + USD 1,725 program costs.
Course Highlights
- Gain training in workplace business practices, communications, and interpersonal dynamics
- Integrate and apply the skills and knowledge acquired in the program during a capstone project
- Learn how to combine traditional marketing and communication practices with digital marketing applications
| Course Benefits Matrix | Confederation College |
|---|---|
| Ai Integrated Syllabus | ❌ |
| Case Studies & Projects | âś… |
| Placement Assurance | ❌ |
| 1-on-1 Mentoring | ❌ |
| Module Specific Professors | ❌ |
| Offline course | âś… |
| Mandatory Internships | ❌ |
Course Placements
Work Placements are a mandatory course credit and successful completion is a requirement for graduation. Under certain unique situations, a student who has or is working within their field of study may PLAY the Field Placement course
Course Reviews
According to Google reviews, we got to know that, It was cheaper than most other flight programs and has a very good reputation. Students mentioned that, Although the professors were good, the management in the college was worse.
Culture
Here is a glimpse of their student culture
Contact Details
Address: 1450 Nakina Drive, P.O. Box 398, Thunder Bay, Ontario, Canada, P7C 4W
Phone: (807) 475-6110
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3. Toronto School of Management
Toronto School of Management (TSoM) is a college that offers a broad range of career-focused programs in business, hospitality and tourism, big data, cybersecurity, and accounting.
TSoM gives importance to real workplace experience and has hence collaborated with over 100 employers to provide co-op placements to students, ensuring you get the most out of your program.
Course Syllabus
- Introduction to Marketing and Branding
- Google SEO
- Website Building and Design for Marketers
- Google Analytics
- Managing Social Media Sponsored Campaigns
- Pay Per Click Marketing with Google Ads
- Campaign Management, Regulations, and Compliance
- Copywriting
Course Duration and Fees
Toronto School of Management is #3 on our list of digital marketing courses in Kitchener. It is a full-time course for a duration of 24 weeks in-class and 12 weeks co-op, the total duration being 51 weeks with breaks. The cost for this course is $14,495 CAD. They offer a scholarship for both domestic and international students which makes the fees $4,276 CAD and $10,495 CAD, respectively.
Course Highlights
- Gain an Additional Certificate from the Digital Marketing Institute
- Strengthen Your Resume With Canadian Work Experience
- Guaranteed Co-Op Placement* or Capstone
| Course Benefits Matrix | TSoM |
|---|---|
| Ai Integrated Syllabus | ❌ |
| Case Studies & Projects | âś… |
| Placement Assurance | ❌ |
| 1-on-1 Mentoring | ❌ |
| Module Specific Professors | ❌ |
| Offline course | âś… |
| Mandatory Internships | âś… |
Course Placements
We were unable to find any course placement for the student at Toronto School of Management. To know more we suggest reaching out to the institute directly to gather more information.
Course Reviews
Toronto School of Management boasts a 4.6-star rating on Google My Business, praised for its welcoming staff and supportive advisors like Jennifer Munoz and Aquil Sheriyaar. Students appreciate the prompt communication and assistance throughout the application on process, as Mohammed Saleem Uddin’s experience highlights. However, concerns exist regarding job market value and infrastructure limitations, as noted in some reviews. Consider exploring diverse perspectives before making your decision.
Culture
Here, a glimpse of student life at the Toronto School of Management-
Contact Details
Phone number: +1 416-800-2204
Address: 22 College Street Suite 300, Toronto, ON, M5G 1K2, Canada
Email: [email protected]
4. George Brown College
One of the oldest colleges in Canada, George Brown College provides a blend of theory and hands-on experience. By prioritizing real-world learning, they provide students with opportunities to work alongside industry professionals in applied research and field education opportunities. Their industry partnerships get students the latest trends and tech they can expect in the field.
Course Syllabus
- Database Marketing Strategies
- Applied Business Communication
- Fundamentals of Marketing And IMC
- Paid Media Marketing
- Search Marketing Optimisation
- Content Marketing
- Social Media Marketing
Course Duration and Fees
George Brown College is #4 on our list of digital marketing courses in Kitchener. It is a full-time course for a duration of 12 months (2 semesters in-class, 1 semester of work experience)The cost for this course for Domestic Tuition is $4,492.00 * †and International Tuition is $18,428.00 ** â€
Course Highlights
- Formulate a Marketing Plan That Will Meet the Needs or Goals of a Business or Organization
- Develop an Integrated Marketing Communications Plan for a Product, Concept, Good And/or Service Based on an Identified Market Need or Target
- Formulate Strategies for Developing New And/or Modified Products, Concepts, Goods and Services That Respond to Evolving Market Needs
- Develop Strategies for the Efficient and Effective Placement/distribution of Products, Concepts, Goods, and Services That Respond to Evolving Markets
- Evaluate the Impact of Using Different Marketing Strategies for a Product, Concept, Good And/or Service, on the Finances, Return on Investment (roi) and Business Goals of an Organization
- Evaluate the Viability of a Concept, Product, Good And/or Service in a Local, National or International Market
| Course Benefits Matrix | George Brown College |
|---|---|
| Ai Integrated Syllabus | ❌ |
| Case Studies & Projects | âś… |
| Placement Assurance | ❌ |
| 1-on-1 Mentoring | ❌ |
| Module Specific Professors | ❌ |
| Offline course | âś… |
| Mandatory Internships | âś… |
Course Placements
We were unable to find any course placement for the student at George Brown College. To know more we suggest reaching out to the institute directly to gather more information.
Course Reviews
Earning a 3.5-star Google rating, George Brown boasts convenient facilities and caters to diverse learners, even offering support for those still developing English fluency. However, some students, particularly international ones, have expressed concerns about unclear communication regarding fees and inflexible policies, leading to financial burdens and frustration. Consider researching further to ensure a good fit for your individual needs.
Culture
For this course, we were unable to find any pictures of the student culture at George Brown College as it is primarily available in online mode. To know more about the course, we suggest reaching out to the institute directly to gather more information.
Contact Details
Phone Number: 416-415-2000
Address: George Brown College P.O. Box 1015, Station B Toronto, Ontario Canada M5T 2T9
Email ID: [email protected]
5. Henry Harvin Education
Henry Harvin is a global Ed-tech company founded in 2013 by Kunal Gupta. It works with many companies and colleges as a training partner and education provider.
With its program, it offers over 200+ online courses in digital marketing, cyber security, Analytics, sales, Law, Management, and many more.
Course Syllabus
- Getting Started with Digital Marketing Course
- Effective Webpage Designing
- Search Engine Marketing (Google Ads)
- SEO (Off Page, On Page, Local, Mobile)
- Facebook Marketing
- LinkedIn Marketing
- YouTube Marketing
Course Duration and Fees
The duration of the Digital marketing course is 40 hours. The fee for the course is USD 210.68 with a 0% EMI option available.
Course Highlights
- Live Online Interactive Classroom Session
- Facility to undergo projects in related fields of Digital Marketing, Web Analytics, etc.
- 100% Guaranteed Internship to gain practical experience of the learnings
- Certification: Distinguish your profile with the global credential of Post Graduate in Digital Marketing
- 100% Placement Support for 1-Year post successful completion
- E-Learning Access with abundant tools and techniques, video content, assessments, and more
- Regular Bootcamps for 12 months
- Free Access to #AskHenry Hackathons and Competitions
- Get 1-Year Gold Membership of Henry Harvin® Digital Marketing Academy for the Post Graduate Program in Digital Marketing
| Course Benefits Matrix | Henry Harvin |
|---|---|
| Ai Integrated Syllabus | âś… |
| Case Studies & Projects | âś… |
| Placement Assurance | ❌ |
| 1-on-1 Mentoring | ❌ |
| Module Specific Professors | âś… |
| Offline course | ❌ |
| Mandatory Internships | âś… |
Course Placements
The placement is undoubtedly with some of the most reputable names in the market.
Course Reviews
Henry Harvin has a Google rating of 3.7 and 6 reviews, it’s advisable to conduct your own research as it has only 2 reviews about the institute to make an informed decision.
Culture
We couldn’t find anything related to their student culture on the website.
Contact Details
Phone: +91 9891953953
Email: [email protected]
Address: 1031 Walnut Ave Apt 1511, Fremont CA 94536, United States.
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Additional points to consider
It’s crucial to choose the right digital marketing course that aligns with your career goals and learning preferences. To help you make an informed decision, we’ve compiled a list of points you should consider when selecting a digital marketing course.
Finding the Right Learning Mode
Consider whether you prefer on-campus learning or are open to online courses. Local institutes may provide the advantage of networking opportunities, while online courses offer flexibility.
Balancing Time Commitments
Understanding the course duration and flexibility is vital, especially if you have other commitments like work or studies. Explore whether the course offers options for part-time or self-paced learning.
Ensuring Credibility
Certification plays a pivotal role in validating the quality and credibility of a digital marketing course. Look for courses that are recognized by industry associations and top brands.
Learning from Industry Experts
The expertise of the faculty members can make or break your learning experience. Make sure the trainers have hands-on experience in digital marketing. You can also register for a demo class to get a hint about the teaching methodology.
Get in touch with the Alumni
Before choosing any course, see where the institute’s alumni are, and what are they up to. For this, you can use either Instagram or Linkedin.
For example: Search for “IIDE” or any institute on LinkedIn > Companies category > Alumni Page
Here’s an example 👇
You can use LinkedIn to get a good sense of the institute’s placement record. This information can be very helpful for you when choosing a course. This information can be very helpful for you when choosing a course and finding out if the course is worth it.As we conclude this blog, I hope it has offered you a clearer understanding of your choices and helped you determine the course that best fits your needs. But, if you need any help, you can schedule an appointment with us to learn more about digital marketing courses.
Wishing you all the best for your future and happy learning!
FAQs – Frequently Asked Questions
Q. Which is the best institute for digital marketing courses in Kitchener?
As we have mentioned in the listicle above, IIDE’s Online Digital Marketing course is the best if you want to pursue a career in digital marketing. IIDE provides live online lectures with 1-1 on mentoring sessions to help students get a thorough understanding of digital marketing topics.
Q. What is the Fee for Digital Marketing Courses in Kitchener?
The digital marketing course fees in Kitchener on average range between USD 1500 to USD 2000. However, the fees vary in different institutes depending on the packages chosen and the duration of the course. IIDE’s Online Digital Marketing course is for USD 971 + Taxes.
Q. What are the eligibility criteria for a digital marketing course?
Ans: The eligibility depends on the institute and course you select. Generally, the eligibility criteria for a digital marketing course is that any individual applying for the course should be 16 years or older. However, a 12th Grade Pass (10+2) with a minimum of 50% marks will be preferred.
Q. Why is digital marketing time-consuming?
Digital marketing is a demanding as well as time-consuming aspect of any business. This is because you need to keep up with all the conversations about your brand, monitor the efforts of your competitors, connect with your audience, stay on top of industry trends, create relevant as well as valuable content, and so much more.
Q. Is digital marketing a good career?
Digital Marketing has proven to be a highly lucrative career over the past few years due to its soaring demand. A heavy focus on conducting business online in this evolving market, along with a handsome salary and freedom to creatively showcase your talents are the key reasons to specialize in this skill-driven industry.
Q. What will be the salary of a Digital Marketer?
The average salary of a digital marketer is around $61,145 per year in the USA. But the salary mainly depends upon factors such as the company you are working for, the expertise in the field, and experience in the industry.
Q. Is Digital Marketing in demand in Canada?
Ans: Professionals in digital marketing have slightly better job prospects than most professions. The Bureau of Labor Statistics predicts a 10% increase in job demand for marketing professionals by 2026. Such an increase is higher than the national average for all occupations.
Q. Is the digital marketing course difficult?
The digital marketing course is not difficult. With the help of industry experts, live lectures, 1-1 on mentoring, and doubt-clearing sessions, IIDE makes it easier for students to understand every aspect of digital marketing while also helping them master digital skills.
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Digital Marketing Trainer
Kartik is a certified digital marketer and an experienced marketing trainer with a strong passion for imparting knowledge in the field of digital marketing. As a marketing leader, he brings expertise in SEO (Search Engine Optimization), ASO (App Store Optimization), Website Development & much more. His curiosity and commitment to staying updated with industry trends have made him a dedicated digital marketing educator.
Kartik's dedication to teaching has led him to train over 35,000 students globally. His students range from engineers, MBA graduates, start-up entrepreneurs, marketing managers, and even those new to the world of digital marketing. His sessions have reached learners across India, Canada, Dubai, the USA, and other parts of the globe.Â
Kartik is committed to helping students and professionals alike understand the complexities of digital marketing, empowering them to advance their careers and businesses in this dynamic industry. His deep knowledge and practical approach have earned him a reputation as top 1% digital marketing trainer.