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If you’re looking for digital marketing courses in East York in 2024, then you’re in the right place!
In this blog, we’ve listed the top 5 digital marketing courses in East York including course details such as curriculum, duration, fees and placements to master your digital marketing skills.
What is digital marketing? Well, Digital Marketing has changed the way marketing operates since the onset of the pandemic. It has resulted in a significant increase in customization and personalization in marketing activities.
Digital advertisement can increase the awareness of the brand by 80%.
Before we delve into this list of best digital marketing courses in East York, let’s first look into the growing scope of the digital marketing industry across the world.
The digital marketing industry is expected to rise to 539 billion by 2023. The usage of digital platforms by businesses to market their products has increased exponentially, especially since the start of the global pandemic as they realise the importance of the digital marketing industry.
Hence, companies have been turning from traditional marketing methods to digital marketing and curating impactful strategies. This has given advertisers a tremendous opportunity to promote their products and services to a wider and more specialized target group at a lower cost.
Have a look at the number of digital marketing jobs available in and around East York.
Source: Indeed.com
The number is skyrocketing! A career in the digital field has immense opportunities available for you.
If you are someone who has recently graduated and wants to pursue a post graduation in digital marketing, check out this 11 month MBA-Level PG Program in Digital Marketing.
Also Read: Expert’s Guide on MBA in Digital Marketing
Now, let’s continue with the blog and understand the types of digital marketing courses in East York.
Types of Digital Marketing Courses in East York
Offline Courses:
For those looking to truly master the art of digital marketing and gain expertise, offline programs are the way to go. Typically offered as Master’s or PG programs, these courses provide a comprehensive curriculum focusing on advanced marketing strategies, managerial skills, and hands-on training.
If you’re young and have the time and energy to invest in your career, consider enrolling in an intensive PG program in digital marketing. The advantage of a post-graduate program lies in the potential for higher-paying roles and leadership positions within the industry, establishing a solid foundation for your career.
Recommended for: Recent graduates and newcomers to the field.
Online Courses:
Online digital marketing courses in East york offer an in-depth exploration of digital marketing, all from the comfort of your own home. They cover a wide array of topics, providing learners with a better understanding of the field.
If you have time constraints due to your job, business, or college commitments, online digital marketing courses in East York are a highly recommended option. Many of these courses span several months, offering flexibility and an immersive learning experience.
Additionally, some online courses offer hybrid options, combining online and offline components to further enrich the learning experience.
Recommended for: Working professionals, undergraduates, and business owners.
Key Factors to Consider When Choosing a Digital Marketing Course
To choose the best digital marketing courses in East York for you, it’s essential to have answers to the following questions:
- Does the course have module-specific professors with experience? And if so, which brands have they worked for?
- Are there any networking opportunities with them?
- What modules are covered in the course? Is the syllabus AI integrated?
- Are case studies included in the curriculum to equip you with analytical skills?
- Does the institute provide 1-on-1 mentoring?
- Do they offer offline classes?
- Are there any mandatory internships for practical learning?
- Does the institute offer placement assistance?
You must have noticed that the course fee is not a part of the list of important questions. This is because education should be thought of as an investment, not an expense. Eventually, the benefits of a good education far outweigh the costs, making it a valuable investment in your future
Now, let’s continue with the blog and understand the top 5 digital marketing courses in East York with detailed placements.
Kartik Mittal
Digital Marketing Trainer
Updated on: Dec 31, 2024
Listen to this blog
List of Top 5 Digital Marketing Courses in East York
Here’s an overview of the top 5 digital marketing courses in East York, their duration, and the Google reviews.
| Institute | Course Duration | Google Reviews |
|---|---|---|
| IIDE – The Digital School | 6-11 months | 4.8 (1058 reviews) |
| York University | 8 Months | 3.9 (1,580 reviews) |
| Centennial College | 1 Year | 3.7 (1,325 reviews) |
| Toronto School of Management | 51 Weeks | 4.6 (695 reviews) |
| Brain Station | 2.5 Months | 4 (225 reviews) |
1. IIDE – The Digital School
IIDE is a leading digital marketing institute that offers various Online Digital Marketing Courses globally. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, allowing them to make a high-paying digital marketing career in this competitive industry.
Not just college students & fresh graduates IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.
So, why do we rank IIDE #1 on the list?
Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned from the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.
They also provide an Offline campus immersion option in Mumbai for their online learners via which the learners can visit the IIDE Campus and have some amount of training and assessment done offline and experience the IIDE culture first-hand.
Courses Offered
IIDE offers the following online courses in digital marketing:
- Advanced Certification in Digital Marketing (ACDM)
Preferred by: College Students, Freshers, Small Business Owners, Influencers - Professional Certification in Digital Marketing & Strategy (PCDMS)
Preferred by: Working Professionals, Agency Owners, Freelancers
Here’s a brief comparison of both the online courses:
| Course Benefits Matrix | ACDM | PCDMS |
|---|---|---|
| Duration | 4 months | 6 months |
| Certifications Offered | âś… | âś… |
| Ai Integrated Syllabus | âś… | âś… |
| Placement Assistance | âś… | âś… |
| 1-on-1 Mentoring | âś… | âś… |
| Module Specific Professors | âś… | âś… |
| Case Studies & Projects | ❌ | ✅ |
| Leadership & Agency Skills | ❌ | ✅ |
| Project Management & Conflict Resolution | ❌ | ✅ |
Other Courses Offered by IIDE
- Post Graduation in Digital Marketing
Preferred by: Fresh Graduates
This course is designed by experts in the field who bring years of experience to the table. It might not be recognized as a traditional MBA but offers training & placements equivalent to a master’s program in digital marketing in just 11 months. Furthermore, IIDE offers specialization in two distinct niches – Performance Marketing and Creative Strategy – as an integral part of their program.
Syllabus
| Courses | Modules Covered |
|---|---|
| Advance & Professional Course | Foundation â—Ź Brand Truth: Marketing Fundamentals â—Ź Customer Journey: AIDA Funnel â—Ź Presentation Skills â—Ź Introduction to Agencies & Departments |
| Advance & Professional Course | Search Marketing â—Ź Website Basics â—Ź Search Engine Optimisation â—Ź Google Ads â—Ź E-Commerce â—Ź Corporate Soft Skills â—Ź Reporting & Excel Training |
| Advance & Professional Course | Social Marketing â—Ź Social Media Organic â—Ź Brand Reputation Management â—Ź Social Media Paid â—Ź Influencer Marketing â—Ź Resume & LinkedIn Profile Building |
| Advance & Professional Course | Growth & Analytics â—Ź Lead Generation & Nurturing â—Ź Google Analytics â—Ź Capstone Project â—Ź Interview Preparation â—Ź Mock Interviews |
| Exclusively in Professional Course | Planning & Strategy â—Ź Media Planning â—Ź Conversion Rate Optimization â—Ź Customer Relationship Management â—Ź Blogging, AdSense & Affiliate Marketing â—Ź Freelancing Economics & Overview â—Ź Portfolio & Personal Brand Building |
| Exclusively in Professional Course | Agency Skills â—Ź Art of Pitching â—Ź Client Servicing â—Ź Campaign Planning â—Ź Project Management â—Ź Harvard Multimedia Case Study â—Ź Leadership & Conflict Resolution Skills â—Ź Masterclass: Economics of Digital Marketing |
Marketing Tools You’ll Master
A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.
Some of the marketing tools IIDE learners will master are:
Here’s what students have to say about IIDE:
Course Reviews
IIDE boasts a remarkable rating of 4.8 on Google, backed by an impressive collection of over 1000+ reviews. The high rating is largely attributed to numerous reviews by the students that praise the mentors, placement assistance, and the course curriculum.
Additionally, I also came across numerous Quora answers from IIDE alumni who spoke highly of their experiences and the quality of courses. As of now, I couldn’t find anything negative about them. However, you can dig a little more and check for yourself.
Contact Details
Phone Number: +91 96199 58615
Email ID: [email protected]
Website: https://iide.co/online-digital-marketing-course/
2. York University
The York University School of Continuing Studies is a diverse community of learning united by a shared sense of purpose: Achieving personal and professional growth in a rapidly changing career and educational landscape. They offer a focused suite of professional programs in high-demand career fields and pioneer accelerated information technology and business programs.
This eight-course program and digital marketing courses in East York starts from the basics, giving students a solid foundation in core marketing and business concepts before moving on to master advanced topics in digital and content marketing.
Course Syllabus
- Business in the Digital Age
- Marketing Fundamentals
- Fundamentals of Digital Marketing
- Planning and Analysis for Content Marketing
- Marketing for Search Engines and Social Media
- Content Creation
- User Engagement and Marketing Automation
- Content Promotion and Amplification
Course Highlights
- Analytical and Critical Thinking
- Emotional and Social Intelligence
- Logical and Problem Solving
| Course Benefits Matrix | University Of York |
|---|---|
| Ai Integrated Syllabus | ❌ |
| Case Studies & Projects | âś… |
| Placement Assurance | ❌ |
| 1-on-1 Mentoring | âś… |
| Module Specific Professors | ❌ |
| Offline course | âś… |
| Mandatory Internships | ❌ |
Course Placement
According to the information, the institute helps the students in placement.
Course Duration & Fees
York University is #2 on our list of digital marketing courses in East York. The duration of the post-graduate certificate course in digital and content marketing is 8 months. The fee for the course is USD 6599 for domestic students and USD 15199 for international students.
Course Reviews
The University got a 3.9-star rating out of 5 with over 1,580 Google reviews.
Culture
Contact Details
Address: Keele Campus, 4700 Keele Street, Toronto, ON Canada, M3J 1P3
Phone: (416) 736-2100
3. Centennial College
Centennial College is a publicly funded institution in Ontario that provides 24-hour access to online teaching facilities for all its online digital marketing courses in East York. The college is well known for the recruitment, training and various joint services they offer.
Course Syllabus
- Marketing in a Connected World
- Customer Segmentation and Journey Mapping
- Online Advertising and Programmatic Trading
- Search Engine and Performance Marketing
- Social Media Marketing
- Coop/employment Preparedness
- Innovation and Change Management
- CRM Strategies
- Digital Transformation Strategy
- Omni-Channel Retailing
- Content Creation and Curation
- Web and Conversion Analytics
- Capstone- Digital Engagement Strategy
Course Highlights
- Ontario College Graduate Certificate
- Program Type – Post Diploma Program
- Career Outlook: Marketing Manager, Online Marketing Professional, Digital Marketing Specialist, Digital Media Planner, Manager Performance Marketing, Web Analytics Specialist
- Full-Time Course
| Course Benefits Matrix | Centennial College |
|---|---|
| Ai Integrated Syllabus | ❌ |
| Case Studies & Projects | âś… |
| Placement Assurance | ❌ |
| 1-on-1 Mentoring | âś… |
| Module Specific Professors | ❌ |
| Offline course | âś… |
| Mandatory Internships | ❌ |
Course Placement
According to the information, the institute helps the students in placement.
Course Duration and Fees
Centennial College is #3 on our list of digital marketing courses in East York. The course is for a duration of 1 year and will be split into two semesters. It costs $5270 for Canadian students and $16,099.5 for international students.
Course Reviews
The University got a 3.7-star rating out of 5 with over 1,325 Google reviews.
Culture
Contact Details
Phone Number: 416-289-5000
Address: P.O. Box 631 Station A, Toronto, ON, M1K 5E9.
Email: [email protected]
4. Toronto School of Management
Toronto School of Management (TSoM) is a college that offers a broad range of career-focused programs in business, hospitality and tourism, big data, cybersecurity, and accounting.
TSoM gives importance to real workplace experience and has hence collaborated with over 100 employers to provide co-op placements to students, ensuring you get the most out of your program.
Course Syllabus
- Introduction to Marketing and Branding
- Google SEO
- Website Building and Design for Marketers
- Google Analytics
- Managing Social Media Sponsored Campaigns
- Pay Per Click Marketing with Google Ads
- Campaign Management, Regulations and Compliance
- Copywriting
Course Highlights
- Gain an Additional Certificate from the Digital Marketing Institute
- Strengthen Your Resume With Canadian Work Experience
- Guaranteed Co-Op Placement* or Capstone
| Course Benefits Matrix | Toronto School Of Management |
|---|---|
| Ai Integrated Syllabus | ❌ |
| Case Studies & Projects | âś… |
| Placement Assurance | âś… |
| 1-on-1 Mentoring | âś… |
| Module Specific Professors | ❌ |
| Offline course | âś… |
| Mandatory Internships | ❌ |
Course Placement
According to the information, the institute helps the students in placement.
Course Duration and Fees
Toronto School of Management is #4 on our list of digital marketing courses in East York. It is a full-time course for 24 weeks in-class and 12 weeks co-op, the total duration being 51 weeks with breaks. The cost for this course is $14,495. They offer a scholarship for both domestic and international students which makes the fees $4,276 and $10,495, respectively.
Course Reviews
The University got a 4.6-star rating out of 5 with over 695 Google reviews.
Culture
Contact Details
Phone number: +1 416-800-2204
Address: 22 College Street Suite 300, Toronto, ON, M5G 1K2, Canada
Email: [email protected]
5. Brain Station
BrainStation is the global leader in digital skills training, empowering businesses and brands to succeed in the digital age. Digital marketing courses in Frisco by Brain Station can be a good option.
Established in 2012, BrainStation has worked with over 500 instructors from the most innovative companies, developing cutting-edge, real-world digital education that has empowered more than 100,000 professionals and some of the largest corporations in the world.
Have a look at their digital marketing course structure.
Course Syllabus
- Marketing Strategy Foundations
- Attracting & Engaging Audiences
- Digital Marketing Analytics
- Social Media Marketing
- Email Marketing
Course Highlights
- Online classroom. Live and expert-led.
- Ideal for learners looking to upskill.
- Build an interview-ready portfolio project.
- Earn a BrainStation Digital Marketing Certificate.
| Course Benefits Matrix | Brain Station |
|---|---|
| Ai Integrated Syllabus | ❌ |
| Case Studies & Projects | âś… |
| Placement Assurance | ❌ |
| 1-on-1 Mentoring | âś… |
| Module Specific Professors | ❌ |
| Offline course | âś… |
| Mandatory Internships | ❌ |
Course Placement
Contact the institute for more information.
Course Duration and Fees
Brain Station is #5 on our list of digital marketing courses in East York. The duration of the course is of 2.5 months. To know more about the fee structure, kindly contact the institute.
Course Reviews
The University got a 4-star rating out of 5 with over 225 Google reviews.
Culture
Contact Details
Phone: +1 800-903-5159
Email: [email protected]
These were the top 5 digital marketing courses in East York for you to choose from to ascend your digital skills. Let’s look at some of the commonly asked questions.
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Additional points to consider
It’s crucial to choose the right digital marketing courses in East York that align with your career goals and learning preferences. To help you make an informed decision, we’ve compiled a list of points you should consider when selecting digital marketing courses in East York .
Finding the Right Learning Mode
Consider whether you prefer on-campus learning or are open to online digital marketing courses in East York . Local institutes may provide the advantage of networking opportunities, while online courses offer flexibility.
Balancing Time Commitments
Understanding the course duration and flexibility is vital, especially if you have other commitments like work or studies. Explore whether the course offers options for part-time or self-paced learning.
Ensuring Credibility
Certification plays a pivotal role in validating the quality and credibility of a digital marketing course. Look for courses that are recognized by industry associations and top brands.
Learning from Industry Experts
The expertise of the faculty members can make or break your learning experience. Make sure the trainers have hands-on experience in digital marketing. You can also register for a demo class to get a hint about the teaching methodology.
Get in touch with the Alumni
Before choosing any course, see where the institute’s alumni are, and what are they up to. For this, you can use either Instagram or Linkedin.
For example: Search for “IIDE” or any institute on LinkedIn > Companies category > Alumni Page
Here’s an example 👇
You can use LinkedIn to get a good sense of the institute’s placement record. This information can be very helpful for you when choosing a course.
By carefully considering these factors and using tools like LinkedIn to connect with the alumni, you can get a better idea of which course aligns with your career goals
As we conclude this blog, I hope it has offered you a clearer understanding of your choices and helped you determine the digital marketing courses in East York that best fit your needs. But, if you need any help, you can schedule an appointment with us to learn more about digital marketing courses in East York.
Wishing you all the best for your future and happy learning!
FAQ – Frequently Asked Questions
Q1. Which is the best digital marketing course in East York?
IIDE’s online digital marketing courses are the best digital marketing courses in East York. What makes their course the best is that it includes high-quality video lectures followed by weekly live online sessions & 1-on-1 mentoring sessions by top professionals and industry experts.
IIDE offers 100% placement assistance.
Q2. What is the fee for Digital Marketing Courses in East York?
The fees for digital marketing courses in East York on average range between USD 200 to USD 7000. However, the fees vary in different institutes depending on the packages chosen and the duration of the course. IIDE’s Online Digital Marketing course is for USD 971 + Taxes.
Q.3 What is the eligibility for digital marketing courses in East York?
The eligibility depends on the institute and course you select. Generally, the eligibility criteria for a digital marketing course is that any individual applying for the course should be 16 years or older. However, a 12th Grade Pass (10+2) with a minimum of 50% marks will be preferred.
Q4. Is digital marketing a good career?
Digital Marketing has proven to be a highly lucrative career over the past few years due to its soaring demand. A heavy focus on conducting business online in this evolving market, along with a handsome salary and freedom to creatively showcase your talents are the key reasons to specialise in this skill-driven industry.
Q5. What are the job opportunities in digital marketing for freshers?
There are numerous job opportunities in digital marketing for freshers, some of them are mentioned below:
- Social Media Marketing Executive
- Digital Marketing Executive
- SEO Executive
- SEM Executive
- Content Marketing Executive
- Web Development Executive
- Email Marketing Executive
Q.6 Is the digital marketing course difficult?
The digital marketing course is not difficult. With the help of industry experts, live lectures, 1-1 on mentoring, and doubt clearing sessions IIDE makes it easier for students to understand every aspect of digital marketing while also helping them master the digital skills.
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Digital Marketing Trainer
Kartik is a certified digital marketer and an experienced marketing trainer with a strong passion for imparting knowledge in the field of digital marketing. As a marketing leader, he brings expertise in SEO (Search Engine Optimization), ASO (App Store Optimization), Website Development & much more. His curiosity and commitment to staying updated with industry trends have made him a dedicated digital marketing educator.
Kartik's dedication to teaching has led him to train over 35,000 students globally. His students range from engineers, MBA graduates, start-up entrepreneurs, marketing managers, and even those new to the world of digital marketing. His sessions have reached learners across India, Canada, Dubai, the USA, and other parts of the globe.Â
Kartik is committed to helping students and professionals alike understand the complexities of digital marketing, empowering them to advance their careers and businesses in this dynamic industry. His deep knowledge and practical approach have earned him a reputation as top 1% digital marketing trainer.