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5 Best Colleges for Digital Marketing In Mumbai You Must Know About

Updated on: Nov 27, 2022
Best Colleges for Digital Marketing in Mumbai - Featured Image

Looking for the best colleges for Digital Marketing in Mumbai? Do you want to make a career in digital marketing but are confused about how? Don’t worry this blog is everything you’ll need.

This blog includes every detail of why to study digital marketing, the best colleges for digital marketing in Mumbai, and career opportunities for digital marketing graduates. So, what are we waiting for? Let’s dive in!

What is Digital Marketing?

Digital marketing is the online promotion of the business and its products and services to attain its goals like increasing brand awareness, lead generation, and others. Digital marketing is also known as internet or online marketing.

Digital marketing is a multi-billion dollar industry. It is a universe in itself because there are many strategies, methods, and techniques available that you can adopt to promote your business. This includes email marketing, content writing, social media marketing, display advertising, paid advertising, video marketing, and many others.

Therefore, to get graduated in digital marketing is a good option because it offers many benefits over the conventional form of jobs. With that, digital marketing skills are the highest paid which means if you cultivate these skills, you may land a high-paying job!

Bonus Tip: If digital marketing interests you and you want to take a deep dive into it, you may check out IIDE’s online digital marketing course. This course is taught by industry experts and you’ll be provided with a certificate of completion that you can add to your resume!

Now, as we know what digital marketing is about. Let’s have a look at the best colleges for digital marketing in Mumbai that will help you find the best college for you.

Why Study Digital Marketing? 

But before we dive in, are you still wondering why you must study digital marketing? Well, to solve your dilemmas, here are the top four reasons to study digital marketing:

1. Highly Paid

As mentioned earlier, digital marketing skills are highly paid and thus, are most in demand. This is because, after the pandemic, businesses have realized the importance of online presence. Thus, businesses and companies are constantly looking for digital marketing enthusiasts who can help them attain their business goals.

2. Career Opportunities

Digital marketing offers a wide range of career opportunities. No matter if you’re a good writer, editor, or designer, there are many career options that you may opt for. These include Content Writers, Social Media Managers, SEO Specialists, Paid Media Managers, Web Analysts, Email Marketers, and many others.

3. No Downfall

Remember when the lockdown hit some people lost their jobs while others struggled to manage their livelihood? But we didn’t stop scrolling our smartphones. Whether it was ordering clothes or food, the online purchase was always an option. The best thing about digital marketing is that it faces little or no downfall during the recession.

4. Job Growth

Who doesn’t want to grow in their career? And that’s what digital marketing offers. You can start your career sitting at home by registering on freelancing platforms like Fiverr, Upwork, or Freelancer, or opt for internships for a better experience. As the digital economy is growing much faster, it creates many job growth opportunities for digital marketing enthusiasts.

Digital Marketing Courses in Delhi - masterclass

5 Best Colleges for Digital Marketing in Mumbai:

1. Thakur College of Science & Commerce, Mumbai

BBA in Digital Marketing - Thakur College

In 1992, the Thakur Educational Trust established the Thakur College of Science and Commerce in Mumbai. The University Grants Commission (UGC) and the National Assessment and Accreditation Council (NAAC) have authorized the institute, which is affiliated with the University of Mumbai.

According to the Education World Report for April 2020, the institute is placed 55th among India’s finest autonomous private colleges. They offer a BBA in Digital Marketing curriculum along with various other degree courses designed for the students of today along with a great faculty.

Of the various UG & PG courses that the college offers, a Bachelor in Digital Business is the latest addition to the list. With a focus on the latest online business concepts, the Bachelors in Digital Business Degree Program is designed especially for the young students of the 21st century. 

It’s just like a BBA degree, but the curriculum is very different and focuses more on industry skills. A faculty of expert professors with years of experience in the industry will teach you in this Bachelors in Digital Business course. Designed to ensure accelerated career advancement, the program’s comprehensive course content covers all the skills that brands today require of their employees.

A mandatory internship mapped to the curriculum and industry knowledge gained during the program makes you industry ready even before you graduate. Let’s look at what you will learn during the 3 years of the program. 

Learn More About the Detailed Curriculum and List of Professors

Course Syllabus

Each year will have 2 semesters which makes it a total of 6 semesters overall. All semesters include different subjects and skills to ensure holistic learning. 

Semester 1 Semester 2
Marketing Fundamentals Website Planning & Development
Digital Marketing Landscape Google Ads
Computer Science Fundamentals Search Engine Optimization
Digital Business Tools & Techniques Blogging
Environmental Studies Commercial Designing
Principles of Management Human Resource Management
Business Maths & Statistics Business Research Methods
   
Semester 3 Semester 4
Content Strategy & Campaign Planning Display & Video Marketing
Social Media Management E-commerce Management
Digital Advertising E-commerce Marketing
Brand Management Influencer & Email Marketing
Reputation Management & Social Listening Creative Writing for Digital Media
Financial Accounting Management Accounting
Business Economics Entrepreneurial Management
   
Semester 5 Semester 6
Media Planning and Management Design Thinking (UX &UI)
Customer Relationship Management Future Marketing Trends (AI & ML)
Web & Social Media Analytics Integrated Marketing Strategies
Corporate Étiquettes Principles of Data Science
Financial Accounting Business Ethics
Taxation Logistics & Supply Chain
Live Project Capstone Project

 

Course Highlights

  • Affiliated with Mumbai University
  • Bachelor’s Degree from Thakur College
  • World-Class Faculty & Mentors
  • Compulsory Internship
  • 28+ Industry Relevant Skills
  • Cutting-Edge Curriculum
  • Interactive Projects and Case Studies
  • 5+ International University Collabs

Where You Will Work

After you graduate, you will be eligible to bag placements in the following companies and brands:

placement partners - bdb - BBA in Digital Marketing

Find Out Which Companies Will Hire You

Course Duration and Fees

Just like any other undergraduate degree, this Bachelors in Digital Business is a 3 -year degree program, and the fee for each year sums to INR 1,50,000.

Do you want to know if this Bachelors in Digital Business is the right degree choice for you? Then get on a call with our expert career counselors today and avail a FREE counseling session now! All you need to do is fill out the form below to avail a free counseling session.

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2. Vivekanand Education Society of Management Studies and Research

VESIM Logo - Best Colleges in Digital Marketing in Mumbai

Vivekanand Education Society was established in 1962. It is a premier educational institution that has made education available and accessible to students from all levels of society. More than 25,000 students have enrolled in various courses offered by it. With that, it aims to transform people into responsible citizens for tomorrow.

Vivekanand Education Society of Management Studies and Research offers various programs in the category of post-graduation, Ph.D., Master, certification courses, and workshops. Details of its Master of Management Studies in finance are given here.

Course Syllabus

Semester I

  • Perspective Management
  • Financial Accounting
  • Business Statistics
  • Operations Management
  • Managerial Economics
  • Business Ethics
  • Any two subjects from the list of electives

Semester II

  • Marketing Management
  • Financial Management
  • Operations Research
  • Business Research Methods
  • Human Resource Management
  • Ethos in Indian Management
  • Any two subjects from the list of electives

Semester III

  • International Business
  • Strategic Management (UA)
  • Financial Markets and Institutions
  • Corporate Valuation and Mergers & Acquisitions
  • Security Analysis and Portfolio Management
  • Financial Regulations
  • Derivatives and Risk Management
  • Any one subject from the list of electives available

Semester IV

  • Common subjects
  • Project Management (UA)
  • Final Project
  • Any one subject from the list of electives available

Course Highlights

  • Cutting-edge Curriculum
  • Flexible Structure
  • Affordable and Accessible
  • Multicultural Faculty and Support

Course Duration & Fees

For details like course duration and fees, please connect with the institute.

Contact Details

Phone: 1800 266 9010

Email Id: [email protected]

Address: Hashu Advani Memorial Complex, 495/497, Collector’s Colony, Chembur, Mumbai

3. ITM Group of Institutions

ITM Group Of Institution  - Best Colleges in Digital Marketing in Mumbai

Established in 1991, ITM Group of Institutions offers technical and professional higher education. It provides programs in various streams like Hotel Management, Engineering, Health Science, Culinary Arts, Management, Design, and many others.

ITM Group of institutions’ program in Digital Marketing and Transformation is a two-year full-time course. Its syllabus includes digital marketing techniques which are significant for a business’s success. Its approach collaborates with the four unique facets of this field namely Digital Media, Digital Marketing, Business Transformation through Analytics, and Technology.

Course Syllabus

  • Fundamentals of Digital Marketing
  • Web Analytics
  • SEO and SEM Studies
  • Content Marketing
  • Content Management
  • Google Analytics
  • Digital Laws
  • Media Handling
  • Web Designing Basics
  • E-commerce Tools and Management
  • Social Media Fundamentals
  • New-age Technological Advancements
  • Practical Implementations
  • Online PR and Promotions
  • Video Marketing
  • Image Optimisation
  • Online Bidding
  • Online Ads
  • Content Types and Channels

Course Duration & Fees

This course is two years long. For more details, please connect with the institute.

Course Highlights

  • Cutting-edge Curriculum
  • Flexible Structure
  • Online Support
  • Internationally Benchmarked

Contact Details

Phone: +91 77386 94008

Email Id: [email protected]

Address: Plot 25 & 26, Institutional Area, Sector 4, Kharghar, Navi Mumbai

4. Regenesys Business School

Regenesys Business School Logo - Best Colleges in Digital Marketing in Mumbai

Regenesys is an international business school. It has trained 200,000+ students and has alumni from 190 countries across the globe. The alumni of Regenesys Business School occupy top positions in multinational companies like Mircosoft, Mercedes, Coca-Cola, and many others.

Regenesys Business School’s Masters of Business Administration offers global opportunities to students. It is a two-year program and provides job placement opportunities as well. It not only focuses on skills like leadership but also makes the students future ready.

Course Syllabus

  • Business Research
  • Economics
  • Emotional and Spiritual Intelligence (EQ & SQ)
  • Entrepreneurship
  • Innovation
  • Operation and Supply Chain Management
  • Strategic Human Resource Management
  • Strategic Financial Management, Strategic Management/ Marketing Organisational Development

Electives: Choose Any Two

  • Business Ethics and Corporate Governance
  • Digital Marketing
  • International Management
  • Mentoring and Coaching
  • Mergers and Acquisitions
  • Sales Management
  • Strategic IT Management
  • Strategic Performance Management
  • Strategic Project Management
  • Trading and Investment

Course Highlights

  • Accredited and Registered
  • Cutting-edge Curriculum
  • Flexible Structure
  • Faculty of Expert Mentors

Contact Details

Phone:  1800 212 9950

Email Id:  [email protected]

Address: Proxima Building, Unit 1101 11th Floor, Plot 19, Sector 30A Near Vashi Railway Station, Vashi Navi Mumbai

5. Rizvi Institute of Management Studies & Research

Rizvi Institute of Management Studies and Research Logo - Best Colleges in Digital Marketing in Mumbai

Rizvi Institute of Management Studies & Research is the leader among the new generation of schools. It has more than two decades of experience. It aims to encourage and challenge students to realize their power so that they can influence the world.

Rizvi Institute of Management Studies & Research offers a digital marketing program as one of the certification courses. This course will help the learners to understand the concepts of digital marketing and thus, the digital marketing industry itself.

Course Syllabus

  • Introduction to Marketing
  • Marketing Fundamentals
  • Introduction & Understanding of Digital Marketing
  • Digital Display Marketing & Basic Terminology
  • Search Engine Optimisation (SEO)
  • Search Engine Marketing (SEM)
  • Social Media Marketing (SMM)
  • Affiliate Marketing
  • Mobile Marketing
  • App Store Optimisation (ASO)
  • Digital Video Advertising
  • Content, Native, and Influencer Marketing
  • Email Marketing & SMS Marketing
  • Ecommerce Marketing
  • Lead Management
  • Web Analytics
  • Planning Integrated Digital Marketing Campaigns
  • Programmatic Ecosystem
  • AD Sales Training
  • Creative Best Practices

Course Duration & Fees

This course is for a duration of four months. To know about the fees details, please connect with the institute.

Course Highlights

  • Exhaustive Coverage
  • Interactive Classroom Teaching
  • Sessions by Industry Experts
  • Live Campaign Management Workshop
  • Contemporary Case Studies

Contact Details

Phone:  +91 90828 97948

Email Id:  [email protected]

Address: New Rizvi Education Complex, Sherly Rajan Road, Off Carter Road, Bandra (West), Mumbai

Career Opportunities For Digital Marketing Graduates 

1. Content Manager

Content writing with its marketing plays a significant role in any type of business. But content writing is not just about blogs, it also includes content for emails, newsletters, and social media posts. Thus, a Content manager plays a very vital role in a business.

As there are many online platforms, a  Content Manager has to plan and strategies which content will best suit what platform. With that, he has to make sure that the content is SEO optimized and is evergreen to be more relevant and resonating. To dive into the nuances of content marketing, you may opt for an online content marketing course.

2. SEO Specialist

SEO refers to Search Engine Optimization which implies optimizing one’s website according to the algorithm so that it may rank on the search engine. Thus, if a business has an online presence, then SEO is one of its most important pillars of it.

An SEO Specialist makes the content SEO friendly to make it rank at the top of SERP. This is because, the higher a website ranks on the search engine, the more visibility it gets. Want to know more about SEO? Check out this online SEO course.

3. Data Analyst

Ever wondered where the data collected from the various online campaigns go? These data are gathered, analyzed, and thus, concluded to take decisions for the business to attain its goals. And all these are done by Data Analysts.

Data Analyst extracts the value from the piles of untreated data and adds meaning to it. To become a Data Analyst, one must be familiar with the responsibilities of this role together with the data analysis tools.

4. Email Marketer

An Email Marketer plays an important role in any type of online business. Since email is still the most convenient and economical way of marketing, most brands and businesses use email marketing to connect with users.

Email Marketers are skilled in editing and copywriting. It is because their main responsibility is to create compelling copies to persuade the potential customer to make a purchase. To know more about the responsibilities of the Email Marketer, you may check out an online email marketing course.

Digital Marketing Courses in Delhi - masterclass

FAQs – Frequently Asked Questions

Q. Which is the best college for digital marketing in Mumbai?

Ans. As mentioned above, Thakur College of Science & Commerce is the best college for digital marketing in Mumbai. Its digital marketing curriculum focuses on the latest business concept and industry skills. With that, it has collaborated with 5 international universities for better placements.

Q.  Can a 12th pass do a digital marketing course?

Ans. Yes, a 12th pass can opt for a digital marketing course. Students who have completed 10+2 from any stream can opt for this course. With that, the students must have scored not less than 40% in academics.

Q. Is digital marketing difficult to study?

Ans. No, digital marketing is not difficult to study. It is a very interesting niche that includes many varied concepts like SEO, PPC, Content Writing, Data Analysis, Social Media Marketing, Email Marketing, Video Editing, Web Development, and others. If a particular niche doesn’t interest you in digital marketing, you can opt for another.

Q. What is the salary of a digital marketer?

Ans. The salary of a digital marketing executive on average ranges between 2 LPA – 6 LPA. As it is a growing industry, the more experience, and skills you have, the more salary you may expect for your efforts.

Conclusion

Digital marketing is a growing industry. The market size value of the digital marketing industry is worth USD 65.33 billion dollars. No matter if you’re looking for a fresh career start or a transition, digital marketing has everything to offer whether it’s a good salary or your overall personal and professional development.

If you graduated from a reputed university and possess various relevant skills in today’s world, you’re on the way to getting your dream job! As digital marketing skills are most in demand, there is no better time than this to learn and cultivate them.

If after graduation, you want to level up your knowledge about digital marketing, you may opt for Post Graduation in Digital Marketing which is an MBA program that will help you learn the nuances of this industry.

We hope this blog has helped you with the best colleges for digital marketing in Mumbai. If you’ve any doubts or any query at your end, please let us know in the comments below.

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Mamta Shroff

Head of Admissions & Institutional Relations at IIDE

She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]

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