BDB - Approved by UGC
Approved by UGC

BDB - Affiliated by Mumbai University
Affiliated with Mumbai University

BDB - NAAC
Grade A
Accredited by NAAC

Cerification in alignment with google
Certification in alignment with Google

Cerification in alignment with google
Curriculum as per
NEP

Key Highlights – Bachelors in Digital Strategy

  •    Mandatory Internships
  •    31+ Industry Relevant Skills
  •    Jai Hind Entrance Test Required
  •    Live Projects & Case Studies
  •    Master AI Tools
  •    Harvard Business Review Case Studies
  •    Faculty from Industry
  •   Degree offered by Mumbai University
  •    Industry embedded Curriculum
  •    Off-Campus Intervention
Learn more about this Bachelors in Digital Business Degree Program

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Bachelors in Digital Strategy Syllabus

The curriculum of our Bachelors in Digital Strategy Degree Program is specially designed for the young students of the 21st century to learn the important fundamentals of business with a focus on the latest online business concepts.

Given below are the subjects that you will learn each semester:

Semester 1

Modules covered:
  • Principles and Practices of Business Administration
  • Change Management
  • Digital Business Tools
  • Digital Marketing Fundamentals
  • Quantitative techniques-I
  • Legal Framework-I
  • Digital literacy
  • Introduction to Financial Accounting
  • Business Communication-I
  • Understanding Rural India- Digital Landscape
  • Indian Knowledge Traditions

Semester 2

Modules covered:
  • Business Economics
  • Creative Writing for Digital Media
  • Search Engine Optimization & Blogging
  • Quantitative techniques I
  • Legal Framework-II
  • Website Planning & Development
  • Introduction to Cost Accounting
  • Business Communication -II
  • Environmental Science
  • Health/ Wellness/ Cultural activities

Semester 3

Modules covered:
  • Strategic Management
  • Accounting For Managerial Decisions
  • MIL
  • Social Media Management
  • Content Strategy & Campaign
  • Consumer Psychology
  • Commercial Designing
  • Digital Advertising
  • Field Project/OJT/Internship
  • CC

Semester 4

Modules covered:
  • Entrepreneurship
  • Search Marketing
  • MIL
  • Outbound Marketing
  • Media & Society
  • Reputation Management & Social Listening
  • Strategic Cost Management
  • CEP
  • Field Project/OJT/Internship

Semester 5

Modules covered:
  • Web Analytics & Data Science
  • Media Planning & Management
  • Taxation – I
  • Human Resource Management
  • CRM
  • Corporate Communication & Etiquettes
  • Design Thinking (UI / UX)

Semester 6

Modules covered:
  • Growth Marketing
  • E-Commerce Management
  • Taxation -II
  • Logistics and Supply Chain Management
  • Agency Management
  • OJT

AI Tools You’ll Learn

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mba-in-digital-marketing-Tool-Twitter-Ads
mba-in-digital-marketing-Tool-facebook-Ads
mba-in-digital-marketing-Tool-Google-Analytics
mba-in-digital-marketing-Tool-LinkedIn-Ads
mba-in-digital-marketing-Tool-Amazon
mba-in-digital-marketing-Tool-WebEngage
mba-in-digital-marketing-Tool-Shopify
mba-in-digital-marketing-Tool-ahrefs
mba-in-digital-marketing-Tool-WordPress
mba-in-digital-marketing-Tool-databox
mba-in-digital-marketing-Tool-WooCommerce

Tools You’ll Master

Digital-Marketing-Course-Tools-Google-Ads
mba-in-digital-marketing-Tool-Twitter-Ads
mba-in-digital-marketing-Tool-facebook-Ads
mba-in-digital-marketing-Tool-Google-Analytics
mba-in-digital-marketing-Tool-LinkedIn-Ads
mba-in-digital-marketing-Tool-Amazon
mba-in-digital-marketing-Tool-WebEngage
mba-in-digital-marketing-Tool-Shopify
mba-in-digital-marketing-Tool-ahrefs
mba-in-digital-marketing-Tool-WordPress
mba-in-digital-marketing-Tool-databox
mba-in-digital-marketing-Tool-WooCommerce
mba-in-digital-marketing-Tool-App-Annie
mba-in-digital-marketing-Tool-Amazon-Affiliate-Program
mba-in-digital-marketing-Tool-Creator-Studio
mba-in-digital-marketing-Tool-Canva
mba-in-digital-marketing-Tool-Blogger
mba-in-digital-marketing-Tool-Gloomaps
mba-in-digital-marketing-Tool-FreePik
mba-in-digital-marketing-Tool-Canva
mba-in-digital-marketing-Tool-Google-Keyword
mba-in-digital-marketing-Tool-Moz
mba-in-digital-marketing-Tool-Canva
mba-in-digital-marketing-Tool-Canva
mba-in-digital-marketing-Tool-Chatterbox
mba-in-digital-marketing-Tool-Mail-chimp
mba-in-digital-marketing-Tool-Canva
mba-in-digital-marketing-Tool-Canva
mba-in-digital-marketing-Tool-Konnect-Insights
mba-in-digital-marketing-Tool-Planner
mba-in-digital-marketing-Tool-Canva
mba-in-digital-marketing-Tool-Canva
mba-in-digital-marketing-Tool-Awario
mba-in-digital-marketing-Tool-Uber-Suggest
mba-in-digital-marketing-Tool-Canva
mba-in-digital-marketing-Tool-Canva

Ditch the traditional degrees and get an edge over other undergraduate students

Program Advantage

Personal Career Guidance

Our industry mentors help you carve out the best career path based on your skillset.

Interview Training

The placement team trains you via under-pressure mock interviews along with the resume-building process.

Bachelors in Digital Business

Compulsory Internship

Mandatory internships are part of the training to prepare you for the practical world.

Capstone Project

A practical project in a simulated business environment will prepare you to enter the industry

Admission Process and Eligibility

For information about Eligibility, Admission and Fees, visit – https://jaihindcollege.com/

Work for companies like Amazon, Zomato, Purplle, etc right after graduation

What’s Included

Features/Benefits
  • Mandatory Internships
  • 31+ Industry Relevant Skills
  • No CUET required
  • Live Projects & Case Studies
  • Master AI Tools
  • Industrial Visits
  • Faculty from Industry
  • Degree offered by Mumbai University
  • Industry embedded Curriculum
  • Off-Campus Intervention

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Frequently Asked Questions

Frequently Asked Questions

Early Bird Enrollment By: May 31, 2024

Here are some of the most popular queries on Bachelors in Digital Strategy.

Q. What is a Bachelors in Digital Strategy degree?

A Bachelors in Digital Business Degree is an undergraduate program that aims to transform you into a professional with the skills to run an online business. With a comprehensive course curriculum that covers all the skills that brands require from their employees today, this program will ensure an accelerated career enhancement.

Q. Can I do Bachelors in Digital Strategy after class 12th?

Yes, you can pursue a Bachelors in Digital Strategy after class 12th. Students applying for this program need to have a 12th pass certificate or a diploma certificate and need to appear for the Jai Hind Entrance Test to be eligible for the program.

Q. Is Jai Hind's Bachelors in Digital Strategy a good degree?

Jai Hind's Bachelors in Digital Strategy is an excellent B.Com degree for anyone interested in a career in digital business. Students who complete this course will be prepared for the industry demands and learn the core fundamentals of business, marketing, finance, and more. During this course, students develop a strong professional network which will help them advance in their careers.

Q. What is the fee structure of a Bachelors in Digital Strategy?
  • The fee for the First Year is INR 2,01,500 per year.
  • The fee for the Second Year is INR 2,16,650 per year.
  • The fee for the Third Year is INR 2,27,000 per year.
Q. Is maths compulsory for Bachelors in Digital Strategy?

No. Bachelors in Digital Strategy course can be done without Mathematics. There is no need to have mathematics as a subject in 12th to pursue the Bachelors in Digital Strategy program.

Q. Is Bachelors in Digital Strategy good for the future?

The newly-launched Bachelors in Digital Strategy degree is a great choice for students who want to build a career in digital business as soon as they graduate. This course helps students create a strong base in digital Strategy by teaching the ins and out of online business techniques along with business management skills. The scope of this course in the future is bright due to the growth of digitalization in the industry. People with skills in online marketing and business are high in demand among companies. As per PayScale, the average salary for a fresher in the industry is around ₹3,00,000- ₹4,00,000 in India.

Q. I want admission to Jai Hind Bachelors in Digital Strategy. Do I have to clear any exams for that?

The students need to appear for the Jai Hind Entrance Test and need to pass the 12th-grade examinations from a relevant body or have a diploma certificate, then you can proceed to apply through Mumbai University by following their guidelines.

Q. What is the duration of the Bachelors in Digital Strategy course?

The Bachelors in Digital Strategy is a 3 Years (Degree) program divided into 6 semesters as per the New Education Policy.

Q. After the completion of the course, what degree shall I receive and who shall confer it to me ?

After the completion of the course, you shall receive a Bachelor's Of Commerce (Digital Strategy) degree and it will be conferred to you by Mumbai University.

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