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Reshma Shaikh

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Kainaz Mistry 

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Sunny Kumar Mishra

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Sean Andrade

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Kanchi Modi 

The Pre-Enrollment for the Academic Year 2025-26 has commenced.

<p>Check your eligibility and fill in the application form in detail given below.</p>

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Step 1: Online Application

<p>Log in to<strong> </strong><a target="_blank" rel="noopener noreferrer" href="https://mum.digitaluniversity.ac">mum.digitaluniversity.ac</a>, select “B.Com In Digital Strategy” and follow the portal instructions.</p>

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Step 2: Select Course

<p>Admission is based on cut-offs and follows University of Mumbai statutes and directives.</p>

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Step 3: Admission

<p>Follow these steps to apply for our industry-focused program and begin your journey toward an impactful career.</p>

<h2>Your Path to <span>Admission</span></h2>

Apply Now

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Approved by UGC

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Affiliated with Mumbai University

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Grade A Accredited by NAAC

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Certification in alignment with Google

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Curriculum as per NEP

<h2>Accredited by Leading <span>Educational &amp; Industry</span> Bodies</h2>

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<p>Excel in the digital marketing field with certifications recognized worldwide from Mumbai University and leading platforms like Google</p>

<h2>Degree Awarded by <span>Mumbai University</span></h2>

<p>Mandatory internships are part of the training to prepare you for the practical world.</p>

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<h2>Mandatory Internships</h2>

<p>A practical project in a simulated business environment will prepare you to enter the industry.</p>

Online Digital Marketing Course - Award-Winning Cannes campaigns

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<h2>Live Projects &amp; Case Studies</h2>

<p>In this Bachelor’s in Digital Strategy, you will learn from an expert faculty of professors who have years of experience in the industry.</p>

Akshay Gurnani - Co-Founder & CEO at Schbang

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Soham Bhagnari - Sr. Agency Development Manager at Amazon

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Shrenik Gandhi - CEO & Co- Founder at White Rivers Media (WRM)

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Amyn Ghadiali - Country Head India at Gozoop Creative Digital

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Mihir Palan - Sr. Director Planning APAC EssenceMediacom

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Nikhil Punjabi - Digital Marketing Consultant at Godrej Group

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<h2>Faculty from Industry</h2>

<p>AI tools have taken digital marketing to the next level by delivering results in just one click. Here’s a list of AI tools taught during the online course that’ll set you apart from the crowd in the industry.</p>

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<h2>Master AI Tools</h2>

<p>Experience transformative industrial visits that provide students with real-world insights into leading industries and digital operations</p>

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<h2>Industrial Visits</h2>

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Get Brochure

<p><strong>This Module Covers:</strong></p><ul><li>Principles and Practices of Business Administration</li><li>Change Management</li><li>Digital Business Tools</li><li>Digital Marketing Fundamentals</li><li>Quantitative techniques-I</li><li>Legal Framework-I</li><li>Digital literacy</li><li>Introduction to Financial Accounting</li><li>Business Communication-I</li><li>Understanding Rural India- Digital Landscape</li><li>Indian Knowledge Traditions</li></ul>

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Get Syllabus

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<p>There's so Much More to Know in Our Brochure</p>

Semester 1

<ul><li>Business Economics</li><li>Creative Writing for Digital Media</li><li>Search Engine Optimization &amp; Blogging</li><li>Quantitative techniques I</li><li>Legal Framework-II</li><li>Website Planning &amp; Development</li><li>Introduction to Cost Accounting</li><li>Business Communication -II</li><li>Environmental Science</li><li>Health/ Wellness/ Cultural activities</li></ul>

Semester 2

<ul><li>Strategic Management</li><li>Accounting For Managerial Decisions</li><li>MIL</li><li>Social Media Management</li><li>Content Strategy &amp; Campaign</li><li>Consumer Psychology</li><li>Commercial Designing</li><li>Digital Advertising</li><li>Field Project/OJT/Internship</li><li>CC</li></ul>

Semester 3

<ul><li>Entrepreneurship</li><li>Search Marketing</li><li>MIL</li><li>Outbound Marketing</li><li>Media &amp; Society</li><li>Reputation Management &amp; Social Listening</li><li>Strategic Cost Management</li><li>CEP</li><li>Field Project/OJT/Internship</li></ul>

Semester 4

<ul><li>Web Analytics &amp; Data Science</li><li>Media Planning &amp; Management</li><li>Taxation – I</li><li>Human Resource Management</li><li>CRM</li><li>Corporate Communication &amp; Etiquettes</li><li>Design Thinking (UI / UX)</li></ul>

Semester 5

<ul><li>Growth Marketing</li><li>E-Commerce Management</li><li>Taxation -II</li><li>Logistics and Supply Chain Management</li><li>Agency Management</li><li>OJT</li></ul>

Semester 6

<p>The curriculum of our Bachelors in Digital Strategy Degree Program is specially designed for the young students of the 21st century to learn the important fundamentals of business with a focus on the latest online business concepts.</p><p>Given below are the subjects that you will learn each semester:</p>

<h2>Bachelors in <span>Digital Strategy</span> Syllabus</h2>

<p><span style="color:hsl(0,0%,0%);font-size:18px;">Affiliated with Mumbai University | UGC Approved</span></p><p>&nbsp;</p><p>Jai Hind College offers the Bachelor’s in Digital Strategy Program, a dynamic 3-year undergraduate course affiliated with Mumbai University and approved by UGC. It is designed to equip students with core business fundamentals, advanced online business strategies, and AI-powered insights to thrive in the digital era.</p>

Download Detailed List

<h2>Tools You’ll <span>Learn and Master</span></h2>

writesonic

upfluence

unbounce

scrip

resume-io

rankwatch

invideo-ai

influencity

hypeauditor

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awario

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ahrefs

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Yoast

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Wordpress

Ubersuggest

Typeform

Shopify

Semrush

Rival-IQ

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Mail chimps

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LinkedIn

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Keywords Everywhere

<h2><span>Frequently</span> Asked Questions</h2>

<ul><li>Mandatory Internships</li><li>31+ Industry Relevant Skills</li><li>JHC-CEE required</li><li>No CUET/CET Required</li><li>Live Projects &amp; Case Studies</li><li>Master AI Tools</li><li>Industrial Visits</li><li>Faculty from Industry</li><li>Degree offered by Mumbai University</li><li>Industry embedded Curriculum</li><li>Off-Campus Intervention</li></ul>

<p>Invest in skills that top employers seek-graduate job-ready with expertise in digital business.</p>

<h2>Your <span>Investment</span> Towards Success</h2>

<p>We handpick industry experts for pre-recorded lectures and live sessions, bringing years of experience and insider knowledge to the classroom.<br>&nbsp;</p>

<h2>Meet Your <span>Instructors</span></h2>

<p>The Directors and Heads of top companies like McDonalds, HDFC Bank, Wearified, etc will conduct interesting sessions every Saturday for industrial knowledge.</p>

<h2>Super <span>Mentors</span></h2>

<p>At Jai Hind College, we are passionate about empowering students with industry knowledge, hands-on experience, and a mindset for innovation.</p>

<h2>Making You Industry-Ready with <span>Real Skills &amp; Real Experiences</span></h2>

<h1>Bachelor's in <span>Digital Strategy</span> Program</h1>

Bachelor's in Digital Strategy Program