2 Hours
Total Duration
1-on-1
Mentoring Sessions
30 Days
Access to Lectures
Total Duration
2 Hours
1-on-1
Mentoring Sessions
30 Days
Access to Lectures
Online App Store Optimization Course Details
- 2 Hours of Video Lectures
- Attend lectures via any Device
- Access to Video Lectures for 30 days
- Practice Tests
- Dedicated Q&A Support & Help
All seats in this course are sold out.
Introduction to Tools like:




Industry Recognized Certification from IIDE
By the end of this extensive online App Store Optimization course, you will be able to secure higher visibility in the app stores, increase their conversion rates and learn ASO tools, tips and strategies. IIDE's certificate serves as a testament to the knowledge and skills you have gained.

About The Instructor
App Store Optimization Trainer (For Video Lectures)
Rushabh Sheth has put together optimization strategies and fueled the growth of emerging and established apps in the Google Play Store and the iOS App Store. His unhurried approach to teaching will ensure that you have enough time to grasp the more technical aspects of App Store Optimization taught in this ASO online course.
- VP Growth at Next Labs
- Fraud & Risk Lead, Lyft
- Global Spam Operations Analyst, Facebook
App Store Optimization Course Syllabus
App stores are basically search engines that rank apps on the basis of app icons, title, description, screenshots, preview videos and much more. Today, ASO requires a critical understanding of app seo, how the stores work and the target user base thinks. All this is covered in this online ASO course syllabus.
Blank
Introduction to App Store Optimization (ASO)
- Importance of Mobile Marketing
- How apps are discovered on the app stores
- Difference between iOS & Android App Stores
App Store Optimization (ASO) Fundamentals
- How to optimise app content basis latest algorithms
- Using app icons, screenshots, and preview videos to get more installs
- Importance of reviews, ratings, app size & update frequency
Localising your App for Different App Stores
- Importance of customizing your app for ASO
- Which app elements to localize as per country
- How app localization contributes to conversion rate optimization
App Store Optimization Tips & Tools
- ASO tool to analyze your app’s performance
- Ideal Keyword Research Tools
- Finalizing keywords and optimizing app content
Analyzing Your App’s Performance
- How in-depth analysis helps in ASO
- Navigating Google Play Console for ASO
- Gaining insights from App Store Connect
Conversion Rate Optimization
- Importance of Conversion Rate Optimization
- Experimenting with icons, content, videos & more
- How to make changes backed by data
Practise tests
HOURS OF VIDEO LEARNING
Our Learners Work At
























I’m Interested in This Course
IIDE Student Reviews
“I would highly recommend this online app store optimization course to people who want to deep dive into ASO. Not everything we do in SEO is ASO, How? That's what you will be able to learn here! The trainer taught us useful app store optimization tools, strategies and tips in detail.”
“Amazing Course! Worth it if you are into the Digital Marketing space. I loved how everything is put simply, as someone with no prior knowledge and just wanting to explore my interests, it's really great! I personally loved the quizzes, they helped me gauge how much I've understood at each stage of the ASO training course.”

“I would highly recommend this online app store optimization course to people who want to deep dive into ASO. Not everything we do in SEO is ASO, How? That's what you will be able to learn here! The trainer taught us useful app store optimization tools, strategies and tips in detail.”
Kartik Mittal

“Amazing Course! Worth it if you are into the Digital Marketing space. I loved how everything is put simply, as someone with no prior knowledge and just wanting to explore my interests, it's really great! I personally loved the quizzes, they helped me gauge how much I've understood at each stage of the ASO training course.”
Enna C.
Frequently Asked Questions
Blank
How does this App Store Optimization course work?
Our online App Store Optimization course includes a combination of high-quality video lectures and multiple practice tests. The video lectures are self-paced to ensure you can watch them at your own convenience. The assessments test your understanding of the topic to ensure you become an expert.
What devices can I watch the lectures on?
You can watch this Online App Store Optimization course seamlessly on a tablet, smartphone, and laptop (with i3 and above processors).
How much time do I have to complete the online ASO course?
You will receive 30 days access to the lectures. You can learn ASO and revisit the tips as many times as you want.
I am a working professional. What if I don't get the time to watch the videos of the online ASO course?
We understand that as a working professional it might be difficult for you to set some time aside. However, the lectures have an average duration of 5 minutes. Since they’re online, you can watch the video lectures even while traveling. We recommend you to invest 30-45 minutes per day in order to achieve your learning goals.
Blank
I am not comfortable watching the video lectures. I want a live session for everything.
Our video lectures are shot in HD quality, are bite-sized and include top-notch animation to simplify complicated concepts. This ensures that you are hooked to the screen. Additionally, the ASO course is taught by a subject-matter expert to ensure that everything you learn is accurate and relevant.
We recommend you to get started with our Free Digital Marketing Masterclass before you sign up for the ASO course to get a fair idea of our video and content quality. If you still feel you would enjoy learning only via live sessions, you can opt for our Post Graduate Program in Digital Marketing.
Is there a way I can test my learning?
You will get access to practice tests and quizzes with multiple choice questions. This will help you to test your knowledge.
Do I have access to this online ASO course for lifetime?
No, you have access to the course for 30 days from the day you start the program. Once the 30 days are over, you will not be able to rewatch the lectures.
How can I get my doubts solved?
You can add your doubts or questions to the chatbot which will be accessible from the course player. You can also view other students’ questions. The doubts and questions will be answered by the course trainer via email. You can alternatively write to us at support@iide.co
I have more doubts/follow-up questions. What can I do?
You can reach out to support@iide.co if you have any more doubts or follow-up questions. Our ASO subject matter experts are available between Monday and Saturday and will solve your doubts that surface during the course.
How much hands-on training will I get?
In the online ASO course, topics are introduced via video lectures and you can slow or fast the video based on your requirement. We recommend you to practice while the trainer teaches.
What certification will I get in this Online ASO course?
You will be awarded with a Certificate of Completion stating that you have secured an Online Certification in App Store Optimization.
What is the criteria to get the Certificate of Completion?
To get the Certificate, you have to match the following criteria:
- Complete watching all the video lectures;
- Secure 60% or more in the Final Assessment quizzes
If I don’t like the course, do I get a refund?
IIDE follows a strict no refunds, no cancellations and no transfers policy. A refund will be given only in the case where IIDE is not able to offer you service. Due to unforeseen circumstances, the Institute reserves the right to postpone/reschedule any batch. Fees paid for one module cannot be transferred to another module or to another student/person.