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Mumbai City Football Club, founded in 2014, is a professional football franchise based in Mumbai. Over the course of the past 4 years, it has developed a staunch fan following of millions of people across India, and of course, several celebrity endorsements as well. Linked to a city as large and diverse as Mumbai, it is bound to be a team constantly under public scrutiny. Due to this, they have always needed a strong marketing strategy. One of IIDE’s students, Yashmeet Monga, decided to draw up a digital marketing strategy for one of the most talked-about football clubs in the country. Scroll down to give it a read and Lets check out their Mumbai City FC Digital Marketing Stragey!
Aditya Shastri
Lead Trainer & Head of Learning & Development at IIDE
Updated on: Nov 26, 2024
Aditya Shastri
Lead Trainer & Head of Learning & Development at IIDE
Aditya Shastri leads the Business Development segment at IIDE and is a seasoned Content Marketing expert. With over a decade of experience, Aditya has trained more than 20,000 students and professionals in digital marketing, collaborating with prestigious institutions and corporations such as Jet Airways, Godrej Professionals, Pfizer, Mahindra Group, Publicis Worldwide, and many others. His ability to simplify complex marketing concepts, combined with his engaging teaching style, has earned him widespread admiration from students and professionals alike.