Facetune’s Digital Marketing Strategy – Detailed Case Study

Facetune is a photo editing application used to edit, enhance, and retouch photos on a user’s iOS or Android device. The app is often used for portrait and selfie editing. It’s Features allow users to whiten teeth, remove blemishes, smooth skin, reshape, defocus and blur. Facetune users can also choose from a variety of filters, lighting, textures, contrast, and frame options.

With 10 Million downloads on Google Play, and is #1 In the USA Chart for Paid Apps in 2017 – it has made a mark on the world as being the first editing app to introduce airbrushing.

Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Updated on: Nov 28, 2024

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Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Aditya Shastri leads the Business Development segment at IIDE and is a seasoned Content Marketing expert. With over a decade of experience, Aditya has trained more than 20,000 students and professionals in digital marketing, collaborating with prestigious institutions and corporations such as Jet Airways, Godrej Professionals, Pfizer, Mahindra Group, Publicis Worldwide, and many others. His ability to simplify complex marketing concepts, combined with his engaging teaching style, has earned him widespread admiration from students and professionals alike.