Super Session With Kiran Bhat
Managing Director – Xebec Communications Pvt.Ltd.
Building Brands in the Digital Space!
- IIDE – Indian Institute of Digital Education had the opportunity to host a Supersession on Building Brands in the Digital Space last Saturday with Kiran Bhat – Managing Director at Xebec Communications Pvt.Ltd.
- Kiran initiated with basics. How online and offline brands communicate, its audience & favicons by sighting examples of Amazon & Netflix. She emphasised on the crux of the digital brands – ‘Content’ by showcasing her work with Effingut Breweries Pvt. Ltd., Haldiram Foods International Ltd, and many more
- She took a dive in Digital Marketing, Brand Story, Target audience, Differentiation, Social Media by portraying success stories and amazing campaigns by Licious – Born to meat, Haldiram’s, House of Masaba, InCred Wealth, & Gucci
- All in all, Kiran covered a vast topic in a nutshell beautifully with a bunch of practical campaigns, examples and on point responses giving us an insightful experience
- Best insight from the session for digital brands was CONTENT. CONTENT.. MORE CONTENT…