Name: Elaborative SWOT Analysis Of Wikipedia - 2025 | IIDE
Brand: IIDE
Rating: 9.9 (103837 reviews)

medium_upload-1736882665891.png

small_upload-1736882665891.png

thumbnail_upload-1736882665891.png

upload-1736882665891.png

<div class="raw-html-embed"><div data-bglz="1" class="et_pb_text_inner"><div data-bglz="1" class="dcf-overflow-x-auto" tabindex="0"><h2><b>About Wikipedia,</b></h2><p><img fetchpriority="high" decoding="async" class="wp-image-274521 alignnone " src="https://iide-media.blr1.cdn.digitaloceanspaces.com/production/upload-1736882662144-cb1b924f958fb1fa33bfbb388e7f2ed0.webp" alt="SWOT Analysis of Wikipedia - Wikipedia" width="450" height="253"></p><p><span style="font-weight: 400;">Wikipedia was started in 1994 by Ward Cunningham with the idea of creating a new website model named “Wiki”. It allowed users to edit and create information on the site in real-time. On January 15, 2001, Larry Sanger and Jimmy Wales paved the way for Wikipedia. Wikipedia’s headquarters are in San Francisco, California. Wikipedia is a free encyclopedia available online. It is hosted by the Wikimedia Foundation, a non-profit organization based in the United States.&nbsp;</span></p><p><span style="font-weight: 400;">Since 2003 Wikipedia has grown to include 10 million articles in 260 languages and 2,947,213 in the English language alone. Wikipedia has however drastically affected how we access and share information on the internet.&nbsp;</span></p><p><span style="font-weight: 400;">Unfortunately, Wikipedia had fallen to eleventh place in the world for global internet engagement by February 2020. The coverage of the COVID-19 pandemic issue on Wikipedia, as well as the accompanying modifications, discussions, and even removals, were believed to be a significant resource for future historians looking to learn more about the period.</span></p><p><span style="font-weight: 400;">Moreover, Wikipedia has won the Free Software Award Projects of Social Benefit in 2005 Princess of Asturias Award for International Cooperation in the year 2015.</span></p><div data-bglz="1" class="dcf-overflow-x-auto" tabindex="0"><table class="dcf-table dcf-table-bordered dcf-table-striped"><caption><strong>Quick Stats on Wikipedia</strong></caption><tbody><tr><th scope="row">Founder</th><td data-label="Founder">Jimmy Wales and Lary Sanger</td></tr><tr><th scope="row">Year Founded</th><td data-label="Year Founded">2001</td></tr><tr><th scope="row">Origin</th><td data-label="Origin">San Francisco, California</td></tr><tr><th scope="row">No. of Employees</th><td data-label="No. of Employees">550+</td></tr><tr><th scope="row">Company Type</th><td data-label="Company Type">Public</td></tr><tr><th scope="row">Market Cap</th><td data-label="Market Cap">N/A</td></tr><tr><th scope="row">Annual Revenue</th><td data-label="Annual Revenue">$91 Million</td></tr><tr><th scope="row">Net Income/ Profit</th><td data-label="Net Income/ Profit">N/A</td></tr></tbody></table></div><div data-bglz="1" class="dcf-overflow-x-auto" tabindex="0"><p><img decoding="async" class="wp-image-274522 alignnone " src="https://iide-media.blr1.cdn.digitaloceanspaces.com/production/upload-1736882662865-04a64eaf928a35f81edda4f98093ff84.webp" alt="SWOT Analysis of Wikipedia - About Wikipedia Page" width="475" height="231"></p><h3><b><br>Services by Wikipedia</b></h3><p><span style="font-weight: 400;">Academic reference materials, a dictionary, references, novels, manuals, a travelling companion, a media group, and a storage system are just some of the resources available. Wikipedia as a free encyclopedia provides services in 3 types of diversified groups:&nbsp;</span></p><ul><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Business services</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Social Services</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Personal Services</span></li></ul><h3><b><br>Competitors of Wikipedia</b></h3><p><span style="font-weight: 400;">Wikipedia is an open-source free online encyclopedia that contains entries on a wide range of topics. Its top main competitors are</span></p><ul><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Cappex</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Teach.com</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">edX&nbsp;</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Apps for Good</span></li></ul><p><span style="font-weight: 400;"><br>Now that we know important facts about Wikipedia, we can look into the SWOT analysis of Wikipedia.&nbsp;</span></p><h2><b><br>SWOT Analysis of Wikipedia&nbsp;</b></h2><p><span style="font-weight: 400;">A SWOT analysis examines the strengths, weaknesses, opportunities, and threats that a firm faces. SWOT Analysis is a tried-and-true tool that enables a company like Wikipedia to compare its business and performance to that of its competitors.</span></p><p><span style="font-weight: 400;">It will give us a strategic analysis of its internal and external environment, which is crucial for understanding the SWOT Analysis of Wikipedia.</span></p><p><span style="font-weight: 400;">To better understand the SWOT analysis of Wikipedia, refer to the infographics below:</span></p><p><img decoding="async" class="wp-image-274501 aligncenter size-full" src="https://iide-media.blr1.cdn.digitaloceanspaces.com/production/upload-1736882664822-45a674f35fdb791401df4b5eab373fff.webp" alt="SWOT Analysis of Wikipedia - SWOT Infographics of Wikipedia" width="750" height="500" data-srcset="https://iide.co/wp-content/w3-webp/uploads/2022/02/SWOT-Analysis-of-Wikipedia-SWOT-Infographics-of-Wikipedia.pngw3.webp 750w, https://iide.co/wp-content/uploads/2022/02/SWOT-Analysis-of-Wikipedia-SWOT-Infographics-of-Wikipedia-480x320.png 480w" sizes="(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 750px, 100vw"></p><p><span style="font-weight: 400;">Below is an explicit guide to the SWOT analysis of Wikipedia.</span></p><h3><b>Strengths of Wikipedia</b></h3><p><span style="font-weight: 400;">Wikipedia has numerous strengths that help it to thrive in the marketplace. Some of the strengths of Wikipedia are</span></p><ul><li style="font-weight: 400;" aria-level="1"><b>A Large User Database:</b><span style="font-weight: 400;"> Wikipedia has more than 1.7 billion monthly visitors with 360,754 active users on the website, and 94,368,279 persons who have registered on the company’s platform. The popularity and strength can be demonstrated by the enormous number of users.</span></li><li style="font-weight: 400;" aria-level="1"><b>Source of Content:</b><span style="font-weight: 400;"> At the end of each article, Wikipedia offers a complete list of all external links so that scholars and readers can double-check the information from other sources.&nbsp;&nbsp;</span></li><li style="font-weight: 400;" aria-level="1"><b>Offers that are Integrated:</b><span style="font-weight: 400;"> Wikipedia’s core services include Wikiversity, Wikibooks, Wiktionary, and many others. It indicates that its service portfolio has been divided into multiple categories and does not rely on a single service.</span></li><li style="font-weight: 400;" aria-level="1"><b>Access Editing:</b><span style="font-weight: 400;"> According to Time Magazine in 2006, Wikipedia’s open-door edit policy is one of its fundamental features. It demonstrates Wikipedia’s management adaptability and willingness to learn and correct mistakes.</span></li></ul><h3><b><br>Weaknesses of Wikipedia</b></h3><p><span style="font-weight: 400;">Weaknesses are aspects of a business or brand that can be worked upon. Here are some of the weaknesses of Wikipedia:</span></p><ul><li style="font-weight: 400;" aria-level="1"><b>Issue of Authenticity and Duplicity: </b><span style="font-weight: 400;">Many people believe that Wikipedia’s information is not replicated and that it is biased and deceptive towards some groups. It does not provide you with a complete picture or both sides of the story as it has various editors from all around the world.</span></li><li style="font-weight: 400;" aria-level="1"><b>The Controversial Topics:</b><span style="font-weight: 400;"> According to a Guardian investigation from 2014, the platform has a more extensive reference list about female porn stars than accomplished female writers with an unbalanced distribution of subjects in different categories. Specific categories have more thorough information than the rest.</span></li><li style="font-weight: 400;" aria-level="1"><b>Technology Language:</b><span style="font-weight: 400;"> Many people have stated that some Wikipedia pages contain technical jargon and professional jargon. Ordinary readers will find it challenging to completely grasp the notion. It is suggested that the language be user-friendly.</span></li><li style="font-weight: 400;" aria-level="1"><b>Inconsistent Entries:</b><span style="font-weight: 400;"> Maximum possibility of jumbled, duplicated, or inconsistent entries as Wikipedia itself does not guarantee its accuracy.</span></li></ul><h3><b><br>Opportunities for Wikipedia</b></h3><p><span style="font-weight: 400;">Though it has many weaknesses, on the other hand, Wikipedia has many opportunities.&nbsp;</span></p><ul><li style="font-weight: 400;" aria-level="1"><b>Access to Editing: </b><span style="font-weight: 400;">As it is already mentioned above, it has an open-door editing policy, allowing anyone to openly correct the information. To provide correct material to users, the platform should now expand editorial and verification access to additional people.</span></li><li style="font-weight: 400;" aria-level="1"><b>Expansion of the Moderator: </b><span style="font-weight: 400;">Wikipedia has over 6.3 million articles, all of which need to be updated on a regular basis. On the other hand, it has a small number of moderators and administrators, about 1112 to be exact. To manage the contents, it needs to have additional moderators and administrators.</span></li><li style="font-weight: 400;" aria-level="1"><b>Compatibility with Platforms:</b><span style="font-weight: 400;"> Wikipedia should create partnerships with other platforms like Facebook, Instagram, Forbes, LinkedIn, and others. It means that if any of those sites have to advise their users on something, they will direct them to Wikipedia. It would boost the platform’s traffic even further.</span></li><li style="font-weight: 400;" aria-level="1"><b>Detailed Information: </b><span style="font-weight: 400;">Since Wikipedia has its presence at the international level with different moderators it is integrated with various information resources to increase detailed content.</span></li></ul><h3><b><br>Threats to Wikipedia</b></h3><p><span style="font-weight: 400;">Threats have the potential to cause harm to a company. Some of the threats of Wikipedia are:</span></p><ul><li style="font-weight: 400;" aria-level="1"><b>Sources of Information Obtainment: </b><span style="font-weight: 400;">Wikipedia typically draws information from a variety of sources, including mainstream television, newspapers, and magazines. Many people have questioned the reliability and authenticity of Wikipedia’s sources. It’s because each news channel and publication has its agenda, which might lean right or left.</span></li><li style="font-weight: 400;" aria-level="1"><b>Competitors:</b><span style="font-weight: 400;"> Over the last decade, a slew of new independent and niche-focused portals has emerged. They specialize in a single field and publish the work of professionals and experts in that field. Some people now prefer to read their content rather than Wikipedia’s.</span></li><li style="font-weight: 400;" aria-level="1"><b>Content Sources that Lead to Misinformation:</b><span style="font-weight: 400;"> When a source website publishes false information about anything else, users are less likely to trust Wikipedia’s sources.</span></li><li style="font-weight: 400;" aria-level="1"><b>Potential Concerns:</b><span style="font-weight: 400;"> Wikipedia’s survival, accessibility, reach, overall quality, content span, and perseverance have all been identified as potential concerns.</span></li></ul><p><span style="font-weight: 400;"><br>This ends our elaborative SWOT analysis of Wikipedia. Let us conclude our learning below. </span></p></div></div></div></div>

<div class="raw-html-embed"><div data-bglz="1" class="et_pb_text_inner"><h2><b>To Conclude</b></h2><p><span style="font-weight: 400;">Wikipedia, the free encyclopedia, became the most popular source of knowledge very immediately after its launch. As a result, site researchers were spared the task of sifting through Google’s million search results.&nbsp;</span></p><p><span style="font-weight: 400;">Wikipedia has been used as a marketing tool for quite some time now. Established brands have a Wikipedia presence, which has aided in their popularity. A question that arises is how can Wikipedia be used by marketers as a digital marketing tool? Check out </span><a href="https://iide.co/online-digital-marketing-course/?swcfpc=1"><span style="font-weight: 400;">IIDE’s 3 Month Advanced Online Digital Marketing Course</span></a> <span style="font-weight: 400;">to learn how to execute Wikipedia marketing strategies that digital marketers must be using.</span></p><p><span style="font-weight: 400;">We hope this blog on the SWOT Analysis of Wikipedia has given you a good insight into the company’s strengths, weaknesses, opportunities and threats.</span></p><p><span style="font-weight: 400;">If you enjoy in-depth company research just like the SWOT analysis of Wikipedia, check out our </span><a href="https://iide.co/case-studies/swot-analysis-of-suzuki/#:~:text=IIDE%20Knowledge%20portal."><span style="font-weight: 400;">IIDE Knowledge portal</span></a><span style="font-weight: 400;"> for more fascinating case studies.</span></p><p><span style="font-weight: 400;">Thank you for taking the time to read this, and do share your thoughts on this case study of the SWOT analysis of Wikipedia in the comments section below.</span></p></div></div>

<div class="raw-html-embed"><h3>
Courses Recommended for you
</h3></div>


medium_ks-cta-bg.webp

small_ks-cta-bg.webp

thumbnail_ks-cta-bg.webp

ks-cta-bg.webp

Register Now

<div class="raw-html-embed"><ul>
    <li>
        45 Mins Masterclass
    </li>
    <li>
        Watch Anytime, Anywhere
    </li>
    <li>
        1,00,000+ Students Enrolled
    </li>
</ul></div>

medium_Karan-Shah-cta.webp

small_Karan-Shah-cta.webp

thumbnail_Karan-Shah-cta.webp

Karan-Shah-cta.webp

small_dm-masterclass-sidebar-cta.webp

thumbnail_dm-masterclass-sidebar-cta.webp

dm-masterclass-sidebar-cta.webp

<p style="line-height:1em;">
    <span style="font-size:34px;">Learn Digital Marketing for FREE</span>
</p>

<div class="raw-html-embed"><h2>
Frequently Asked Questions
</h2></div>


<h2>Awards &amp; Recognition</h2>

small_home-page-odmc-image.webp

thumbnail_home-page-odmc-image.webp

home-page-odmc-image.webp

download-icon.webp

Get Brochure

Advanced Online Digital Marketing Course

<p>Our alumni secured top digital marketing roles by showcasing the impactful projects they completed during IIDE’s advanced digital marketing course.</p>

<h2><span>Real-World Projects</span> That Launched Careers</h2>

<p>Stand out in the digital marketing industry with globally recognised certifications from IIDE and top platforms like Google, Meta, and HubSpot.</p>

<h2>Earn Globally Recognised <span>Certifications</span></h2>

<h2>Choose What's <span>Best for You</span></h2>

<p>Our online digital marketing course with placement includes an updated syllabus, featuring the latest digital marketing concepts. With practical training &amp; numerous live projects, this syllabus will prepare learners for today’s demanding industry.</p>

<h2>Master Digital <span>Skills That Matter</span></h2>

<p>Become a digital marketing strategist in today’s AI-dominated industry with some of the top online digital marketing courses in India offered by IIDE.</p>

<h2>Digital Marketing <span>Tools You’ll Master</span></h2>

No cost EMI and flexible 6, 9, or 12 monthly plans available.

EMI partners

<p>Enrolling in our online digital marketing course with placement means more than just learning from the top minds in the field — You can also choose to step onto our campus, connect with trainers, and learn in an inspiring environment.</p>

<h2><span>Campus</span> Immersion</h2>

<h2>Frequently Asked <span>Questions</span></h2>

<p>Select the certification that aligns with your goals. Want an even richer experience? Don’t forget to opt for Campus Immersion to take your learning to the next level.</p>

<h2>Your Investment in a <span>Brighter Future</span></h2>

<h2>Our <span>Hiring Partners</span></h2>

<p>Our trainers are seasoned professionals bringing years of expertise to every session. With their guidance, you’ll gain practical insights and the skills needed to lead in the digital world.</p>

<h2>Learn From the <span>Best Minds in the Industry</span></h2>

<h2>Learning <span>Methodology</span></h2>

<h2>Our Placement Statistics</h2>

<p>Our advanced digital marketing course is all about empowering students with real-world industry knowledge, hands-on learning, and the confidence to innovate and lead in the digital age.</p>

<h2>We don't just teach digital marketing, <span>we build Digital Leaders!</span></h2>

<p>We've helped thousands turn their dreams into careers through our digital marketing course with placement. Their success stories are all the proof you need.</p>

<h2>Turning Ambition Into <span>Achievements</span></h2>

<h1>Top Online Digital Marketing Courses in India With <span>AI Integrated Syllabus</span></h1>

<p>Explore how IIDE helped shape their careers and fuel their success</p>

<h2>Hear It From <span>Our Alumni</span></h2>

Download Brochure

<h2>Learning Methodology</h2>

<h2>We Don’t Just Teach Digital Marketing — <span>We Build Digital Leaders</span></h2>

<h1>#1 Online <span>Digital Marketing Course in Nepal</span></h1>

<p>UAE’s best Online Digital Marketing Course taught by industry experts in a comprehensive and interactive format with self-paced and live online sessions.</p>

<h1>#1 Online <span>Digital Marketing Course in Dubai</span></h1>

<p>An overview of the career support and accomplishments of alumni from our Digital Marketing PG programs.</p>

<p>93% of IIDE Students Are Placed At Top Organisations</p>

<h2><span>Our Alumni</span> Leading the Digital World</h2>

<p>54% Average Salary Hike</p>

<h2>Awards &amp; <span>Recognition</span></h2>

small_home-page-pg-course-card.webp

thumbnail_home-page-pg-course-card.webp

home-page-pg-course-card.webp

Post-Graduation in Digital Marketing & Strategy

<p>Our alumni secured top digital marketing roles by showcasing the impactful projects they completed during the course.</p>

<p>Stand out in the digital marketing industry with globally recognized certifications from IIDE and top platforms like Google, Facebook, and HubSpots.</p>

<h2>Earn Globally Recognised <span>Certification</span></h2>

Curriculum Co-Designed & Co-Certified by Industry Leader

<p>Fastrack your digital marketing career with our 11-month Postgraduate Programme.</p>

<p>Our A-Z digital marketing curriculum goes beyond execution. We'll show you how to strategise like a pro, with practical experience to back it up. Here's a glimpse of what you'll learn:<br>&nbsp;</p>

<h2>PG in Digital Marketing &amp; <span>Strategy Syllabus</span></h2>

<h2><span>Digital Marketing Tools</span> You'll Master</h2>

<p>Fees start at:</p><h3>₹ 24,427 / Month</h3><ul><li>750+ In-person hours of learning</li><li>Mentoring from CXO's &amp; CMO's of leading brands</li><li>6 live brand projects</li><li>3 months mandatory Internship</li><li>100% Placement Assistance</li><li>No cost EMI and flexible 6, 9, or 12 monthly plans available.</li></ul>

Empower Your Education With Scholarship

Scholorship worth of

<p>Choose a payment plan that works for you. With flexible options, we make it easier to invest in your future and achieve your dreams without compromise.</p>

<p>Our trainers are seasoned professionals bringing years of expertise to every session. With their guidance, you'll gain practical insights and the skills needed to lead in the digital world.</p>

<p>Our PG in digital marketing &amp; strategy is all about empowering students with real-world industry knowledge, hands-on learning, and the confidence to innovate and lead in the digital age.</p>

<h2>Achievements of Our <span>Graduate</span></h2>

<p>From cutting-edge facilities to real-world training, IIDE offers an unparalleled environment for digital marketing educations.</p>

<h2>The IIDE Experience: <span>A Campus Built for Success</span></h2>

<h1>PG in Digital Marketing &amp; Strategy With Placement Assistance</h1>

<p>Explore how IIDE’s digital marketing courses helped shape their careers and fuel their success.</p>

Glimpse of what you’ll learn

Unlock Placement Statistics

<p>
    Dive into the numbers that make us the #1 choice for career success
</p>

medium_Salary Distribution_Desktop.webp

small_Salary Distribution_Desktop.webp

thumbnail_Salary Distribution_Desktop.webp

Salary Distribution_Desktop.webp

thumbnail_Salary Distribution_Mobile.webp

Salary Distribution_Mobile.webp

<p>
    Want to Know Why 2,50,000+ Students Trust Us?
</p>

<div class="raw-html-embed">
<h3><span>Related</span> Blogs
</h3></div>


Are you looking for a SWOT Analysis of Wikipedia? Read on to know the strengths, weaknesses, opportunities, and threats of Wikipedia with infographics.

Elaborative SWOT Analysis Of Wikipedia - 2025 | IIDE

<div class="raw-html-embed"><div class="et_pb_text_inner"><p><span style="font-weight: 400;">Previously we had written about SWOT Analysis of </span><a href="https://iide.co/case-studies/swot-analysis-of-apar-industries/"><span style="font-weight: 400;">APAR Industries</span></a><span style="font-weight: 400;">. Here, we will take a closer look at the </span><b>SWOT Analysis of Wikipedia</b><span style="font-weight: 400;">.</span></p><p><span style="font-weight: 400;">In the present year 2021, Wikipedia is </span><a href="https://www.broadbandsearch.net/blog/most-visited-popular-websites" rel="nofollow noopener noreferrer" target="_blank"><span style="font-weight: 400;">the world’s 3rd most visited site</span></a><span style="font-weight: 400;">. Wikipedia is ranked 13th among the world’s most popular websites by the Economist publication. The company offers its information for free and does not display advertisements.</span></p><p><span style="font-weight: 400;">Wikipedia is </span><a href="https://www.guinnessworldrecords.com/world-records/85651-largest-encyclopedia-online#:~:text=The%20largest%20encyclopedia%20online%20has,launched%20on%2015%20January%202001." rel="nofollow noopener noreferrer" target="_blank"><span style="font-weight: 400;">the largest information encyclopedia</span></a><span style="font-weight: 400;"> in the world, with over 6.3 million articles in the English language. Wikipedia marketing for Digital Marketers is a good platform as well as a valuable business, with Wikipedia being the most favoured source of knowledge in the current environment. To know more about ongoing marketing scenarios –&nbsp; join </span><a href="https://masterclass.iide.co/video/digital-marketing-fundamentals?swcfpc=1"><span style="font-weight: 400;">Free MasterClass on Digital Marketing 101</span></a><span style="font-weight: 400;"> by Karan Shah who is the CEO and Founder of IIDE.&nbsp;</span></p><p><span style="font-weight: 400;">Let us jump onto the deep description of Wikipedia and learn more about how it managed to survive with all the challenges, opportunities through its strength with the help of SWOT analysis. Before we get started, let’s have a look at Wikipedia itself, its history, services it provides, present position, and competitors.&nbsp;</span></p></div></div>

<div class="raw-html-embed"><ul style="text-align:left;">
    <li>
        45 Mins Masterclass
    </li>
    <li>
        Watch Anytime, Anywhere
    </li>
    <li>
        1,00,000+ Students Enrolled
    </li>
</ul></div>

Elaborative SWOT Analysis of Wikipedia – A Free Online Encyclopedia

Aditya Shastri

Courses Recommended for you

Aditya Shastri