Extensive SWOT Analysis of Prakash Industries – India’s Leading Manufacturer Of Finished Steel Products

When you visited us last time, we are sure you must have checked out our previous blog about the SWOT Analysis of Tata Steel, one of the most trusted brands in India. Today, we will be taking a brief look at the SWOT Analysis of Prakash Industries – One of India’s well-recognized steel manufacturers.

The main objective is to show you the evolution of Prakash Industries, a company that envisioned making India a self-reliant producer of steel to now being one of the country’s biggest representatives in the field of steel production.

One of the main aspects of Prakash Industries’ huge success was how the company was technologically forward and innovative since its establishment. The future is all about innovation and digital marketing is one such aspect that is taking the business world by storm, each business must know how to market itself on the internet, as it is the next normal. To learn more about digital marketing and add a new feather to your skill hat, we suggest you attend a Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.

Prakash Industries’s efforts in marketing have helped them a lot. Marketing helps in achieving the desires and preferences of the target audience. Today every other company is using digital marketing, hence it has become a very important and essential skill to learn.

Before starting with the SWOT analysis of Prakash Industries, let us understand more about the company.

Aditya Shastri - Trainer at IIDE

Aditya Shastri

Lead Trainer & Business Development Head at IIDE

Updated on: Oct 21, 2022

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Author's Note:

I’m Aditya Shastri, and this case study has been created with the support of my students from IIDE's digital marketing courses.

The practical assignments, case studies, and simulations completed by the students in these courses have been crucial in shaping the insights presented here.

If you found this case study helpful, feel free to leave a comment below.

Aditya Shastri - Trainer at IIDE

Aditya Shastri

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Lead Trainer & Business Development Head at IIDE

Aditya Shastri leads the Business Development segment at IIDE and is a seasoned Content Marketing expert. With over a decade of experience, Aditya has trained more than 20,000 students and professionals in digital marketing, collaborating with prestigious institutions and corporations such as Jet Airways, Godrej Professionals, Pfizer, Mahindra Group, Publicis Worldwide, and many others. His ability to simplify complex marketing concepts, combined with his engaging teaching style, has earned him widespread admiration from students and professionals alike.

Aditya has spearheaded IIDE’s B2B growth, forging partnerships with over 40 higher education institutions across India to upskill students in digital marketing and business skills. As a visiting faculty member at top institutions like IIT Bhilai, Mithibai College, Amity University, and SRCC, he continues to influence the next generation of marketers.

Apart from his marketing expertise, Aditya is also a spiritual speaker, often traveling internationally to share insights on spirituality. His unique blend of digital marketing proficiency and spiritual wisdom makes him a highly respected figure in both fields.