Complete SWOT Analysis of Logan Group – A Hong Kong Based Property Developer Group

In our previous blog, we did a comprehensive SWOT Analysis of OCBC Bank – A Multinational Banking & Financial Services Corporation. This time, we’ll go through the SWOT analysis of Logan Group – A Hong Kong-based Property Developer Group.

Logan Group Co Ltd (Logan Group), previously Logan Group Property Holdings Company Limited, is a property developer. It constructs and sells residential properties and retail shops. The organization also rents office units and retail shops; and accomplishes development projects of office premises and private structures for its external clients. Logan Group has operations in the Greater Bay Area, which incorporates Shenzhen, Nanning, Zhuhai, Shantou, Foshan, Huizhou, and other regions. 

For a long time, Logan Group has been after the improvement of the nation, sticking to the brand reasoning of “Shaping Cities and Homes with Responsibility and Sincerity” It has raised more than 150 private ventures to date, offering excellent personal kind of assistance for more than 1,000,000 individuals. Why? Probably because they offer what people are looking for.

Another factor that made Logan Group the giant it is now in its marketing efforts. As the world goes digital, marketing is revising and if you are curious to know about the latest marketing trends – check out our Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.

Let’s now take a look at the reason behind the success of Logan Group. In this blog, we will cover the strengths, weaknesses, opportunities and threats surrounding Logan Group. Before we start, let us begin by learning about the company, its history, products, services and financial success.

Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Updated on: Oct 21, 2022

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Author's Note:

My name is Aditya Shastri and I have written this case study with the help of my students from IIDE's online digital marketing courses in India.

Practical assignments, case studies & simulations helped the students from this course present this analysis.

Building on this practical approach, we are now introducing a new dimension for our online digital marketing course learners - the Campus Immersion Experience.

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Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Leads the Learning & Development segment at IIDE. He is a Content Marketing Expert and has trained 6000+ students and working professionals on various topics of Digital Marketing. He has been a guest speaker at prominent colleges in India including IIMs......[Read full bio]