We previously looked at the ultimate SWOT analysis of Tata steel – India’s Leading Steel Supplier & Manufacturer. This time, we’ll take a look at the SWOT Analysis of Kirloskar Oil Engines and delve deep into the company’s workings.
Established in the year 1946 in the city of Pune, Kirloskar Oil Engines Limited also known as KOEL has become a household name ever since. The products manufactured by Kirloskar Oil Engines Limited are designed keeping the futuristic vision in mind. Because of the vision and the image established over the years, KOEL has become one of the most preferred sources for engines, power generators, and pump sets in India.
Kirloskar Oil Engines’ marketing activities have aided them in their endeavours. Marketing changes with time in response to the current population’s wants and preferences. The majority of successful campaigns have now moved to digital media. Check out our Free MasterClass on Digital Marketing 101, delivered by Karan Shah, CEO and Founder of IIDE, if you want to learn more about today’s effective marketing.
To better understand the path behind Kirloskar Oil Engines’ continuous growth via the SWOT Analysis of Kirloskar Oil Engines, let’s first delve into the company, founding, financial status, products/services and competitors.