In our previous article, we had learnt about the detailed SWOT analysis of Vardhman Textiles, one of the leading brands in its industry. In this article, we’re going to get in-depth knowledge of the marketing strategy of Vardhman textiles – India’s largest vertically integrated textile producer.
The objective is to help you gain insights on Vardhman textiles & how it raised the bar on a global level in the textile industry.
Marketing has always been a very crucial part of a company & since the pandemic there has been a significant push in the digital marketing industry as many businesses who aren’t online are missing out on major marketing strategies. As you seem interested in this rapidly booming digital marketing industry, you should check out IIDE’s free digital marketing masterclass by our CEO & Founder, Karan Shah.
We will learn about the Marketing strategy of Vardhman textiles in an elaborated manner by the end of this article. Before diving deep let’s start with the company overview & its presence digitally.