Name: Comprehensive Marketing Strategy Of Telus - 2025 | IIDE
Brand: IIDE
Rating: 9.9 (103837 reviews)

medium_upload-1736877415381.png

small_upload-1736877415381.png

thumbnail_upload-1736877415381.png

upload-1736877415381.png

<div class="raw-html-embed"><div data-bglz="1" class="et_pb_text_inner"><div data-bglz="1" class="dcf-overflow-x-auto" tabindex="0"><div data-bglz="1" tabindex="0"><h2><b>About Telus</b></h2><p><span style="font-weight: 400;">Telus Corporation is a publicly listed Canadian multinational holding company and conglomerate that owns the Telus Communications, Telus Mobility, Telus Health, and Telus International businesses. Telus was established as a holding corporation by the Alberta government in 1990. After acquiring Edmonton Telephones Corporation in 1995, it became the sole provider of telephone services in Alberta. It announced a merger with BCTel in 1998, and the two companies joined in 1999. Telus became </span><a href="https://www.worldatlas.com/articles/the-largest-telecom-providers-in-canada.html" rel="nofollow noopener noreferrer" target="_blank"><span style="font-weight: 400;">Canada’s second-largest telecom service provider</span></a><span style="font-weight: 400;"> after Bell as a result of this merger. Currently, Telus holds a 22% market share in Canada.&nbsp;</span></p></div><div data-bglz="1" class="dcf-overflow-x-auto" tabindex="0"><table class="dcf-table dcf-table-bordered dcf-table-striped" style="height: 208px;"><caption><strong>Quick Stats on Telus</strong></caption><tbody><tr style="height: 23px;"><th style="height: 23px; width: 132px;" scope="row">CEO</th><td style="height: 23px; width: 749px;" data-label="CEO"><span style="font-weight: 400;">Darren Entwistle</span></td></tr><tr style="height: 23px;"><th style="height: 23px; width: 132px;" scope="row">CMO</th><td style="height: 23px; width: 749px;" data-label="CMO"><span style="font-weight: 400;">Dough French</span></td></tr><tr style="height: 23px;"><th style="height: 22px; width: 132px;" scope="row">Area Served</th><td style="height: 22px; width: 749px;" data-label="Area Served"><span style="font-weight: 400;">Canada</span></td></tr><tr style="height: 23px;"><th style="height: 23px; width: 132px;" scope="row">Industry</th><td style="height: 23px; width: 749px;" data-label="Industry"><span style="font-weight: 400;">Telecom</span></td></tr><tr style="height: 47px;"><th style="height: 47px; width: 132px;" scope="row">Market Share/ Revenue</th><td style="height: 47px; width: 749px;" data-label="Market Share/ Revenue"><span style="font-weight: 400;">C$15.34 billion (2020)</span></td></tr><tr style="height: 47px;"><th style="height: 47px; width: 132px;" scope="row">Vision</th><td style="height: 47px; width: 749px;" data-label="Vision"><span style="font-weight: 400;"><b>To foster an inclusive culture that embraces diversity and sparks innovation for our customers.</b></span></td></tr><tr style="height: 23px;"><th style="height: 23px; width: 132px;" scope="row">Tagline</th><td style="height: 23px; width: 749px;" data-label="Tagline"><span style="font-weight: 400;">Let’s make the future friendly</span></td></tr></tbody></table></div></div><h2><b>Marketing Strategy of Telus</b></h2><h3><b>Segmentation, Targeting, and&nbsp; Positioning&nbsp;</b></h3><p><b>Segmentation</b></p><p><span style="font-weight: 400;">Based on factors such as gender, age, occupation, marital status, income, etc., demographic segmentation.</span></p><p><span style="font-weight: 400;">Geographic segmentation: depending on the place of residency (country, state, or city). Local enterprises might even be divided up by particular counties or municipalities. Based on preferred technology, software, and mobile devices, do technographic segmentation. Based on individual attitudes, values, interests, or personality traits, psychographic segmentation.</span></p><p><b>Targeting</b></p><p><span style="font-weight: 400;">Telus is Canada’s digital enabler of telecommunications services.</span></p><p><span style="font-weight: 400;">Telus targets landline and fixed infrastructure, mobile and data services users, Telus broadband plans users, and landline packages Telus users, Telus mobile, these are all the products the Telus launched and also they target the Telus other services like Fixed-line internet, mobile internet,&nbsp;fixed-line, and&nbsp;mobile telephony,&nbsp;IP television uses always.&nbsp;</span></p><p><span style="font-weight: 400;">Other than the Mobile telephone, Landline telephone, communication through fibre optics, digital television and IT services.&nbsp; British Telecommunication has also ventured into the business of consultancy and business solutions in order to capture different markets.&nbsp;</span></p><p><b>Positioning</b></p><p><span style="font-weight: 400;">It is a leading telecommunication provider in Canada. It is Canada’s largest telecommunications company, providing Mobile phones, TV, high-speed and wireless Internet, and residential Home phone services.</span></p><p><span style="font-weight: 400;">Market Position: Telus has a dominant market position being the leading network provider in Canada. Since its beginning, the company’s growth has enabled it to generate new revenue and diversify the economic cycle risk in the areas it serves.</span></p><h3><b><br>Marketing Campaigns</b></h3><p><b>#SmartSocial</b></p><p><img fetchpriority="high" decoding="async" class="wp-image-331300 alignnone size-full" src="https://iide-media.blr1.cdn.digitaloceanspaces.com/production/upload-1736877412393-c53268d1802d64e805383d35ef576733.webp" alt="Marketing Strategy Of Telus - SmartSocial" width="355" height="214" data-srcset="https://iide.co/wp-content/w3-webp/uploads/2022/09/1-28.jpgw3.webp 355w, https://iide.co/wp-content/uploads/2022/09/1-28-300x181.jpg 300w, https://iide.co/wp-content/uploads/2022/09/1-28-150x90.jpg 150w" sizes="(max-width: 355px) 100vw, 355px"></p><p><span style="font-weight: 400;">TELUS Wise missions are intended to teach and enable Canadians to remain safe on the web. Created in an organization with the Canadian Association of Chiefs of Police, Smart Social is planned to assist youth with remaining safe on the web and being smart in virtual entertainment.</span></p><p><b>#TELUS Wise online basics</b></p><p><img decoding="async" class="wp-image-331301 alignnone size-full" src="https://iide-media.blr1.cdn.digitaloceanspaces.com/production/upload-1736877412838-95e15a141777a43d16f73aaaa4574161.webp" alt="Marketing Strategy Of Telus" width="315" height="123" data-srcset="https://iide.co/wp-content/w3-webp/uploads/2022/09/2-30.jpgw3.webp 315w, https://iide.co/wp-content/uploads/2022/09/2-30-300x117.jpg 300w, https://iide.co/wp-content/uploads/2022/09/2-30-150x59.jpg 150w" sizes="(max-width: 315px) 100vw, 315px"></p><p><span style="font-weight: 400;">Find out about all that from associating with the web to video talking in this video series.</span></p><p><b>#HowWouldUFeel</b></p><p><img decoding="async" class="wp-image-331302 alignnone size-full" src="https://iide-media.blr1.cdn.digitaloceanspaces.com/production/upload-1736877413197-8717228e709c41da7032ef27c38cfa5f.webp" alt="Marketing Strategy Of Telus - #HowWouldUFeel" width="424" height="234" data-srcset="https://iide.co/wp-content/w3-webp/uploads/2022/09/3-26.jpgw3.webp 424w, https://iide.co/wp-content/uploads/2022/09/3-26-300x166.jpg 300w, https://iide.co/wp-content/uploads/2022/09/3-26-150x83.jpg 150w" sizes="(max-width: 424px) 100vw, 424px"></p><p><span style="font-weight: 400;">You might be feeling better to discover that quantifiers take and send sexts (bare or semi-naked photographs) than you might suspect. Notwithstanding, close to half of youth who have sent a sext say that the beneficiary then imparted that picture to others. Made in an organization with MediaSmarts, this mission means to end the way of life of sending personal pictures of others.</span></p><p><b>#EndBullying</b></p><p><img decoding="async" class="wp-image-331303 alignnone size-full" src="https://iide-media.blr1.cdn.digitaloceanspaces.com/production/upload-1736877413621-7d339a1cbc5ad2adcc55ef8621439e65.webp" alt="Marketing Strategy Of Telus -#EndBullying" width="206" height="172" data-srcset="https://iide.co/wp-content/w3-webp/uploads/2022/09/4-24.jpgw3.webp 206w, https://iide.co/wp-content/uploads/2022/09/4-24-150x125.jpg 150w" sizes="(max-width: 206px) 100vw, 206px"><br><a href="https://www.youtube.com/watch?v=wQb_4m0TYy8" rel="nofollow noopener noreferrer" target="_blank"><span style="font-weight: 400;">Digital Safety Tips with The Next Step: Mean Comments</span></a></p><p><span style="font-weight: 400;">Did you know cyberbullying influences 1,000,000 children consistently in Canada? This mission assists drive with changing with the TELUS Wise Digital Pledge while raising assets for #EndBullying programs across Canada. Telus partnered with Degrassi, Backstage and Next Step for digital safety advice.</span></p><h3><b><br>Social Media Marketing</b></h3><p><span style="font-weight: 400;">The company has been found on all Websites&nbsp;</span></p><p><span style="font-weight: 400;">Facebook: 19k<br></span><span style="font-weight: 400;">Instagram: 84.4k followers<br></span><span style="font-weight: 400;">LinkedIn: 222k followers<br></span><span style="font-weight: 400;">Twitter: 63k Followers</span></p><p><span style="font-weight: 400;">TELUS is present on these social media platforms where it promotes ventures and advertisements so that people could be aware on Instagram, Twitter, Youtube and Facebook.</span></p><p><span style="font-weight: 400;">Most followers are there on LinkedIn. However, this does not signify a different strategy, but rather just the time spent on a particular platform.&nbsp;</span></p><p><span style="font-weight: 400;">Telus has a very well-organised posting routine which makes sure that each Social media platform gets equal attention.&nbsp;</span></p><p><span style="font-weight: 400;">Telus has ensured that its social media footprint grows every day. Posts related to telecommunications, web series promotions, and promotional videos spread access to all forms of media and attract a lot of eyeballs. The company can be found everywhere from Linkedin to Instagram to Twitter and Youtube.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;</span></p><h3><b><br>SEO Strategies</b></h3><p><span style="font-weight: 400;">The keywords search of SEO strategy is good for Telus it has high&nbsp;</span></p><p><img decoding="async" class="wp-image-331304 alignnone size-full" src="https://iide-media.blr1.cdn.digitaloceanspaces.com/production/upload-1736877414016-00082350d171f130be5970b014356772.webp" alt="Marketing Strategy Of Telus - SEO" width="274" height="322" data-srcset="https://iide.co/wp-content/w3-webp/uploads/2022/09/5-19.jpgw3.webp 274w, https://iide.co/wp-content/uploads/2022/09/5-19-255x300.jpg 255w, https://iide.co/wp-content/uploads/2022/09/5-19-150x176.jpg 150w" sizes="(max-width: 274px) 100vw, 274px"></p><p><span style="font-weight: 400;">According to SEO rankings, the number of keywords – below 500 is bad, above 1000 is good, and 10,000+ is amazing. As one can see, </span><a href="https://www.telus.com/" rel="nofollow noopener noreferrer" target="_blank"><span style="font-weight: 400;">https://www.telus.com/</span></a><span style="font-weight: 400;"> has 483,476+ organic keywords, which itself is considered excellent. That means Telus’s digital marketing strategies are gaining a lot of traction and are working well.</span></p><p><span style="font-weight: 400;">Furthermore, the monthly traffic is approximately 4M+, which is an excellent figure. As a result, Telus has clearly made efforts to optimise its search engine results and is reaping the benefits effectively, as evidenced by the numbers.</span></p><h3><b><br>Influencer Marketing</b></h3><p><span style="font-weight: 400;">The process of identifying, engaging, and supporting individuals who initiate conversations with a brand’s customers is known as influencer marketing. It is a growing trend used in public relations campaigns. In recent years, this strategy has become increasingly focused on social media, allowing brands to market through social media influencers. Influencer marketing will also be a big trend in 2022 and beyond.</span></p><p><span style="font-weight: 400;">Influencer marketing, which mixes brands and influencers working together, maybe a strong strategy that may help businesses develop. It is a marketing approach that’s been employed successfully by thousands of organisations and brands for over a decade and is still growing.</span></p><p><span style="font-weight: 400;">Telus has not been associated with involvement with influencers. It doesn’t use influencer marketing.</span></p><h3><b><br>Ecommerce Strategies</b><span style="font-weight: 400;"><br></span></h3><p><img decoding="async" class="wp-image-331293 alignnone " src="https://iide-media.blr1.cdn.digitaloceanspaces.com/production/upload-1736877414427-a5717513022ae392fd598bf8a25350f5.webp" alt="Marketing Strategy Of Telus - Ecom" width="502" height="233"></p><p><span style="font-weight: 400;">In the eCommerce strategies, the brand called Telus has an online platform for customers to explore Telus offerings and products that they can buy online. They have their own website and The Telus company sells electronic devices, mobile phones, internet packages, TV packages etc. and more.</span></p><h3><b><br>Content Marketing Strategies&nbsp;</b></h3><p><span style="font-weight: 400;">Their content marketing strategies talk about –&nbsp;</span></p><p><span style="font-weight: 400;">Telus Tv<br></span><span style="font-weight: 400;">Telus Wifi<br></span><span style="font-weight: 400;">Internet<br></span><span style="font-weight: 400;">Telus Mobile<br></span><span style="font-weight: 400;">Web Series promotions<br></span><span style="font-weight: 400;">Telus On Demand&nbsp;</span></p><p><span style="font-weight: 400;">When it comes to marketing strategies. Telus keeps it simple yet effective. As discussed in this article, the emphasis is on the employees and the customers when it comes to marketing.&nbsp;</span></p><p><span style="font-weight: 400;">A major benefit of this structure is the variance of people they can use ranging from different demography, economic backgrounds, race etc. There is no reliance on only one celebrity.&nbsp;&nbsp;</span></p><p><span style="font-weight: 400;">Telus also keeps its content interactive, giving a personal vibe to its client base. Informational content is also a major boost to their imprint as more and more people refer to each other and help them build a community. </span></p><p>This ends with an elaborative marketing strategy of Telus. Let us conclude our learning below from the marketing strategy of Telus.</p></div></div>

<div class="raw-html-embed"><div data-bglz="1" class="et_pb_text_inner"><h2><b>Conclusion – What’s Unique in Telus Marketing?</b></h2><p><span style="font-weight: 400;">One of the industry’s top providers of ICT solutions and services, Telus Company has a solid track record as a network expert. It is one of the greatest French mobile communications businesses, serving millions of people around the country.</span></p><p><span style="font-weight: 400;">Digital marketing is crucial since it links a company with its clients when they are online and is effective across all sectors. It links businesses with ideal consumers through SEO and PPC on Google, social media marketing, and email marketing. </span><span style="font-weight: 400;">If you would like to learn more and develop skills, check out </span><strong><a href="https://iide.co/online-digital-marketing-course/?swcfpc=1">IIDE’s 4-Month Digital Marketing Course</a></strong><span style="font-weight: 400;"> to learn more.</span></p><p><span style="font-weight: 400;">Alternatively, you can enrol in one of our </span><strong><a href="https://iide.co/meetups/">free online masterclasses</a></strong><span style="font-weight: 400;"> led by IIDE’s CEO, Karan Shah, to gain insight into the field of digital marketing.&nbsp;</span></p><p><span style="font-weight: 400;">We hope this blog on the marketing strategy of Telus has given you a good insight into the company’s marketing strategies.</span></p><p><span style="font-weight: 400;">If you like such in-depth analysis of companies just like the marketing strategy of Telus check out our</span><strong><a href="https://iide.co/case-studies/swot-analysis-of-suzuki/?swcfpc=1#:~:text=IIDE%20Knowledge%20portal."> IIDE Knowledge portal</a></strong><span style="font-weight: 400;"> for more fascinating case studies.</span></p><p><span style="font-weight: 400;">Thank you for taking the time to read the marketing strategy of Telus, and do share your thoughts on this case study marketing strategy of Telus in the comments section below.</span></p></div></div>

<div class="raw-html-embed"><h3>
Courses Recommended for you
</h3></div>


medium_ks-cta-bg.webp

small_ks-cta-bg.webp

thumbnail_ks-cta-bg.webp

ks-cta-bg.webp

Register Now

<div class="raw-html-embed"><ul>
    <li>
        45 Mins Masterclass
    </li>
    <li>
        Watch Anytime, Anywhere
    </li>
    <li>
        1,00,000+ Students Enrolled
    </li>
</ul></div>

medium_Karan-Shah-cta.webp

small_Karan-Shah-cta.webp

thumbnail_Karan-Shah-cta.webp

Karan-Shah-cta.webp

small_dm-masterclass-sidebar-cta.webp

thumbnail_dm-masterclass-sidebar-cta.webp

dm-masterclass-sidebar-cta.webp

<p style="line-height:1em;">
    <span style="font-size:34px;">Learn Digital Marketing for FREE</span>
</p>

<div class="raw-html-embed"><h2>
Frequently Asked Questions
</h2></div>


<h2>Awards &amp; Recognition</h2>

small_home-page-odmc-image.webp

thumbnail_home-page-odmc-image.webp

home-page-odmc-image.webp

download-icon.webp

Download Brochure

Advanced Online Digital Marketing Course

<p>Our alumni secured top digital marketing roles by showcasing the impactful projects they completed during IIDE’s advanced digital marketing course.</p>

<h2><span>Real-World Projects</span> That Launched Careers</h2>

<p>Stand out in the digital marketing industry with globally recognised certifications from IIDE and top platforms like Google, Meta, and HubSpot.</p>

<h2>Earn Globally Recognised <span>Certifications</span></h2>

<h2>Choose What's <span>Best for You</span></h2>

<p>Our online digital marketing course with placement includes an updated syllabus, featuring the latest digital marketing concepts. With practical training &amp; numerous live projects, this syllabus will prepare learners for today’s demanding industry.</p>

<h2>Master Digital <span>Skills That Matter</span></h2>

<p>Become a digital marketing strategist in today’s AI-dominated industry with Nepal’s top online digital marketing courses offered by IIDE.</p>

<h2>Digital Marketing <span>Tools You’ll Master</span></h2>

<h2>Frequently Asked <span>Questions</span></h2>

<h2>Our <span>Hiring Partners</span></h2>

<p>Our trainers are seasoned professionals bringing years of expertise to every session. With their guidance, you’ll gain practical insights and the skills needed to lead in the digital world.</p>

<h2>Learn From the <span>Best Minds in the Industry</span></h2>

<h2>Learning Methodology</h2>

<h2>Our Placement Statistics</h2>

<p>Our advanced digital marketing course is all about empowering students with real-world industry knowledge, hands-on learning, and the confidence to innovate and lead in the digital age.</p>

<h2>We Don’t Just Teach Digital Marketing — <span>We Build Digital Leaders</span></h2>

<p>We've helped thousands turn their dreams into careers through our digital marketing course with placement. Their success stories are all the proof you need.</p>

<h2>Turning Ambition Into <span>Achievements</span></h2>

<h1>#1 Online <span>Digital Marketing Course in Nepal</span></h1>

<p>Explore how IIDE helped shape their careers and fuel their success</p>

<h2>Hear It From <span>Our Alumni</span></h2>

<p>UAE’s best Online Digital Marketing Course taught by industry experts in a comprehensive and interactive format with self-paced and live online sessions.</p>

<h2>Learning <span>Methodology</span></h2>

<h1>#1 Online <span>Digital Marketing Course in Dubai</span></h1>

<p>Discover how IIDE’s digital marketing courses have shaped careers and driven success for our alumni.</p>

Get Brochure

<p>Our online digital marketing course includes an updated syllabus featuring the latest digital marketing concepts. With practical training &amp; numerous live projects, this syllabus will prepare learners for today’s demanding industry</p>

<p>Become a digital marketing strategist in today’s AI-dominated industry with some of the top online digital marketing courses in India offered by IIDE.</p>

No cost EMI and flexible 6, 9, or 12 monthly plans available.

EMI partners

<p>Enrolling in our online digital marketing course means more than just learning from the top minds in the field — You can also choose to step onto our campus, connect with trainers, and learn in an inspiring environment.&nbsp;</p>

<h2><span>Campus</span> Immersion</h2>

<p>Select the certification that aligns with your goals. Want an even richer experience? Don’t forget to opt for Campus Immersion to take your learning to the next level.</p>

<h2>Your Investment in a <span>Brighter Future</span></h2>

<h2>We don't just teach digital marketing, <span>we build Digital Leaders!</span></h2>

<h1>Top Online Digital Marketing Courses in India With <span>AI Integrated Syllabus</span></h1>

<p>An overview of the career support and accomplishments of alumni from our Digital Marketing PG programme.</p>

<p>93% of IIDE Students Are Placed At Top Organisations</p>

<h2><span>Our Alumni</span> Leading the Digital World</h2>

<p>54% Average Salary Hike</p>

<h2>Awards &amp; <span>Recognition</span></h2>

small_home-page-pg-course-card.webp

thumbnail_home-page-pg-course-card.webp

home-page-pg-course-card.webp

Post-Graduation in Digital Marketing & Strategy

<p>Our alumni secured top digital marketing roles by showcasing the impactful projects they completed during the course.</p>

<p>Stand out in the digital marketing industry with globally recognized certifications from IIDE and top platforms like Google, Facebook, and HubSpots.</p>

<h2>Earn Globally Recognised <span>Certification</span></h2>

Curriculum Co-Designed & Co-Certified by Industry Leader

<p>Fastrack your digital marketing career with our 11-month Postgraduate Programme.</p>

<p>Our A-Z digital marketing curriculum goes beyond execution. We'll show you how to strategise like a pro, with practical experience to back it up. Here's a glimpse of what you'll learn:<br>&nbsp;</p>

<h2>PG in Digital Marketing &amp; <span>Strategy Syllabus</span></h2>

<h2><span>Digital Marketing Tools</span> You'll Master</h2>

<p>Fees start at:</p><h3>₹ 24,427 / Month</h3><ul><li>750+ In-person hours of learning</li><li>Mentoring from CXO's &amp; CMO's of leading brands</li><li>6 live brand projects</li><li>3 months mandatory Internship</li><li>100% Placement Assistance</li><li>No cost EMI and flexible 6, 9, or 12 monthly plans available.</li></ul>

Empower Your Education With Scholarship

Scholarship worth of

<p>Choose a payment plan that works for you. With flexible options, we make it easier to invest in your future and achieve your dreams without compromise.</p>

<p>Our trainers are seasoned professionals bringing years of expertise to every session. With their guidance, you'll gain practical insights and the skills needed to lead in the digital world.</p>

<p><strong>Scholarship Deadline: 15th Feb 2025</strong></p>

<p>Our PG in digital marketing &amp; strategy is all about empowering students with real-world industry knowledge, hands-on learning, and the confidence to innovate and lead in the digital age.</p>

<p>Highlighting the remarkable career journeys and industry success stories of our Digital Marketing PG alumni.</p>

<h2>Achievements of Our <span>Graduate</span></h2>

<p>From cutting-edge facilities to real-world training, IIDE offers an unparalleled environment for digital marketing education.</p>

<h2>The IIDE Experience: <span>A Campus Built for Success</span></h2>

<h1>PG in Digital Marketing &amp; Strategy With Placement Assistance</h1>

Glimpse of what you’ll learn

Unlock Placement Statistics

<p>
    Dive into the numbers that make us the #1 choice for career success
</p>

medium_Salary Distribution_Desktop.webp

small_Salary Distribution_Desktop.webp

thumbnail_Salary Distribution_Desktop.webp

Salary Distribution_Desktop.webp

thumbnail_Salary Distribution_Mobile.webp

Salary Distribution_Mobile.webp

<p>
    Want to Know Why 2,50,000+ Students Trust Us?
</p>

<div class="raw-html-embed">
<h3><span>Related</span> Blogs
</h3></div>


Looking for complete details about the marketing strategy of Telus? Bring your search to halt & have a look at our blog to get all your answers.

Comprehensive Marketing Strategy Of Telus - 2025 | IIDE

<div class="raw-html-embed"><div class="et_pb_text_inner"><p><span style="font-weight: 400;">In our past article, we had done the </span><a href="https://iide.co/case-studies/swot-analysis-of-telia/"><span style="font-weight: 400;">SWOT analysis of Telia</span></a><span style="font-weight: 400;">. In this article, we will see the marketing strategy of Telus, a telecom organisation.</span></p><p><span style="font-weight: 400;">Telus Corporation is the parent company of Telus telecommunication, Telus Health, Telus Mobility and Telus International. It is a telecommunication company based in Canada providing a wide range of telecommunications products and services including internet access, voice, entertainment, healthcare, video, and IPTV television.</span></p><p><span style="font-weight: 400;">Telus Corporation has built a name for itself through its services and its adaptive marketing strategy like digital marketing for the new tech-savvy era. If you are anxious about learning what digital marketing is and how to use it to your advantage – check out our </span><a href="https://iide.co/digital-marketing-basics?swcfpc=1"><span style="font-weight: 400;">Free MasterClass on Digital Marketing 101</span></a><span style="font-weight: 400;"> by the CEO and Founder of IIDE, Karan Shah.</span></p><p><span style="font-weight: 400;">In this case study, we will learn about the SWOT analysis of Telus. But first, let us know about the company and the product better.</span></p></div></div>

<div class="raw-html-embed"><ul style="text-align:left;">
    <li>
        45 Mins Masterclass
    </li>
    <li>
        Watch Anytime, Anywhere
    </li>
    <li>
        1,00,000+ Students Enrolled
    </li>
</ul></div>

Comprehensive Marketing Strategy Of Telus – A Detailed Analysis

Aditya Shastri

Courses Recommended for you

Aditya Shastri